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市场调查报告书
商品编码
1722633
2025 年至 2033 年电动滑板车市场报告(按产品类型、电池类型(密封铅酸电池、锂离子电池及其他电池)、电压、应用、最终用户和地区划分)Electric Kick Scooter Market Report by Product Type, Battery Type (Sealed Lead Acid, Lithium Ion, and Others), Voltage, Application, End User, and Region 2025-2033 |
2024 年全球电动滑板车市场规模达 38 亿美元。展望未来, IMARC Group预计到 2033 年市场规模将达到 85 亿美元,2025-2033 年期间的成长率 (CAGR) 为 9.3%。受城市化和交通拥堵加剧、支持性监管框架实施、对健康和保健趋势日益关注、技术快速进步、环境意识不断增强以及共享出行服务日益普及等因素推动,市场正在经历快速增长。
主要市场驱动因素:随着城市化进程加快和交通拥堵问题加剧,城市正在寻求更永续和高效的交通方式,这些踏板车成为短途旅行的热门选择。由于永续发展努力的不断加强和环保意识的增强,对环保型交通选择的需求也影响着市场。各国政府正在透过制定优惠法律和激励措施来鼓励使用电动车(EV)。此外,随着电池寿命、马达效率和智慧网路的快速进步,电动滑板车的性能和吸引力也不断提升。
主要市场趋势:共享出行服务的出现正在彻底改变城市交通,这种服务无需所有权,即可轻鬆且经济高效地使用这些踏板车。设计和技术的进步进一步增强了用户体验并扩大了市场份额,包括更长寿命的电池、改进的安全措施和智慧网路可能性。此外,随着这些滑板车融入公共交通网络,以及专门为其设计的停车场和滑板车车道等基础设施的建设,它们的实用性和吸引力也在不断提升。
地理趋势:欧洲是该市场的主导地区,受政府支持政策、广泛的城市基础设施以及对永续交通的强烈文化重视所推动。在城市化进程加快、技术进步和减少碳排放的推动下,其他地区也经历了显着增长。
竞争格局:电动滑板车产业的主要市场参与者包括 AKTIVO Scoot、Globber、GOVECS AG、Hiboy、IconBIT GmbH、Jetsons、Micro Mobility Systems AG、Niu Technologies、Razor USA LLC、Segway Inc.、Swagtron、Yadea Technology Group Co. Ltd. 和 Xiaomi Inc. 等。
挑战与机会:监管挑战,包括需要一致的安全标准以及将滑板车融入现有的交通框架,对市场成长构成了障碍。然而,市场扩张的机会包括开拓新兴市场、开发更强大、功能更丰富的踏板车模型以及利用与政府和公共交通部门的合作关係。此外,透过创新和法规遵循解决与电池回收、环境影响和骑士安全相关的问题可以提高市场信誉和采用率。
都市化进程加快,交通拥挤加剧
城市人口不断增加,导致城市交通壅塞问题日益严重。 2022年,印度城镇人口为508,368,361人,较2021年增加2.05%。同年,美国城镇人口达276,908,634人,比2021年增加0.63%。这一成长速度也加剧了道路拥挤。 2022 年,美国驾驶平均每週因交通壅塞损失 51 小时,约合每週 1 小时,损失时间达 869 美元。电动滑板车为这些挑战提供了切实可行的解决方案,方便了短途旅行并减少了对传统机动车辆的依赖。这些踏板车方便最后一英里的连接,因为它们有效地覆盖了公共交通枢纽和最终目的地之间的距离。此外,这些踏板车还有助于减少城市空气污染和噪音。
环保意识和永续发展倡议日益增强
人们对环境问题的认识不断提高,对永续解决方案的需求也越来越迫切,这促使消费者和政策制定者将电动滑板车作为可行的替代方案。乘用车和轻型商用车(货车)分别占欧盟二氧化碳(CO2)总排放量的约 16% 和 3%。此外,交通运输是欧洲过去三十年中温室气体排放量唯一增加的产业,1990 年至 2019 年间成长了 33.5%。在美国,一辆典型的乘用车每年排放约 4.6 公吨二氧化碳。电动滑板车零排放运行,对减少城市通勤产生的碳足迹做出了巨大贡献。
日益关注健康和保健趋势
随着人们越来越重视健康和保健,电动滑板车市场也越来越受欢迎。人们越来越注重健康,越来越倾向于鼓励身体活动、减少久坐行为的交通方式。世界卫生组织欧洲区域最近的估计表明,超重和肥胖每年导致该地区53个国家的120多万人死亡。此外,中国疾病预防控制中心(CDC)表示,2018年中国成年人肥胖率估计为8.1%,是2004年的三倍。肥胖率的上升已成为许多人关注的主要问题,促使他们选择允许身体活动自如的旅行方式。虽然电动滑板车是机动的,但它们仍然需要一定程度的体力来保持平衡和导航,与完全久坐的交通方式相比,它提供了一种适度的锻炼方式。
两轮电动滑板车以其简单、可操作性和广泛的消费者接受度而闻名。这些滑板车专为快速、灵活的移动而设计,非常适合在拥挤的城市环境中行驶。此外,其轻巧的结构便于携带。除此之外,两轮滑板车的多功能性和易用性使其成为学生、年轻专业人士和休閒骑士等不同用户群的热门选择,这有助于电动滑板车市场的成长。
三轮电动滑板车适合初学者、老年人和平衡能力有问题的人。附加的轮子提供了额外的支撑和平衡,降低了跌倒的风险,使骑乘更加平稳、更安全。除此之外,电动滑板车在那些为孩子寻找更安全选择的父母中越来越受欢迎,这也增加了对电动滑板车的需求。
锂离子(Li-Ion)占据产业最大份额
根据电动滑板车市场趋势和分析,与其他类型的电池相比,锂离子 (Li-Ion) 电池因其更高的能量密度、更长的使用寿命和更快的充电能力而占据市场主导地位。这些电池的高能量密度使得一次充电可以行驶更长的距离,满足了需要可靠且高效交通的城市通勤者的需求。此外,锂离子电池的紧凑尺寸和轻巧特性有助于提高滑板车的整体便携性和可操作性。
25V 至 50V 代表领先的细分市场
根据电动滑板车市场的预测和展望,25V 至 50V 范围占据最大的份额,因为它为广大用户提供了功率、性能和安全性的最佳平衡。此电压范围内的踏板车可提供足够的电力来实现理想的速度和加速度,同时保持可控的电池尺寸和重量,使其成为城市通勤和短途旅行的理想选择。此外,这些滑板车可以轻鬆应对各种地形和斜坡,提供平稳可靠的骑乘体验,从而增加电动滑板车市场的收入。
个人使用踏板车为个人提供了一种灵活且环保的方式来穿越拥挤的城市街道,为汽车和公共交通等传统通勤方式提供了实用的替代方案。它们因其便携性、易用性和低维护成本而受到青睐。此外,由于技术的快速进步,例如电池寿命的延长、智慧连接功能的增强以及安全机制的改进,个人用踏板车的日益普及正在推动市场的成长。
租赁踏板车是多家公司提供的共享旅游服务的一部分,为短途旅行提供了便利且经济实惠的交通选择。租赁模式在游客和城市居民中很受欢迎,因为他们需要一种快速且灵活的出行方式,而不需要拥有汽车。此外,市政府和市政当局越来越多地支持将这些服务整合到公共交通系统并开发必要的基础设施,如专用滑板车道和停车位,这有助于电动滑板车市场近期的机会和发展。
儿童部分的特点是注重安全、简单和乐趣。这些滑板车专为年轻用户设计,速度较低,车架较小,并配有额外的安全功能,如宽大、稳定的踏板、手动煞车和限速设定。此外,由于玩具能促进孩子的户外活动、提高协调性并提供独立感,家长对玩具的接受度不断提高,这也推动了市场的成长。
成年人群体对高效、环保且经济的城市交通解决方案的需求不断增长。这些滑板车旨在满足成年用户的需求,具有更快的速度、更长的电池寿命和更坚固的结构,可满足日常通勤和更长的行驶距离。成年人使用这些滑板车有多种用途,包括上下班、跑腿和娱乐活动。
欧洲引领市场,占据最大的电动滑板车市场份额
该报告还对所有主要区域市场进行了全面的分析,包括北美(美国和加拿大);亚太地区(中国、日本、印度、韩国、澳洲、印尼等);欧洲(德国、法国、英国、义大利、西班牙、俄罗斯等);拉丁美洲(巴西、墨西哥等);以及中东和非洲。根据报告,欧洲是电动滑板车最大的区域市场。
根据电动滑板车市场报告和概况,欧洲是最大的地区,这得益于政府的支持性政策、广泛的城市基础设施以及对永续交通的强烈文化重视。此外,透过促进滑板车共享服务的法规以及对专用滑板车车道和停车设施的投资,消费者越来越多地将这些滑板车作为城市交通战略的重要组成部分,这有利于市场成长。此外,欧洲城市人口密度高、公共交通系统发达,为电动滑板车实现最后一哩连接创造了理想的环境。
市场研究报告也对市场竞争格局进行了全面的分析。也提供了所有主要公司的详细资料。电动滑板车产业的主要市场参与者包括 AKTIVO Scoot、Globber、GOVECS AG、Hiboy、IconBIT GmbH、Jetsons、Micro Mobility Systems AG、Niu Technologies、Razor USA LLC、Segway Inc.、Swagtron、雅迪科技集团有限公司、小米公司等。
The global electric kick scooter market size reached USD 3.8 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 8.5 Billion by 2033, exhibiting a growth rate (CAGR) of 9.3% during 2025-2033. The market is experiencing rapid growth, driven by the increasing urbanization and traffic congestion, the implementation of supportive regulatory frameworks, rising focus on health and wellness trends, rapid technological advancements, growing awareness of the environment, and the heightened popularity of shared mobility service.
Major Market Drivers: These scooters are a popular option for short-distance travel as cities are embracing more sustainable and efficient transportation options due to growing urbanization and traffic congestion. The demand for eco-friendly transportation choices is also affecting the market owing to rising sustainability efforts and an increase in environmental consciousness. Governments are supporting this by creating favorable laws and incentives to encourage the use of electric vehicles (EVs). Moreover, the performance and allure of electric kick scooters are being improved by the quick advances in battery life, motor efficiency, and smart networking.
Key Market Trends: The emergence of shared mobility services, which offer easy and cost-effective access to these scooters without requiring ownership, is completely changing urban transportation. Further enhancing the user experience and growing the market share are design and technological advancements, including longer-lasting batteries, improved safety measures, and intelligent networking possibilities. In addition, the utility and appeal of these scooters are being improved by their incorporation into public transit networks and the construction of infrastructure specifically designed for them, such as parking lots and lanes for scooters.
Geographical Trends: Europe is the dominant region in this market, driven by supportive government policies, extensive urban infrastructure, and a strong cultural emphasis on sustainable transportation. Other regions are also witnessing significant growth, supported by increasing urbanization, technological advancements, and a focus on reducing carbon emissions.
Competitive Landscape: Some of the major market players in the electric kick scooter industry include AKTIVO Scoot, Globber, GOVECS AG, Hiboy, IconBIT GmbH, Jetsons, Micro Mobility Systems AG, Niu Technologies, Razor USA LLC, Segway Inc., Swagtron, Yadea Technology Group Co. Ltd., and Xiaomi Inc., among many others.
Challenges and Opportunities: Regulatory challenges, including the need for consistent safety standards and the integration of scooters into existing transportation frameworks, pose obstacles to the market growth. However, opportunities for market expansion include tapping into emerging markets, developing more robust and feature-rich scooter models, and leveraging partnerships with governments and public transportation authorities. Also, addressing concerns related to battery recycling, environmental impact, and rider safety through innovation and regulatory compliance can enhance market credibility and adoption.
Increasing Urbanization and Traffic Congestion
There is a rise in population in urban areas which is grappling cities with increasing traffic congestion. India's urban population in 2022 was 508,368,361, which is a 2.05% hike from 2021. In the same year, the U.S. urban population reached 276,908,634, which is up 0.63% from 2021. This increased rate has also elevated the congestion on roads. The typical U.S. driver lost 51 hours to congestion in 2022, about an hour each week, which cost them $869 in lost time. Electric kick scooters provide a practical solution to these challenges, facilitating short-distance travel and reducing reliance on traditional motor vehicles. These scooters are convenient for last-mile connectivity as they effectively cover the distance between public transportation hubs and final destinations. Additionally, these scooters contribute to the reduction of urban air pollution and noise.
Growing Environmental Awareness and Sustainability Initiatives
There is an increasing awareness of environmental issues and the urgent need for sustainable solutions, which is pushing consumers and policymakers to turn to electric kick scooters as a viable alternative. Passenger cars and light commercial vehicles (vans) are respectively responsible for around 16% and 3% of total EU emissions of carbon dioxide (CO2). Also, transport is the only sector where greenhouse gas (GHG) emissions have increased in the past three decades in Europe, rising 33.5% between 1990 and 2019. In the U.S., a typical passenger vehicle emits about 4.6 metric tons of carbon dioxide per year. Electric kick scooters, with their zero-emission operation, contribute significantly to reducing the carbon footprint associated with urban commuting.
Rising Focus on Health and Wellness Trends
The market for electric kick scooters is also gaining popularity due to the growing emphasis on health and wellness. People are becoming more health-conscious, which is increasing the preference for modes of transportation that encourage physical activity and reduce sedentary behavior. Recent estimates by the World Health Organization (WHO) European Region suggest that overweight and obesity cause more than 1.2 million deaths every year in this region, which comprises 53 countries. Also, the Chinese Centre for Disease Control and Prevention (CDC) suggested that an estimated 8.1% of Chinese adults had obesity in 2018, which was three times the level in 2004. This hike in obesity rates has become a major concern for many individuals, encouraging them to opt for travel options that offer mobility in the body. While electric kick scooters are motorized, they still require some level of physical effort to balance and navigate, which offers a moderate form of exercise compared to completely sedentary transportation options.
Two-wheeled electric kick scooters are known for their simplicity, maneuverability, and widespread consumer acceptance. These scooters are designed for quick, agile movement, making them ideal for navigating through crowded urban environments. Moreover, their lightweight structure allows for easy portability. Besides this, the versatility and ease of use of two-wheeled scooters, making them a popular choice among a diverse user base, including students, young professionals, and casual riders, is contributing to the electric kick scooter market growth.
Three-wheeled electric kick scooters are suitable for beginners, older adults, and those with balance concerns. The additional wheel provides extra support and balance, reducing the risk of falls and making the ride smoother and more secure. Along with this, their growing popularity among parents who are looking for safer options for their children, is enhancing the electric kick scooter demand.
Lithium ion (Li-Ion) holds the largest share of the industry
According to the electric kick scooter market trends and analysis, lithium-ion (Li-Ion) batteries dominated the market due to their superior energy density, longer lifespan, and faster charging capabilities compared to other battery types. The high energy density of these batteries allows for longer travel distances on a single charge, meeting the needs of urban commuters who require reliable and efficient transportation. Additionally, the compact size and lightweight nature of Li-Ion batteries contribute to the overall portability and maneuverability of the scooters.
25V to 50V represents the leading market segment
As per the electric kick scooter market forecast and outlook, the 25V to 50V range accounted for the largest segment as it offers an optimal balance of power, performance, and safety for a wide range of users. Scooters in this voltage range provide sufficient power to achieve desirable speeds and acceleration while maintaining manageable battery sizes and weights, making them ideal for urban commuting and short-distance travel. Moreover, these scooters can handle various terrains and inclines with ease as they provide a smooth and reliable riding experience, thereby bolstering the electric kick scooter market revenue.
Personal use scooters offer individuals a flexible and eco-friendly way to navigate through congested city streets, providing a practical alternative to traditional commuting methods such as cars and public transportation. They are favored for their portability, ease of use, and low maintenance costs. Additionally, the rising popularity of personal use scooters owing to rapid advancements in technology, such as enhanced battery life, smart connectivity features, and improved safety mechanisms, is fueling the market growth.
Rental scooters are part of shared mobility services offered by several companies as they provide a convenient and affordable transportation option for short-distance travel. The rental model is popular among tourists and city dwellers who need a quick and flexible way to get around without the commitment of ownership. Moreover, the rising support by city governments and municipalities to integrate these services into public transportation systems and develop the necessary infrastructure, like dedicated scooter lanes and parking spots, is contributing to the electric kick scooter market's recent opportunities and developments.
The kids' segment is characterized by a focus on safety, simplicity, and fun. These scooters are designed with younger users in mind, featuring lower speeds, smaller frames, and additional safety features such as wide, stable decks, hand-operated brakes, and limited-speed settings. Moreover, the rising adoption by parents for kids as they promote outdoor activity, improve coordination, and provide a sense of independence is fueling the market growth.
The adult segment is driven by the need for efficient, eco-friendly, and cost-effective urban transportation solutions. These scooters are designed to meet the demands of adult users, featuring higher speeds, longer battery life, and more robust construction to handle daily commuting and longer travel distances. Adults use these scooters for a variety of purposes, including commuting to work, running errands, and recreational activities.
Europe leads the market, accounting for the largest electric kick scooter market share
The report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, Europe represents the largest regional market for electric kick scooter.
According to the electric lick scooter market report and overview, Europe stands as the largest region, driven by a combination of supportive government policies, extensive urban infrastructure, and a strong cultural emphasis on sustainable transportation. Moreover, the rising adoption of these scooters by consumers as a key component of urban mobility strategies through regulations that facilitate scooter-sharing services and investments in dedicated scooter lanes and parking facilities is favoring the market growth. Additionally, the high population density and well-developed public transportation systems in European cities create an ideal environment for the integration of electric kick scooters for last-mile connectivity.
The market research report has also provided a comprehensive analysis of the competitive landscape in the market. Detailed profiles of all major companies have also been provided. Some of the major market players in the electric kick scooter industry include AKTIVO Scoot, Globber, GOVECS AG, Hiboy, IconBIT GmbH, Jetsons, Micro Mobility Systems AG, Niu Technologies, Razor USA LLC, Segway Inc., Swagtron, Yadea Technology Group Co. Ltd., Xiaomi Inc., etc.