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市场调查报告书
商品编码
1541506
2024-2032 年按类型、过滤技术(高效颗粒吸收、活性碳、离子过滤器等)、配销通路和地区分類的家用空气清净机市场报告Residential Air Purifiers Market Report by Type, Filtration Technology (High-efficiency Particulate Absorbing, Activated Carbon, Ionic Filters, and Others), Distribution Channel, and Region 2024-2032 |
IMARC Group年,全球家用空气清净机市场规模达43亿美元。大众对健康和保健的日益关注、技术的不断进步、快速城市化和室内品质的恶化以及气候变迁对空气品质的影响日益加大是推动市场成长的一些因素。
主要市场驱动因素:由于人们对与空气品质不佳相关的健康相关问题的认识不断增强,该市场正在经历适度增长。
主要市场趋势:智慧空气清净机的兴起,包括物联网(IoT)连接,可以使用智慧型手机远端操作,正在推动住宅空气清净机市场的成长。自动调节和即时空气品质监测是这些系统的共同特征。
地理趋势:由于主要城市的高污染水平以及可支配收入不断增加的中产阶级不断壮大,亚太地区主导了市场。
竞争格局:住宅空气清净机产业的一些主要市场参与者包括 AllerAir Industries Inc.、Daikin Industries Ltd.、Dyson Ltd.、Honeywell International Inc.、IQAir、Koninklijke Philips NV、LG Electronics Inc.、Panasonic Holdings Corporation、三星电子有限公司、夏普公司、联合利华公司、惠而浦公司、小米公司等。
挑战与机会:挑战包括空气清净机价格的上涨。儘管如此,製造商正在设计价格实惠的型号,以保持空气净化效果,从而可能扩大其客户范围。
根据 GlobalData 的数据,2021 年印度的都市化率为 1.34%。此外,烹饪和清洁等常见家务活动产生的污染物,以及家具和建筑材料的排放,也是造成室内空气品质低落的原因。城市居民对这些问题的认识不断提高,推动了对住宅空气清净机的需求。对于有儿童或老年人的家庭来说,建立更干净、更健康的生活空间的愿望尤其明显,因为他们更容易受到空气污染的负面影响。根据联合国 (UN) 报告,80 岁及以上人口数量正在快速增加。到2021 年,全球人口中约有10% 为65 岁或以上,预计到2050 年,这一比例将增加到六分之一。 。
呼吸系统疾病的发生率不断上升
群众中呼吸系统疾病和过敏的发生率增加是推动住宅空气清净机需求的关键因素。由于室内空间经常存在灰尘、花粉、宠物皮屑和颗粒物等污染物,气喘、支气管炎和过敏性鼻炎等健康问题会恶化。根据美国疾病管制与预防中心 (CDC) 的讯息,到 2022 年,4.6% 的成年患者有慢性阻塞性肺病 (COPD)、肺气肿或慢性支气管炎的背景。空气清净机配备高效能颗粒吸收 (HEPA) 滤网等先进过滤系统,可有效消除空气中的刺激物,打造更健康的生活环境,减少过敏和气喘症状和发作。健康专业人士和个人都认识到这个积极主动策略的重要性,使空气清净机成为患有这些疾病的个人家庭的重要补充。
不断进步的技术进步提高了产品效率和客户便利性,为家用空气清净机的市场前景提供了良好的前景。现代空气清净机配备了先进的过滤器,例如 HEPA 过滤器,可捕捉小至 0.3 微米的颗粒。新技术包括根据空气品质资料调整设定的传感器,以及允许用户透过智慧型手机应用程式监控和控制其设备的连接设备。这些技术进步既提高了空气清净机去除空气污染物的效率,也提高了使用者满意度,对精通技术的使用者有吸引力。大金于 2024 年 1 月推出了一款将紫外线 (UV) 技术与 Streamer 技术相结合的空气清净器,具有独特的紫外线过滤器,可在 30 分钟内抑制 99% 以上的病毒。严格的安全协议和创新的布局设计可确保有效的紫外线辐射而不洩漏,解决了对确认不可见紫外线和安全性的担忧。
IMARC Group提供了每个细分市场的主要趋势的分析,以及 2024-2032 年全球、区域和国家层面的预测。我们的报告根据类型、过滤技术和配销通路对市场进行了分类。
独立式/便携式
管道内
独立式/便携式在市场上占据明显主导地位
报告还提供了基于类型的详细市场细分和分析。这包括独立式/便携式和管道式。报告显示,独立式/便携式占据了最大的市场份额。
与管道系统相比,独立/便携式部分因其多功能性、易于安装且经济实惠而在市场上最受欢迎。这些易于运输的设备吸引了各种各样的用户,因为它们可以轻鬆放置在任何房间并根据需要重新放置,提供的多功能性在无法永久设置的租赁空间或家庭中特别有用。独立式空气清净机通常采用先进的过滤方法,例如 HEPA 过滤器、活性炭,有时还采用紫外线或电离器,这些方法可有效去除污染物,从而增加其吸引力。製造商不断寻找新方法来改善空气清净机的外观、降低噪音并添加智慧功能,以满足对高效能、便利解决方案日益增长的需求。 Nirvana Being 于2023 年11 月推出印度首款便携式MESP 空气清净器,采用尖端技术实现高效能空气清洁、节能和可重复使用的过滤器,能够消除PM2.5、灰尘、花粉、烟雾、病毒等多种污染物和细菌。该产品非常适合提高室内空气质量,具有先进的功能和可持续性,有助于最大限度地减少昂贵的过滤器更换需求。
高效微粒吸收 (HEPA)
活性碳
离子过滤器
其他的
高效能颗粒吸收器 (HEPA) 主导市场
该报告根据过滤技术对市场进行了详细的细分和分析。这包括高效颗粒吸收 (HEPA)、活性碳、离子过滤器等。根据该报告,高效能颗粒吸收器(HEPA)代表了最大的部分。
高效颗粒吸收 (HEPA) 领域在市场上占有最大份额,主要是因为其在捕获各种空气颗粒(包括花粉、尘螨和其他过敏原)方面已被证明有效,而且效率很高。 HEPA 滤网在住宅环境中备受青睐,因为它们可显着改善室内空气质量,对于患有过敏、气喘和担心接触空气污染物的家庭至关重要。配备 HEPA 的空气清净机的可靠性和性能使其成为寻求可靠空气净化解决方案的人们的首选,促使製造商不断创新和改进这些过滤器,以满足不断提高的用户期望和监管标准。例如,2024 年1 月,Coway 推出了Airmega 100,这是一款圆柱形空气清净器,具有3 级HEPA 过滤系统,非常适合810 平方英尺以下的较小空间,具有实时空气品质指示器和超静音睡眠模式。它能有效过滤有害污染物,捕捉99.999%小至0.01微米的奈米颗粒,包括过敏原、细菌、霉菌和病毒,促进更健康的生活环境。
在线的
离线
报告还提供了基于配销通路的详细市场细分和分析。这包括线上和线下。
线上配销通路主要由电子商务平台的便利性及其提供的广泛覆盖范围所推动。该部分允许个人轻鬆地比较不同的型号、阅读客户评论以及存取详细的产品资讯和规格,所有这些都可以在舒适的家中完成。此外,根据IMARC Group的数据,到 2023 年,全球电子商务产业的价值将达到 21.1 兆美元。此外,与传统零售店相比,线上管道通常提供有竞争力的价格、促销优惠和更多样化的产品选择。数位行销策略和行动购物应用程式的激增加速了线上购物的兴起,使其成为製造商瞄准精通技术的用户并扩大全球客户群的重要途径。
线下仍然是市场的重要组成部分,人们通常更喜欢从家居装饰店、专卖店和百货公司等实体零售店购买这些设备。这种偏好是因为有机会亲自检查产品、评估其尺寸和设计,并从销售人员那里获得即时的专家建议。线下通路也受惠于从知名零售品牌购买时所感受到的信任和可靠性,以及无需等待或运输成本即可立即获得产品。许多买家仍然看重线下商店提供的触觉体验和个人化服务,以保持其在市场格局中的相关性。
北美洲
美国
加拿大
亚太
中国
日本
印度
韩国
澳洲
印尼
其他的
欧洲
德国
法国
英国
义大利
西班牙
俄罗斯
其他的
拉丁美洲
巴西
墨西哥
其他的
中东和非洲
亚太地区引领市场,占据最大的家用空气清净机市场份额
该报告还对所有主要区域市场进行了全面分析,其中包括北美(美国和加拿大);亚太地区(中国、日本、印度、韩国、澳洲、印尼等);欧洲(德国、法国、英国、义大利、西班牙、俄罗斯等);拉丁美洲(巴西、墨西哥等);以及中东和非洲。报告称,亚太地区是住宅空气清净机最大的区域市场。
亚太地区是市场中最大的部分,主要是由中国和印度等人口大国的高污染水平所推动的。快速的城市化、工业成长以及人们对不良空气品质对健康影响的认识不断提高,是导致该地区空气清净机需求强劲的重要因素。根据世界银行提供的资料,预计2045年全球城市人口将增加至60亿,成长1.5倍。此外,随着可支配收入的增加,中产阶级人口的增加也越来越多地投资于健康和保健产品,包括空气清净机。该地区各国政府也正在实施更严格的空气品质法规,这进一步促进了家用空气清净机的销售。这些因素结合在一起,使亚太地区成为一个充满活力且快速扩张的空气净化技术市场。
家用空气清净机市场研究报告也对市场竞争格局进行了全面分析。也提供了所有主要公司的详细资料。住宅空气清净机产业的一些主要市场参与者包括 AllerAir Industries Inc.、Daikin Industries Ltd.、Dyson Ltd.、Honeywell International Inc.、IQAir、Koninklijke Philips NV、LG Electronics Inc.、Panasonic Holdings Corporation、Samsung Electronics Co.有限公司、夏普公司、联合利华公司、惠而浦公司和小米公司。
(请注意,这仅代表部分公司名单,完整名单已在报告中提供。)
市场主要参与者都集中精力创新和技术集成,以提高其产品的效率和功能。它们采用了 HEPA 和活性碳等先进过滤技术,并整合了用于远端监控和控制的物联网连接等智慧功能。例如,2022年11月,IQAir推出了PerfectPro(R)全屋空气清净机系列,为屋主提供高性能空气净化解决方案。该系列具有紧凑的设计和高效的颗粒过滤功能,可满足人们日益关注空气污染物的情况下对清洁室内空气的需求。此外,公司还透过策略併购(M&A)以及与科技公司建立合作伙伴关係以利用尖端技术来积极扩大其市场份额。这种竞争格局的特点是不断努力改善产品供应、增加用户信任并扩展到新兴市场,同时强调永续性和能源效率。
2021 年 6 月:大金工业有限公司推出便携式空气清净器,提供 HEPA 过滤和 MERV 13 过滤器,以提高室内空气质量,并易于设定和操作,适合各种环境。新系列支持大金致力于提供有效解决方案以改善商业和工业空间的空气品质和健康的承诺。
2023 年10 月:Dyson有限公司推出Big+Quiet 清净器,采用Cone Aerodynamics 技术,可投射10 米洁净空气,HEPA H-13 过滤器可捕获99.95% 的污染物,并透过LCD 显示器和MyDyson 进行即时空气品质监测应用程式整合。它集强大的性能和安静的操作于一体,适合面积达 1000 平方英尺的大空间。
2021 年12 月:Secure Connection 推出了霍尼韦尔空气清净机新系列,配备HEPA H13 过滤器,可去除高达99.97% 的颗粒物,透过三个类别满足各种用户需求:超值系列、白金系列和旗舰系列。该系列包括 UV LED、离子发生器和加湿器功能,旨在解决人们对空气污染和整体健康日益增长的担忧。
The global residential air purifiers market size reached US$ 4.3 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 6.4 Billion by 2032, exhibiting a growth rate (CAGR) of 4.4% during 2024-2032. The growing focus on health and wellness among the masses, continuous improvements in technology, rapid urbanization and deterioration of indoor quality, and rising impact of climate change on air quality are some of the factors impelling the market growth.
Major Market Drivers: The market is experiencing moderate growth owing to the increasing awareness about health-related issues associated with poor air quality.
Key Market Trends: The rise of smart air purifiers, which include internet of things (IoT) connectivity and can be operated remotely using smartphones is bolstering the residential air purifiers market growth. Automated adjustment and real-time air quality monitoring are common features of these systems.
Geographical Trends: Asia Pacific dominates the market because of high pollution levels in major cities and a growing middle class with increasing disposable income.
Competitive Landscape: Some of the major market players in the residential air purifiers industry include AllerAir Industries Inc., Daikin Industries Ltd., Dyson Ltd., Honeywell International Inc., IQAir, Koninklijke Philips N.V., LG Electronics Inc., Panasonic Holdings Corporation, Samsung Electronics Co. Ltd., Sharp Corporation, Unilever plc, Whirlpool Corporation, Xiaomi Inc., among many others.
Challenges and Opportunities: Challenges consist of the increasing prices of air purifiers. Nevertheless, manufacturers are designing affordable models that maintain air purification effectiveness, possibly increasing their customer reach.
According to GlobalData, India's urbanization rate stood at 1.34% in 2021. Urbanization is resulting in more crowded living areas and increasing indoor air pollution from sources such as traffic, industrial operations, and building projects. Additionally, pollutants generated by common household tasks like cooking and cleaning, as well as emissions from furniture and construction materials, are responsible for the low quality of air indoors. The rising awareness among urban residents regarding these issues are driving the demand for residential air purifiers. The desire to establish a cleaner, healthier living space is especially notable in households with children or older individuals, who are more vulnerable to the negative consequences of air pollution. As per the United Nations (UN) report, the population of individuals who are 80 years or older is increasing at a rapid rate. Around 10% of the global population were 65 or older in 2021 and this proportion is expected to increase to 1 in 6 by 2050. Moreover, the worldwide population of individuals aged 65 and above is projected to reach 1.6 billion by 2050.
Growing Occurrence of Respiratory Diseases
The increasing occurrence of respiratory illnesses and allergies among the masses is a key factor driving the residential air purifiers demand. Health issues like asthma, bronchitis, and allergic rhinitis worsen due to pollutants like dust, pollen, pet dander, and particulate matter often present in indoor spaces. According to information from the Center for Disease Control and Prevention (CDC), 4.6% of adult patients in 2022 had a background of chronic obstructive pulmonary disease (COPD), emphysema, or chronic bronchitis. Air purifiers with advanced filtration systems like high-efficiency particulate absorbing (HEPA) filters effectively eliminate irritants from the air, resulting in a healthier living environment that can reduce allergy and asthma symptoms and attacks. Health professionals and individuals are both acknowledging the importance of this proactive strategy, making air purifiers a crucial addition to the homes of individuals with these conditions.
Continuous technological advancements that improve product effectiveness and customer convenience are offering a favorable residential air purifiers market outlook. Contemporary air purifiers come with advanced filters such as HEPA filters, which can capture particles as tiny as 0.3 microns. New technologies include sensors that adjust settings based on air quality data, and connected devices that allow users to monitor and control their appliances via smartphone apps. These advancements in technology enhance both the efficiency of air purifiers in removing airborne contaminants and enhance user satisfaction, appealing to users who are tech-savvy. Daikin unveiled an air purifier in January 2024 that integrates ultraviolet (UV) technology with Streamer technology, featuring a unique UV filter for over 99% virus suppression within 30 minutes. Stringent safety protocols and innovative layout designs guarantee efficient UV radiation without leaks, addressing concerns about confirming invisible UV light and safety.
IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the global, regional, and country levels for 2024-2032. Our report has categorized the market based on type, filtration technology, and distribution channel.
Stand-alone/Portable
In-Duct
Stand-alone/portable exhibits a clear dominance in the market
A detailed breakup and analysis of the market based on the type have also been provided in the report. This includes stand-alone/portable and in-duct. According to the report, stand-alone/portable accounted for the largest market share.
The stand-alone/portable segment is the most popular in the market because of its versatility, ease of installation, and affordability when compared to in-duct systems. These easily transportable devices attract a wide variety of users as they can be conveniently placed in any room and relocated as required, offering versatility that is especially useful in rental spaces or homes where permanent setups are not possible. Stand-alone air purifiers commonly include advanced filtration methods such as HEPA filters, activated carbon, and occasionally UV lights or ionizers, which increase their attractiveness by providing effective pollutant removal. Manufacturers are constantly finding new ways to improve the look, lower noise, and add smart features to air purifiers to meet the growing need for efficient and convenient solutions. Nirvana Being introduced India's initial portable MESP air purifier in November 2023, employing cutting-edge technology for efficient air cleaning, energy conservation, and a reusable filter, with the ability to eliminate multiple pollutants like PM2.5, dust, pollen, smoke, viruses, and bacteria. Perfect for enhancing the air quality indoors, this product includes advanced features and sustainability, which helps minimize the need for expensive filter changes.
High-efficiency Particulate Absorbing (HEPA)
Activated Carbon
Ionic Filters
Others
High-efficiency particulate absorbing (HEPA) dominates the market
The report has provided a detailed breakup and analysis of the market based on the filtration technology. This includes high-efficiency particulate absorbing (HEPA), activated carbon, ionic filters, and others. According to the report, high-efficiency particulate absorbing (HEPA) represented the largest segment.
High-efficiency particulate absorbing (HEPA) segment holds the biggest share in the market, primarily due to its proven effectiveness in capturing a wide range of airborne particles, including pollen, dust mites, and other allergens, with a high efficiency rate. HEPA filters are highly favored in residential settings because they notably improve indoor air quality, making them essential for households with allergy sufferers, asthmatics, and those concerned about exposure to airborne pollutants. Their reliability and performance are making HEPA-equipped air purifiers the go-to choose for people seeking dependable air purification solutions, prompting manufacturers to continually innovate and improve these filters to meet rising user expectations and regulatory standards. For instance, in January 2024, Coway introduced the Airmega 100, a cylindrical air purifier, featuring a 3-stage HEPA filtration system, ideal for smaller spaces up to 810 square feet, with real-time air quality indicator and whisper-quiet sleep mode. It efficiently filters harmful pollutants, capturing 99.999% of nano-sized particles down to 0.01 microns, including allergens, bacteria, mold, and viruses, promoting healthier living environments.
Online
Offline
A detailed breakup and analysis of the market based on the distribution channel have also been provided in the report. This includes online and offline.
Online distribution channel is mainly driven by the convenience of e-commerce platforms and the expansive reach they offer. This segment allows individuals to easily compare different models, read customer reviews, and access detailed product information and specifications, all from the comfort of their home. Moreover, the global e-commerce sector was valued at US$ 21.1 trillion in 2023 according to the IMARC Group. Additionally, online channels often provide competitive pricing, promotional deals, and more diverse product selections than traditional retail outlets. The rise of online shopping is accelerated by digital marketing strategies and the proliferation of mobile shopping apps, making it a crucial avenue for manufacturers to target tech-savvy users and expand their customer base globally.
Offline remains a vital part of the market, with people often preferring to purchase these devices from physical retail stores like home improvement stores, specialty stores, and department stores. This preference is driven by the opportunity to physically inspect products, assess their size and design, and receive immediate, expert advice from sales personnel. Offline channels also benefit from the trust and reliability perceived in purchasing from established retail brands and the immediate product availability without the wait or cost of shipping. Many buyers still value the tactile experience and personalized service that offline stores offer, maintaining their relevance in the market landscape.
North America
United States
Canada
Asia-Pacific
China
Japan
India
South Korea
Australia
Indonesia
Others
Europe
Germany
France
United Kingdom
Italy
Spain
Russia
Others
Latin America
Brazil
Mexico
Others
Middle East and Africa
Asia Pacific leads the market, accounting for the largest residential air purifiers market share
The report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, Asia Pacific represents the largest regional market for residential air purifiers.
The Asia Pacific region is the largest segment in the market, primarily driven by high pollution levels in populous countries like China and India. Rapid urbanization, industrial growth, and increasing awareness about the health implications of poor air quality are significant factors contributing to the robust demand for air purifiers in this region. Based on the data provided by the World Bank, global urban population is projected to rise to 6 billion people by 2045, a 1.5-fold increase. Additionally, the rising middle-class population with growing disposable incomes is increasingly investing in health and wellness products, including air purifiers. Governments across the region are also implementing stricter air quality regulations, which further boosts the sales of residential air purifiers. These factors combined make Asia Pacific a dynamic and rapidly expanding market for air purification technologies.
The residential air purifiers market research report has also provided a comprehensive analysis of the competitive landscape in the market. Detailed profiles of all major companies have also been provided. Some of the major market players in the residential air purifiers industry include AllerAir Industries Inc., Daikin Industries Ltd., Dyson Ltd., Honeywell International Inc., IQAir, Koninklijke Philips N.V., LG Electronics Inc., Panasonic Holdings Corporation, Samsung Electronics Co. Ltd., Sharp Corporation, Unilever plc, Whirlpool Corporation and Xiaomi Inc.
(Kindly note that this only represents a partial list of companies, and the complete list has been provided in the report.)
Key players in the market are intensively focusing on innovation and technology integration to enhance the efficiency and functionality of their products. They are incorporating advanced filtration technologies, such as HEPA and activated carbon, and integrating smart features like IoT connectivity for remote monitoring and control. For instance, in November 2022, IQAir introduced the PerfectPro(R) Whole House Air Purifier Series, offering homeowners a high-performance air cleaning solution. The series features compact designs and high-efficiency particle filtration, addressing the need for clean indoor air amid increasing concerns about airborne pollutants. Additionally, companies are actively expanding their market presence through strategic mergers and acquisitions (M&A), and by forming partnerships with technology firms to leverage cutting-edge technologies. This competitive landscape is marked by a continual effort to improve product offerings, increase user trust, and expand into emerging markets, all while emphasizing sustainability and energy efficiency.
June 2021: Daikin Industries Ltd. unveiled portable air purifiers, offering HEPA filtration and MERV 13 filters to enhance indoor air quality, catering to various settings with ease of setup and operation. The new line supports Daikin's commitment to providing effective solutions for improved air quality and health in commercial and industrial spaces.
October 2023: Dyson Ltd. launched the Purifier Big+Quiet, featuring Cone Aerodynamics tech for a 10-meter clean air projection, HEPA H-13 filter capturing 99.95% of pollutants, and real-time air quality monitoring via an LCD display and MyDyson app integration. It offers a blend of powerful performance and quiet operation, catering to large spaces up to 1000 sq feet.
December 2021: Secure Connection introduced a new lineup of Honeywell Air Purifiers featuring HEPA H13 filters that remove up to 99.97% of particles, catering to various user needs with three categories: Value, Platinum, and Ultimate Series. The range includes UV LED, Ionizer, and Humidifier functionalities, aiming to address rising concerns about air pollution and overall well-being.