Product Code: GVR-4-68039-982-7
Pet Dental Health Market Growth & Trends:
The global pet dental health market size is expected to reach USD 12.49 billion by 2030, according to a new report by Grand View Research, Inc. The market is expected to expand at a CAGR of 7.5% from 2024 to 2030. Increasing pet companion ownership, rising demand for pet dental care products, and rising prevalence of pet dental diseases are the major drivers of the market. Dental diseases are common in companion animals, such as dogs and cats, affecting almost 78% to 80% of dogs and around 70% of cats over 3 years of age. According to VCA Animal Hospitals, periodontal diseases, also referred to as gum diseases, are the most common dental conditions reported in dogs. The increased prevalence of a variety of oral health-related disorders has been highlighted as a significant driver of market growth.
The American Pet Product Association (APPA) estimates that 86.9 million households in the U.S. own a pet, with 65.1 million households owning dogs as per the 2023-2024 National Pet Owners Survey. Every year, pet owners spend an average of USD 49.70 on dental care for their dogs. Furthermore, pet owners' growing awareness about animal oral health and an increase in the number of dental treatments are driving the growth of the market. The most common dental condition, such as periodontitis, according to the American Veterinary Medical Association (AVMA), can cause serious health problems ranging from tooth loss to organ damage. The COVID-19 outbreak is having a mixed effect on the pet dental care product industry. Due to the shutdown of vet clinics and specialized salons, the need for pet oral care products has increased.
During the lockdown, several online businesses also experienced big sales. Chewy.com got around 70% of its revenue from subscribers and has seen an increase in revenues since February 2020. As a result of the pandemic, the penetration of e-commerce pet oral care products and medicines has increased. The market is fairly concentrated, with major worldwide companies holding a considerable market share. Many strategic efforts have been undertaken by the leading industryplayers to expand their market share. They are concentrating on new product releases, mergers and acquisitions, and expansions to reach a larger consumer base. For instance, in May 2023, Virbac, a global animal health company, acquired a distributor in the Czech Republic and Slovakia.
This acquisition will allow Virbac to expand its presence and strengthen its position in the Central European market. In June 2021, Nestle Purina PetCare invested USD 182 million in King William County to expand its manufacturing business to meet the growing consumer demand. North America dominated the market and accounted for a revenue share of over 38% in 2023 owing to the growing need to mitigate unexpected veterinary costs and the penetration of pet insurance. On the other hand, Asia Pacific is likely to exhibit the fastest CAGR over the forecast period due to the rising disposable income, increasing pet adoption, and presence of several local market players.
Pet Dental Health Market Report Highlights:
- By animal type segment, dogs accounted for the largest market share revenue of over 59.13% in 2023, owing to the increasing rate of dog ownership as a companion animal in several households.
- Service type was the largest revenue-generating segment in 2023. This is owing to the presence of several service providers, the rapid uptake of pet dental services, and the rising medicalization rate
- Within the Indication segment, gum disease accounted for the largest market share in 2023. Periodontitis, the most common oral gum illness in dogs over the age of three, is connected with intrinsic variables, such as prevalent in small breed dogs and progression with age
- By distribution channel, veterinary hospitals & clinics dominated the market with a share of over 40% in 2023 owing to the large patient volume appointed for dental cleaning procedures
- The global market is competitive as major players are focusing on investments, partnerships, collaborations, mergers & acquisitions, and expansion strategies to improve their industry penetration
- In January 2022, Swedencare AB completed the acquisition of the Italian company Innovet, one of Italy's top and most lucrative veterinary supplement companies. Swedencare will have a strong foothold in the Italian pet healthcare sector as a result of the acquisition
Table of Contents
Chapter 1. Methodology and Scope
- 1.1. Market Segmentation and Scope
- 1.1.1. Regional Scope
- 1.1.2. Estimates And Forecast Timeline
- 1.2. Market Definitions
- 1.3. Research Methodology
- 1.4. Information Procurement
- 1.4.1. Purchased Database
- 1.4.2. GVR's Internal Database
- 1.5. Market Formulation & Validation
- 1.6. Model Details
- 1.6.1. Commodity flow analysis
- 1.6.2. Global Market: CAGR Calculation
- 1.7. Research Scope and Assumptions
- 1.7.1. List of Secondary Sources
- 1.7.2. List of Primary Sources
- 1.7.3. Objectives
Chapter 2. Executive Summary
- 2.1. Market Outlook
- 2.2. Segment Outlook
- 2.3. Competitive Insights
Chapter 3. Pet Dental Health Market Variables, Trends, & Scope
- 3.1. Market Lineage Outlook
- 3.1.1. Parent Market Outlook
- 3.1.2. Related/Ancillary Market Outlook
- 3.2. Market Dynamics
- 3.2.1. Market Drivers Analysis
- 3.2.1.1. Rising Prevalence of Pet Dental Diseases
- 3.2.1.2. Growing Pet Population & Adoption
- 3.2.1.3. Increasing Adoption of Pet Insurance
- 3.2.1.4. Growing Awareness of Pet Dental Care
- 3.2.2. Market Restraints Analysis
- 3.2.2.1. High Cost of Diagnosis & Treatment
- 3.2.2.2. Lack of Veterinary Dentistry in Underdeveloped/Developing Countries
- 3.2.3. Market Opportunity Analysis
- 3.2.4. Market Challenges Analysis
- 3.3. Pet Dental Health Market Analysis Tools
- 3.3.1. Porter's Analysis
- 3.3.1.1. Bargaining power of the suppliers
- 3.3.1.2. Bargaining power of the buyers
- 3.3.1.3. Threats of substitution
- 3.3.1.4. Threats from new entrants
- 3.3.1.5. Competitive rivalry
- 3.3.2. PESTEL Analysis
- 3.3.2.1. Political landscape
- 3.3.2.2. Economic and Social Landscape
- 3.3.2.3. Technological landscape
- 3.3.2.4. Environmental Landscape
- 3.3.2.5. Legal landscape
- 3.4. Estimated Pet Population by Key Species & Key Countries (2018-2023)
- 3.5. U.S. Pet Owner Demographics, 2022 & 2023, by Generation
- 3.6. Prevalence of Pet Oral Diseases
- 3.7. Product Price Analysis
- 3.8. Consumer Preference Analysis
- 3.9. Covid-19 Analysis
Chapter 4. Pet Dental Health Market: Type Estimates & Trend Analysis
- 4.1. Segment Dashboard
- 4.2. Global Pet Dental Health Market Movement Analysis
- 4.3. Global Pet Dental Health Market Size & Trend Analysis, by Type, 2018 to 2030 (USD Million)
- 4.4. Products
- 4.4.1. Market estimates and forecasts, 2018 - 2030 (USD Million)
- 4.4.2. Oral Care Products
- 4.4.2.1. Market estimates and forecasts, 2018 - 2030 (USD Million)
- 4.4.2.2. Tooth pastes & brushes (Enzymatic)
- 4.4.2.2.1. Market estimates and forecasts, 2018 - 2030 (USD Million)
- 4.4.2.3. Oral care solutions
- 4.4.2.3.1. Market estimates and forecasts, 2018 - 2030 (USD Million)
- 4.4.2.4. Dental Treats
- 4.4.2.4.1. Market estimates and forecasts, 2018 - 2030 (USD Million)
- 4.4.2.5. Dental Chews
- 4.4.2.5.1. Market estimates and forecasts, 2018 - 2030 (USD Million)
- 4.4.2.6. Dental Powder
- 4.4.2.6.1. Market estimates and forecasts, 2018 - 2030 (USD Million)
- 4.4.2.7. Others
- 4.4.2.7.1. Market estimates and forecasts, 2018 - 2030 (USD Million)
- 4.4.3. Medicines
- 4.4.3.1. Market estimates and forecasts, 2018 - 2030 (USD Million)
- 4.4.4. Equipment
- 4.4.4.1. Market estimates and forecasts, 2018 - 2030 (USD Million)
- 4.5. Services
- 4.5.1. Market estimates and forecasts, 2018 - 2030 (USD Million)
- 4.5.2. Diagnosis
- 4.5.2.1. Market estimates and forecasts, 2018 - 2030 (USD Million)
- 4.5.3. Treatment
- 4.5.3.1. Market estimates and forecasts, 2018 - 2030 (USD Million)
- 4.5.3.2. Dental Cleaning
- 4.5.3.2.1. Market estimates and forecasts, 2018 - 2030 (USD Million)
- 4.5.3.3. Surgery
- 4.5.3.3.1. Market estimates and forecasts, 2018 - 2030 (USD Million)
- 4.5.3.4. Root Canal Therapy
- 4.5.3.4.1. Market estimates and forecasts, 2018 - 2030 (USD Million)
- 4.5.3.5. Others
- 4.5.3.5.1. Market estimates and forecasts, 2018 - 2030 (USD Million)
Chapter 5. Pet Dental Health Market: Animal Type Estimates & Trend Analysis
- 5.1. Segment Dashboard
- 5.2. Global Pet Dental Health Market Movement Analysis
- 5.3. Global Pet Dental Health Market Size & Trend Analysis, by Animal Type, 2018 to 2030 (USD Million)
- 5.4. Dogs
- 5.4.1. Market estimates and forecasts, 2018 - 2030 (USD Million)
- 5.5. Cats
- 5.5.1. Market estimates and forecasts, 2018 - 2030 (USD Million)
- 5.6. Others
- 5.6.1. Market estimates and forecasts, 2018 - 2030 (USD Million)
Chapter 6. Pet Dental Health Market: Indication Estimates & Trend Analysis
- 6.1. Segment Dashboard
- 6.2. Global Pet Dental Health Market Movement Analysis
- 6.3. Global Pet Dental Health Market Size & Trend Analysis, by Indication, 2018 to 2030 (USD Million)
- 6.4. Gum Diseases
- 6.4.1. Market estimates and forecasts, 2018 - 2030 (USD Million)
- 6.5. Endodontic Diseases
- 6.5.1. Market estimates and forecasts, 2018 - 2030 (USD Million)
- 6.6. Dental Calculus
- 6.6.1. Market estimates and forecasts, 2018 - 2030 (USD Million)
- 6.7. Oral Tumor
- 6.7.1. Market estimates and forecasts, 2018 - 2030 (USD Million)
- 6.8. Others
- 6.8.1. Market estimates and forecasts, 2018 - 2030 (USD Million)
Chapter 7. Pet Dental Health Market: Distribution Channel Estimates & Trend Analysis
- 7.1. Segment Dashboard
- 7.2. Global Pet Dental Health Market Movement Analysis
- 7.3. Global Pet Dental Health Market Size & Trend Analysis, Distribution Channel, 2018 to 2030 (USD Million)
- 7.4. Veterinary Hospitals
- 7.4.1. Market estimates and forecasts, 2018 - 2030 (USD Million)
- 7.5. Retail Pharmacies
- 7.5.1. Market estimates and forecasts, 2018 - 2030 (USD Million)
- 7.6. E-commerce
- 7.6.1. Market estimates and forecasts, 2018 - 2030 (USD Million)
Chapter 8. Pet Dental Health Market: Regional Estimates & Trend Analysis
- 8.1. Regional Dashboard
- 8.2. Market Size & Forecasts and Trend Analysis, 2018 to 2030 North America
- 8.3. North America
- 8.3.1. Market estimates and forecasts, 2018 - 2030 (USD Million)
- 8.3.2. U.S.
- 8.3.2.1. Key Country Dynamics
- 8.3.2.2. Competitive Insights
- 8.3.2.3. U.S. Pet Dental Health Market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 8.3.3. Canada
- 8.3.3.1. Key Country Dynamics
- 8.3.3.2. Competitive Insights
- 8.3.3.3. Canada Pet Dental Health Market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 8.3.4. Mexico
- 8.3.4.1. Key Country Dynamics
- 8.3.4.2. Competitive Insights
- 8.3.4.3. Mexico Pet Dental Health Market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 8.4. Europe
- 8.4.1. Market estimates and forecasts, 2018 - 2030 (USD Million)
- 8.4.2. U.K.
- 8.4.2.1. Key Country Dynamics
- 8.4.2.2. Competitive Insights
- 8.4.2.3. U.K. Pet Dental Health Market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 8.4.3. Germany
- 8.4.3.1. Key Country Dynamics
- 8.4.3.2. Competitive Insights
- 8.4.3.3. Germany Pet Dental Health Market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 8.4.4. France
- 8.4.4.1. Key Country Dynamics
- 8.4.4.2. Competitive Insights
- 8.4.4.3. France Pet Dental Health Market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 8.4.5. Italy
- 8.4.5.1. Key Country Dynamics
- 8.4.5.2. Competitive Insights
- 8.4.5.3. Italy Pet Dental Health Market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 8.4.6. Spain
- 8.4.6.1. Key Country Dynamics
- 8.4.6.2. Competitive Insights
- 8.4.6.3. Spain Pet Dental Health Market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 8.4.7. Sweden
- 8.4.7.1. Key Country Dynamics
- 8.4.7.2. Competitive Insights
- 8.4.7.3. Sweden Pet Dental Health Market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 8.4.8. Denmark
- 8.4.8.1. Key Country Dynamics
- 8.4.8.2. Competitive Insights
- 8.4.8.3. Denmark Pet Dental Health Market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 8.4.9. Norway
- 8.4.9.1. Key Country Dynamics
- 8.4.9.2. Competitive Insights
- 8.4.9.3. Norway Pet Dental Health Market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 8.5. Asia Pacific
- 8.5.1. Market estimates and forecasts, 2018 - 2030 (USD Million)
- 8.5.2. China
- 8.5.2.1. Key Country Dynamics
- 8.5.2.2. Competitive Insights
- 8.5.2.3. China Pet Dental Health Market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 8.5.3. Japan
- 8.5.3.1. Key Country Dynamics
- 8.5.3.2. Competitive Insights
- 8.5.3.3. Japan Pet Dental Health Market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 8.5.4. India
- 8.5.4.1. Key Country Dynamics
- 8.5.4.2. Competitive Insights
- 8.5.4.3. India Pet Dental Health Market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 8.5.5. South Korea
- 8.5.5.1. Key Country Dynamics
- 8.5.5.2. Competitive Insights
- 8.5.5.3. South Korea Pet Dental Health Market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 8.5.6. Australia
- 8.5.6.1. Key Country Dynamics
- 8.5.6.2. Competitive Insights
- 8.5.6.3. Australia Pet Dental Health Market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 8.5.7. Thailand
- 8.5.7.1. Key Country Dynamics
- 8.5.7.2. Competitive Insights
- 8.5.7.3. Thailand Pet Dental Health Market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 8.6. Latin America
- 8.6.1. Market estimates and forecasts, 2018 - 2030 (USD Million)
- 8.6.2. Brazil
- 8.6.2.1. Key Country Dynamics
- 8.6.2.2. Competitive Insights
- 8.6.2.3. Brazil Pet Dental Health Market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 8.6.3. Argentina
- 8.6.3.1. Key Country Dynamics
- 8.6.3.2. Competitive Insights
- 8.6.3.3. Argentina Pet Dental Health Market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 8.7. Middle East and Africa
- 8.7.1. Market estimates and forecasts, 2018 - 2030 (USD Million)
- 8.7.2. Saudi Arabia
- 8.7.2.1. Key Country Dynamics
- 8.7.2.2. Competitive Insights
- 8.7.2.3. Saudi Arabia Pet Dental Health Market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 8.7.3. South Africa
- 8.7.3.1. Key Country Dynamics
- 8.7.3.2. Competitive Insights
- 8.7.3.3. South Africa Pet Dental Health Market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 8.7.4. UAE
- 8.7.4.1. Key Country Dynamics
- 8.7.4.2. Competitive Insights
- 8.7.4.3. UAE Pet Dental Health Market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 8.7.5. Kuwait
- 8.7.5.1. Key Country Dynamics
- 8.7.5.2. Competitive Insights
- 8.7.5.3. Kuwait Pet Dental Health Market Estimates and Forecasts, 2018 - 2030 (USD Million)
Chapter 9. Competitive Landscape
- 9.1. Market Participant Categorization
- 9.2. Company Market Position Analysis/ Heat Map Analysis
- 9.3. Estimated Company Market Share Analysis, 2023
- 9.4. Strategy Mapping
- 9.4.1. Mergers & Acquisitions
- 9.4.2. Partnerships & Collaborations
- 9.4.3. Product Launches
- 9.4.4. Others
- 9.5. Company Profiles
- 9.5.1. Virbac
- 9.5.1.1. Participant's Overview
- 9.5.1.2. Financial Performance
- 9.5.1.3. Product Benchmarking
- 9.5.1.4. Strategic Initiatives
- 9.5.2. Colgate- Palmolive Company
- 9.5.2.1. Participant's Overview
- 9.5.2.2. Financial Performance
- 9.5.2.3. Product Benchmarking
- 9.5.2.4. Strategic Initiatives
- 9.5.3. Dechra Pharmaceuticals plc
- 9.5.3.1. Participant's Overview
- 9.5.3.2. Financial Performance
- 9.5.3.3. Product Benchmarking
- 9.5.3.4. Strategic Initiatives
- 9.5.4. Petzlife Products
- 9.5.4.1. Participant's Overview
- 9.5.4.2. Financial Performance
- 9.5.4.3. Product Benchmarking
- 9.5.4.4. Strategic Initiatives
- 9.5.5. Imrex
- 9.5.5.1. Participant's Overview
- 9.5.5.2. Financial Performance
- 9.5.5.3. Product Benchmarking
- 9.5.5.4. Strategic Initiatives
- 9.5.6. Nestle Purina Pet Care
- 9.5.6.1. Participant's Overview
- 9.5.6.2. Financial Performance
- 9.5.6.3. Product Benchmarking
- 9.5.6.4. Strategic Initiatives
- 9.5.7. Vetoquinol SA
- 9.5.7.1. Participant's Overview
- 9.5.7.2. Financial Performance
- 9.5.7.3. Product Benchmarking
- 9.5.7.4. Strategic Initiatives
- 9.5.8. Ceva Sane Animale
- 9.5.8.1. Participant's Overview
- 9.5.8.2. Financial Performance
- 9.5.8.3. Product Benchmarking
- 9.5.8.4. Strategic Initiatives
- 9.5.9. TropiClean Pet Products
- 9.5.9.1. Participant's Overview
- 9.5.9.2. Financial Performance
- 9.5.9.3. Product Benchmarking
- 9.5.9.4. Strategic Initiatives
- 9.5.10. Basepaws, Inc (Zoetis)
- 9.5.10.1. Participant's Overview
- 9.5.10.2. Financial Performance
- 9.5.10.3. Product Benchmarking
- 9.5.10.4. Strategic Initiatives
- 9.5.11. Dentalaire, International.
- 9.5.11.1. Participant's Overview
- 9.5.11.2. Financial Performance
- 9.5.11.3. Product Benchmarking
- 9.5.11.4. Strategic Initiatives
- 9.5.12. Midmark Corporation.
- 9.5.12.1. Participant's Overview
- 9.5.12.2. Financial Performance
- 9.5.12.3. Product Benchmarking
- 9.5.12.4. Strategic Initiatives
- 9.5.13. Heska Corporation (Mars Inc.)
- 9.5.13.1. Participant's Overview
- 9.5.13.2. Financial Performance
- 9.5.13.3. Product Benchmarking
- 9.5.13.4. Strategic Initiatives
- 9.5.14. Merial (Boehringer sub)
- 9.5.14.1. Participant's Overview
- 9.5.14.2. Financial Performance
- 9.5.14.3. Product Benchmarking
- 9.5.14.4. Strategic Initiatives
- 9.5.15. BarkBox
- 9.5.15.1. Participant's Overview
- 9.5.15.2. Financial Performance
- 9.5.15.3. Product Benchmarking
- 9.5.15.4. Strategic Initiatives
Chapter 10. Key Takeaways