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市场调查报告书
商品编码
1892809

水疗市场机会、成长驱动因素、产业趋势分析及预测（2026-2035年）

Spa Market Opportunity, Growth Drivers, Industry Trend Analysis, and Forecast 2026 - 2035
出版日期: | 出版商: Global Market Insights Inc. | 英文 233 Pages | 商品交期: 2-3个工作天内

价格
简介目录

2025年全球水疗市场规模估计为743亿美元，预计到2035年将以12.7%的复合年增长率增长至2,439亿美元。

水疗市场 - IMG1

随着越来越多的消费者将预防性健康、减压和整体健康放在首位，整个产业的成长速度持续加快。人们越来越倾向于选择水疗服务来放鬆身心、焕发活力，并进行全面的自我护理，这进一步强化了人们对水疗的看法转变：从将其视为奢侈享受，转变为将其视为支持长期健康的中心。社群媒体放大了这一趋势，健康领域的意见领袖们积极宣传平衡、正念和修復性日常习惯的重要性。随着人们对情绪健康、放鬆和免疫力的认识不断提高，水疗中心将继续保持优势，吸引更广泛、更多元化的客户群。后疫情时代的生活方式重塑也提升了人们对自然疗法和客製化健康体验的兴趣，促使水疗中心将营养指导、冥想课程、瑜伽计画和专业物理治疗服务融入其产品中。如今，消费者已将健康视为日常生活的重要组成部分，预计水疗产业将在未来几年保持强劲的成长动能。

市场范围
起始年份 2025
预测年份 2026-2035
起始值 743亿美元
预测值 2439亿美元
复合年增长率 12.7%

预计到2025年，度假村和饭店水疗中心市场规模将达到278亿美元。这些水疗中心已成为高端饭店服务的标誌性特征，为宾客提供在宁静优美的环境中放鬆身心、焕发活力的完美体验。其魅力在于提供专属的疗癒体验，与奢华旅行和休閒住宿相得益彰。

2024年，按摩疗法市占率达33.1%。按摩服务因其有效缓解压力、促进血液循环和改善整体健康状况，仍然是水疗中心的核心组成部分。从深层组织按摩、运动按摩到以放鬆为主的护理，各种物理治疗技术持续满足水疗客户寻求舒适体验和针对性缓解的多样化需求。

美国水疗市场占75.7%的市场份额，预计2024年市场规模将达186亿美元。美国拥有全球最发达的水疗产业之一，这主要得益于消费者对高端健康服务、先进治疗技术和个人化疗愈体验日益增长的需求。随着健康旅游的快速发展，以及消费者对奢华和医疗导向水疗服务兴趣的日益浓厚，美国市场仍然是全球水疗产业成长的主要贡献者。

目录

第一章：方法论与范围

第二章：执行概要

第三章：行业洞察

  • 产业生态系分析
    • 供应商格局
    • 利润率
    • 每个阶段的价值增加
    • 影响价值链的因素
  • 产业影响因素
    • 成长驱动因素
      • 健康意识日益增强
      • 都市化和收入成长
      • 健康旅游的成长
    • 产业陷阱与挑战
      • 熟练劳动力短缺
      • 客户期望与客户维繫
    • 机会
      • 医疗美容服务拓展
      • 先进疗法和技术治疗
  • 成长潜力分析
  • 未来市场趋势
  • 服务创新格局
    • 水疗与养生文化
    • 个人化服务
    • 现代与传统疗法结合
  • 消费者服务偏好分析
    • 按包装
    • 生活方式
    • 按人口统计数据
    • 按服务类型
  • 监管环境
    • 标准和合规要求
    • 区域监理框架
    • 认证标准
  • 波特的分析
  • PESTEL 分析

第四章：竞争格局

  • 介绍
  • 公司市占率分析
    • 按地区
  • 公司矩阵分析
  • 主要市场参与者的竞争分析
  • 竞争定位矩阵
  • 关键进展
    • 併购
    • 合作伙伴关係与合作
    • 新产品发布
    • 扩张计划

第五章：市场估算与预测：依水疗类型划分，2022-2035年

  • 按摩疗法
  • 脸部护理
  • 身体磨砂膏及裹敷
  • 医疗美容程序
  • 其他的

第六章：市场估算与预测：依服务类型划分，2022-2035年

  • 日间水疗中心
  • 度假村/饭店水疗中心
  • 医疗水疗中心
  • 目的地水疗中心
  • 健康静修
  • 其他的

第七章：市场估算与预测：基于顾客偏好，2022-2035年

  • 奢华体验
  • 经济实惠的体验

第八章：市场估算与预测：依年龄组别划分，2022-2035年

  • 18岁以下
  • 19至35岁
  • 36至50
  • 50岁以上

第九章：市场估算与预测：依最终用途划分，2022-2035年

  • 男人
  • 女性

第十章：市场估计与预测：依地区划分，2022-2035年

  • 北美洲
    • 我们
    • 加拿大
  • 欧洲
    • 德国
    • 英国
    • 法国
    • 义大利
    • 西班牙
  • 亚太地区
    • 中国
    • 日本
    • 印度
    • 澳洲
    • 韩国
  • 拉丁美洲
    • 巴西
    • 墨西哥
    • 阿根廷
  • 中东和非洲
    • 南非
    • 沙乌地阿拉伯
    • 阿联酋

第十一章：公司简介

  • Aspira Spa
  • Canyon Ranch
  • ESPA
  • Forest Essentials
  • Four Seasons Hotels & Resorts
  • Hyatt Regency Spa
  • JW Marriott Spa
  • Mandarin Oriental Hotel Group
  • Miraval
  • Rancho La Puerta
  • Six Senses
  • Thalasso Spa
  • The BodyHoliday
  • The Oberoi Spa
  • The Ritz-Carlton Spa
简介目录
Product Code: 6537

The Global Spa Market was estimated at USD 74.3 billion in 2025 and is estimated to grow at a CAGR of 12.7% to reach USD 243.9 billion by 2035.

Spa Market - IMG1

Growth across the industry continues to accelerate as more consumers prioritize preventive wellness, stress reduction, and overall health. People are increasingly turning to spa services for mental relaxation, physical rejuvenation, and holistic self-care, reinforcing the shift from viewing spas as luxury indulgences to recognizing them as centers that support long-term well-being. Social media has amplified this movement, with wellness influencers promoting the importance of balance, mindfulness, and restorative routines. As awareness around emotional health, relaxation, and immunity rises, spas remain well-positioned to attract a broader and more diverse clientele. The post-pandemic lifestyle reset has also heightened interest in natural healing methods and customized wellness experiences, encouraging spas to incorporate nutritional guidance, meditation sessions, yoga programs, and specialized therapeutic treatments into their offerings. With consumers now viewing wellness as essential to their everyday lives, the spa industry is expected to maintain strong momentum in the years ahead.

Market Scope
Start Year2025
Forecast Year2026-2035
Start Value$74.3 Billion
Forecast Value$243.9 Billion
CAGR12.7%

In 2025, the resort and hotel spas segment generated USD 27.8 billion. These spa facilities have become a defining feature of premium hospitality, offering guests a seamless blend of relaxation and wellness in calming environments enhanced by scenic surroundings. Their appeal lies in providing exclusive, restorative experiences that complement luxury travel and leisure stays.

The massage therapies segment held 33.1% share in 2024. Massage services remain a central component of spa offerings due to their effectiveness in relieving stress, promoting circulation, and improving overall well-being. A wide spectrum of therapeutic techniques ranging from deep tissue and sports massages to relaxation-focused treatments continues to meet the diverse needs of spa clients seeking both comfort and targeted relief.

U.S. Spa Market held 75.7% share and generated USD 18.6 billion in 2024. The country maintains one of the world's most developed spa landscapes, driven by rising demand for premium wellness services, advanced treatment technologies, and personalized therapeutic experiences. With wellness tourism expanding rapidly and consumers showing growing interest in luxury and medically oriented spa services, the U.S. market remains a major contributor to global industry growth.

Major players in the Global Spa Market include Mandarin Oriental Hotel Group, Six Senses, JW Marriott Spa, The Ritz-Carlton Spa, Forest Essentials, ESPA, Hyatt Regency Spa, The Oberoi Spa, Four Seasons Hotels & Resorts, Aspira Spa, Miraval, Thalasso Spa, Rancho La Puerta, Canyon Ranch, and The BodyHoliday. Companies within the Spa Market strengthen their competitive position by expanding service portfolios, integrating advanced technologies, and enhancing personalization across treatment offerings. Many providers are adopting data-driven wellness programs, customizing therapies based on individual preferences, lifestyle needs, and health goals. Strategic collaborations with beauty, skincare, and holistic health brands allow spas to introduce premium products and curated treatment lines that elevate client experiences. Businesses also invest in immersive environments such as nature-inspired spaces, sensory rooms, and wellness lounges to differentiate their services.

Table of Contents

Chapter 1 Methodology and Scope

  • 1.1 Market scope and definition
  • 1.2 Research design
    • 1.2.1 Research approach
    • 1.2.2 Data collection methods
  • 1.3 Data mining sources
    • 1.3.1 Global
    • 1.3.2 Regional/Country
  • 1.4 Base estimates and calculations
    • 1.4.1 Base year calculation
    • 1.4.2 Key trends for market estimation
  • 1.5 Primary research and validation
    • 1.5.1 Primary sources
  • 1.6 Forecast model
  • 1.7 Research assumptions and limitations

Chapter 2 Executive Summary

  • 2.1 Industry 3600 synopsis
  • 2.2 Key market trends
    • 2.2.1 Regional
    • 2.2.2 Spa type
    • 2.2.3 Service type
    • 2.2.4 Customer preference
    • 2.2.5 Age group
    • 2.2.6 End use
  • 2.3 CXO perspectives: Strategic imperatives
    • 2.3.1 Key decision points for industry executives
    • 2.3.2 Critical success factors for market players
  • 2.4 Future outlook and strategic recommendations

Chapter 3 Industry Insights

  • 3.1 Industry ecosystem analysis
    • 3.1.1 Supplier landscape
    • 3.1.2 Profit margin
    • 3.1.3 Value addition at each stage
    • 3.1.4 Factor affecting the value chain
  • 3.2 Industry impact forces
    • 3.2.1 Growth drivers
      • 3.2.1.1 Rising health & wellness awareness
      • 3.2.1.2 Urbanization & rising incomes
      • 3.2.1.3 Growth of wellness tourism
    • 3.2.2 Industry pitfalls & challenges
      • 3.2.2.1 Skilled labor shortage
      • 3.2.2.2 Client expectations & retention
    • 3.2.3 Opportunities
      • 3.2.3.1 Medical & aesthetic services expansion
      • 3.2.3.2 Advanced therapies & technological treatments
  • 3.3 Growth potential analysis
  • 3.4 Future market trends
  • 3.5 Service innovation landscape
    • 3.5.1 Spa & wellnes culture
    • 3.5.2 Personalized services
    • 3.5.3 Mixed modern & traditional therapies
  • 3.6 Consumer service preference analysis
    • 3.6.1 By Package
    • 3.6.2 By Lifestyle
    • 3.6.3 By Demographics
    • 3.6.4 By Service type
  • 3.7 Regulatory landscape
    • 3.7.1 Standards and compliance requirements
    • 3.7.2 Regional regulatory frameworks
    • 3.7.3 Certification standards
  • 3.8 Porter's analysis
  • 3.9 PESTEL analysis

Chapter 4 Competitive Landscape, 2025

  • 4.1 Introduction
  • 4.2 Company market share analysis
    • 4.2.1 By region
      • 4.2.1.1 North America
      • 4.2.1.2 Europe
      • 4.2.1.3 Asia Pacific
      • 4.2.1.4 Latin America
      • 4.2.1.5 Middle East and Africa
  • 4.3 Company matrix analysis
  • 4.4 Competitive analysis of major market players
  • 4.5 Competitive positioning matrix
  • 4.6 Key developments
    • 4.6.1 Mergers & acquisitions
    • 4.6.2 Partnerships & collaborations
    • 4.6.3 New product launches
    • 4.6.4 Expansion plans

Chapter 5 Market Estimates and Forecast, By Spa Type, 2022 - 2035 (USD Billion)

  • 5.1 Key trends
  • 5.2 Massage therapies
  • 5.3 Facial treatments
  • 5.4 Body scrubs & wraps
  • 5.5 Medical & cosmetic procedures
  • 5.6 Others

Chapter 6 Market Estimates and Forecast, By Service Type, 2022 - 2035 (USD Billion)

  • 6.1 Key trends
  • 6.2 Day spas
  • 6.3 Resort/hotel spas
  • 6.4 Medical spas
  • 6.5 Destination spas
  • 6.6 Wellness retreats
  • 6.7 Others

Chapter 7 Market Estimates and Forecast, By Customer Preference, 2022 - 2035 (USD Billion)

  • 7.1 Key trends
  • 7.2 Luxury experience
  • 7.3 Budget-friendly experience

Chapter 8 Market Estimates and Forecast, By Age Group, 2022 - 2035 (USD Billion)

  • 8.1 Key trends
  • 8.2 Below 18
  • 8.3 19 to 35
  • 8.4 36 to 50
  • 8.5 Above 50

Chapter 9 Market Estimates and Forecast, By End Use, 2022 - 2035 (USD Billion)

  • 9.1 Key trends
  • 9.2 Men
  • 9.3 Women

Chapter 10 Market Estimates and Forecast, By Region, 2022 - 2035 (USD Billion)

  • 10.1 Key trends
  • 10.2 North America
    • 10.2.1 U.S.
    • 10.2.2 Canada
  • 10.3 Europe
    • 10.3.1 Germany
    • 10.3.2 UK
    • 10.3.3 France
    • 10.3.4 Italy
    • 10.3.5 Spain
  • 10.4 Asia Pacific
    • 10.4.1 China
    • 10.4.2 Japan
    • 10.4.3 India
    • 10.4.4 Australia
    • 10.4.5 South Korea
  • 10.5 Latin America
    • 10.5.1 Brazil
    • 10.5.2 Mexico
    • 10.5.3 Argentina
  • 10.6 Middle East and Africa
    • 10.6.1 South Africa
    • 10.6.2 Saudi Arabia
    • 10.6.3 UAE

Chapter 11 Company Profiles

  • 11.1 Aspira Spa
  • 11.2 Canyon Ranch
  • 11.3 ESPA
  • 11.4 Forest Essentials
  • 11.5 Four Seasons Hotels & Resorts
  • 11.6 Hyatt Regency Spa
  • 11.7 JW Marriott Spa
  • 11.8 Mandarin Oriental Hotel Group
  • 11.9 Miraval
  • 11.10 Rancho La Puerta
  • 11.11 Six Senses
  • 11.12 Thalasso Spa
  • 11.13 The BodyHoliday
  • 11.14 The Oberoi Spa
  • 11.15 The Ritz-Carlton Spa