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汽车主动座椅头枕市场报告，按产品类型（头枕启动、座椅靠背启动）、车辆类型（乘用车、商用车）和地区划分，2025 年至 2033 年

Automotive Active Seat Headrests Market Report by Product Type (Headrest Activation, Seat Back Activation), Vehicle Type (Passenger Car, Commercial Vehicle), and Region 2025-2033

出版日期: 2025年03月01日 | 出版商:

IMARC | 英文 149 Pages | 商品交期: 2-3个工作天内

价格

简介目录图表

2024 年全球汽车主动座椅IMARC Group市场规模达到 182.471 亿美元。技术的不断改进和消费者对汽车安全功能不断增长的需求正在刺激市场的发展。

汽车主动座椅头枕，也称为主动头枕或主动头枕系统，是现代车辆中采用的先进安全功能，可为乘员提供增强的保护，特别是在发生追撞碰撞时。汽车主动座椅头枕具有额外功能，使其能够自动调整位置，并在碰撞期间比锁定到位的被动头枕为乘客的头部和颈部提供更多支撑。这些主动系统的主要目的是减少头部和颈部的快速、剧烈向后运动，这种运动可能会导致挥鞭伤。主动头枕通常整合在前座椅的靠背中，并连接到侦测追撞严重程度和方向的感应器。当侦测到碰撞时，主动头枕会做出反应，向前和向上移动以接触乘员的头部，从而减少头枕与头部之间的距离。这种运动有助于支撑头部和颈部，防止过度屈曲或伸展，从而避免造成劳损和受伤

汽车主动座椅头枕市场趋势：

消费者对舒适性和人体工学的偏好日益增强，主要推动了全球市场的发展。由于主动座椅头枕可以调整以支撑颈部和头部，从而提供更舒适的座位位置，因此这创造了积极的市场前景。此外，消费者专注于通勤和长途驾驶时的舒适度，这影响了对配备主动座椅头枕的车辆的需求。同时，消费者意识的不断增强也推动了配备先进安全功能（如主动座椅头枕）的车辆的需求。随着可支配收入的增加和生活方式偏好的改变，消费者正在寻求配备高端功能的汽车。主动式座椅头枕被视为一项高级功能，可为整体驾驶体验增添价值，并在全球范围内推动市场发展。此外，许多汽车製造商都投入巨资在高阶车型中安装主动式座椅头枕，这种配置越来越受到大众的青睐。此外，全球各国政府和监管机构都在致力于提高汽车安全标准。遵守安全法规是采用主动式座椅头枕的重要驱动因素。除此之外，主动式座椅头枕在保险公司和汽车製造商中的日益普及，可以减少颈椎扭伤和相关医疗索赔，从而降低保险费，这也为市场做出了贡献。此外，感测器技术、控制系统和执行器的不断进步，促进了具有智慧功能的主动座椅头枕的发展，从而创造了积极的市场前景。

本报告回答的关键问题：

全球汽车主动座椅头枕市场迄今表现如何？
全球汽车主动座椅头枕市场的驱动因素、限制因素和机会有哪些？
每个驱动因素、限制因素和机会对全球汽车主动座椅头枕市场有何影响？
主要的区域市场有哪些？
哪些国家拥有最具吸引力的汽车主动式座椅头枕市场？
根据产品类型，市场如何划分？
汽车主动座椅头枕市场中最具吸引力的产品类型是什么？
根据车型，市场分布如何？
汽车主动座椅头枕市场中哪种车型最具吸引力？
市场的竞争格局是怎么样的？
全球汽车主动座椅头枕市场的关键参与者/公司有哪些？

The global automotive active seat headrests market size reached USD 18,247.1 Million in 2024. Looking forward, IMARC Group expects the market to reach USD 42,461.2 Million by 2033, exhibiting a growth rate (CAGR) of 9.35% during 2025-2033. The continuous improvements in technology and the rising consumer demand for car safety features are stimulating the market.

Automotive active seat headrests, also known as active head restraints or active headrest systems, are advanced safety features incorporated into modern vehicles to provide enhanced protection for occupants, particularly in the event of a rear-end collision. Automotive active seat headrests include extra features that enable them to automatically modify their position and offer more support to the occupants' heads and necks during a crash than passive headrests, which are locked in place. These active systems' principal goal is to lessen the rapid, violent rearward movement of the head and neck, which can result in whiplash injuries. The active headrests are typically integrated into the backrest of the front seats and are connected to sensors that detect the severity and direction of a rear-end impact. When a collision is detected, the active headrests respond by moving forward and upward to meet the occupants' heads, thereby reducing the distance between the headrest and the head. This motion helps to support the head and neck, preventing excessive flexion or extension that can cause strain and injury

Automotive Active Seat Headrests Market Trends:

The escalating preference for comfort and ergonomics among consumers majorly drives the global market. Since active seat headrests can be adjusted to support the neck and head, promoting a more comfortable seating position, this is creating a positive market outlook. Also, consumers prioritize comfort during their commutes and long drives, which is influencing the demand for vehicles with active seat headrests. Along with this, the growing awareness among consumers is driving the demand for vehicles equipped with advanced safety features, such as active seat headrests. With inflating disposable income and evolving lifestyle preferences, consumers are seeking vehicles equipped with premium features. Active seat headrests are considered a premium feature that adds value to the overall driving experience, this is driving the market on the global level. Additionally, numerous automakers are heavily investing in incorporating active seat headrests in high-end models, which is gaining prominence among the masses. In addition, government, and regulatory bodies across the globe are focusing on improving automotive safety standards. Compliance with safety regulations is a significant driver for the adoption of active seat headrests. Apart from this, the growing popularity of active seat headrests among insurance companies and automotive manufacturers to reduce whiplash injuries and associated medical claims leading to lower insurance premiums is contributing to the market. Furthermore, continual advancements in sensor technology, control systems, and actuators encouraging the development of active seat headrests with intelligent features are creating a positive market outlook.

Key Market Segmentation:

Product Type Insights:

Headrest Activation
Seat Back Activation

Vehicle Type Insights:

Passenger Car
Commercial Vehicle

Regional Insights:

North America
United States
Canada
Asia Pacific
China
Japan
India
South Korea
Australia
Indonesia
Others
Europe
Germany
France
United Kingdom
Italy
Spain
Russia
Others
Latin America
Brazil
Mexico
Others
Middle East and Africa
The report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, Asia Pacific was the largest market for automotive active seat headrests. Some of the factors driving the Asia Pacific automotive active seat headrests market included favorable government regulations, continual technological advancements, rapid urbanization, etc.

Competitive Landscape:

The report has also provided a comprehensive analysis of the competitive landscape in the global automotive active seat headrests market. The detailed profiles of all major companies have been provided. Some of the companies covered include Grammer AG (Ningbo Jifeng Auto parts Co. Ltd.), JR Manufacturing Inc., Shanghai Daimay Automotive Interior Co. Ltd., TS Tech Co. Ltd., Yanfeng Automotive Interior Systems Co. Ltd., etc. Kindly note that this only represents a partial list of companies, and the complete list has been provided in the report.

Key Questions Answered in This Report:

How has the global automotive active seat headrests market performed so far, and how will it perform in the coming years?
What are the drivers, restraints, and opportunities in the global automotive active seat headrests market?
What is the impact of each driver, restraint, and opportunity on the global automotive active seat headrests market?
What are the key regional markets?
Which countries represent the most attractive automotive active seat headrests market?
What is the breakup of the market based on the product type?
Which is the most attractive product type in the automotive active seat headrests market?
What is the breakup of the market based on the vehicle type?
Which is the most attractive vehicle type in the automotive active seat headrests market?
What is the competitive structure of the market?
Who are the key players/companies in the global automotive active seat headrests market?

1 Preface

2 Scope and Methodology

2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
- 2.3.1 Primary Sources
- 2.3.2 Secondary Sources
2.4 Market Estimation
- 2.4.1 Bottom-Up Approach
- 2.4.2 Top-Down Approach
2.5 Forecasting Methodology

3 Executive Summary

4 Introduction

4.1 Overview
4.2 Key Industry Trends

5 Global Automotive Active Seat Headrests Market

5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Forecast

6 Market Breakup by Product Type

6.1 Headrest Activation
- 6.1.1 Market Trends
- 6.1.2 Market Forecast
6.2 Seat Back Activation
- 6.2.1 Market Trends
- 6.2.2 Market Forecast

7 Market Breakup by Vehicle Type

7.1 Passenger Car
- 7.1.1 Market Trends
- 7.1.2 Market Forecast
7.2 Commercial Vehicle
- 7.2.1 Market Trends
- 7.2.2 Market Forecast

8 Market Breakup by Region

8.1 North America
- 8.1.1 United States
  - 8.1.1.1 Market Trends
  - 8.1.1.2 Market Forecast
- 8.1.2 Canada
  - 8.1.2.1 Market Trends
  - 8.1.2.2 Market Forecast
8.2 Asia-Pacific
- 8.2.1 China
  - 8.2.1.1 Market Trends
  - 8.2.1.2 Market Forecast
- 8.2.2 Japan
  - 8.2.2.1 Market Trends
  - 8.2.2.2 Market Forecast
- 8.2.3 India
  - 8.2.3.1 Market Trends
  - 8.2.3.2 Market Forecast
- 8.2.4 South Korea
  - 8.2.4.1 Market Trends
  - 8.2.4.2 Market Forecast
- 8.2.5 Australia
  - 8.2.5.1 Market Trends
  - 8.2.5.2 Market Forecast
- 8.2.6 Indonesia
  - 8.2.6.1 Market Trends
  - 8.2.6.2 Market Forecast
- 8.2.7 Others
  - 8.2.7.1 Market Trends
  - 8.2.7.2 Market Forecast
8.3 Europe
- 8.3.1 Germany
  - 8.3.1.1 Market Trends
  - 8.3.1.2 Market Forecast
- 8.3.2 France
  - 8.3.2.1 Market Trends
  - 8.3.2.2 Market Forecast
- 8.3.3 United Kingdom
  - 8.3.3.1 Market Trends
  - 8.3.3.2 Market Forecast
- 8.3.4 Italy
  - 8.3.4.1 Market Trends
  - 8.3.4.2 Market Forecast
- 8.3.5 Spain
  - 8.3.5.1 Market Trends
  - 8.3.5.2 Market Forecast
- 8.3.6 Russia
  - 8.3.6.1 Market Trends
  - 8.3.6.2 Market Forecast
- 8.3.7 Others
  - 8.3.7.1 Market Trends
  - 8.3.7.2 Market Forecast
8.4 Latin America
- 8.4.1 Brazil
  - 8.4.1.1 Market Trends
  - 8.4.1.2 Market Forecast
- 8.4.2 Mexico
  - 8.4.2.1 Market Trends
  - 8.4.2.2 Market Forecast
- 8.4.3 Others
  - 8.4.3.1 Market Trends
  - 8.4.3.2 Market Forecast
8.5 Middle East and Africa
- 8.5.1 Market Trends
- 8.5.2 Market Breakup by Country
- 8.5.3 Market Forecast

9 Drivers, Restraints, and Opportunities

9.1 Overview
9.2 Drivers
9.3 Restraints
9.4 Opportunities

10 Value Chain Analysis

11 Porters Five Forces Analysis

11.1 Overview
11.2 Bargaining Power of Buyers
11.3 Bargaining Power of Suppliers
11.4 Degree of Competition
11.5 Threat of New Entrants
11.6 Threat of Substitutes

12 Price Analysis

13 Competitive Landscape

13.1 Market Structure
13.2 Key Players
13.3 Profiles of Key Players
- 13.3.1 Grammer AG (Ningbo Jifeng Auto parts Co. Ltd.)
  - 13.3.1.1 Company Overview
  - 13.3.1.2 Product Portfolio
  - 13.3.1.3 Financials
- 13.3.2 JR Manufacturing Inc.
  - 13.3.2.1 Company Overview
  - 13.3.2.2 Product Portfolio
- 13.3.3 Shanghai Daimay Automotive Interior Co. Ltd.
  - 13.3.3.1 Company Overview
  - 13.3.3.2 Product Portfolio
  - 13.3.3.3 Financials
- 13.3.4 TS Tech Co. Ltd.
  - 13.3.4.1 Company Overview
  - 13.3.4.2 Product Portfolio
  - 13.3.4.3 Financials
- 13.3.5 Yanfeng Automotive Interior Systems Co. Ltd.
  - 13.3.5.1 Company Overview
  - 13.3.5.2 Product Portfolio

Kindly note that this only represents a partial list of companies, and the complete list has been provided in the report.

简介目录图表

List of Figures

Figure 1: Global: Automotive Active Seat Headrests Market: Major Drivers and Challenges
Figure 2: Global: Automotive Active Seat Headrests Market: Sales Value (in Million USD), 2019-2024
Figure 3: Global: Automotive Active Seat Headrests Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 4: Global: Automotive Active Seat Headrests Market: Breakup by Product Type (in %), 2024
Figure 5: Global: Automotive Active Seat Headrests Market: Breakup by Vehicle Type (in %), 2024
Figure 6: Global: Automotive Active Seat Headrests Market: Breakup by Region (in %), 2024
Figure 7: Global: Automotive Active Seat Headrests (Headrest Activation) Market: Sales Value (in Million USD), 2019 & 2024
Figure 8: Global: Automotive Active Seat Headrests (Headrest Activation) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 9: Global: Automotive Active Seat Headrests (Seat Back Activation) Market: Sales Value (in Million USD), 2019 & 2024
Figure 10: Global: Automotive Active Seat Headrests (Seat Back Activation) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 11: Global: Automotive Active Seat Headrests (Passenger Car) Market: Sales Value (in Million USD), 2019 & 2024
Figure 12: Global: Automotive Active Seat Headrests (Passenger Car) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 13: Global: Automotive Active Seat Headrests (Commercial Vehicle) Market: Sales Value (in Million USD), 2019 & 2024
Figure 14: Global: Automotive Active Seat Headrests (Commercial Vehicle) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 15: North America: Automotive Active Seat Headrests Market: Sales Value (in Million USD), 2019 & 2024
Figure 16: North America: Automotive Active Seat Headrests Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 17: United States: Automotive Active Seat Headrests Market: Sales Value (in Million USD), 2019 & 2024
Figure 18: United States: Automotive Active Seat Headrests Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 19: Canada: Automotive Active Seat Headrests Market: Sales Value (in Million USD), 2019 & 2024
Figure 20: Canada: Automotive Active Seat Headrests Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 21: Asia-Pacific: Automotive Active Seat Headrests Market: Sales Value (in Million USD), 2019 & 2024
Figure 22: Asia-Pacific: Automotive Active Seat Headrests Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 23: China: Automotive Active Seat Headrests Market: Sales Value (in Million USD), 2019 & 2024
Figure 24: China: Automotive Active Seat Headrests Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 25: Japan: Automotive Active Seat Headrests Market: Sales Value (in Million USD), 2019 & 2024
Figure 26: Japan: Automotive Active Seat Headrests Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 27: India: Automotive Active Seat Headrests Market: Sales Value (in Million USD), 2019 & 2024
Figure 28: India: Automotive Active Seat Headrests Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 29: South Korea: Automotive Active Seat Headrests Market: Sales Value (in Million USD), 2019 & 2024
Figure 30: South Korea: Automotive Active Seat Headrests Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 31: Australia: Automotive Active Seat Headrests Market: Sales Value (in Million USD), 2019 & 2024
Figure 32: Australia: Automotive Active Seat Headrests Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 33: Indonesia: Automotive Active Seat Headrests Market: Sales Value (in Million USD), 2019 & 2024
Figure 34: Indonesia: Automotive Active Seat Headrests Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 35: Others: Automotive Active Seat Headrests Market: Sales Value (in Million USD), 2019 & 2024
Figure 36: Others: Automotive Active Seat Headrests Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 37: Europe: Automotive Active Seat Headrests Market: Sales Value (in Million USD), 2019 & 2024
Figure 38: Europe: Automotive Active Seat Headrests Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 39: Germany: Automotive Active Seat Headrests Market: Sales Value (in Million USD), 2019 & 2024
Figure 40: Germany: Automotive Active Seat Headrests Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 41: France: Automotive Active Seat Headrests Market: Sales Value (in Million USD), 2019 & 2024
Figure 42: France: Automotive Active Seat Headrests Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 43: United Kingdom: Automotive Active Seat Headrests Market: Sales Value (in Million USD), 2019 & 2024
Figure 44: United Kingdom: Automotive Active Seat Headrests Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 45: Italy: Automotive Active Seat Headrests Market: Sales Value (in Million USD), 2019 & 2024
Figure 46: Italy: Automotive Active Seat Headrests Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 47: Spain: Automotive Active Seat Headrests Market: Sales Value (in Million USD), 2019 & 2024
Figure 48: Spain: Automotive Active Seat Headrests Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 49: Russia: Automotive Active Seat Headrests Market: Sales Value (in Million USD), 2019 & 2024
Figure 50: Russia: Automotive Active Seat Headrests Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 51: Others: Automotive Active Seat Headrests Market: Sales Value (in Million USD), 2019 & 2024
Figure 52: Others: Automotive Active Seat Headrests Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 53: Latin America: Automotive Active Seat Headrests Market: Sales Value (in Million USD), 2019 & 2024
Figure 54: Latin America: Automotive Active Seat Headrests Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 55: Brazil: Automotive Active Seat Headrests Market: Sales Value (in Million USD), 2019 & 2024
Figure 56: Brazil: Automotive Active Seat Headrests Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 57: Mexico: Automotive Active Seat Headrests Market: Sales Value (in Million USD), 2019 & 2024
Figure 58: Mexico: Automotive Active Seat Headrests Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 59: Others: Automotive Active Seat Headrests Market: Sales Value (in Million USD), 2019 & 2024
Figure 60: Others: Automotive Active Seat Headrests Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 61: Middle East and Africa: Automotive Active Seat Headrests Market: Sales Value (in Million USD), 2019 & 2024
Figure 62: Middle East and Africa: Automotive Active Seat Headrests Market: Breakup by Country (in %), 2024
Figure 63: Middle East and Africa: Automotive Active Seat Headrests Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 64: Global: Automotive Active Seat Headrests Industry: Drivers, Restraints, and Opportunities
Figure 65: Global: Automotive Active Seat Headrests Industry: Value Chain Analysis
Figure 66: Global: Automotive Active Seat Headrests Industry: Porter's Five Forces Analysis

List of Tables

Table 1: Global: Automotive Active Seat Headrests Market: Key Industry Highlights, 2024 & 2033
Table 2: Global: Automotive Active Seat Headrests Market Forecast: Breakup by Product Type (in Million USD), 2025-2033
Table 3: Global: Automotive Active Seat Headrests Market Forecast: Breakup by Vehicle Type (in Million USD), 2025-2033
Table 4: Global: Automotive Active Seat Headrests Market Forecast: Breakup by Region (in Million USD), 2025-2033
Table 5: Global: Automotive Active Seat Headrests Market: Competitive Structure
Table 6: Global: Automotive Active Seat Headrests Market: Key Players

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汽车主动座椅头枕市场报告，按产品类型（头枕启动、座椅靠背启动）、车辆类型（乘用车、商用车）和地区划分，2025 年至 2033 年

Automotive Active Seat Headrests Market Report by Product Type (Headrest Activation, Seat Back Activation), Vehicle Type (Passenger Car, Commercial Vehicle), and Region 2025-2033

汽车主动座椅头枕市场趋势：

本报告回答的关键问题：

目录

第 1 章：前言

第 2 章：范围与方法

第 3 章：执行摘要

第 4 章：简介

第 5 章：全球汽车主动座椅头枕市场

第六章：市场区隔：依产品类型

第七章：市场区隔：依车型

第 8 章：市场区隔：按地区

第九章：驱动因素、限制因素与机会

第 10 章：价值链分析

第 11 章：波特五力分析

第 12 章：价格分析

第 13 章：竞争格局