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市场调查报告书
商品编码
1685078
牛至调味料市场机会、成长动力、产业趋势分析与 2025 - 2034 年预测Oregano Seasoning Market Opportunity, Growth Drivers, Industry Trend Analysis, and Forecast 2025 - 2034 |
2024 年全球牛至调味料市场价值为 14.3 亿美元,预计 2025 年至 2034 年期间的复合年增长率为 5.8%。牛至调味料在各种美食(包括地中海、义大利和其他全球美食传统)中都占有重要地位,因此在世界各地越来越受欢迎。这种香草常用于披萨、义大利麵和沙拉等主食,是世界各地厨房必备的配料。随着世界各地的烹饪体验越来越多样化,牛至的需求持续上升,进一步巩固了其作为关键调味料的地位。除了烹饪吸引力之外,消费者也越来越意识到牛至的健康益处,例如其抗氧化、抗炎和抗菌特性。随着人们越来越多地寻求既能增进风味又能增强健康的成分,这种日益增强的意识在扩大市场方面发挥关键作用。
食品业的扩张,特别是快餐连锁店和餐厅的扩张,是牛至调味料市场成长的另一个驱动力。许多食品服务提供者都在菜单中添加牛至,以满足消费者对美味菜餚的需求。这种趋势,加上香草能够提升多种食品的口味,继续推动市场的上升趋势。随着全球食品工业的持续成长,牛至的多功能特性使其成为家庭厨师和烹饪专业人士的主要原料。
市场范围 | |
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起始年份 | 2024 |
预测年份 | 2025-2034 |
起始值 | 14.3亿美元 |
预测值 | 25亿美元 |
复合年增长率 | 5.8% |
就产品类型而言,牛至粉细分市场处于市场领先地位,2024 年的收入为 9.116 亿美元。牛至粉的便利性是推动其受欢迎的主要因素。与新鲜牛至相比,它易于测量、撒播和储存,并且保质期更长。这种实用性使其成为消费者和製造商的首选,并使其成为市场上的主导产品形式。
从应用程式来看,餐饮和旅馆业在 2024 年的应用价值为 4.359 亿美元。这些机构不断寻求透过独特的风味和招牌菜餚来脱颖而出。牛至能够与多种美食相配,同时增强风味,因此成为厨师的最爱。许多餐厅和酒店都将牛至菜餚纳入菜单中,以提高顾客忠诚度并促进酒店业的持续扩张。
在亚太地区,中国牛至调味料市场的规模将在 2024 年达到 1.87 亿美元。这一增长得益于这种香草能够提升亚洲和地中海风味菜餚的风味。随着中国城市化进程加快和可支配收入增加,越来越多的消费者外出用餐或购买包装即食食品。消费者行为的转变导致对牛至等高品质、美味成分的需求增加,进一步推动了市场成长。
The Global Oregano Seasoning Market was valued at USD 1.43 billion in 2024 and is projected to grow at a CAGR of 5.8% between 2025 and 2034. Oregano seasoning is enjoying increasing popularity worldwide due to its prominent role in a variety of cuisines, including Mediterranean, Italian, and other global food traditions. The herb is commonly used in staple dishes like pizza, pasta, and salads, making it an essential ingredient in kitchens around the world. As the world embraces more diverse culinary experiences, oregano's demand continues to rise, further cementing its place as a key flavor enhancer. Along with its culinary appeal, consumers are becoming more conscious of the health benefits oregano offers, such as its antioxidant, anti-inflammatory, and antimicrobial properties. This growing awareness is playing a key role in expanding the market as people increasingly seek ingredients that can boost both flavor and wellness.
The expansion of the food industry, particularly with fast-food chains and restaurants, is another driver of growth in the oregano seasoning market. Many food service providers are adding oregano to their menus to meet consumer demand for flavorful dishes. This trend, paired with the herb's ability to elevate the taste of a wide range of foods, continues to fuel the market's upward trajectory. With the ongoing growth of the global food industry, oregano's versatile nature positions it as a staple ingredient for both home cooks and culinary professionals alike.
Market Scope | |
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Start Year | 2024 |
Forecast Year | 2025-2034 |
Start Value | $1.43 Billion |
Forecast Value | $2.5 Billion |
CAGR | 5.8% |
In terms of product type, the oregano powder segment led the market, generating USD 911.6 million in 2024. Oregano powder's convenience is a major factor driving its popularity. It is easy to measure, sprinkle, and store and offers a longer shelf life compared to fresh oregano. This practicality has made it the preferred choice for both consumers and manufacturers alike, making it the dominant product form in the market.
Looking at applications, the restaurant and hotel segment accounted for USD 435.9 million in 2024. These establishments are constantly seeking to differentiate themselves with unique flavors and signature dishes. Oregano's ability to complement a wide variety of cuisines while enhancing the flavor profile makes it a favorite choice for chefs. Many restaurants and hotels have incorporated oregano-based dishes into their menus, driving customer loyalty and contributing to the ongoing expansion of the hospitality industry.
In the Asia-Pacific region, China's oregano seasoning market reached USD 187 million in 2024. This growth is fueled by the herb's ability to elevate the flavor of both Asian and Mediterranean-inspired dishes. With China's growing urbanization and increasing disposable incomes, more consumers are dining out or purchasing packaged ready-to-eat foods. This shift in consumer behavior has led to an increase in demand for high-quality, flavorful ingredients like oregano, further propelling market growth.