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市场调查报告书
商品编码
1702091
智慧声音和网关市场报告(按虚拟助理、解决方案(智慧扬声器、可听设备)和地区划分,2025 年至 2033 年)Smart Sound and Gateway Market Report by Virtual Assistant, Solution (Smart Speaker, Hearables ), and Region 2025-2033 |
2024年全球智慧音响和网关市场规模达516亿美元。展望未来, IMARC Group预计到2033年市场规模将达到2,511亿美元,2025-2033年期间的成长率(CAGR)为19.22%。对节能解决方案的需求不断增长以及 5G 网路基础设施的扩展是推动市场发展的一些关键因素。
智慧扬声器是指一种无线、互联网设备,它使用多种类型的连接提供智慧音讯播放功能,以实现附加功能。它配备了独特的专利技术,称为智慧声音,可以识别、回应语音命令并快速处理音乐内容。它通常用于播放即时新闻、阅读电子书、播放音乐以及设定提醒和闹钟。另一方面,网关是一个实体平台或设备,作为感测器和智慧型设备与云端和控制器之间的连接点。智慧声音和网关提供专用的音讯和语音处理,以支援语音唤醒功能并降低装置功耗。除此之外,它还支援清晰的语音辨识、不折不扣的声音、超长的电池寿命和增强的音讯播放。
全球消费者对采用和使用连网设备的倾向日益增强,为市场创造了积极的前景。此外,高速网路的普及率不断提高以及智慧型手机的普及率不断增长也是另一个促进成长的因素。此外,对具有虚拟辅助功能的智慧扬声器的需求不断增长,以播放音乐、提供资讯、提供新闻和体育比分、天气以及控制智慧家居,正在对市场产生积极影响。与此相符的是,带有显示器的智慧扬声器预计将在未来几年获得发展动力,因为它们可以提供一个集中的平台来控制多功能设备,这反过来又促使各种知名供应商透过整合先进技术来扩大其在该领域的影响力。除此之外,谷歌开发的虚拟助理软体应用程式 Google Assistant 的广泛采用,为搜寻和地图提供准确的资讯并翻译其他语言,为市场成长提供了动力。此外,广泛的研究和开发 (R&D) 活动有利于推出具有先进特性、功能和与其他设备相容性的创新智慧声音和网关係统,从而促进市场成长。其他因素,包括消费者支出能力的提高、生活方式的改善以及物联网 (IoT) 和人工智慧 (AI) 技术的融合,都在支援市场成长。
The global smart sound and gateway market size reached USD 51.6 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 251.1 Billion by 2033, exhibiting a growth rate (CAGR) of 19.22% during 2025-2033. The rising demand for energy-efficient solutions and the expansion of 5G network infrastructure represent some of the key factors propelling the market.
A smart speaker refers to a wireless, internet-enabled device that offers a smart audio playback using several types of connectivity for additional functions. It is equipped with a unique, patented technology known as smart sound that recognizes, responds to voice commands, and quickly manipulates music content. It is commonly used to stream live news, read e-books, play music, and set reminders and alarms. On the other hand, a gateway is a physical platform or device that serves as the connection point between sensors and intelligent devices and the cloud and controllers. Smart sound and gateway provide dedicated audio and voice processing to support voice wake functions and reduce device power consumption. Besides this, it assists in clear voice recognition, uncompromised sound, great battery life, and enhanced audio playback.
The increasing consumer propensity towards the adoption and usage of connected devices across the globe is creating a positive outlook for the market. Additionally, the rising penetration of high-speed internet and the growing access to smartphones is acting as another growth-inducing factor. Moreover, the increasing demand for smart speakers with virtual assistance to play music, provide information, deliver news and sports scores, weather, and control smart homes is positively influencing the market. In line with this, smart speakers with a display are projected to gain traction in the upcoming years as they can offer a centralized platform to control multifunctional devices, which, in turn, has prompted various prominent vendors to spread their presence in the segment through the integration of advanced technologies. Apart from this, the widespread adoption of Google Assistant, a virtual assistant software application developed by Google, to provide accurate information on search and maps and translate other languages is providing an impetus to the market growth. Furthermore, extensive research and development (R&D) activities to launch innovative smart sound and gateway systems with advanced features, functions, and compatibility with other devices are favoring the market growth. Other factors, including the increasing expenditure capacities of consumers, improving lifestyles, and integration of Internet of Things (IoT) and artificial intelligence (AI) technology, are supporting the market growth.
The competitive landscape of the industry has also been examined along with the profiles of the key players being Amazon.com Inc., Apple Inc., Baidu Inc., Bose Corporation, Google LLC (Alphabet Inc.), Plantronics Inc. (HP Development Company L.P), Sonos Inc. and Xiaomi Corporation.