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市场调查报告书
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1747683

全球媒体与广告人工智慧市场

Artificial Intelligence in Media and Advertising

出版日期: | 出版商: Global Industry Analysts, Inc. | 英文 153 Pages | 商品交期: 最快1-2个工作天内

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简介目录

预计到 2030 年,全球媒体和广告人工智慧市场规模将达到 136 亿美国

全球媒体和广告领域人工智慧市场规模预计在2024年为56亿美元,预计到2030年将达到136亿美元,2024年至2030年的复合年增长率为15.8%。人工智慧硬体/设备是本报告分析的细分市场之一,预计其复合年增长率为14.1%,到分析期结束时规模将达到79亿美元。人工智慧服务细分市场在分析期间的复合年增长率预计为18.6%。

美国市场规模估计为 15 亿美元,中国市场预计复合年增长率为 15.0%

美国媒体和广告领域的人工智慧市场规模预计在2024年达到15亿美元。预计到2030年,作为世界第二大经济体的中国市场规模将达到21亿美元,在2024-2030年的分析期内,复合年增长率将达到15.0%。其他值得关注的区域市场包括日本和加拿大,预计在分析期间内,这两个市场的复合年增长率分别为14.3%和13.9%。在欧洲,预计德国市场的复合年增长率将达到11.8%。

全球媒体和广告市场人工智慧—主要趋势和驱动因素摘要

为什么人工智慧将重塑媒体和广告中的内容创作、受众参与和广告成效。

人工智慧 (AI) 正在迅速改变全球媒体和广告格局,它实现了数据主导的内容创作、高度个人化的受众定位以及即时的宣传活动优化。随着消费者的注意力在多个平台和内容格式上日益分散,AI 在识别微受众、自动化创新工作流程和提高互动精准度方面发挥着日益重要的作用。媒体公司和广告主正在利用 AI 在内容创作和分发的每个阶段来提升效率、灵活性和消费者相关性。

在内容创作领域,生成式人工智慧工具正被用于在极少的人工投入的基础上,产生报导、影片脚本、音讯素材和视觉创新。这些模型显着缩短了製作时间和成本,同时能够针对不同的平台、语言和受众提供扩充性的内容变体。在广告领域,人工智慧支援动态创新优化 (DCO),根据即时使用者行为和情境资料自动组装广告元素(文案、视觉效果、行动号召 (CTA)),从而提升相关性和转换率。

人工智慧能够处理来自社群媒体、浏览历史、电商行为和地理位置资讯等大量资料集,使广告主能够建立详细的心理画像,从而实现个人化定位。预测分析支援精准的受众细分、广告投放时间和预算分配,而建议引擎和情绪分析则能够即时调整以适应消费者回馈。随着品牌从广度触达转向精准影响,人工智慧在製定个人化、可衡量的多平台媒体策略方面正变得至关重要。

生成式人工智慧、程式化广告和即时分析如何扩展营运能力?

生成式人工智慧 (Generative AI) 正在突破创新自动化的界限,实现广告文案、横幅设计、社群媒体视觉效果,甚至合成影片网红的按需製作。透过基于大规模语言模型 (LLM) 和病毒式传播影像产生器的工具,品牌和代理商可以大规模创建宣传活动素材,即时调整通讯,并在不同市场尝试 A/B 测试版本。这种快速迭代减少了对大型创新团队的依赖,同时实现了高度在地化和自我调整叙事。

程序化广告依靠人工智慧驱动的演算法来自动化数位广告的购买、投放和优化,并随着机器学习和情境智慧的融合而不断发展。人工智慧系统会分析使用者行为、发布商库存和成效指标,进而动态调整竞标策略和广告投放。先进的情境人工智慧不仅能够基于人口统计和 Cookie 进行广告投放,还能根据週边媒体的即时情绪、语气和语义内容进行广告投放,从而提高广告接受度和品牌契合度。

人工智慧即时分析技术能够提供对宣传活动成效的深入洞察,帮助媒体买家和行销人员以前所未有的速度优化策略。人工智慧工具能够追踪多个平台上的参与率、点击率、可见度和情绪等关键指标,并将其输入到即时更新的仪表板中,从而推荐改进措施。这种持续优化的模式使负责人能够即时调整广告支出、创新和目标受众,从而在竞争激烈、波动剧烈的数位媒体市场中实现投资回报率最大化。

人工智慧主导的媒体和广告的主要商业应用和全球市场是什么?

娱乐和串流媒体服务一直是媒体领域最积极采用人工智慧的领域之一,它们使用建议引擎、预测模型和行为丛集来提供个人化的内容体验。 Netflix、YouTube 和 Spotify 等平台大量使用人工智慧来策划用户动态、自动生成预告片、展示相关促销讯息等等。新闻和出版商正在采用人工智慧来自动产生内容摘要、侦测趋势并提供个人化的报导提案,以提高参与度和订阅率。

在广告业,零售、旅游、金融和快速消费品品牌正在采用人工智慧来优化全通路宣传活动,降低获客成本并提高客户维繫。在电子商务领域,人工智慧被用于将产品建议与广告创新和内容行销同步,以确保各个接触点的一致性。在网红行销领域,人工智慧工具会分析网红的可信度、粉丝参与度和内容完整性,以识别高影响力的伙伴关係,管理诈欺风险并监控宣传活动的效果。

从地区来看,北美凭藉其成熟的数位广告市场以及主流云端运算、媒体和人工智慧公司在人工智慧媒体和广告技术应用方面处于领先地位。西欧发展迅速,高度重视隐私合规的定位和人工智慧驱动的媒体製作。在亚太地区,尤其是中国、韩国和印度,行动优先的媒体消费、人工智慧驱动的超级应用和海量数位内容製作正在推动成长。拉丁美洲、中东和非洲是新兴的成长地区,在这些地区,行动装置的普及和数位广告投资正在加速人工智慧在当地媒体生态系统中的整合。

资料隐私法规、平台生态系统和创新管治如何影响市场发展?

人工智慧在媒体和广告领域的快速发展,与资料隐私、道德定位和内容可靠性日益严格的审查交织在一起。 GDPR、CCPA 等法律规范以及拟议的人工智慧专案立法,正迫使平台和广告商重新思考资料收集、同意机制和演算法透明度。随着 Cookie 和第三方追踪器的逐步淘汰,第一方资料策略、隐私安全识别码和上下文定位正日益受到关注。

平台生态系统,尤其是Google、Meta、亚马逊和TikTok,正凭藉其专有工具、闭合迴路分析和整合商务,逐渐成为由人工智慧驱动的广告环境。这些「围墙花园」虽然能够实现高级定位和归因,但也引发了对专有控制和跨平台可见性受限的担忧。因此,独立的广告科技公司和发布商正在投资可互通的人工智慧堆迭和开放式网路解决方案,以保持自主性和透明度。

创新管治已成为一项关键挑战,尤其是在生成式人工智慧 (Generic AI) 兴起的情况下。各大品牌正在引入品管环节,以确保产生的内容符合语气、品牌指南和文化敏感度的标准。人工智慧产生的内容也会被添加浮水印和标籤,以维护其真实性,并满足日益增长的合成内容揭露要求。在人工智慧增强的宣传活动中,如何保持创新的原创性、叙事的完整性和情感共鸣,这项挑战正推动着对人机混合协作模式的需求。

什么将推动媒体和广告领域AI市场的成长?

由于大量数据、内容速度以及对个人化、有影响力的消费者互动的需求,媒体和广告领域的人工智慧市场正在迅速扩张。人工智慧使媒体和行销专业人士能够简化工作流程,提高定位准确性,并产生可扩展的创新资产。

生成式人工智慧、情境智慧和自动化框架的持续进步正在降低生产成本,加快宣传活动执行,并赋能中小企业在全球市场中竞争。人工智慧即服务平台、云端原生创新套件和跨通路归因工具的日益成熟,使得各种规模的媒体和品牌组织都能更轻鬆地采用人工智慧。

展望未来,人工智慧在媒体和广告领域的未来发展将取决于我们如何有效平衡自动化与人类创造力、创新与监管、个人化与道德责任。随着媒体格局朝着更高的智慧化和互动性发展,人工智慧能否成为下一代沉浸式、响应式、引发情感共鸣的品牌故事叙述的决定性力量?

部分

解决方案(硬体/设备、服务);应用程式(游戏、虚假故事检测、抄袭检测、个人化、生产计划和管理、人才识别、内容捕获、体育自动化、影片製作)

受访企业范例(共43家)

  • AdCreative.ai
  • Adobe Inc.
  • Albert Technologies
  • Anyword
  • Appier
  • Baidu Inc.
  • Cognitiv
  • Creatify.ai
  • Emarsys
  • Google LLC
  • IBM Corporation
  • InMobi
  • Lemon AI
  • Meta Platforms Inc.
  • Microsoft Corporation
  • Omneky
  • Oracle Corporation
  • Persado
  • Pinterest Inc.
  • Quantcast

关税影响係数

我们的新报告纳入了关税对地理市场的影响,因为全球产业分析师根据公司总部所在国家、製造地、进出口(成品和OEM)预测了公司竞争地位的变化。这种复杂且多方面的市场动态预计将以多种方式影响竞争对手,包括人为提高销货成本、降低盈利、重组供应链以及其他微观和宏观市场动态。

全球产业分析师密切关注来自全球顶尖首席经济学家(14,949位)、智库(62家)以及贸易和产业协会(171家)的专家的意见,以评估其对生态系统的影响并应对新的市场现实。我们追踪了来自每个主要国家的专家和经济学家对关税及其对本国影响的看法。

全球产业分析师预计,这场动盪将在未来2-3个月内逐渐平息,新的世界秩序将更加清晰地建立。全球产业分析师正在即时追踪这些事态发展。

2025年4月:谈判阶段

在4月的报告中,我们将探讨关税对全球整体市场的影响,并提供区域市场调整。我们的预测是基于历史数据和不断变化的市场影响因素。

2025年7月:最终关税调整

在各国宣布最终重置后,客户将在 7 月收到免费更新,最终更新将包含明确的关税影响分析。

相互和双边贸易及关税影响分析:

美国<>中国<>墨西哥<>加拿大<>欧盟<>日本<>印度<>其他176个国家

领先的产业经济学家:全球产业分析师知识库追踪了 14,949 位经济学家,其中包括来自民族国家、智库、贸易和产业协会、大型企业以及各领域专家的最具影响力的首席经济学家,他们共用了这场前所未有的全球经济状况模式转移的影响。我们超过 16,491 份报告大多遵循基于里程碑的两阶段发布计划。

目录

第一章调查方法

第二章执行摘要

  • 市场概览
  • 主要企业
  • 市场趋势和驱动因素
  • 全球市场展望

第三章市场分析

  • 美国
  • 加拿大
  • 日本
  • 中国
  • 欧洲
  • 法国
  • 德国
  • 义大利
  • 英国
  • 其他欧洲国家
  • 亚太地区
  • 其他地区

第四章 竞赛

简介目录
Product Code: MCP34628

Global Artificial Intelligence in Media and Advertising Market to Reach US$13.6 Billion by 2030

The global market for Artificial Intelligence in Media and Advertising estimated at US$5.6 Billion in the year 2024, is expected to reach US$13.6 Billion by 2030, growing at a CAGR of 15.8% over the analysis period 2024-2030. AI Hardware / Equipment, one of the segments analyzed in the report, is expected to record a 14.1% CAGR and reach US$7.9 Billion by the end of the analysis period. Growth in the AI Services segment is estimated at 18.6% CAGR over the analysis period.

The U.S. Market is Estimated at US$1.5 Billion While China is Forecast to Grow at 15.0% CAGR

The Artificial Intelligence in Media and Advertising market in the U.S. is estimated at US$1.5 Billion in the year 2024. China, the world's second largest economy, is forecast to reach a projected market size of US$2.1 Billion by the year 2030 trailing a CAGR of 15.0% over the analysis period 2024-2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at a CAGR of 14.3% and 13.9% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 11.8% CAGR.

Global Artificial Intelligence in Media and Advertising Market - Key Trends & Drivers Summarized

Why Is Artificial Intelligence Reconfiguring Content Creation, Audience Engagement, and Ad Performance in Media and Advertising?

Artificial Intelligence (AI) is rapidly transforming the global media and advertising landscape by enabling data-driven content creation, hyper-personalized audience targeting, and real-time campaign optimization. With consumer attention fragmented across multiple platforms and content formats, AI is increasingly critical to identifying micro-audiences, automating creative workflows, and enhancing engagement precision at scale. Media companies and advertisers are leveraging AI to drive efficiency, agility, and deeper consumer relevance across all stages of content production and distribution.

In content creation, generative AI tools are being used to produce articles, video scripts, audio assets, and visual creatives based on minimal human input. These models significantly reduce production timelines and costs while allowing for scalable content variations tailored to different platforms, languages, or audience segments. In advertising, AI enables dynamic creative optimization (DCO), which automates the assembly of ad elements-copy, visuals, CTAs-based on real-time user behavior and contextual data, improving relevance and conversion outcomes.

AI’s ability to process vast datasets from social media, browsing history, e-commerce behavior, and geolocation feeds allows advertisers to build detailed psychographic profiles for individualized targeting. Predictive analytics support precise audience segmentation, ad timing, and budget allocation, while recommendation engines and sentiment analysis enable real-time adaptation to consumer feedback. As brands move from broad reach to precision impact, AI is becoming indispensable in orchestrating personalized, measurable, and multi-platform media strategies.

How Are Generative AI, Programmatic Advertising, and Real-Time Analytics Expanding Operational Capabilities?

Generative AI is pushing the boundaries of creative automation by enabling the on-demand production of ad copy, banner designs, social media visuals, and even synthetic video influencers. Brands and agencies are using tools powered by large language models (LLMs) and diffusion-based image generators to create campaign assets at scale, adapt messaging in real time, and experiment with A/B-tested variants across markets. This rapid iteration reduces dependence on large creative teams while enabling hyperlocalization and adaptive storytelling.

Programmatic advertising, which relies on AI-driven algorithms to automate the buying, placement, and optimization of digital ads, is evolving with the infusion of machine learning and contextual intelligence. AI systems analyze user behavior, publisher inventory, and performance metrics to dynamically adjust bidding strategies and ad placements. Advanced contextual AI enables ad delivery not just based on demographics or cookies, but also on real-time sentiment, tone, and semantic content of the surrounding media-enhancing ad receptivity and brand alignment.

Real-time analytics powered by AI offer granular insight into campaign performance, allowing media buyers and marketers to optimize strategies with unprecedented speed. AI tools track key metrics such as engagement rates, click-throughs, viewability, and sentiment across multiple platforms, feeding dashboards that update instantly and recommend corrective actions. This shift toward continuous optimization enables marketers to adjust ad spend, creatives, or targeting on the fly-maximizing ROI in a highly competitive and volatile digital media landscape.

Which Commercial Applications and Global Markets Are Leading the Charge in AI-Driven Media and Advertising?

Entertainment and streaming services are among the most active adopters of AI in media, using recommendation engines, predictive modeling, and behavioral clustering to deliver personalized content experiences. Platforms such as Netflix, YouTube, and Spotify rely heavily on AI to curate user feeds, auto-generate trailers, and surface relevant promotions. News and publishing outlets are employing AI to automate content summaries, detect breaking trends, and personalize article suggestions to increase engagement and subscription rates.

In advertising, retail, travel, finance, and FMCG brands are deploying AI to optimize omnichannel campaigns, reduce acquisition costs, and improve customer retention. E-commerce players use AI to synchronize product recommendations with ad creatives and content marketing, ensuring consistency across touchpoints. In influencer marketing, AI tools analyze influencer authenticity, follower engagement, and content alignment to identify high-impact partnerships, manage fraud risk, and monitor campaign performance.

Regionally, North America leads in AI media and ad tech adoption, driven by a mature digital advertising market and the presence of major cloud, media, and AI companies. Western Europe is advancing rapidly with a strong focus on privacy-compliant targeting and AI-enabled media production. In Asia-Pacific, particularly China, South Korea, and India, the growth is fueled by mobile-first media consumption, AI-powered super apps, and a high volume of digital content creation. Latin America, the Middle East, and Africa are emerging growth areas where mobile penetration and digital advertising investment are accelerating the integration of AI across local media ecosystems.

How Are Data Privacy Regulations, Platform Ecosystems, and Creative Governance Shaping Market Evolution?

The rapid advancement of AI in media and advertising is intersecting with rising scrutiny around data privacy, ethical targeting, and content authenticity. Regulatory frameworks such as GDPR, CCPA, and proposed AI-specific laws are requiring platforms and advertisers to rethink data collection, consent mechanisms, and algorithmic transparency. First-party data strategies, privacy-safe identifiers, and contextual targeting are gaining prominence as cookies and third-party trackers phase out.

Platform ecosystems-particularly Google, Meta, Amazon, and TikTok-are becoming AI-powered ad environments with proprietary tools, closed-loop analytics, and integrated commerce. These walled gardens enable advanced targeting and attribution but also raise concerns about monopolistic control and limited cross-platform visibility. As a result, independent ad tech firms and publishers are investing in interoperable AI stacks and open web solutions to retain autonomy and transparency.

Creative governance is emerging as a critical issue, especially with the rise of generative AI. Brands are implementing quality control layers to ensure generated content meets tone, brand guidelines, and cultural sensitivity standards. AI-generated content is also being watermarked or labeled to maintain authenticity and comply with growing calls for synthetic content disclosure. The challenge of maintaining creative originality, narrative integrity, and emotional resonance in AI-augmented campaigns is driving demand for hybrid human-AI collaboration models.

What Are the Factors Driving Growth in the AI in Media and Advertising Market?

The market for AI in media and advertising is expanding rapidly, driven by the convergence of data abundance, content velocity, and the need for personalized, high-impact consumer engagement. AI enables media and marketing professionals to streamline workflows, enhance targeting precision, and generate scalable creative assets-delivering measurable business value in a fragmented and attention-constrained ecosystem.

Ongoing advances in generative AI, contextual intelligence, and automation frameworks are lowering production costs, accelerating campaign execution, and empowering smaller players to compete in global markets. The growing maturity of AI-as-a-service platforms, cloud-native creative suites, and cross-channel attribution tools is making AI adoption more accessible across media and brand organizations of all sizes.

Looking forward, the future of AI in media and advertising will be shaped by how effectively organizations balance automation with human creativity, innovation with regulation, and personalization with ethical responsibility. As the media landscape evolves toward greater intelligence and interactivity, could AI become the defining force behind the next generation of immersive, responsive, and emotionally resonant brand storytelling?

SCOPE OF STUDY:

The report analyzes the Artificial Intelligence in Media and Advertising market in terms of units by the following Segments, and Geographic Regions/Countries:

Segments:

Solution (Hardware / Equipment, Services); Application (Gaming, Fake Story Detection, Plagiarism Detection, Personalization, Production Planning & Management, Talent Identification, Content Capture, Sports Automatic Productions, Video Production)

Geographic Regions/Countries:

World; United States; Canada; Japan; China; Europe (France; Germany; Italy; United Kingdom; and Rest of Europe); Asia-Pacific; Rest of World.

Select Competitors (Total 43 Featured) -

  • AdCreative.ai
  • Adobe Inc.
  • Albert Technologies
  • Anyword
  • Appier
  • Baidu Inc.
  • Cognitiv
  • Creatify.ai
  • Emarsys
  • Google LLC
  • IBM Corporation
  • InMobi
  • Lemon AI
  • Meta Platforms Inc.
  • Microsoft Corporation
  • Omneky
  • Oracle Corporation
  • Persado
  • Pinterest Inc.
  • Quantcast

TARIFF IMPACT FACTOR

Our new release incorporates impact of tariffs on geographical markets as we predict a shift in competitiveness of companies based on HQ country, manufacturing base, exports and imports (finished goods and OEM). This intricate and multifaceted market reality will impact competitors by artificially increasing the COGS, reducing profitability, reconfiguring supply chains, amongst other micro and macro market dynamics.

We are diligently following expert opinions of leading Chief Economists (14,949), Think Tanks (62), Trade & Industry bodies (171) worldwide, as they assess impact and address new market realities for their ecosystems. Experts and economists from every major country are tracked for their opinions on tariffs and how they will impact their countries.

We expect this chaos to play out over the next 2-3 months and a new world order is established with more clarity. We are tracking these developments on a real time basis.

As we release this report, U.S. Trade Representatives are pushing their counterparts in 183 countries for an early closure to bilateral tariff negotiations. Most of the major trading partners also have initiated trade agreements with other key trading nations, outside of those in the works with the United States. We are tracking such secondary fallouts as supply chains shift.

To our valued clients, we say, we have your back. We will present a simplified market reassessment by incorporating these changes!

APRIL 2025: NEGOTIATION PHASE

Our April release addresses the impact of tariffs on the overall global market and presents market adjustments by geography. Our trajectories are based on historic data and evolving market impacting factors.

JULY 2025 FINAL TARIFF RESET

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TABLE OF CONTENTS

I. METHODOLOGY

II. EXECUTIVE SUMMARY

  • 1. MARKET OVERVIEW
    • Influencer Market Insights
    • World Market Trajectories
    • Artificial Intelligence in Media and Advertising - Global Key Competitors Percentage Market Share in 2025 (E)
    • Competitive Market Presence - Strong/Active/Niche/Trivial for Players Worldwide in 2025 (E)
  • 2. FOCUS ON SELECT PLAYERS
  • 3. MARKET TRENDS & DRIVERS
    • Rising Demand for Data-Driven Campaigns Throws the Spotlight on AI in Media and Advertising
    • Growth in Programmatic Ad Buying Spurs Adoption of AI-Powered Real-Time Bidding Optimization
    • OEM Focus on Audience Segmentation and Behavioral Prediction Strengthens Campaign Precision
    • Expansion of Generative AI in Ad Copy, Image, and Video Creation Enables Cost-Effective Content Scaling
    • Use of Sentiment Analysis and Social Listening Tools Bodes Well for Dynamic Brand Reputation Management
    • Integration With CRM and CDP Platforms Supports Holistic Customer Journey Mapping
    • Growth in Contextual Advertising and Keyword Extraction Enhances Ad Relevance Without Cookies
    • Increased Use of Computer Vision and Emotion Detection in Video Ads Enhances Viewer Engagement
    • Voice and Audio Ad Targeting in Podcasts and Smart Speakers Expands Role of AI in Audio Branding
    • Media Companies Leverage AI to Predict Virality, Optimize Publishing Times, and Curate Trending Content
  • 4. GLOBAL MARKET PERSPECTIVE
    • TABLE 1: World Artificial Intelligence in Media and Advertising Market Analysis of Annual Sales in US$ Million for Years 2015 through 2030
    • TABLE 2: World Recent Past, Current & Future Analysis for Artificial Intelligence in Media and Advertising by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 3: World 6-Year Perspective for Artificial Intelligence in Media and Advertising by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets for Years 2025 & 2030
    • TABLE 4: World Recent Past, Current & Future Analysis for Hardware / Equipment by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 5: World 6-Year Perspective for Hardware / Equipment by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 6: World Recent Past, Current & Future Analysis for Services by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 7: World 6-Year Perspective for Services by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 8: World Recent Past, Current & Future Analysis for Sports Automatic Productions by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 9: World 6-Year Perspective for Sports Automatic Productions by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 10: World Recent Past, Current & Future Analysis for Video Production by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 11: World 6-Year Perspective for Video Production by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 12: World Recent Past, Current & Future Analysis for Gaming by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 13: World 6-Year Perspective for Gaming by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 14: World Recent Past, Current & Future Analysis for Fake Story Detection by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 15: World 6-Year Perspective for Fake Story Detection by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 16: World Recent Past, Current & Future Analysis for Plagiarism Detection by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 17: World 6-Year Perspective for Plagiarism Detection by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 18: World Recent Past, Current & Future Analysis for Personalization by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 19: World 6-Year Perspective for Personalization by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 20: World Recent Past, Current & Future Analysis for Production Planning & Management by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 21: World 6-Year Perspective for Production Planning & Management by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 22: World Recent Past, Current & Future Analysis for Talent Identification by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 23: World 6-Year Perspective for Talent Identification by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 24: World Recent Past, Current & Future Analysis for Content Capture by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 25: World 6-Year Perspective for Content Capture by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030

III. MARKET ANALYSIS

  • UNITED STATES
    • Artificial Intelligence in Media and Advertising Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United States for 2025 (E)
    • TABLE 26: USA Recent Past, Current & Future Analysis for Artificial Intelligence in Media and Advertising by Solution - Hardware / Equipment and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 27: USA 6-Year Perspective for Artificial Intelligence in Media and Advertising by Solution - Percentage Breakdown of Value Sales for Hardware / Equipment and Services for the Years 2025 & 2030
    • TABLE 28: USA Recent Past, Current & Future Analysis for Artificial Intelligence in Media and Advertising by Application - Sports Automatic Productions, Video Production, Gaming, Fake Story Detection, Plagiarism Detection, Personalization, Production Planning & Management, Talent Identification and Content Capture - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 29: USA 6-Year Perspective for Artificial Intelligence in Media and Advertising by Application - Percentage Breakdown of Value Sales for Sports Automatic Productions, Video Production, Gaming, Fake Story Detection, Plagiarism Detection, Personalization, Production Planning & Management, Talent Identification and Content Capture for the Years 2025 & 2030
  • CANADA
    • TABLE 30: Canada Recent Past, Current & Future Analysis for Artificial Intelligence in Media and Advertising by Solution - Hardware / Equipment and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 31: Canada 6-Year Perspective for Artificial Intelligence in Media and Advertising by Solution - Percentage Breakdown of Value Sales for Hardware / Equipment and Services for the Years 2025 & 2030
    • TABLE 32: Canada Recent Past, Current & Future Analysis for Artificial Intelligence in Media and Advertising by Application - Sports Automatic Productions, Video Production, Gaming, Fake Story Detection, Plagiarism Detection, Personalization, Production Planning & Management, Talent Identification and Content Capture - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 33: Canada 6-Year Perspective for Artificial Intelligence in Media and Advertising by Application - Percentage Breakdown of Value Sales for Sports Automatic Productions, Video Production, Gaming, Fake Story Detection, Plagiarism Detection, Personalization, Production Planning & Management, Talent Identification and Content Capture for the Years 2025 & 2030
  • JAPAN
    • Artificial Intelligence in Media and Advertising Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Japan for 2025 (E)
    • TABLE 34: Japan Recent Past, Current & Future Analysis for Artificial Intelligence in Media and Advertising by Solution - Hardware / Equipment and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 35: Japan 6-Year Perspective for Artificial Intelligence in Media and Advertising by Solution - Percentage Breakdown of Value Sales for Hardware / Equipment and Services for the Years 2025 & 2030
    • TABLE 36: Japan Recent Past, Current & Future Analysis for Artificial Intelligence in Media and Advertising by Application - Sports Automatic Productions, Video Production, Gaming, Fake Story Detection, Plagiarism Detection, Personalization, Production Planning & Management, Talent Identification and Content Capture - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 37: Japan 6-Year Perspective for Artificial Intelligence in Media and Advertising by Application - Percentage Breakdown of Value Sales for Sports Automatic Productions, Video Production, Gaming, Fake Story Detection, Plagiarism Detection, Personalization, Production Planning & Management, Talent Identification and Content Capture for the Years 2025 & 2030
  • CHINA
    • Artificial Intelligence in Media and Advertising Market Presence - Strong/Active/Niche/Trivial - Key Competitors in China for 2025 (E)
    • TABLE 38: China Recent Past, Current & Future Analysis for Artificial Intelligence in Media and Advertising by Solution - Hardware / Equipment and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 39: China 6-Year Perspective for Artificial Intelligence in Media and Advertising by Solution - Percentage Breakdown of Value Sales for Hardware / Equipment and Services for the Years 2025 & 2030
    • TABLE 40: China Recent Past, Current & Future Analysis for Artificial Intelligence in Media and Advertising by Application - Sports Automatic Productions, Video Production, Gaming, Fake Story Detection, Plagiarism Detection, Personalization, Production Planning & Management, Talent Identification and Content Capture - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 41: China 6-Year Perspective for Artificial Intelligence in Media and Advertising by Application - Percentage Breakdown of Value Sales for Sports Automatic Productions, Video Production, Gaming, Fake Story Detection, Plagiarism Detection, Personalization, Production Planning & Management, Talent Identification and Content Capture for the Years 2025 & 2030
  • EUROPE
    • Artificial Intelligence in Media and Advertising Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Europe for 2025 (E)
    • TABLE 42: Europe Recent Past, Current & Future Analysis for Artificial Intelligence in Media and Advertising by Geographic Region - France, Germany, Italy, UK and Rest of Europe Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 43: Europe 6-Year Perspective for Artificial Intelligence in Media and Advertising by Geographic Region - Percentage Breakdown of Value Sales for France, Germany, Italy, UK and Rest of Europe Markets for Years 2025 & 2030
    • TABLE 44: Europe Recent Past, Current & Future Analysis for Artificial Intelligence in Media and Advertising by Solution - Hardware / Equipment and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 45: Europe 6-Year Perspective for Artificial Intelligence in Media and Advertising by Solution - Percentage Breakdown of Value Sales for Hardware / Equipment and Services for the Years 2025 & 2030
    • TABLE 46: Europe Recent Past, Current & Future Analysis for Artificial Intelligence in Media and Advertising by Application - Sports Automatic Productions, Video Production, Gaming, Fake Story Detection, Plagiarism Detection, Personalization, Production Planning & Management, Talent Identification and Content Capture - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 47: Europe 6-Year Perspective for Artificial Intelligence in Media and Advertising by Application - Percentage Breakdown of Value Sales for Sports Automatic Productions, Video Production, Gaming, Fake Story Detection, Plagiarism Detection, Personalization, Production Planning & Management, Talent Identification and Content Capture for the Years 2025 & 2030
  • FRANCE
    • Artificial Intelligence in Media and Advertising Market Presence - Strong/Active/Niche/Trivial - Key Competitors in France for 2025 (E)
    • TABLE 48: France Recent Past, Current & Future Analysis for Artificial Intelligence in Media and Advertising by Solution - Hardware / Equipment and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 49: France 6-Year Perspective for Artificial Intelligence in Media and Advertising by Solution - Percentage Breakdown of Value Sales for Hardware / Equipment and Services for the Years 2025 & 2030
    • TABLE 50: France Recent Past, Current & Future Analysis for Artificial Intelligence in Media and Advertising by Application - Sports Automatic Productions, Video Production, Gaming, Fake Story Detection, Plagiarism Detection, Personalization, Production Planning & Management, Talent Identification and Content Capture - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 51: France 6-Year Perspective for Artificial Intelligence in Media and Advertising by Application - Percentage Breakdown of Value Sales for Sports Automatic Productions, Video Production, Gaming, Fake Story Detection, Plagiarism Detection, Personalization, Production Planning & Management, Talent Identification and Content Capture for the Years 2025 & 2030
  • GERMANY
    • Artificial Intelligence in Media and Advertising Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Germany for 2025 (E)
    • TABLE 52: Germany Recent Past, Current & Future Analysis for Artificial Intelligence in Media and Advertising by Solution - Hardware / Equipment and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 53: Germany 6-Year Perspective for Artificial Intelligence in Media and Advertising by Solution - Percentage Breakdown of Value Sales for Hardware / Equipment and Services for the Years 2025 & 2030
    • TABLE 54: Germany Recent Past, Current & Future Analysis for Artificial Intelligence in Media and Advertising by Application - Sports Automatic Productions, Video Production, Gaming, Fake Story Detection, Plagiarism Detection, Personalization, Production Planning & Management, Talent Identification and Content Capture - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 55: Germany 6-Year Perspective for Artificial Intelligence in Media and Advertising by Application - Percentage Breakdown of Value Sales for Sports Automatic Productions, Video Production, Gaming, Fake Story Detection, Plagiarism Detection, Personalization, Production Planning & Management, Talent Identification and Content Capture for the Years 2025 & 2030
  • ITALY
    • TABLE 56: Italy Recent Past, Current & Future Analysis for Artificial Intelligence in Media and Advertising by Solution - Hardware / Equipment and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 57: Italy 6-Year Perspective for Artificial Intelligence in Media and Advertising by Solution - Percentage Breakdown of Value Sales for Hardware / Equipment and Services for the Years 2025 & 2030
    • TABLE 58: Italy Recent Past, Current & Future Analysis for Artificial Intelligence in Media and Advertising by Application - Sports Automatic Productions, Video Production, Gaming, Fake Story Detection, Plagiarism Detection, Personalization, Production Planning & Management, Talent Identification and Content Capture - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 59: Italy 6-Year Perspective for Artificial Intelligence in Media and Advertising by Application - Percentage Breakdown of Value Sales for Sports Automatic Productions, Video Production, Gaming, Fake Story Detection, Plagiarism Detection, Personalization, Production Planning & Management, Talent Identification and Content Capture for the Years 2025 & 2030
  • UNITED KINGDOM
    • Artificial Intelligence in Media and Advertising Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United Kingdom for 2025 (E)
    • TABLE 60: UK Recent Past, Current & Future Analysis for Artificial Intelligence in Media and Advertising by Solution - Hardware / Equipment and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 61: UK 6-Year Perspective for Artificial Intelligence in Media and Advertising by Solution - Percentage Breakdown of Value Sales for Hardware / Equipment and Services for the Years 2025 & 2030
    • TABLE 62: UK Recent Past, Current & Future Analysis for Artificial Intelligence in Media and Advertising by Application - Sports Automatic Productions, Video Production, Gaming, Fake Story Detection, Plagiarism Detection, Personalization, Production Planning & Management, Talent Identification and Content Capture - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 63: UK 6-Year Perspective for Artificial Intelligence in Media and Advertising by Application - Percentage Breakdown of Value Sales for Sports Automatic Productions, Video Production, Gaming, Fake Story Detection, Plagiarism Detection, Personalization, Production Planning & Management, Talent Identification and Content Capture for the Years 2025 & 2030
  • REST OF EUROPE
    • TABLE 64: Rest of Europe Recent Past, Current & Future Analysis for Artificial Intelligence in Media and Advertising by Solution - Hardware / Equipment and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 65: Rest of Europe 6-Year Perspective for Artificial Intelligence in Media and Advertising by Solution - Percentage Breakdown of Value Sales for Hardware / Equipment and Services for the Years 2025 & 2030
    • TABLE 66: Rest of Europe Recent Past, Current & Future Analysis for Artificial Intelligence in Media and Advertising by Application - Sports Automatic Productions, Video Production, Gaming, Fake Story Detection, Plagiarism Detection, Personalization, Production Planning & Management, Talent Identification and Content Capture - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 67: Rest of Europe 6-Year Perspective for Artificial Intelligence in Media and Advertising by Application - Percentage Breakdown of Value Sales for Sports Automatic Productions, Video Production, Gaming, Fake Story Detection, Plagiarism Detection, Personalization, Production Planning & Management, Talent Identification and Content Capture for the Years 2025 & 2030
  • ASIA-PACIFIC
    • Artificial Intelligence in Media and Advertising Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Asia-Pacific for 2025 (E)
    • TABLE 68: Asia-Pacific Recent Past, Current & Future Analysis for Artificial Intelligence in Media and Advertising by Solution - Hardware / Equipment and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 69: Asia-Pacific 6-Year Perspective for Artificial Intelligence in Media and Advertising by Solution - Percentage Breakdown of Value Sales for Hardware / Equipment and Services for the Years 2025 & 2030
    • TABLE 70: Asia-Pacific Recent Past, Current & Future Analysis for Artificial Intelligence in Media and Advertising by Application - Sports Automatic Productions, Video Production, Gaming, Fake Story Detection, Plagiarism Detection, Personalization, Production Planning & Management, Talent Identification and Content Capture - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 71: Asia-Pacific 6-Year Perspective for Artificial Intelligence in Media and Advertising by Application - Percentage Breakdown of Value Sales for Sports Automatic Productions, Video Production, Gaming, Fake Story Detection, Plagiarism Detection, Personalization, Production Planning & Management, Talent Identification and Content Capture for the Years 2025 & 2030
  • REST OF WORLD
    • TABLE 72: Rest of World Recent Past, Current & Future Analysis for Artificial Intelligence in Media and Advertising by Solution - Hardware / Equipment and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 73: Rest of World 6-Year Perspective for Artificial Intelligence in Media and Advertising by Solution - Percentage Breakdown of Value Sales for Hardware / Equipment and Services for the Years 2025 & 2030
    • TABLE 74: Rest of World Recent Past, Current & Future Analysis for Artificial Intelligence in Media and Advertising by Application - Sports Automatic Productions, Video Production, Gaming, Fake Story Detection, Plagiarism Detection, Personalization, Production Planning & Management, Talent Identification and Content Capture - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 75: Rest of World 6-Year Perspective for Artificial Intelligence in Media and Advertising by Application - Percentage Breakdown of Value Sales for Sports Automatic Productions, Video Production, Gaming, Fake Story Detection, Plagiarism Detection, Personalization, Production Planning & Management, Talent Identification and Content Capture for the Years 2025 & 2030

IV. COMPETITION