市场调查报告书
商品编码
1561501
2024-2032 年按产品类型、材料类型、价格范围、配销通路和地区分類的家庭办公家具市场报告Home Office Furniture Market Report by Product Type, Material Type, Price Range, Distribution Channel, and Region 2024-2032 |
2023年全球家庭办公家具IMARC Group规模达275亿美元。该市场的推动因素包括越来越多的电子商务平台提供全面的产品描述、规格和卓越的视觉效果、建立高效工作空间的需求不断增长以及远距工作文化的增强,因为这有助于保持工作与生活的平衡。
数位化工作数量不断增加
由于数位工作倾向于提供在任何地点工作的灵活性,远距工作安排正在增加。越来越多的在家工作的专业人士以及由此产生的对专用且实用的家庭办公空间的需求推动了对家庭办公家具的需求。在零工经济中,人们以独立承包商或自由工作者的身分工作,其中包括许多网路就业。为了完成工作,自由工作者和零工经常设立家庭办公室。购买高品质的家庭办公家具,例如宽敞的办公桌、舒适的座椅和充足的照明,有助于建立高效的工作空间。随着越来越多的人在家工作,设计舒适健康的工作空间的需求也不断增长。根据世界经济论坛网站2024年发布的白皮书,预计到2030年数位化就业机会将增加25%左右。
主要参与者专注于扩张
透过改进线上零售平台,企业正在利用不断扩大的电子商务领域并接触更广泛的受众。企业总是想出新的想法并扩大产品线,包括客製化选项、智慧家具和人体工学设计。为了吸引不同客户的注意力,各大公司都提供各种各样的家具来满足不同的需求和偏好。透过进入新的地理位置,主要参与者正在满足全球不断增长的家庭办公家具市场需求,同时增加家庭办公家具的可及性。例如,2024 年,哈尔滨岳阳家具庆祝其位于中国哈尔滨的新阿什利家具家居店展厅盛大开幕并剪綵。主要参与者正在与科技公司合作,将先进元素融入家具中,或与设计师合作创造独特的系列。透过收购小型或专业企业,他们正在增加产品供应和市场份额。
蓬勃发展的电子商务产业
根据IMARC Group的报告,2023年全球电子商务市场规模将达到21.1兆美元。这对于职业人士特别有用。客户可以透过电子商务平台从其所在地区可能无法提供的各种家庭办公家具款式、品牌和价位中进行选择。电子商务平台提供的产品描述、规格和视觉效果使其非常受人们欢迎。这些功能有助于他们在购买家庭办公家具时做出更好的决策。人们还可以比较几个商家的成本,以确保他们获得最好的报价。
IMARC Group提供了每个细分市场的主要趋势分析,以及 2024-2032 年全球、区域和国家层面的预测。我们的报告根据产品类型、材料类型、价格范围和配销通路对市场进行了分类。
座椅占大部分市场份额
该报告根据产品类型对市场进行了详细的细分和分析。这包括座椅、储物单元和文件柜、书桌和桌子等。根据该报告,座位是最大的细分市场。
随着远距工作变得越来越普遍,符合人体工学的座椅变得越来越重要。舒适且有支撑性的坐姿可以让人们工作更长时间而不会感到不适,从而大大提高工作效率。借助符合人体工学的椅子,可以保持正确的姿势并降低背部不适、颈部拉伤以及其他与久坐相关的肌肉骨骼问题的风险。椅子是任何家庭办公室布置的必要组成部分,因为它们在工作日中不断被使用。
木材在业界占有最大份额
报告中还根据材料类型提供了详细的市场细分和分析。这包括木材、金属、塑胶、玻璃等。报告称,木材占据最大的市场份额。
木材具有永恆、经典的外观,与传统和现代家居装饰趋势完美契合。橡木、枫木、胡桃木和樱桃木等各种木材品种和涂层提供了一系列视觉可能性,可满足客户的不同品味。木材是一种可靠的家具材料,因其强度和耐用性而经久耐用。优质的木製家具可以承受大量使用和滥用,而不会失去其结构完整性或美学吸引力。各种家庭办公家具,如桌子、座椅、书柜、架子和橱柜都是由木材製成的。木製家具的尺寸、风格和饰面都可以轻鬆改变,以满足个人的要求和品味。
中型代表领先的细分市场
该报告根据价格范围对市场进行了详细的细分和分析。这包括低、中和高。根据该报告,媒体代表了最大的细分市场。
由于它在价格和品质之间取得了平衡,中等价格范围吸引了广泛的客户,包括那些预算紧张的客户和那些准备多花一点钱以获得卓越功能的客户。买家认为中等价位的家具物有所值、耐用且功能齐全,而且没有高端家具的高价标籤。人们对品质的大多数期望通常可以透过中等价格类别的家具来满足,这些家具具有足够的寿命和耐用性,适合频繁使用。中等价格家具的生产经常使用可靠的材料和施工方法,确保了可观的使用寿命和性能。
专卖店市场主导地位明显
报告还提供了基于配销通路的详细市场细分和分析。这包括超市和大卖场、专卖店、网路商店等。报告显示,专卖店占最大的市占率。
专卖店只销售家具,这使他们能够提供普通零售商可能无法提供的深入的产品知识和专业建议。专卖店员工通常更了解家庭办公家具的微妙之处,例如人体工学、材料和设计趋势。专业零售商通常出售更广泛的家庭办公家具,包括主流零售商店中可能找不到的高端和专业商品。他们经常提供客製化选项,使客户能够根据自己的独特要求、品味和家庭办公设定来安装家具,这对家庭办公家具市场的洞察产生了积极影响。
欧洲引领市场,占据最大的家庭办公家具市场份额
该报告还对所有主要区域市场进行了全面分析,其中包括北美(美国和加拿大);亚太地区(中国、日本、印度、韩国、澳洲、印尼等);欧洲(德国、法国、英国、义大利、西班牙、俄罗斯等);拉丁美洲(巴西、墨西哥等);以及中东和非洲。报告称,欧洲是家庭办公家具最大的区域市场。
欧洲国家更自由地采用了弹性的工作规则,包括远距就业。随着越来越多的人建立家庭办公室,这些空间对家具的需求也随之增加。在欧洲,对工作与生活平衡的重视促进了舒适而有效率的家庭办公室的设计。由于其强劲的经济和大量的可支配现金,一些欧洲国家鼓励其公民购买高品质的家庭办公家具。该市场也受到政府针对家庭办公室和远距工作的多项倡议和激励措施的推动。欧洲人偏好坚固且美观的家庭办公产品,因为他们重视设计精良、高品质的家具。此外,主要参与者正在开设新的陈列室以满足人们的需求。例如,2024 年,Bisley 在都柏林开设了第二个陈列室,以巩固其在都柏林建筑师和设计界的地位。
(请注意,这只是关键参与者的部分列表,报告中提供了完整列表。)
The global home office furniture market size reached US$ 27.5 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 48.6 Billion by 2032, exhibiting a growth rate (CAGR) of 6.3% during 2024-2032. The market is driven by the growing number of e-commerce platforms that provide thorough product descriptions, specifications, and superior visuals, rising need to establish a productive workspace, and increasing culture of remote work, as it helps in maintaining work-life balance.
Growing number of digital jobs
Remote work arrangements are growing because of digital jobs' tendency to provide flexibility to work from any location. The need for home office furniture is driven by the growing number of professionals who work from home and the resulting requirement for dedicated and practical home office spaces. The gig economy, in which people work as independent contractors or freelancers, includes many internet employment. To complete their jobs, freelancers and gig workers frequently set up home offices. Purchasing high-quality home office furniture, such as desks that are roomy, comfortable seats, and sufficient lighting, can assist establish a productive workspace. As more people work from home, the need of designing cozy and healthful workspaces is growing. As per the whitepaper published in 2024 on the website of the World Economic Forum, digital jobs are estimated to grow by around 25% by 2030.
Focus of key players on expansion
By improving online retail platforms, businesses are taking advantages of the expanding e-commerce sector and reaching a wider audience. Businesses are always coming up with new ideas and growing their product lines to include customized options, smart furniture, and ergonomic designs. To gain the attention of various clients, major firms are offering a broad range of furniture to cater to various demands and preferences. By entering new geographic locations, key players are addressing the growing home office furniture market demand around the world while increasing accessibility to home office furniture. For instance, in 2024, Harbin Yueyang Furnishing celebrated the Grand Opening and Ribbon Cutting of its new Ashley Furniture HomeStore showroom located in Harbin, China. Key players are collaborating with tech firms to include advanced elements into furniture items or working with designers to create exclusive lines. By acquiring smaller or specialist businesses, they are increasing their product offerings and market share.
Thriving e-commerce industry
According to the IMARC Group's report, the global e-commerce market reached US$ 21.1 Trillion in 2023. Internet retailers are open 24/7, making it convenient for buyers to shop whenever they want. This is especially useful for working professionals. Customers can choose from a wide range of home office furniture styles, brands, and price points that may not be offered in their area by using e-commerce platforms. Product descriptions, specifications, and visuals provided by e-commerce platforms make them highly preferable among people. These features help them in making better decisions while purchasing home office furniture. People can also compare costs from several merchants to ensure that they are getting the best offer.
IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the global, regional, and country levels for 2024-2032. Our report has categorized the market based on product type, material type, price range, and distribution channel.
Seating accounts for the majority of the market share
The report has provided a detailed breakup and analysis of the market based on the product type. This includes seating, storage units and file cabinets, desks and tables, and others. According to the report, seating represents the largest segment.
Ergonomic seating is becoming increasingly important as remote work is becoming more prevalent. Sitting comfortably and supportively allows people to work longer hours without experiencing discomfort, which can greatly increase productivity. Maintaining proper posture and lowering the risk of back discomfort, neck strain, and other musculoskeletal problems linked to extended sitting are made possible with the help of ergonomic chairs. Chairs are a necessary component of any home office arrangement because they are utilized constantly during the workday.
Wood holds the largest share of the industry
A detailed breakup and analysis of the market based on the material type have also been provided in the report. This includes wood, metal, plastic, glass, and others. According to the report, wood accounts for the largest market share.
Wood has a timeless, classic appearance that goes well with both traditional and modern home decor trends. A variety of wood species and coatings like oak, maple, walnut, and cherry offer a range of visual possibilities that cater to different tastes among customers. Wood is a dependable material for furniture that lasts a long time because of its strength and durability. Wooden furniture of superior quality may endure heavy use and abuse without losing its structural integrity or aesthetic appeal. A variety of home office furniture pieces, such as desks, seats, bookcases, shelves, and cupboards, are made of wood. Size, style, and finish can all be readily altered in wooden furniture to suit individual requirements and tastes.
Medium represents the leading market segment
The report has provided a detailed breakup and analysis of the market based on the price range. This includes low, medium, and high. According to the report, medium represents the largest segment.
Because it strikes a balance between price and quality, the medium price range appeals to a wide spectrum of customers, both those on a tight budget and those who are prepared to shell out a little extra for superior features. Furniture that is priced in the middle is seen by buyers as having good value for the money, durability, and functionality without the premium price tag of higher-end items. Most expectations of people for quality are typically met by furniture in the medium price category, which offers sufficient longevity and durability for frequent usage. Reliable materials and construction methods are frequently used in the production of medium-priced furniture, guaranteeing a respectable lifespan and performance.
Specialty stores exhibit a clear dominance in the market
A detailed breakup and analysis of the market based on the distribution channel have also been provided in the report. This includes supermarkets and hypermarkets, specialty stores, online stores, and others. According to the report, specialty stores account for the largest market share.
Specialty stores only sell furniture, which enables them to provide in-depth product knowledge and professional advice that normal retailers might not be able to. Specialty store employees are frequently more knowledgeable about the subtleties of home office furniture, such as ergonomics, materials, and design trends. Specialty retailers usually carry a wider range of home office furniture, including high-end and specialist items that may not be found in mainstream retail stores. They frequently provide customization options, enabling clients to fit furniture to their unique requirements, tastes, and home office setups, which is positively influencing the home office furniture market insights.
Europe leads the market, accounting for the largest home office furniture market share
The report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, Europe represents the largest regional market for home office furniture.
European countries have adopted flexible work rules, including remote employment, more freely. As more people are setting up home offices, this is increasing the need for furnishings for those spaces. In Europe, the emphasis on work-life balance promotes the design of cozy and effective home offices. Due to their strong economies and large levels of disposable cash, several European nations encourage their citizens to purchase high-quality home office furniture. The market is also driven by several government initiatives and incentives for home offices and remote work. European people have a predisposition for robust and aesthetically beautiful home office products because they value well-designed, high-quality furniture. Moreover, key players are opening new showrooms to cater to the demand of people. For instance, in 2024, Bisley opened its second showroom in Dublin to consolidate their position within Dublin's architect and design community.
(Please note that this is only a partial list of the key players, and the complete list is provided in the report.)