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市场调查报告书
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1755318

汽车OEM远端资讯处理市场机会、成长动力、产业趋势分析及 2025 - 2034 年预测

Automotive OEM Telematics Market Opportunity, Growth Drivers, Industry Trend Analysis, and Forecast 2025 - 2034
出版日期: | 出版商: Global Market Insights Inc. | 英文 190 Pages | 商品交期: 2-3个工作天内

价格
简介目录

2024 年全球汽车OEM远端资讯处理市场价值 346 亿美元，预计到 2034 年将以 14.1% 的复合年增长率成长，达到 1,257 亿美元。这一增长得益于消费者对车载连接、便利性和智慧功能的不断增长的期望。现在，买家要求他们的车辆配备整合导航、资讯娱乐、即时诊断、语音命令和远端存取功能。汽车製造商透过将先进的远端资讯处理系统直接嵌入到他们的车辆中，将其转变为数位连接平台来满足这一需求。物联网技术与智慧型手机的融合正在迅速将汽车重塑为互动式、软体驱动的枢纽。随着智慧出行的发展势头强劲，OEM 正在利用嵌入式远端资讯处理来增强驾驶体验，并从购买车辆的那一刻起提供即时连接。这种转变使内建远端资讯处理不仅是一种增值产品，而且成为新车设计的关键组成部分。

汽车 OEM 远端资讯处理市场 - IMG1

世界各国政府正透过实施严格的安全和追踪法规，推动汽车製造商（OEM）采用原厂安装的远端资讯处理系统。各种法规要求所有新车必须配备支援紧急警报和自动碰撞通知的功能。印度、巴西、俄罗斯和欧盟等国家/地区的这些立法倡议正在将互联安全技术确立为全球标准，鼓励製造商将远端资讯处理整合作为优先事项。因此，这些政府措施不仅增强了公共安全，也提高了消费者的认知和接受度。

市场范围
起始年份 2024
预测年份 2025-2034
起始值 346亿美元
预测值 1257亿美元
复合年增长率 14.1%

嵌入式远端资讯处理领域在2024年创造了200亿美元的市场规模，相比改装方案，它提供了无缝、安全且高效能的解决方案。这些系统直接内建在车辆架构中，支援持续监控、OTA更新、远端诊断和即时资料收集。汽车製造商青睐这些嵌入式平台，因为它们对车辆资料控制更严格、系统相容性更强，并且能够与专有车辆技术整合。随着越来越多的汽车转向软体导向，对原生安装远端资讯处理的需求持续成长，这得益于消费者从一开始就追求即时连接和智慧功能的偏好。

2024年，乘用车市场占了71%的市占率。互联互通不再局限于豪华车——紧凑型轿车、SUV和轿车越来越多地在出厂时就配备了整合式远端资讯处理系统。即使是入门级车型，预计也将配备即时性能追踪、OTA软体功能和远端服务功能。原始设备製造商正在利用日常驾驶产生的资料来打造客製化的资讯娱乐服务、预测性维护和基于行为的洞察，从而实现高度客製化的拥有体验，同时释放经常性收入来源。

2024年，美国汽车OEM远端资讯处理市场规模达105亿美元，占88%。领先的美国OEM厂商正在透过内部研发和战略技术联盟提升其远端资讯处理能力。这些措施支援提供连网服务，包括诊断、即时更新、车辆健康监测和驾驶辅助功能。随着订阅模式日益普及，汽车製造商正在将远端资讯处理资料转化为可靠的收入管道，从而强化整合数位系统的战略价值。

积极影响全球汽车OEM远端资讯处理产业的关键参与者包括特斯拉、大陆集团、梅赛德斯-宾士集团、罗伯特·博世、丰田汽车、现代汽车公司、宝马集团、福特汽车公司、通用汽车和大众汽车集团。在汽车OEM远端资讯处理市场，各公司正在采取多种策略来巩固其竞争地位并扩大市场份额。一种关键方法是将远端资讯处理直接整合到车辆平台中，以提供工厂安装的解决方案，从而增强用户体验并确保从第一天起的无缝连接。汽车製造商也正在投资支援无线更新、诊断和数据驱动服务的专有软体生态系统。与科技公司和云端服务供应商的策略合作使可扩展且安全的远端资讯处理基础设施成为可能。

目录

第一章：方法论与范围

第二章：执行摘要

第三章：行业洞察

  • 产业生态系统分析
    • 供应商格局
    • 利润率
    • 成本结构
    • 每个阶段的增值
    • 影响价值链的因素
    • 中断
  • 产业衝击力
    • 成长动力
      • 连网汽车需求不断成长
      • 监理推动安全和合规
      • 透过 OEM 服务实现车辆资料货币化
      • 车队管理解决方案和商业应用的兴起
    • 产业陷阱与挑战
      • 资料隐私和网路安全问题
      • 整合和基础设施成本高
    • 市场机会
      • 随着汽车互联互通的不断增强，新兴市场的扩张
      • 与电信供应商合作以增强连接性
      • 订阅式远端资讯处理服务的开发
      • 与电动和自动驾驶汽车平台集成
  • 成长潜力分析
  • 监管格局
    • 北美洲
    • 欧洲
    • 亚太地区
    • 拉丁美洲
    • 中东和非洲
  • 波特的分析
  • PESTEL分析
  • 技术和创新格局
    • 当前的技术趋势
    • 新兴技术
  • 价格趋势
    • 按地区
    • 按产品
  • 生产统计
    • 生产中心
    • 消费中心
    • 汇出和汇入
  • 成本細項分析
  • 专利分析
  • 永续性和环境方面
    • 永续实践
    • 减少废弃物的策略
    • 生产中的能源效率
    • 环保倡议
    • 碳足迹考量

第四章：竞争格局

  • 介绍
  • 公司市占率分析
    • 北美洲
    • 欧洲
    • 亚太地区
    • 拉丁美洲
    • MEA
  • 主要市场参与者的竞争分析
  • 竞争定位矩阵
  • 战略展望矩阵
  • 关键进展
    • 併购
    • 伙伴关係与合作
    • 新产品发布
    • 扩张计划和资金

第五章：市场估计与预测：按类型，2021 - 2034 年

  • 主要趋势
  • 嵌入式远端资讯处理
  • 有线远端资讯处理
  • 整合智慧型手机远端资讯处理

第六章：市场估计与预测：依车型，2021 - 2034 年

  • 主要趋势
  • 搭乘用车
    • 掀背车
    • 轿车
    • 越野车
  • 商用车
    • 轻型商用车（LCV）
    • 中型商用车（MCV）
    • 重型商用车（HCV）

第七章：市场估计与预测：按应用，2021 - 2034 年

  • 主要趋势
  • 车队/资产管理
  • 导航和资讯娱乐
  • 车辆诊断
  • 安全与保障
  • 远端监控
  • 紧急援助（E呼叫）
  • 基于使用情况的保险（UBI）

第八章：市场估计与预测：依连结性，2021 - 2034 年

  • 主要趋势
  • 3G
  • 4G LTE
  • 5G
  • 卫星通讯

第九章：市场估计与预测：按地区，2021 - 2034 年

  • 主要趋势
  • 北美洲
    • 我们
    • 加拿大
  • 欧洲
    • 英国
    • 德国
    • 法国
    • 义大利
    • 西班牙
    • 俄罗斯
    • 北欧人
  • 亚太地区
    • 中国
    • 印度
    • 日本
    • 韩国
    • 澳新银行
    • 东南亚
  • 拉丁美洲
    • 巴西
    • 墨西哥
    • 阿根廷
  • MEA
    • 南非
    • 阿联酋
    • 沙乌地阿拉伯

第十章：公司简介

  • Aptiv
  • BMW Group
  • Continental
  • Denso
  • Ford Motor Company
  • General Motors
  • Harman International
  • Honda Motor Company
  • Hyundai Motor Company
  • LG Electronics
  • Marelli
  • Mercedes-Benz Group
  • Nissan Motor
  • Panasonic Automotive Systems
  • Robert Bosch
  • Tesla
  • Toyota Motor
  • Valeo
  • Visteon
  • Volkswagen Group
简介目录
Product Code: 14048

The Global Automotive OEM Telematics Market was valued at USD 34.6 billion in 2024 and is estimated to grow at a CAGR of 14.1% to reach USD 125.7 billion by 2034. This growth is fueled by increasing consumer expectations for in-vehicle connectivity, convenience, and smart features. Buyers now demand integrated navigation, infotainment, real-time diagnostics, voice commands, and remote access capabilities in their vehicles. Automakers are meeting this demand by embedding advanced telematics systems directly into their vehicles, transforming them into digitally connected platforms. The integration of IoT technology and smartphones is rapidly reshaping vehicles into interactive, software-driven hubs. As smart mobility gains momentum, OEMs are leveraging embedded telematics to enhance the driving experience and deliver instant connectivity from the moment a vehicle is purchased. This shift has made built-in telematics not just a value-add but a key component of new vehicle design.

Automotive OEM Telematics Market - IMG1

Governments worldwide are driving OEMs toward factory-installed telematics systems by enforcing strict safety and tracking regulations. Various mandates require all new vehicles to be equipped with features that support emergency alerts and automatic crash notifications. These legislative moves across countries such as India, Brazil, Russia, and EU nations are establishing connected safety technologies as a global standard, encouraging manufacturers to make telematics integration a priority. As a result, these government actions are not only enhancing public safety but also broadening consumer awareness and acceptance.

Market Scope
Start Year2024
Forecast Year2025-2034
Start Value$34.6 Billion
Forecast Value$125.7 Billion
CAGR14.1%

The embedded telematics segment generated USD 20 billion in 2024, by offering a seamless, secure, and high-performance solution compared to retrofit alternatives. Built directly into the vehicle's architecture, these systems support continuous monitoring, OTA updates, remote diagnostics, and data gathering in real-time. Automakers prefer these embedded platforms due to their tighter control over vehicle data, better system compatibility, and integration with proprietary vehicle technology. As more vehicles become software-oriented, the demand for natively installed telematics continues to increase, driven by consumer preferences for instant connectivity and smart features from day one.

The passenger vehicles segment accounted for 71% share in 2024. Connectivity is no longer limited to luxury vehicles-compact cars, SUVs, and sedans are increasingly outfitted with integrated telematics from the factory. Even entry-level models are expected to include real-time performance tracking, OTA software capabilities, and remote service features. OEMs are tapping into data generated from daily driving to craft tailored infotainment services, predictive maintenance, and behavior-based insights, allowing for highly customized ownership experiences while unlocking recurring revenue streams.

United States Automotive OEM Telematics Market generated USD 10.5 billion in 2024, which held an 88% share. Leading American OEMs are enhancing their telematics capabilities through both in-house development and strategic technology alliances. These initiatives support the delivery of connected services, including diagnostics, real-time updates, vehicle health monitoring, and driver assistance features. With subscription models increasingly prevalent, automakers are transforming telematics data into dependable income channels, reinforcing the strategic value of integrated digital systems.

Key players actively shaping the Global Automotive OEM Telematics Industry include Tesla, Continental, Mercedes-Benz Group, Robert Bosch, Toyota Motor, Hyundai Motor Company, BMW Group, Ford Motor Company, General Motors, and Volkswagen Group. In the automotive OEM telematics market, companies are adopting multiple strategies to reinforce their competitive positioning and expand market presence. A key approach involves integrating telematics directly into vehicle platforms to deliver factory-installed solutions that enhance user experience and ensure seamless connectivity from day one. Automakers are also investing in proprietary software ecosystems that support over-the-air updates, diagnostics, and data-driven services. Strategic collaborations with tech firms and cloud service providers enable scalable and secure telematics infrastructure.

Table of Contents

Chapter 1 Methodology & Scope

  • 1.1 Market scope and definition
  • 1.2 Research design
    • 1.2.1 Research approach
    • 1.2.2 Data collection methods
    • 1.2.3 Data mining sources
      • 1.2.3.1 Global
      • 1.2.3.2 Regional/Country
  • 1.3 Base estimates and calculations
    • 1.3.1 Base year calculation
    • 1.3.2 Key trends for market estimation
  • 1.4 Primary research and validation
    • 1.4.1 Primary sources
  • 1.5 Forecast model
  • 1.6 Research assumptions and limitations

Chapter 2 Executive Summary

  • 2.1 Industry 3600 synopsis
  • 2.2 Key market trends
    • 2.2.1 Regional
    • 2.2.2 Type
    • 2.2.3 Vehicle
    • 2.2.4 Application
    • 2.2.5 Connectivity
  • 2.3 TAM Analysis, 2025-2034
  • 2.4 CXO perspectives: Strategic imperatives
    • 2.4.1 Executive decision points
    • 2.4.2 Critical success factors
  • 2.5 Future outlook and strategic recommendations

Chapter 3 Industry Insights

  • 3.1 Industry ecosystem analysis
    • 3.1.1 Supplier landscape
    • 3.1.2 Profit margin
    • 3.1.3 Cost structure
    • 3.1.4 Value addition at each stage
    • 3.1.5 Factor affecting the value chain
    • 3.1.6 Disruptions
  • 3.2 Industry impact forces
    • 3.2.1 Growth drivers
      • 3.2.1.1 Increasing demand for connected vehicles
      • 3.2.1.2 Regulatory push for safety and compliance
      • 3.2.1.3 Monetization of vehicle data through oem services
      • 3.2.1.4 Rise in fleet management solutions and commercial applications
    • 3.2.2 Industry pitfalls and challenges
      • 3.2.2.1 Data privacy and cybersecurity concerns
      • 3.2.2.2 High integration and infrastructure costs
    • 3.2.3 Market opportunities
      • 3.2.3.1 Expansion in emerging markets with growing vehicle connectivity
      • 3.2.3.2 Collaboration with telecom providers for enhanced connectivity
      • 3.2.3.3 Development of subscription-based telematics services
      • 3.2.3.4 Integration with electric and autonomous vehicle platforms
  • 3.3 Growth potential analysis
  • 3.4 Regulatory landscape
    • 3.4.1 North America
    • 3.4.2 Europe
    • 3.4.3 Asia Pacific
    • 3.4.4 Latin America
    • 3.4.5 Middle East & Africa
  • 3.5 Porter's analysis
  • 3.6 PESTEL analysis
  • 3.7 Technology and innovation landscape
    • 3.7.1 Current technological trends
    • 3.7.2 Emerging technologies
  • 3.8 Price trends
    • 3.8.1 By region
    • 3.8.2 By product
  • 3.9 Production statistics
    • 3.9.1 Production hubs
    • 3.9.2 Consumption hubs
    • 3.9.3 Export and import
  • 3.10 Cost breakdown analysis
  • 3.11 Patent analysis
  • 3.12 Sustainability and environmental aspects
    • 3.12.1 Sustainable practices
    • 3.12.2 Waste reduction strategies
    • 3.12.3 Energy efficiency in production
    • 3.12.4 Eco-friendly initiatives
    • 3.12.5 Carbon footprint considerations

Chapter 4 Competitive Landscape, 2024

  • 4.1 Introduction
  • 4.2 Company market share analysis
    • 4.2.1 North America
    • 4.2.2 Europe
    • 4.2.3 Asia Pacific
    • 4.2.4 LATAM
    • 4.2.5 MEA
  • 4.3 Competitive analysis of major market players
  • 4.4 Competitive positioning matrix
  • 4.5 Strategic outlook matrix
  • 4.6 Key developments
    • 4.6.1 Mergers & acquisitions
    • 4.6.2 Partnerships & collaborations
    • 4.6.3 New product launches
    • 4.6.4 Expansion plans and funding

Chapter 5 Market Estimates & Forecast, By Type, 2021 - 2034 (USD Million, Units)

  • 5.1 Key trends
  • 5.2 Embedded telematics
  • 5.3 Tethered telematics
  • 5.4 Integrated smartphone telematics

Chapter 6 Market Estimates & Forecast, By Vehicle, 2021 - 2034 (USD Million, Units)

  • 6.1 Key trends
  • 6.2 Passenger cars
    • 6.2.1 Hatchbacks
    • 6.2.2 Sedans
    • 6.2.3 SUV
  • 6.3 Commercial vehicles
    • 6.3.1 Light commercial vehicles (LCV)
    • 6.3.2 Medium commercial vehicles (MCV)
    • 6.3.3 Heavy commercial vehicles (HCV)

Chapter 7 Market Estimates & Forecast, By Application, 2021 - 2034 (USD Million, Units)

  • 7.1 Key trends
  • 7.2 Fleet/asset management
  • 7.3 Navigation & infotainment
  • 7.4 Vehicle diagnostics
  • 7.5 Safety & security
  • 7.6 Remote monitoring & control
  • 7.7 Emergency assistance (E call)
  • 7.8 Usage-based insurance (UBI)

Chapter 8 Market Estimates & Forecast, By Connectivity, 2021 - 2034 (USD Million, Units)

  • 8.1 Key trends
  • 8.2 3G
  • 8.3 4G LTE
  • 8.4 5G
  • 8.5 Satellite communication

Chapter 9 Market Estimates & Forecast, By Region, 2021 - 2034 (USD Million, Units)

  • 9.1 Key trends
  • 9.2 North America
    • 9.2.1 U.S.
    • 9.2.2 Canada
  • 9.3 Europe
    • 9.3.1 UK
    • 9.3.2 Germany
    • 9.3.3 France
    • 9.3.4 Italy
    • 9.3.5 Spain
    • 9.3.6 Russia
    • 9.3.7 Nordics
  • 9.4 Asia Pacific
    • 9.4.1 China
    • 9.4.2 India
    • 9.4.3 Japan
    • 9.4.4 South Korea
    • 9.4.5 ANZ
    • 9.4.6 Southeast Asia
  • 9.5 Latin America
    • 9.5.1 Brazil
    • 9.5.2 Mexico
    • 9.5.3 Argentina
  • 9.6 MEA
    • 9.6.1 South Africa
    • 9.6.2 UAE
    • 9.6.3 Saudi Arabia

Chapter 10 Company Profiles

  • 10.1 Aptiv
  • 10.2 BMW Group
  • 10.3 Continental
  • 10.4 Denso
  • 10.5 Ford Motor Company
  • 10.6 General Motors
  • 10.7 Harman International
  • 10.8 Honda Motor Company
  • 10.9 Hyundai Motor Company
  • 10.10 LG Electronics
  • 10.11 Marelli
  • 10.12 Mercedes-Benz Group
  • 10.13 Nissan Motor
  • 10.14 Panasonic Automotive Systems
  • 10.15 Robert Bosch
  • 10.16 Tesla
  • 10.17 Toyota Motor
  • 10.18 Valeo
  • 10.19 Visteon
  • 10.20 Volkswagen Group