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市场调查报告书
商品编码
1771567
美国汽车紧急呼叫市场规模、份额和趋势报告:按推进类型、触发器类型、车辆类型和细分市场预测,2025 年至 2030 年U.S. Automotive eCall Market Size, Share & Trends Report Analysis By Propulsion Type, By Trigger Type (Manually Initiated eCall, Automatically Initiated eCall ), By Vehicle Type, And Segment Forecasts, 2025 - 2030 |
预计 2024 年美国汽车电子呼叫市场规模将达到 3.639 亿美元,2025 年至 2030 年复合年增长率将达到 12.8%。
该市场的成长得益于多种驱动因素,主要与日益增长的安全需求和车辆互联技术的进步有关。其中最重要的因素之一是消费者和监管机构对车辆安全的日益重视。虽然联邦政府并未强制要求安装电子呼叫系统,但来自州级机构以及美国公路交通安全管理局 (NHTSA) 等组织的压力正促使汽车製造商增强车载安全功能。这种推动力推动了整合电子呼叫功能的高级驾驶辅助系统 (ADAS) 的普及,从而加速了市场的成长。
消费者对安全保障的意识和期望也扮演关键角色。电子呼叫系统能够在发生严重事故时自动通知紧急服务,日益被视为车辆安全的关键组成部分。公共宣传活动以及媒体对道路交通事故死亡人数和快速紧急应变重要性的报道,进一步推动了这项需求的成长。
美国交通事故发生率相对较高,凸显了快速应变能力的重要性。透过自动向紧急救援人员提供事故的准确位置和详细信息,电子呼叫系统可以显着缩短响应时间,并有可能挽救生命。这项价值提案引起了消费者和政策制定者的强烈共鸣,尤其是在人口稠密、交通拥挤的都市区。
目标商标产品製造商 (OEM) 也在推动 e-Call 系统的应用,将其作为产品差异化策略的一部分。许多美国主要汽车製造商正在将 e-Call 整合到更广泛的安全和互联服务包中,例如通用汽车的 OnStar。这些服务通常捆绑在高级配置或订阅服务中,以增强其市场吸引力。此外,保险业也为配备先进安全系统的车辆提供保费折扣等奖励,从而促进了 e-Call 市场的成长。这符合基于使用情况的保险 (UBI) 的大趋势,UBI 依赖远端资讯处理并提高了 e-Call 系统的效用。
儘管成长机会光明,美国汽车电子呼叫产业仍面临诸多限制因素,可能限制其广泛应用和扩充性。主要挑战之一是缺乏联邦政府的强制要求,导致不同车型和品牌的采用不一致。如果没有监管强制执行,一些OEM可能不会优先在定价模式中配备电子呼叫功能。此外,隐私和资料安全问题也是主要障碍。由于电子呼叫系统依赖即时传输车辆和位置讯息,许多消费者担心敏感资讯被滥用或洩露。
The U.S. automotive eCall market size was estimated at USD 363.9 million in 2024 and is expected to register a CAGR of 12.8% from 2025 to 2030. The market is experiencing growth due to several converging drivers, primarily linked to increasing safety demands and advancements in vehicle connectivity. One of the foremost catalysts is the growing emphasis on vehicle safety from both consumers and regulatory bodies. While there is no federal mandate for eCall systems, pressure from state-level authorities and organizations such as the National Highway Traffic Safety Administration (NHTSA) encourages automakers to enhance in-vehicle safety features. This push has expanded the adoption of advanced driver assistance systems (ADAS), which also integrate eCall functionalities, helping to accelerate market growth.
Consumer awareness and expectations for safety and security are also playing a pivotal role. More vehicle buyers are prioritizing safety in their purchase decisions, seeking features that can offer real-time assistance during emergencies. eCall systems, which automatically notify emergency services in the event of a serious collision, are increasingly viewed as critical components of vehicle safety. This heightened demand is further reinforced by public safety campaigns and media coverage surrounding road accident fatalities and the importance of rapid emergency response.
The relatively high rate of road accidents in the U.S. underscores the importance of rapid response capabilities. eCall systems, by automatically alerting emergency services with precise location and crash details, can significantly reduce response times and potentially save lives. This value proposition resonates strongly with consumers and policymakers alike, especially in densely populated and traffic-congested urban areas.
Original Equipment Manufacturers (OEMs) are also pushing the adoption of eCall systems as part of their product differentiation strategies. Many leading U.S. automakers have integrated eCall into broader safety and connectivity service packages, such as GM's OnStar. These offerings are often bundled as part of premium trims or subscription-based services, adding to their appeal in the market. Additionally, the insurance industry is contributing to the growth of the eCall market by offering incentives such as reduced premiums for vehicles equipped with advanced safety systems. This aligns with the broader trend of usage-based insurance (UBI), which relies on telematics and enhances the utility of eCall systems.
Despite promising growth opportunities, the U.S. Automotive eCall industry faces several restraints that may limit its broader adoption and scalability. One of the primary challenges is the lack of a federal mandate, which leads to inconsistent implementation across vehicle classes and brands. Without regulatory enforcement, some OEMs may deprioritize the inclusion of eCall in lower-end models. Additionally, privacy and data security concerns are significant barriers. Since eCall systems rely on transmitting vehicle and location data in real time, many consumers are wary of potential misuse or breaches of sensitive information.
U.S. Automotive eCall Market Report Segmentation
This report forecasts revenue growth at country level and provides an analysis on the industry trends in each of the sub-segments from 2018 to 2030. For the purpose of this study, Grand View Research has segmented the U.S. automotive eCall market report based on propulsion type, trigger type, and vehicle type.