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市场调查报告书
商品编码
1847201
美国手术室影像及整合设备市场:市场规模、份额及趋势分析(2025-2031年)Video and Integrated Operating Room Equipment Market Size, Share & Trend Analysis | United States | 2025-2031 | Includes: Surgical Camera System Market, Image Management Device, and 11 more |
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2024 年美国手术室 (OR)影像和整合设备市场价值略低于 42 亿美元,预计到 2031 年将达到近 69 亿美元,复合年增长率为 7.3%。
本报告涵盖整合式手术室设备、整合式手术室管理软体、混合式手术室组件、混合式手术室影像系统、手术显示器和PACS监视器、手术用吊杆、手术室、手术头灯、手术摄影系统、影像管理设备、手术光源和组合主机。报告量化了销量、平均售价(ASP)、市场规模、成长趋势和企业市场占有率。此外,报告还分析了手术量、市场驱动因素和影响因素、近期併购活动以及产品系列。预测期至2031年,历史资料截至2021年。
美国外科机构正投资建造数位化整合手术室,以提高效率和手术量。整合手术室将视听控制、设备调度和文件记录整合到一个统一的工作流程中。与建造混合手术室相比,整合手术室在协调和周转时间方面具有显着优势,且整体成本更低。儘管在需要先进诊断影像技术的场合,混合手术室计划仍在继续,但许多医院和门诊手术中心正优先升级整合手术室,以应对不断增长的手术量并规范微创手术 (MIS) 的工作流程。同时,高清摄影系统向 4K 摄影系统的转变、3D 和 800 万像素手术显示器的兴起,以及远端医疗和远端协作的日益普及,正在重塑市场格局。
市场概览
手术室是资本密集环境,时间、影像品质和协作直接影响临床和财务结果。采用整合式手术室体现了在性能和预算之间寻求切实平衡的概念。此整合平台整合了触控萤幕控制,涵盖了讯号源、路由矩阵、视讯串流、录製和与电子病历连接的文件功能。这减少了操作混乱,缩短了员工培训时间,并支援跨专科的主导通讯协定。
混合手术室将血管造影术、CT 和 MRI 等固定影像设备与外科手术功能结合,从而能够进行复杂的血管内、心臟和神经外科手术。然而,混合手术室的建设需要大量的结构改造、辐射防护以及专业人员配备。许多医疗机构的升级改造首先从综合手术室计划入手,涵盖一般外科、整形外科、脊椎泌尿系统、泌尿外科、妇科、耳鼻喉科和机器人手术等科室。对于进行大量影像导引介入手术的医疗机构而言,混合手术室的建造是优先考虑的。
在整合式和混合式手术环境中,医疗机构都在升级其手术摄影系统和显示器。随着外科医生对解剖层面、血管识别和缝合位置等细节的更高要求,高清向4K的转变仍在继续。 3D系统在高阶腹腔镜手术中发挥关键作用,而800万像素超高清显示器支援复杂病例的多视窗视图。影像管理系统、组合主机和光源也在同步升级,LED平台取代了传统照明方式,从而降低了发热量和能耗。
供应通路多元化。领先企业提供从房间设计到安装的端到端整合服务,而其他企业则专注于影像、显示器、照明、吊臂和手术台。医院和门诊手术中心通常倾向于选择产品组合全面的供应商,以简化采购流程、确保相容性并享受批量折扣。这种采购行为促使供应商拓展业务至邻近领域,并提供诸如培训、运作保证、网路安全支援和远端监控等全生命週期服务。
市场驱动因素
新技术与更深层的融合
如今,整合化已成为新建手术室和许多重建的标准配备。医疗机构期望获得无缝路由、统一的使用者介面、室内无线投影、标准化的预设以及可用于品质控制和培训专案的视讯撷取功能。远端医疗和远距监查的兴起,进一步提升了对低延迟、安全串流媒体的需求。随着这些期望的不断提高,医院正致力于在病患基准内配备最新的软硬件,以支持持续的投资。
手术数量增加
人口成长、老化、肥胖以及微创手术和影像导引手术的扩展,正在推动手术量的成长。手术量的增加给医疗机构带来了压力,要求其最大限度地提高手术准时开始率、週转速度和手术处理效率。整合控制系统、更佳的可视化效果和符合人体工学的布局有助于团队减少错误和延误。整形外科、机器人手术和日间手术计画的扩展,推动了对标准化、整合式手术室的需求,这种手术室使医护人员能够在不同手术和专科之间灵活切换,而无需学习新的设备。
升级到4K摄影系统
从高清手术摄影机转向 4K 手术摄影机的过渡是关键的成长动力。 4K 的像素解析度是高清的四倍,能够提供更清晰的组织影像、更强大的变焦能力以及更高的微创手术系统可靠性。在许多专科领域,4K 已成为新型手术塔的预设配置。由于 4K 系统比高清系统更昂贵,即使销量稳定成长,其普及也推高了平均售价和整体市场价值。
数位文件和资料利用
医院正在规范视讯采集、病例回顾和教育项目。影像管理单元和组合主机支援手术过程的录製、标记和储存。这些设备用于资格认证、风险管理、培训和跨机构标准化。随着文件记录成为一项政策,各医疗机构纷纷投资建置与PACS和EMR系统整合的强大采集工作流程。
ASC 扩张
日间手术中心(ASC)持续发展,特别是在整形外科、胃肠病学、耳鼻喉科、泌尿系统和一般外科领域。 ASC优先考虑紧凑、经济高效的整合方案,同时也要维持高影像品质。提供包含显示器、摄影机、光源和基本整合功能的ASC捆绑产品的供应商越来越受欢迎,并正在将市场拓展到大型医院系统之外。
市场限制
高物价和预算限制
虽然先进的整合和影像处理能够改善治疗效果和工作流程,但高昂的平均售价可能会限制其普及。特别是混合手术室,需要大量的资本投入,仅安装费用通常超过200万美元,还不包括建造和人员配备成本。预算紧张的医院和规模较小的门诊手术中心可能会将升级改造分阶段进行,耗时数年,或干脆延后计划。
新竞争者进入市场并扩大其产品组合
随着市场日趋成熟,越来越多的公司开始涉足整合手术室平台、影像路由和手术头灯等领域。非医疗影音公司也正将企业级视讯技术应用于医疗保健领域。这将加剧竞争,并可能在功能密集型产品类别中削弱竞争对手。出于相容性和服务协议的考虑,倾向于从单一供应商竞标的医院可能仍会寻求多个竞标,从而持续推高价格压力。
播放设备
一些非电脑化设备,例如标准手术灯和基本手术台,可以低成本翻新。这将限制面向注重性价比的客户的新销售。相反,整合式手术室核心设备和高阶影像处理设备受到的影响较小,因为依赖处理速度、视讯转码器和安全网路连线的产品不适合维修。即便如此,翻新设备的出现仍可能延缓所有手术室的更新週期。
安装复杂性和停机时间
因施工、布线和检验而封闭的房间会对工期安排带来挑战。设施部门会尝试将安装工作与更广泛的维修协调起来,但停机和超支的风险可能会延迟采购决策。能够简化安装流程并提供计划管理和非工作时间切换服务的供应商具有优势。
目标市场和数据范围
目标市场及区隔
综合手术室
整合手术室管理软体
混合手术室
混合手术室影像系统
显示器和监视器
手术照明
手术用吊杆
手术台
手术头灯
手术摄影系统
影像管理设备
手术光源
组合主机
每个类别包括市场价值、单位销售、平均售价、预测成长率、细分市场驱动因素、限制因素和竞争格局。
竞争分析
2025年,史赛克(Stryker)将引领美国影像内视镜和手术室设备市场。该公司最强大的优势在于其整合式手术室平台和房间控制系统,长期稳定的客户关係和庞大的装置量为其持续升级提供了有力支撑。史赛克在外科影像处理领域也取得了显着进展,透过手术显示器、影像管理系统和组合主机不断扩大市场份额。该公司将4K摄影系统和显示器与可扩展的整合软体相结合,为医院和门诊手术中心提供视讯、路由和文件记录的统一蓝图。
卡尔史托斯(KARL STORZ)则排名第二。凭藉其IMAGE 1 S System™平台,该公司透过有针对性的收购不断扩张,并持续提升其组合式主机的市场份额。卡尔史托斯仍然是领先的摄影系统和内视镜视觉化设备供应商,在泌尿系统、泌尿科、耳鼻喉科和神经外科领域拥有强大的市场地位。其丰富的产品组合和模组化升级方案对那些希望先更新影像设备,再逐步添加整合功能的医疗机构极具吸引力。
STERIS是第三大竞争对手,其解决方案涵盖多个领域。该公司凭藉Harmony iQ™整合系统,在混合手术室市场占据了重要份额,并实现了强劲成长。 STERIS系统可与手术灯、吊臂、手术台和手术室基础设施无缝集成,使医疗机构在新建或大型维修中能够实现单一供应商的标准化。该公司的服务网络和资本规划经验是其在企业级计划中脱颖而出的关键优势。
其他活动则来自特定的细分市场,包括专注于路由和协作的企业级影音设备製造商、专业显示器供应商以及在可靠性和服务方面竞争的照明和桌椅製造商。儘管竞争日益激烈,但制定了多年标准化计划的客户通常会优先考虑相容性、服务覆盖范围和培训,从而更青睐产品组合更丰富、执行力更强的供应商。
技术与实务趋势
地区
本报告涵盖美国。
在整合手术室、混合手术室、手术摄影机和显示器领域中,最大、成长最快的商机在哪里?
4K 和影像管理技术的普及将如何改变医院和门诊手术中心的预算优先事项?
对 Stryker、KARL STORZ 和 STERIS 这三家赢得多房间标准化项目的供应商进行比较。
价格压力、整修选择和新进业者将如何影响平均售价和合约条款。
远端医疗、远距监考和分析技术将在即将发布的招标书和规范清单中发挥什么作用?
如何规划分阶段升级路径,使资金、建设时间和员工培训保持一致,同时最大限度地减少停机时间。
关于可能减缓普及速度的风险,例如预算限制、安装复杂性和网路安全要求。
iData Research 的《美国视讯和整合手术室设备市场报告》透过流程感知建模、企业市场占有率分析和价格地理详情,解答了这些问题。该报告可用于预测各类设备的需求、规划逐间手术室的更新改造、优化产品组合,以及製定符合不断发展的整合和混合手术室标准的竞标。
图表清单
图表列表
美国手术室影像与整合设备市场概览
竞争分析
市场趋势
市场趋势
市场区隔
重要报告更新
版本历史记录
调查方法
全球关税的影响
美国手术室影像与整合设备市场概览
一体化手术室市场
整合手术室管理软体市场
混合手术室市场
混合手术室影像系统市场
手术显示器和PACS监视器市场
手术照明市场
外科手术市场蓬勃发展
手术台市场
手术头灯市场
手术摄影系统市场
影像管理市场
手术光源市场
组合主机市场
The U.S. video and integrated operating room (OR) equipment market was valued at just under $4.2 billion in 2024. It is forecast to grow at a compound annual growth rate of 7.3 percent to reach nearly $6.9 billion by 2031.
This report covers integrated OR equipment, integrated OR management software, hybrid OR components, hybrid OR imaging systems, surgical displays and PACS monitors, surgical lighting, surgical booms, surgical tables, surgical headlights, surgical camera systems, image management devices, surgical light sources, and combination consoles. It quantifies unit sales, average selling prices (ASPs), market size, growth trends, and company shares, and analyzes procedure volumes, market drivers and limiters, recent mergers and acquisitions, and product portfolios. Forecasts extend to 2031, with historical data to 2021.
U.S. surgical providers are investing in digitally integrated rooms to improve efficiency and case throughput. Integrated ORs consolidate audiovisual control, device routing, and documentation in a single workflow. They offer a lower total cost than building hybrid ORs while still delivering major gains in coordination and turnover time. Hybrid OR projects continue where advanced imaging is essential, but many hospitals and ambulatory surgery centers are prioritizing integrated OR upgrades to handle rising case volumes and to standardize minimally invasive surgery (MIS) workflows. At the same time, the market is being reshaped by the conversion from HD to 4K camera systems, the rise of 3D and 8-megapixel surgical displays, and growing use of telemedicine and remote collaboration.
Market Overview
Operating rooms are capital-intensive environments where time, image quality, and coordination determine both clinical and financial outcomes. The move toward integrated ORs reflects a practical balance between performance and budget. Integration platforms consolidate touch-screen control of sources, routing matrices, video streaming, recording, and EMR-connected documentation. This reduces clutter, shortens staff training, and supports protocol-driven care across specialties.
Hybrid ORs combine surgical capabilities with fixed imaging, such as angiography, CT, or MRI. They enable complex endovascular, cardiac, and neuro procedures. However, they require major structural work, radiation shielding, and specialized staffing. For many facilities, the upgrade path begins with integrated OR projects in general surgery, orthopedics, spine, urology, gynecology, ENT, and robotic programs. Hybrid suites are prioritized for centers with high volumes of image-guided interventions.
Across both integrated and hybrid environments, providers are refreshing surgical camera systems and display fleets. The shift from HD to 4K continues as surgeons seek finer detail for dissection planes, vessel identification, and suture placement. 3D systems retain a focused role in advanced laparoscopy, while 8-megapixel UHD displays support multi-window views for complex cases. Parallel upgrades occur in image management, combination consoles, and light sources, with LED platforms replacing older illumination to reduce heat and power use.
The supply landscape is broad. Leading firms provide end-to-end integration from room design to installation, while others focus on imaging, displays, lighting, booms, and tables. Hospitals and ASCs often prefer wider portfolios that simplify procurement, ensure compatibility, and unlock volume-based discounts. This purchasing behavior encourages suppliers to expand into adjacent categories and to provide lifecycle services such as training, uptime guarantees, cybersecurity support, and remote monitoring.
Market Drivers
New technologies and deeper integration
Integration is now standard in new OR builds and many renovations. Facilities expect seamless routing, single-user interfaces, wireless casting in the room, standardized presets, and video capture that feeds quality and training programs. The rise of telemedicine and remote proctoring creates demand for secure streaming with minimal latency. As these expectations become widespread, hospitals look to keep rooms current with the latest software and hardware baselines, which supports recurring investment.
Increasing number of procedures
Surgical volumes have risen due to population growth, aging, obesity, and broader indications for MIS and image-guided surgery. Higher case counts pressure facilities to maximize on-time starts, turnover speed, and case throughput. Integrated control, better visualization, and ergonomic layouts help teams reduce errors and delays. As programs for orthopedics, robotics, and same-day surgery expand, demand grows for standardized integrated rooms that allow staff to move between cases and specialties without equipment learning curves.
Conversion to 4K camera systems
The move from HD to 4K surgical cameras is a central growth engine. 4K offers four times the pixel resolution of HD, enabling clearer tissue planes, better zoom performance, and improved confidence in MIS. For many specialties, 4K is now the default specification for new towers. Since 4K systems command a premium over HD, their adoption raises average selling prices and lifts overall market value, even where unit growth is steady.
Digital documentation and data use
Hospitals are formalizing programs for video capture, case review, and education. Image management devices and combination consoles support recording, tagging, and storing procedural content. These assets are used for credentialing, risk management, training, and cross-site standardization. As documentation becomes part of policy, facilities invest in stable capture workflows integrated with PACS and EMR.
ASC expansion
Ambulatory surgery centers continue to grow, especially in orthopedics, GI, ENT, urology, and general surgery. ASCs value compact, cost-conscious integration that still supports high image quality. Vendors offering ASC-tailored bundles for displays, cameras, light sources, and basic integration are gaining traction, expanding the market beyond large hospital systems.
Market Limiters
Higher upfront prices and budget constraints
While advanced integration and imaging improve outcomes and workflow, higher ASPs can restrict adoption. Hybrid ORs in particular require significant capital outlays, often exceeding $2 million for implementation alone, not including construction costs or staffing. Budget-constrained hospitals and smaller ASCs may phase upgrades over several fiscal years or delay projects.
Entry of new competitors and portfolio expansion
As the market matures, more companies are entering segments such as integrated OR platforms, image routing, and surgical headlights. Non-medical AV firms are adapting enterprise video technologies to healthcare. This intensifies competition and can push ASPs lower in categories where features converge. Hospitals that favor single-vendor sourcing for compatibility and service contracts may still solicit multi-bid tenders, which keeps pricing pressure high.
Refurbished equipment
Some non-computerized capital like standard surgical lighting and basic surgical tables can be refurbished at lower cost. This limits new unit sales in value-driven accounts. Conversely, products that rely on processing speed, video codecs, and secure networking are less suitable for refurbishment, so integrated OR cores and high-end imaging are less affected. Even so, the availability of refurbished options can delay full-room refresh cycles.
Installation complexity and downtime
Room closures for construction, wiring, and validation create scheduling challenges. Facilities attempt to coordinate installations with broader renovations, but the risk of downtime and overruns can slow purchasing decisions. Vendors who streamline installation and provide project management and after-hours cutovers have an advantage.
Market Coverage and Data Scope
Markets Covered and Segmentation
Integrated Operating Room
Integrated Operating Room Management Software
Hybrid Operating Room
Hybrid Operating Room Imaging System
Display and Monitors
Surgical Lighting
Surgical Boom
Surgical Table
Surgical Headlight
Surgical Camera System
Image Management Device
Surgical Light Source
Combination Console
Each category includes market value, units, ASPs, and forecast growth with segment-level drivers, limiters, and competitive context.
Competitive Analysis
Stryker led the U.S. video endoscopy and OR equipment market in 2025. The company's strongest positions remain in integrated OR platforms and room control, where long-standing customer relationships and a large installed base support repeat upgrades. Stryker has also advanced in surgical imaging, gaining share in surgical displays, image management, and combination consoles. Its approach pairs 4K camera systems and displays with scalable integration software, giving hospitals and ASCs a single roadmap for video, routing, and documentation.
Karl Storz ranked second. The company expanded through targeted acquisitions and continued to grow its share in combination consoles, driven by the IMAGE 1 S System(TM) platform. Karl Storz remains a major supplier of camera systems and endoscopic visualization, with a strong presence in laparoscopy, urology, ENT, and neurosurgery. Its portfolio depth and modular upgrade path appeal to sites that want to refresh imaging first and add integration features over time.
STERIS was the third-leading competitor, offering solutions across many segments. The firm gained share in the hybrid operating room market and saw strong growth with the Harmony iQ(TM) integration system. STERIS pairs integration with surgical lighting, booms, tables, and room infrastructure, which helps facilities standardize on a single vendor during construction or large renovations. Its service network and experience in capital planning are key differentiators for enterprise-scale projects.
Other participants are active in specific niches, including enterprise AV entrants that focus on routing and collaboration, specialty monitor suppliers, and lighting and table manufacturers that compete on reliability and service. While competition is intensifying, accounts with multi-year standardization plans often prioritize compatibility, service coverage, and training, which favors vendors with broader portfolios and proven execution.
Technology and Practice Trends
Geography
This edition covers the United States.
Where are the largest and fastest-growing opportunities across integrated ORs, hybrid suites, surgical cameras, and displays.
How the conversion to 4K and the spread of image management will shift budget priority across hospitals and ASCs.
Which vendors are positioned to win multi-room standardization deals and how Stryker, Karl Storz, and STERIS compare.
How pricing pressure, refurbished options, and new entrants will affect ASPs and contract terms.
What role telemedicine, remote proctoring, and analytics will play in future RFPs and specification checklists.
How to plan phased upgrade paths that align capital, construction windows, and staff training while minimizing downtime.
What risks could slow adoption, including budget constraints, installation complexity, and cybersecurity requirements.
The U.S. Video and Integrated OR Equipment Market Report from iData Research answers these questions with procedure-aware modeling, company share analysis, and pricing detail. Use it to size demand by category, build room-by-room refresh plans, optimize portfolio mix, and develop bids that match the evolving standards of integrated and hybrid operating rooms.
Table Of Contents
List Of Figures
List Of Charts
U.S. Video And Integrated Operating Room Equipment Market Overview
Competitive Analysis
Market Developments
Market Trends
Market Segmentation
Key Report Updates
Version History
Research Methodology
Impact Of Global Tariffs
U.S. Video And Integrated Operating Room Equipment Market Overview
Integrated Operating Room Market
Integrated Operating Room Management Software Market
Hybrid Operating Room Market
Hybrid Operating Room Imaging System Market
Surgical Display And Pacs Monitor Market
Surgical Lighting Market
Surgical Boom Market
Surgical Table Market
Surgical Headlight Market
Surgical Camera System Market
Image Management Market
Surgical Light Sources Market
Combination Console Market