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市场调查报告书
商品编码
1755255
汽车遮阳板市场机会、成长动力、产业趋势分析及 2025 - 2034 年预测Automotive Sun Visor Market Opportunity, Growth Drivers, Industry Trend Analysis, and Forecast 2025 - 2034 |
2024 年全球汽车遮阳板市场价值为 64 亿美元,预计到 2034 年将以 5.5% 的复合年增长率增长至 109 亿美元。全球汽车产量不断增长,加之消费者对更佳车内舒适度和道路安全性的期望不断提高,共同推动了这一成长。随着汽车製造商扩大产量(尤其是在快速发展的经济体中),对遮阳板等关键内装零件的需求持续成长。消费者对先进的遮阳板系统的需求超越了基本的遮阳功能,并融合了整合照明、触控和防眩光技术等功能。这些升级迎合了人们对兼具时尚与实用性内饰日益增长的需求,这些内饰优先考虑舒适性和可视性。此外,监管机构和安全标准也促使製造商将增强型遮阳板功能作为商用车和乘用车的标准配备之一。
日益增长的道路安全需求也在推动遮阳板需求方面发挥关键作用。遮阳板可以提高驾驶者的视野,并有助于防止眩光相关事故,这与全球减少交通事故的倡议一致。电动车进一步促进了市场的成长,因为其现代内装通常需要精密、可自订的遮阳板系统。电动车製造商更青睐高品质、技术增强的遮阳板,这些遮阳板能够与其先进的座舱设计无缝融合,从而推动整个领域的创新。
市场范围 | |
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起始年份 | 2024 |
预测年份 | 2025-2034 |
起始值 | 64亿美元 |
预测值 | 109亿美元 |
复合年增长率 | 5.5% |
2024年,乘用车市场价值达45亿美元,凭藉庞大的产量和日常使用率,引领整个细分市场。这些车辆是各地区个人出行的核心,这推动了对遮阳板等舒适内装零件的持续需求。随着汽车製造商不断投资于美观和安全改进,遮阳板配备了照明后视镜、伸缩挡板和智慧功能,以提升驾驶体验。从入门级车型到高端轿车,种类繁多的车辆确保了能够根据不同的需求和偏好提供多样化的遮阳板解决方案。
2024年,汽车原始设备製造商 (OEM) 市场占据60%的市场份额,在遮阳板与车辆整合方面保持主导地位。这些製造商在生产阶段采购遮阳板,以满足严格的性能和安全标准。他们能够提供客製化的原厂组装组件,从而在提供经济高效且无缝的遮阳板解决方案方面拥有竞争优势。汽车製造商与一级供应商之间的合作也日益加强,从而催生出具有附加功能的创新产品,例如照明的化妆镜和先进材料,这些都体现了品牌形象和消费者的期望。
2024年,北美汽车遮阳板市场规模达19亿美元,预计2034年将以5.8%的复合年增长率成长。美国市场持续受益于严格的安全法规以及对科技融合型汽车内装日益增长的需求。製造商正转向兼具实用性和美观性的多功能遮阳板。豪华车和电动车销量的激增推动了对高端遮阳板设计的需求,这些设计能够支持不断发展的高端驾驶环境概念。现代材料、数位介面和时尚造型的融合,使遮阳板成为车内体验的重要组成部分。
引领汽车遮阳板市场的领导者包括伟世通、泰极爱思、安通林集团、大陆集团、塞特拉格、IAC、白木工业、河西工业、丰和纺织和安道拓。这些公司正在投资策略性产品创新,以满足不断变化的消费者需求。许多公司专注于开发轻量化和模组化设计,以在保持耐用性的同时降低车辆总重。先进的材料集成,例如防眩光膜和智慧后视镜解决方案,正被用于提升性能。各公司也正在加强与汽车製造商的合作,以提供符合品牌形象和人体工学的OEM专属设计。扩大生产规模(尤其是在成本效益高的地区)以及实现产品组合多元化,仍是提升竞争力和市场覆盖率的核心策略。
The Global Automotive Sun Visor Market was valued at USD 6.4 billion in 2024 and is estimated to grow at a CAGR of 5.5% to reach USD 10.9 billion by 2034. The growth is driven by the increasing vehicle production worldwide, along with rising consumer expectations for better in-cabin comfort and road safety, is driving this expansion. As automakers scale output-especially in fast-developing economies-the demand for key interior components like sun visors continues to rise. Consumers seek advanced sun visor systems beyond basic shading and incorporate features like integrated lighting, touch controls, and glare-reducing technology. These upgrades cater to the growing desire for stylish yet functional interiors that prioritize comfort and visibility. Additionally, regulatory bodies and safety standards are prompting manufacturers to include enhanced visor features as part of standard offerings in both commercial and passenger vehicles.
The growing need for road safety also plays a critical role in boosting demand. Sun visors improve driver visibility and help prevent glare-related incidents, aligning with global initiatives to reduce traffic accidents. Electric vehicles contribute further to the market's growth, as their modern interiors often call for sophisticated, customizable visor systems. EV manufacturers prefer high-quality, tech-enhanced visors that blend seamlessly into their advanced cabin designs fueling innovation across the segment.
Market Scope | |
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Start Year | 2024 |
Forecast Year | 2025-2034 |
Start Value | $6.4 Billion |
Forecast Value | $10.9 Billion |
CAGR | 5.5% |
Passenger vehicles accounted for a market value of USD 4.5 billion in 2024, leading the overall segment due to their large production volumes and everyday usage. These vehicles are central to personal mobility across regions, which fuels consistent demand for comfort-enhancing interior parts like sun visors. As automakers continue investing in aesthetic and safety improvements, sun visors are equipped with illuminated mirrors, extension flaps, and smart functionality to elevate the driving experience. From entry-level models to high-end sedans, the broad spectrum of vehicle offerings ensures a diverse range of visor solutions tailored to varying needs and preferences.
OEMs segment represented a 60% share in 2024, maintaining a dominant role in how sun visors are integrated into vehicles. These manufacturers source visors during the production stage to meet strict performance and safety criteria. Their ability to provide tailored, factory-fitted components gives them a competitive edge in delivering cost-effective and seamless visor solutions. Collaborations between automakers and Tier 1 suppliers have also intensified, allowing for innovative products with added features like lighted vanity mirrors and advanced materials that reflect brand identity and consumer expectations.
North America Automotive Sun Visor Market held USD 1.9 billion in 2024 and is set to grow at a CAGR of 5.8% through 2034. The American market continues to benefit from strong safety regulations and increasing demand for tech-integrated vehicle interiors. Manufacturers are shifting toward multi-functional sun visors that blend utility with aesthetics. A surge in luxury and electric vehicle sales drives the need for high-end sun visor designs that support the evolving concept of premium driving environments. Integrating modern materials, digital interfaces, and sleek styling transforms sun visors into essential components of the vehicle's cabin experience.
Leading players shaping the Automotive Sun Visor Market include Visteon, Tachi-S, Grupo Antolin, Continental, Setrag, IAC, Shiroki, Kasai Kogyo, Howa Textile, and Adient. These companies are investing in strategic product innovations to meet evolving consumer demands. Many focus on developing lightweight and modular designs that reduce overall vehicle weight while maintaining durability. Advanced material integration, such as anti-glare films and smart mirror solutions, is being used to improve performance. Firms are also strengthening collaborations with automakers to deliver OEM-specific designs that align with branding and ergonomics. Expanding manufacturing footprints, particularly in cost-effective regions, and diversifying product portfolios remain central strategies to enhance competitiveness and market reach.