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智慧手錶市场：2023-2028 年全球产业趋势、份额、规模、成长、机会与预测

Smartwatch Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028

出版日期: 2023年11月24日 | 出版商:

IMARC | 英文 141 Pages | 商品交期: 2-3个工作天内

价格

简介目录图表

抽象的

2022年全球智慧手錶市场规模达376亿美元。展望未来， IMARC Group预计到2028年市场规模将达到1,139亿美元，2022-2028年复合年增长率（CAGR）为20.29%。

智慧手錶是一种戴在手腕上的数位设备，可提供原子钟的准确性。它连接到智慧型手机以提供电子邮件、讯息和来电通知。它包括多个提供附加功能的应用程序，例如显示天气资讯、地图以及列出股票价格。它还可用于拨打电话以及发送和接收简讯。由于它有计步器和心率监测器来帮助用户追踪他们的健康状况，因此它的需求在世界各地不断增加。

全球智慧手錶市场趋势：

智慧和连网设备的日益普及是刺激市场成长的关键因素之一。此外，互联网的日益普及和智慧型手机销售的增加正在对市场产生积极影响。此外，由于慢性疾病和生活方式疾病的日益流行，个人健康意识不断增强，这刺激了全球对智慧手錶等无线健身设备的需求。智慧手錶连接到健身应用程序，提供有关个人整体健康状况的深入资讯并追踪他们的营养摄入量。除此之外，人工智慧（AI）的整合确保了患者健康状况的智慧诊断和监控。个人越来越多地参与体育和其他体育活动，加上冒险休閒和健康旅游的新兴趋势，也促进了市场的成长。此外，由于冠状病毒病（COVID-19）的大规模爆发，全球各地的卫生机构正在研究智慧手錶对于监测患者的重要性。例如，瑞典医科大学卡罗林斯卡学院 (KI) 启动了使用智慧手錶心电图 (ECG) 测试来识别长新冠病毒感染者的研究。

本报告回答的关键问题

2022年全球智慧手錶市场规模有多大？
2023-2028年全球智慧手錶市场的预期成长率是多少？
推动全球智慧手錶市场的关键因素是什么？
COVID-19 对全球智慧手錶市场有何影响？
全球智慧手錶市场按产品划分是怎样的？
基于作业系统的全球智慧手錶市场细分如何？
基于应用的全球智慧手錶市场细分如何？
全球智慧手錶市场的配销通路划分如何？
全球智慧手錶市场的重点区域有哪些？
全球智慧手錶市场的主要参与者/公司有哪些？

北美洲
- 美国
  - 市场走向
  - 市场预测
- 加拿大
  - 市场走向
  - 市场预测
亚太
- 中国
  - 市场走向
  - 市场预测
- 日本
  - 市场走向
  - 市场预测
- 印度
  - 市场走向
  - 市场预测
- 韩国
  - 市场走向
  - 市场预测
- 澳洲
  - 市场走向
  - 市场预测
- 印尼
  - 市场走向
  - 市场预测
- 其他的
  - 市场走向
  - 市场预测
欧洲
- 德国
  - 市场走向
  - 市场预测
- 法国
  - 市场走向
  - 市场预测
- 英国
  - 市场走向
  - 市场预测
- 义大利
  - 市场走向
  - 市场预测
- 西班牙
  - 市场走向
  - 市场预测
- 俄罗斯
  - 市场走向
  - 市场预测
- 其他的
  - 市场走向
  - 市场预测
拉丁美洲
- 巴西
  - 市场走向
  - 市场预测
- 墨西哥
  - 市场走向
  - 市场预测
- 其他的
  - 市场走向
  - 市场预测
中东和非洲
- 市场走向
- 按国家/地区分類的市场细分
- 市场预测

第 11 章：SWOT 分析

概述
优势
弱点
机会
威胁

第 12 章：价值链分析

第 13 章：波特五力分析

概述
买家的议价能力
供应商的议价能力
竞争程度
新进入者的威胁
替代品的威胁

第 14 章：价格分析

第15章：竞争格局

市场结构
关键参与者
关键参与者简介
- Apple Inc.
- Fitbit Inc. (Alphabet Inc.)
- Fossil Group Inc.
- Garmin Ltd
- Huawei Technologies Co. Ltd.
- LG Electronics Inc.
- Samsung Electronics Co. Ltd.
- Sony Corporation
- Withings
- Zepp Health Corporation

简介目录图表

Product Code: SR112023A4286

Abstract

The global smartwatch market size reached US$ 37.6 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$ 113.9 Billion by 2028, exhibiting a growth rate (CAGR) of 20.29% during 2022-2028.

A smartwatch is a digital device worn on the wrist to give atomic clock accuracy. It is connected to a smartphone to provide notifications of e-mails, messages, and incoming calls. It includes several apps that offer additional functionality, such as displaying weather information, and maps, and listing stock prices. It can also be used to make phone calls and send and receive text messages. As it has pedometers and heart rate monitors to help users track their health, its demand is escalating around the world.

Global Smartwatch Market Trends:

The rising adoption of smart and connected devices represents one of the key factors stimulating the market growth. In addition, the increasing penetration of the internet and boosting sales of smartphones are influencing the market positively. Moreover, the rising health consciousness among individuals due to the growing prevalence of chronic and lifestyle diseases is catalyzing the demand for wireless fitness devices like smartwatches across the globe. Smartwatches are connected to fitness apps to provide insightful information about the overall health of individuals and track their nutritional intake. Apart from this, the integration of artificial intelligence (AI) ensures smart diagnostics and monitoring of patient health. The increasing participation of individuals in sports and other physical activities, in confluence with the emerging trend of adventure recreation and wellness tourism, is also contributing to market growth. Furthermore, due to the mass outbreak of coronavirus disease (COVID-19), health institutes across the globe are studying the significance of smartwatches for monitoring patients. For instance, Karolinska Institutet (KI), a Sweden-based medical university, initiated research on the use of smartwatch electrocardiogram (ECG) tests to identify individuals with Long COVID.

Key Market Segmentation:

IMARC Group provides an analysis of the key trends in each sub-segment of the global smartwatch market report, along with forecasts at the global, regional and country level from 2023-2028. Our report has categorized the market based on product, operating system, application and distribution channel.

Breakup by Product:

Extension

Standalone

Hybrid

Breakup by Operating System:

WatchOS

Android

Others

Breakup by Application:

Personal Assistance

Healthcare and Wellness

Sports

Others

Breakup by Distribution Channel:

Online Stores

Offline Stores

Breakup by Region:

North America

United States

Canada

Asia-Pacific

China

Japan

India

South Korea

Australia

Indonesia

Others

Europe

Germany

France

United Kingdom

Italy

Spain

Russia

Others

Latin America

Brazil

Mexico

Others

Middle East and Africa

Competitive Landscape:

The competitive landscape of the industry has also been examined along with the profiles of the key players being Apple Inc., Fitbit Inc. (Alphabet Inc.), Fossil Group Inc., Garmin Ltd, Huawei Technologies Co. Ltd., LG Electronics Inc., Samsung Electronics Co. Ltd., Sony Corporation, Withings and Zepp Health Corporation.

Key Questions Answered in This Report

1. What was the size of the global smartwatch market in 2022?
2. What is the expected growth rate of the global smartwatch market during 2023-2028?
3. What are the key factors driving the global smartwatch market?
4. What has been the impact of COVID-19 on the global smartwatch market?
5. What is the breakup of the global smartwatch market based on the product?
6. What is the breakup of the global smartwatch market based on the operating system?
7. What is the breakup of the global smartwatch market based on the application?
8. What is the breakup of the global smartwatch market based on the distribution channel?
9. What are the key regions in the global smartwatch market?
10. Who are the key players/companies in the global smartwatch market?

1 Preface

2 Scope and Methodology

2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
- 2.3.1 Primary Sources
- 2.3.2 Secondary Sources
2.4 Market Estimation
- 2.4.1 Bottom-Up Approach
- 2.4.2 Top-Down Approach
2.5 Forecasting Methodology

3 Executive Summary

4 Introduction

4.1 Overview
4.2 Key Industry Trends

5 Global Smartwatch Market

5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Forecast

6 Market Breakup by Product

6.1 Extension
- 6.1.1 Market Trends
- 6.1.2 Market Forecast
6.2 Standalone
- 6.2.1 Market Trends
- 6.2.2 Market Forecast
6.3 Hybrid
- 6.3.1 Market Trends
- 6.3.2 Market Forecast

7 Market Breakup by Operating System

7.1 WatchOS
- 7.1.1 Market Trends
- 7.1.2 Market Forecast
7.2 Android
- 7.2.1 Market Trends
- 7.2.2 Market Forecast
7.3 Others
- 7.3.1 Market Trends
- 7.3.2 Market Forecast

8 Market Breakup by Application

8.1 Personal Assistance
- 8.1.1 Market Trends
- 8.1.2 Market Forecast
8.2 Healthcare and Wellness
- 8.2.1 Market Trends
- 8.2.2 Market Forecast
8.3 Sports
- 8.3.1 Market Trends
- 8.3.2 Market Forecast
8.4 Others
- 8.4.1 Market Trends
- 8.4.2 Market Forecast

9 Market Breakup by Distribution Channel

9.1 Online Stores
- 9.1.1 Market Trends
- 9.1.2 Market Forecast
9.2 Offline Stores
- 9.2.1 Market Trends
- 9.2.2 Market Forecast

10 Market Breakup by Region

10.1 North America
- 10.1.1 United States
  - 10.1.1.1 Market Trends
  - 10.1.1.2 Market Forecast
- 10.1.2 Canada
  - 10.1.2.1 Market Trends
  - 10.1.2.2 Market Forecast
10.2 Asia-Pacific
- 10.2.1 China
  - 10.2.1.1 Market Trends
  - 10.2.1.2 Market Forecast
- 10.2.2 Japan
  - 10.2.2.1 Market Trends
  - 10.2.2.2 Market Forecast
- 10.2.3 India
  - 10.2.3.1 Market Trends
  - 10.2.3.2 Market Forecast
- 10.2.4 South Korea
  - 10.2.4.1 Market Trends
  - 10.2.4.2 Market Forecast
- 10.2.5 Australia
  - 10.2.5.1 Market Trends
  - 10.2.5.2 Market Forecast
- 10.2.6 Indonesia
  - 10.2.6.1 Market Trends
  - 10.2.6.2 Market Forecast
- 10.2.7 Others
  - 10.2.7.1 Market Trends
  - 10.2.7.2 Market Forecast
10.3 Europe
- 10.3.1 Germany
  - 10.3.1.1 Market Trends
  - 10.3.1.2 Market Forecast
- 10.3.2 France
  - 10.3.2.1 Market Trends
  - 10.3.2.2 Market Forecast
- 10.3.3 United Kingdom
  - 10.3.3.1 Market Trends
  - 10.3.3.2 Market Forecast
- 10.3.4 Italy
  - 10.3.4.1 Market Trends
  - 10.3.4.2 Market Forecast
- 10.3.5 Spain
  - 10.3.5.1 Market Trends
  - 10.3.5.2 Market Forecast
- 10.3.6 Russia
  - 10.3.6.1 Market Trends
  - 10.3.6.2 Market Forecast
- 10.3.7 Others
  - 10.3.7.1 Market Trends
  - 10.3.7.2 Market Forecast
10.4 Latin America
- 10.4.1 Brazil
  - 10.4.1.1 Market Trends
  - 10.4.1.2 Market Forecast
- 10.4.2 Mexico
  - 10.4.2.1 Market Trends
  - 10.4.2.2 Market Forecast
- 10.4.3 Others
  - 10.4.3.1 Market Trends
  - 10.4.3.2 Market Forecast
10.5 Middle East and Africa
- 10.5.1 Market Trends
- 10.5.2 Market Breakup by Country
- 10.5.3 Market Forecast

11 SWOT Analysis

11.1 Overview
11.2 Strengths
11.3 Weaknesses
11.4 Opportunities
11.5 Threats

12 Value Chain Analysis

13 Porters Five Forces Analysis

13.1 Overview
13.2 Bargaining Power of Buyers
13.3 Bargaining Power of Suppliers
13.4 Degree of Competition
13.5 Threat of New Entrants
13.6 Threat of Substitutes

14 Price Analysis

15 Competitive Landscape

15.1 Market Structure
15.2 Key Players
15.3 Profiles of Key Players
- 15.3.1 Apple Inc.
  - 15.3.1.1 Company Overview
  - 15.3.1.2 Product Portfolio
  - 15.3.1.3 Financials
  - 15.3.1.4 SWOT Analysis
- 15.3.2 Fitbit Inc. (Alphabet Inc.)
  - 15.3.2.1 Company Overview
  - 15.3.2.2 Product Portfolio
- 15.3.3 Fossil Group Inc.
  - 15.3.3.1 Company Overview
  - 15.3.3.2 Product Portfolio
  - 15.3.3.3 Financials
  - 15.3.3.4 SWOT Analysis
- 15.3.4 Garmin Ltd
  - 15.3.4.1 Company Overview
  - 15.3.4.2 Product Portfolio
  - 15.3.4.3 Financials
  - 15.3.4.4 SWOT Analysis
- 15.3.5 Huawei Technologies Co. Ltd.
  - 15.3.5.1 Company Overview
  - 15.3.5.2 Product Portfolio
- 15.3.6 LG Electronics Inc.
  - 15.3.6.1 Company Overview
  - 15.3.6.2 Product Portfolio
  - 15.3.6.3 Financials
  - 15.3.6.4 SWOT Analysis
- 15.3.7 Samsung Electronics Co. Ltd.
  - 15.3.7.1 Company Overview
  - 15.3.7.2 Product Portfolio
  - 15.3.7.3 Financials
  - 15.3.7.4 SWOT Analysis
- 15.3.8 Sony Corporation
  - 15.3.8.1 Company Overview
  - 15.3.8.2 Product Portfolio
  - 15.3.8.3 Financials
  - 15.3.8.4 SWOT Analysis
- 15.3.9 Withings
  - 15.3.9.1 Company Overview
  - 15.3.9.2 Product Portfolio
- 15.3.10 Zepp Health Corporation
  - 15.3.10.1 Company Overview
  - 15.3.10.2 Product Portfolio
  - 15.3.10.3 Financials

简介目录图表

List of Figures

Figure 1: Global: Smartwatch Market: Major Drivers and Challenges
Figure 2: Global: Smartwatch Market: Sales Value (in Billion US$), 2017-2022
Figure 3: Global: Smartwatch Market Forecast: Sales Value (in Billion US$), 2023-2028
Figure 4: Global: Smartwatch Market: Breakup by Product (in %), 2022
Figure 5: Global: Smartwatch Market: Breakup by Operating System (in %), 2022
Figure 6: Global: Smartwatch Market: Breakup by Application (in %), 2022
Figure 7: Global: Smartwatch Market: Breakup by Distribution Channel (in %), 2022
Figure 8: Global: Smartwatch Market: Breakup by Region (in %), 2022
Figure 9: Global: Smartwatch (Extension) Market: Sales Value (in Million US$), 2017 & 2022
Figure 10: Global: Smartwatch (Extension) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 11: Global: Smartwatch (Standalone) Market: Sales Value (in Million US$), 2017 & 2022
Figure 12: Global: Smartwatch (Standalone) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 13: Global: Smartwatch (Hybrid) Market: Sales Value (in Million US$), 2017 & 2022
Figure 14: Global: Smartwatch (Hybrid) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 15: Global: Smartwatch (WatchOS) Market: Sales Value (in Million US$), 2017 & 2022
Figure 16: Global: Smartwatch (WatchOS) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 17: Global: Smartwatch (Android) Market: Sales Value (in Million US$), 2017 & 2022
Figure 18: Global: Smartwatch (Android) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 19: Global: Smartwatch (Other Operating Systems) Market: Sales Value (in Million US$), 2017 & 2022
Figure 20: Global: Smartwatch (Other Operating Systems) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 21: Global: Smartwatch (Personal Assistance) Market: Sales Value (in Million US$), 2017 & 2022
Figure 22: Global: Smartwatch (Personal Assistance) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 23: Global: Smartwatch (Healthcare and Wellness) Market: Sales Value (in Million US$), 2017 & 2022
Figure 24: Global: Smartwatch (Healthcare and Wellness) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 25: Global: Smartwatch (Sports) Market: Sales Value (in Million US$), 2017 & 2022
Figure 26: Global: Smartwatch (Sports) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 27: Global: Smartwatch (Other Applications) Market: Sales Value (in Million US$), 2017 & 2022
Figure 28: Global: Smartwatch (Other Applications) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 29: Global: Smartwatch (Online Stores) Market: Sales Value (in Million US$), 2017 & 2022
Figure 30: Global: Smartwatch (Online Stores) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 31: Global: Smartwatch (Offline Stores) Market: Sales Value (in Million US$), 2017 & 2022
Figure 32: Global: Smartwatch (Offline Stores) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 33: North America: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
Figure 34: North America: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 35: United States: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
Figure 36: United States: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 37: Canada: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
Figure 38: Canada: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 39: Asia-Pacific: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
Figure 40: Asia-Pacific: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 41: China: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
Figure 42: China: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 43: Japan: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
Figure 44: Japan: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 45: India: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
Figure 46: India: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 47: South Korea: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
Figure 48: South Korea: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 49: Australia: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
Figure 50: Australia: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 51: Indonesia: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
Figure 52: Indonesia: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 53: Others: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
Figure 54: Others: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 55: Europe: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
Figure 56: Europe: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 57: Germany: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
Figure 58: Germany: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 59: France: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
Figure 60: France: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 61: United Kingdom: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
Figure 62: United Kingdom: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 63: Italy: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
Figure 64: Italy: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 65: Spain: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
Figure 66: Spain: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 67: Russia: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
Figure 68: Russia: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 69: Others: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
Figure 70: Others: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 71: Latin America: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
Figure 72: Latin America: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 73: Brazil: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
Figure 74: Brazil: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 75: Mexico: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
Figure 76: Mexico: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 77: Others: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
Figure 78: Others: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 79: Middle East and Africa: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
Figure 80: Middle East and Africa: Smartwatch Market: Breakup by Country (in %), 2022
Figure 81: Middle East and Africa: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 82: Global: Smartwatch Industry: SWOT Analysis
Figure 83: Global: Smartwatch Industry: Value Chain Analysis
Figure 84: Global: Smartwatch Industry: Porter's Five Forces Analysis

List of Tables

Table 1: Global: Smartwatch Market: Key Industry Highlights, 2022 and 2028
Table 2: Global: Smartwatch Market Forecast: Breakup by Product (in Million US$), 2023-2028
Table 3: Global: Smartwatch Market Forecast: Breakup by Operating System (in Million US$), 2023-2028
Table 4: Global: Smartwatch Market Forecast: Breakup by Application (in Million US$), 2023-2028
Table 5: Global: Smartwatch Market Forecast: Breakup by Distribution Channel (in Million US$), 2023-2028
Table 6: Global: Smartwatch Market Forecast: Breakup by Region (in Million US$), 2023-2028
Table 7: Global: Smartwatch Market: Competitive Structure
Table 8: Global: Smartwatch Market: Key Players

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