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市场调查报告书
商品编码
1797741
穿戴式装置市场机会、成长动力、产业趋势分析及 2025 - 2034 年预测Wearables Market Opportunity, Growth Drivers, Industry Trend Analysis, and Forecast 2025 - 2034 |
2024年,全球穿戴式装置市场规模达1,798亿美元,预计到2034年将以18.9%的复合年增长率成长,达到9,952亿美元。随着对多功能、紧凑型健康和健身追踪设备的需求激增,以及人工智慧和感测器技术的快速发展,穿戴式装置领域的成长正在加速。消费者越来越希望将数位解决方案无缝融入日常生活,而穿戴式装置凭藉着便携性,在满足这项需求方面拥有独特的优势。设备正在不断发展,以提供远端连接、更长的电池续航时间以及更安全、更直观的用户体验。增强的功能正在推动穿戴式装置超越被动资料追踪,提供即时健康洞察和互动功能,从而提升用户参与度。
生成式人工智慧正在革新穿戴设备,为其增添更智慧的功能,例如即时健康洞察、个人化推荐和互动式虚拟助理。这种转变正在将穿戴式装置转变为全方位的健康伴侣,透过持续监测和智慧回馈来支持健康目标的达成。如今,这些设备拥有心电图读数、睡眠监测和血氧追踪等高阶功能,价格也更亲民。智慧戒指和智慧眼镜的吸引力也在不断提升,消费者越来越重视其时尚的设计和丰富的健康功能,这正在改变人们对穿戴装置的认知。
市场范围 | |
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起始年份 | 2024 |
预测年份 | 2025-2034 |
起始值 | 1798亿美元 |
预测值 | 9952亿美元 |
复合年增长率 | 18.9% |
2024年,健康监测市场规模达761亿美元,预计2034年将以18.9%的复合年增长率成长。这些穿戴式装置支持追踪血糖水平、心理健康指标和睡眠品质等生命征象。它们在早期介入和慢性病管理中发挥着重要作用,正在彻底改变个人健康和预防性医疗保健。此外,它们能够利用历史资料并进行预测分析,因此成为主动护理策略中的重要工具,在全球市场上备受青睐。
2024年,支援蓝牙的穿戴式装置市场占据49%的市场份额,预计到2034年将以19.2%的复合年增长率成长。包括健身追踪器和健康监测器在内的蓝牙设备持续受到青睐,预计五年内出货量将增加1.2倍。这些穿戴式装置的应用范围广泛,从个人健康监测到使用VR头显的沉浸式训练体验,再到工业和物流环境中使用的扫描器和摄影机等生产力工具。
2024年,美国穿戴式装置市场规模达468亿美元。美国穿戴式装置市场的成长动力源自于健康类穿戴装置的广泛普及、功能创新以及大众对个人健康的日益关注。 GPS追踪、睡眠分析和心率监测等功能如今已成为穿戴式装置的标配,有助于推动不同族群的穿戴装置普及。此外,物联网应用的兴起以及主要製造商的进驻,持续突破技术界限,巩固了美国穿戴式装置市场的上升势头。
引领全球穿戴式装置市场的知名公司包括Sony、Noise、Whoop、Withings、苹果、三星电子、Ultrahuman、Vuzix、小米、Amazfit、Garmin、Fitbit、Oura、Boat 和飞利浦。为了巩固其在穿戴式装置市场的地位,领先的公司正在采用几种关键策略。许多公司正在大力投资研发,以整合生物辨识感测器、人工智慧驱动的分析和个人化洞察等先进功能,从而保持创新领先地位。与医疗保健提供者和健身平台的策略合作有助于提升生态系统价值。产品多样化仍是另一个核心关注点,各大品牌推出新的穿戴式装置形式,如智慧戒指和 AR 眼镜,以扩大消费者覆盖范围。公司也正在优化电池寿命和软体效能,同时提高资料安全性,以吸引更广泛的人。
The Global Wearables Market was valued at USD 179.8 billion in 2024 and is estimated to grow at a CAGR of 18.9% to reach USD 995.2 billion by 2034. Growth in this space is being accelerated by surging demand for multifunctional, compact health and fitness tracking devices, alongside rapid advancements in AI and sensor technologies. Consumers are increasingly seeking seamless integration of digital solutions into their routines, and wearables-due to their portable nature-are uniquely positioned to meet that need. Devices are evolving to offer long-range connectivity, extended battery life, and more secure and intuitive user experiences. Enhanced capabilities are driving wearables to move beyond passive data tracking, offering real-time health insights and interactive features for improved user engagement.
Generative AI is revolutionizing wearables by adding smarter features like real-time health insights, personalized recommendations, and interactive virtual assistants. This shift is transforming wearables into holistic health companions that support wellness goals through continuous monitoring and intelligent feedback. Devices now include advanced capabilities like ECG readings, sleep monitoring, and blood oxygen tracking, extending across more affordable price ranges. The appeal of smart rings and smart glasses is also rising, with consumers valuing their sleek design and expanded health functions, which is changing the perception of wearable devices.
Market Scope | |
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Start Year | 2024 |
Forecast Year | 2025-2034 |
Start Value | $179.8 Billion |
Forecast Value | $995.2 Billion |
CAGR | 18.9% |
In 2024, the health monitoring segment generated USD 76.1 billion and will grow at a 18.9% CAGR through 2034. These wearables support tracking vital signs such as glucose levels, mental health metrics, and sleep quality. Their role in early intervention and chronic disease management is transforming both personal wellness and preventive healthcare. The ability to use historical data and predictive analytics also positions these devices as valuable tools in proactive care strategies, making them highly desirable in the global market.
The Bluetooth-enabled wearables segment held a 49% share in 2024 and is projected to grow at a CAGR of 19.2% through 2034. Bluetooth devices, including fitness trackers and wellness monitors, continue to gain traction, with shipment volumes expected to increase by 1.2x over five years. These wearables span applications from personal health monitoring to immersive training experiences using VR headsets and productivity tools like scanners and cameras used in industrial and logistics environments.
United States Wearables Market generated USD 46.8 billion in 2024. Growth in the US is being fueled by the widespread adoption of health-focused wearable devices, innovation in feature sets, and growing public awareness about personal wellness. Features such as GPS tracking, sleep analysis, and heart rate monitoring are now standard in wearables, helping drive adoption across demographics. In addition, the rise of IoT applications and the presence of key manufacturers continue to push technological boundaries, reinforcing the market's upward trajectory in the country.
Prominent companies leading the Global Wearables Market include Sony, Noise, Whoop, Withings, Apple, Samsung Electronics, Ultrahuman, Vuzix, Xiaomi, Amazfit, Garmin, Fitbit, Oura, Boat, and Philips. To strengthen their positions in the wearables market, leading companies are employing several key strategies. Many are investing heavily in R&D to integrate advanced features such as biometric sensors, AI-driven analytics, and personalized insights to stay ahead in innovation. Strategic collaborations with healthcare providers and fitness platforms help enhance ecosystem value. Product diversification remains another core focus, with brands launching new wearable formats-like smart rings and AR glasses-to expand consumer reach. Companies are also optimizing battery life and software performance while improving data security to appeal to a broader demographic.