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市场调查报告书
商品编码
1639186

如厕训练和踏凳市场机会、成长驱动因素、产业趋势分析和预测 2024 - 2032 年

Potty Training and Step Stools Market Opportunity, Growth Drivers, Industry Trend Analysis, and Forecast 2024 - 2032
出版日期: | 出版商: Global Market Insights Inc. | 英文 230 Pages | 商品交期: 2-3个工作天内

价格
简介目录

2023 年，全球如厕训练和踏凳市场价值为 2.314 亿美元，预计 2024 年至 2032 年复合年增长率为 4%。

产品创新在扩大如厕训练和踏凳市场方面继续发挥重要作用。製造商正在整合各种功能，以增强可用性、安全性以及对儿童和家长的吸引力。新设计包括可调节高度、防滑表面和易于清洁的材料，使如厕训练过程更加简单和愉快。此外，多功能产品，例如兼具收纳功能的踏凳或便携式便盆座，提供了更多的便利性和多功能性。这些创新满足了人们对实用、有吸引力和安全产品不断增长的需求，进一步推动了市场成长。

市场分为两种主要产品类型：如厕训练产品和踏凳。 2023 年如厕训练领域的销售额为 1.744 亿美元，预计 2024 年至 2032 年复合年增长率为 4.1%。随着父母更加重视教导幼儿独立和卫生，便盆座椅、训练便盆和便携式产品等产品的采用率越来越高。

市场范围
开始年份 2023年
预测年份 2024-2032
起始值 2.314 亿美元
预测值 3.291 亿美元
复合年增长率 4%

从材质上来说，市场上分为塑胶、木质、其他材质。到 2023 年，塑胶将成为主导材料，占据 56% 的市场。预计在预测期内复合年增长率为 4.6%。塑胶因其经济性、耐用性和易于製造而受到青睐。其轻巧的特性使父母和孩子都可以方便地使用如厕训练产品。此外，与其他材料相比，塑胶的成本较低，使製造商能够提供经济实惠的选择，使其成为消费者的热门选择。塑胶的多功能性还可以创造各种形状、尺寸和鲜艳的颜色，从而增加产品的吸引力。

北美是如厕训练和踏凳市场的领头羊，2023 年产值达 9,040 万美元，预计到 2032 年将达到 1.281 亿美元。北美的父母越来越认识到儿童早期发展的重要性，选择支持孩子独立成长的产品。

目录

第 1 章：方法与范围

第 2 章：执行摘要

第 3 章：产业洞察

  • 产业生态系统分析
    • 影响价值链的因素
    • 利润率分析
    • 干扰
    • 未来展望
    • 製造商
    • 经销商
  • 供应商格局
  • 利润率分析
  • 重要新闻和倡议
  • 监管环境
  • 衝击力
    • 成长动力
      • 产品创新
      • 卫生意识不断提高
      • 越来越关注儿童早期发展
    • 产业陷阱与挑战
      • 市场竞争激烈
      • 跨地区不同的文化规范
  • 消费者购买行为分析
    • 人口趋势
    • 影响购买决策的因素
    • 消费品采用
    • 首选配销通路
    • 首选价格范围
  • 成长潜力分析
  • 波特的分析
  • PESTEL分析

第 4 章：竞争格局

  • 介绍
  • 公司市占率分析
  • 竞争定位矩阵
  • 战略展望矩阵

第 5 章：市场估计与预测：依产品类型，2021-2032 年

  • 主要趋势
  • 如厕训练
    • 便盆椅
    • 厕所训练座椅
    • 3合1座位
  • 踏脚凳
    • 单步凳
    • 双踏脚凳
    • 可折迭凳子

第 6 章：市场估计与预测：按材料划分，2021-2032 年

  • 主要趋势
  • 塑胶
  • 木头
  • 其他（聚丙烯、松木）

第 7 章：市场估计与预测：依定价 2021-2032

  • 主要趋势
  • 低（5$-15$）
  • 中（15$-30$）
  • 高（30$以上）

第 8 章：市场估计与预测：依年龄层划分，2021-2032

  • 主要趋势
  • 新生儿（0-6个月）
  • 婴儿（6个月至2岁）
  • 幼儿（2-5 岁）
  • 其他（5年以上）

第 9 章：市场估计与预测：依最终用途，2021-2032 年

  • 主要趋势
  • 个人使用
  • 商业用途
    • 日间护理
    • 学前班和幼儿园花园
    • 卫生保健
    • 其他（酒店业）

第 10 章：市场估计与预测：依配销通路划分，2021-2032 年

  • 主要趋势
  • 在线的
    • 电子商务
    • 公司网站
  • 离线
    • 大型零售店
    • 专卖店
    • 其他（个体店等）

第 11 章：市场估计与预测：按地区划分，2021-2032 年

  • 主要趋势
  • 北美洲
    • 我们
    • 加拿大
  • 欧洲
    • 英国
    • 德国
    • 法国
    • 义大利
    • 西班牙
    • 俄罗斯
  • 亚太地区
    • 中国
    • 印度
    • 日本
    • 韩国
    • 澳洲
  • 拉丁美洲
    • 巴西
    • 墨西哥
  • MEA
    • 南非
    • 沙乌地阿拉伯
    • 阿联酋

第 12 章：公司简介

  • Mattel
  • Tomy International
  • Gatvin Technologies
  • Baby Bjorn
  • Oxo
  • Munchkin
  • Dream Baby
  • Prince Lionheart
  • Skip Hop
  • Beaba
  • Rabbit Baby Products
  • Ubbi
  • Kol craft
  • Kids2
  • Regalo
简介目录
Product Code: 12296

The Global Potty Training and Step Stools Market was valued at USD 231.4 million in 2023 and is projected to grow at 4% CAGR from 2024 to 2032. The increasing focus on early childhood development is one of the key factors driving market growth.

Product innovation continues to play a significant role in expanding the potty training and step stools market. Manufacturers are integrating features that enhance usability, safety, and appeal for children and parents. New designs include adjustable heights, non-slip surfaces, and easy-to-clean materials, which make the potty training process more straightforward and enjoyable. Additionally, multifunctional products, such as step stools that double as storage or portable potty seats, provide added convenience and versatility. These innovations cater to the growing demand for practical, engaging, and safe products, further boosting market growth.

The market is categorized into two main product types: potty training products and step stools. The potty training segment accounted for USD 174.4 million in 2023 and is expected to grow at a CAGR of 4.1% from 2024 to 2032. The demand for potty training products remains high, as they are essential for early childhood development. As parents place more emphasis on teaching independence and hygiene to young children, products such as potty seats, training potties, and portable options have seen increased adoption.

Market Scope
Start Year2023
Forecast Year2024-2032
Start Value$231.4 Million
Forecast Value$329.1 Million
CAGR4%

In terms of material, the market is divided into plastic, wood, and other materials. Plastic emerged as the dominant material in 2023, holding 56% of the market share. This is expected to grow at a CAGR of 4.6% during the forecast period. Plastic is preferred for its affordability, durability, and ease of manufacturing. Its lightweight nature makes it convenient for both parents and children to use potty training products. Additionally, plastic's lower cost compared to other materials allows manufacturers to offer budget-friendly options, making it a popular choice among consumers. The versatility of plastic also enables the creation of various shapes, sizes, and vibrant colors, increasing product appeal.

North America led the potty training and step stools market, generating USD 90.4 million in 2023, and is projected to reach USD 128.1 million by 2032. The regional market growth is driven by high consumer awareness and disposable income. Parents in North America increasingly recognize the significance of early childhood development, opting for products that support their children's independence and growth.

Table of Contents

Chapter 1 Methodology & Scope

  • 1.1 Market scope & definitions
  • 1.2 Base estimates & calculations
  • 1.3 Forecast calculations
  • 1.4 Data sources
    • 1.4.1 Primary
    • 1.4.2 Secondary
      • 1.4.2.1 Paid sources
      • 1.4.2.2 Public sources

Chapter 2 Executive Summary

  • 2.1 Industry synopsis, 2021-2032

Chapter 3 Industry Insights

  • 3.1 Industry ecosystem analysis
    • 3.1.1 Factor affecting the value chain
    • 3.1.2 Profit margin analysis
    • 3.1.3 Disruptions
    • 3.1.4 Future outlook
    • 3.1.5 Manufacturers
    • 3.1.6 Distributors
  • 3.2 Supplier landscape
  • 3.3 Profit margin analysis
  • 3.4 Key news & initiatives
  • 3.5 Regulatory landscape
  • 3.6 Impact forces
    • 3.6.1 Growth drivers
      • 3.6.1.1 Innovations in products
      • 3.6.1.2 Rising awareness of hygiene
      • 3.6.1.3 Growing focus on early childhood development
    • 3.6.2 Industry pitfalls & challenges
      • 3.6.2.1 Highly competitive market
      • 3.6.2.2 Diverse cultural norms across regions
  • 3.7 Consumer buying behavior analysis
    • 3.7.1 Demographic trends
    • 3.7.2 Factors affecting buying decision
    • 3.7.3 Consumer product adoption
    • 3.7.4 Preferred distribution channel
    • 3.7.5 Preferred price range
  • 3.8 Growth potential analysis
  • 3.9 Porter's analysis
  • 3.10 PESTEL analysis

Chapter 4 Competitive Landscape, 2023

  • 4.1 Introduction
  • 4.2 Company market share analysis
  • 4.3 Competitive positioning matrix
  • 4.4 Strategic outlook matrix

Chapter 5 Market Estimates & Forecast, By Product Type, 2021-2032 (USD Million) (Thousand Units)

  • 5.1 Key trends
  • 5.2 Potty training
    • 5.2.1 Potty chair
    • 5.2.2 Toilet training seat
    • 5.2.3 3 in 1 seat
  • 5.3 Step stools
    • 5.3.1 Single step stools
    • 5.3.2 Dual step stools
    • 5.3.3 Foldable stools

Chapter 6 Market Estimates & Forecast, By Material, 2021-2032 (USD Million) (Thousand Units)

  • 6.1 Key trends
  • 6.2 Plastic
  • 6.3 Wood
  • 6.4 Others (polypropylene, pinewood)

Chapter 7 Market Estimates & Forecast, By Pricing 2021-2032 (USD Million) (Thousand Units)

  • 7.1 Key trends
  • 7.2 Low (5$-15$)
  • 7.3 Medium (15$-30$)
  • 7.4 High (Above 30$)

Chapter 8 Market Estimates & Forecast, By Age Group, 2021-2032 (USD Million) (Thousand Units)

  • 8.1 Key trends
  • 8.2 Newborn (0-6 months)
  • 8.3 Infants (6 month- 2years)
  • 8.4 Toddlers (2-5 years)
  • 8.5 Others (above 5 years)

Chapter 9 Market Estimates & Forecast, By End Use, 2021-2032 (USD Million) (Thousand Units)

  • 9.1 Key Trends
  • 9.2 Individual use
  • 9.3 Commercial use
    • 9.3.1 Day cares
    • 9.3.2 Preschool & kinder gardens
    • 9.3.3 Healthcare
    • 9.3.4 Others (hospitality )

Chapter 10 Market Estimates & Forecast, By Distribution Channel, 2021-2032 (USD Million) (Thousand Units)

  • 10.1 Key Trends
  • 10.2 Online
    • 10.2.1 E commerce
    • 10.2.2 company websites
  • 10.3 Offline
    • 10.3.1 Mega retail stores
    • 10.3.2 Specialty Stores
    • 10.3.3 Others (Individual Store, etc.)

Chapter 11 Market Estimates & Forecast, By Region, 2021-2032 (USD Million) (Thousand Units)

  • 11.1 Key trends
  • 11.2 North America
    • 11.2.1 U.S.
    • 11.2.2 Canada
  • 11.3 Europe
    • 11.3.1 UK
    • 11.3.2 Germany
    • 11.3.3 France
    • 11.3.4 Italy
    • 11.3.5 Spain
    • 11.3.6 Russia
  • 11.4 Asia Pacific
    • 11.4.1 China
    • 11.4.2 India
    • 11.4.3 Japan
    • 11.4.4 South Korea
    • 11.4.5 Australia
  • 11.5 Latin America
    • 11.5.1 Brazil
    • 11.5.2 Mexico
  • 11.6 MEA
    • 11.6.1 South Africa
    • 11.6.2 Saudi Arabia
    • 11.6.3 UAE

Chapter 12 Company Profiles

  • 12.1 Mattel
  • 12.2 Tomy International
  • 12.3 Gatvin Technologies
  • 12.4 Baby Bjorn
  • 12.5 Oxo
  • 12.6 Munchkin
  • 12.7 Dream Baby
  • 12.8 Prince Lionheart
  • 12.9 Skip Hop
  • 12.10 Beaba
  • 12.11 Rabbit Baby Products
  • 12.12 Ubbi
  • 12.13 Kol craft
  • 12.14 Kids2
  • 12.15 Regalo