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市场调查报告书
商品编码
1800784
2025-2033年化妆品包装市场报告(依产品类型、材料类型、产能、化妆品类型和地区)Cosmetic Packaging Market Report by Product Type, Material Type, Capacity, Cosmetic Type, and Region 2025-2033 |
2024年,全球化妆品包装市场规模达407亿美元。展望未来, IMARC Group预计到2033年,该市场规模将达到579亿美元,2025-2033年期间的复合年增长率(CAGR)为3.82%。由于向可持续包装的转变、数位印刷应用的增加以及真空包装解决方案的日益普及,市场正在不断增长。这些趋势增强了永续性、客製化和产品保护,从而推动了市场需求,并拓展了品牌在包装创新方面的能力。
朝向永续包装转变
在消费者对环保产品需求的推动下,化妆品产业日益注重永续性。各大品牌纷纷采用可生物降解材料、再生塑胶和可再填充包装,以减少碳足迹。这正在提升化妆品包装的市场份额。例如,GEKA 于 2024 年 4 月推出了一种用于化妆品包装的消费后回收 (PCR) 聚丙烯 (PP) 材料。这种符合配方要求的材料可降低约 75% 的二氧化碳排放量,保持色彩鲜艳,并且无需改变生产工艺,从而为品牌提供了一种可持续的解决方案,且无需额外成本。
数码印刷的使用日益增多
数位印刷技术因其能够快速有效地创建高品质、可客製化的设计而受到化妆品包装行业的青睐,这有助于提升化妆品包装市场的收入。该技术可缩短生产週期,使其成为限量版产品和个人化包装的理想选择。它还能以最少的设置时间和材料实现精准印刷,从而减少浪费。例如,2024年3月,惠普与Esko合作推出了一项用于化妆品数位印刷包装的整合技术。此次合作实现了更快的按需生产,将交货时间从数月缩短至数週,并支持大规模定制,从而使品牌所有者能够增强消费者参与度并简化包装流程。
无气包装解决方案的采用日益增多
真空包装在化妆品(尤其是护肤品)中的应用日益广泛,旨在保护产品免受污染和氧化。这种包装能够防止空气进入容器,从而确保产品的完整性,并延长产品的保质期。这正在推动化妆品包装市场的需求不断增长。例如,APC Packaging 于 2024 年 3 月推出了用于护肤品的 EcoReady 全塑胶真空帮浦 (EAPP)。这款创新帮浦由聚丙烯製成,采用先进的真空技术,确保精准分配,同时无需使用金属弹簧。
The global cosmetic packaging market size reached USD 40.7 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 57.9 Billion by 2033, exhibiting a growth rate (CAGR) of 3.82% during 2025-2033. The market is growing due to a shift toward sustainable packaging, increased use of digital printing, and rising adoption of airless packaging solutions. These trends enhance sustainability, customization, and product protection, driving market demand and expanding brand capabilities in packaging innovation.
Rising Shift Towards Sustainable Packaging
The cosmetics industry is increasingly focusing on sustainability, driven by consumer demand for environmentally friendly products. Brands are adopting biodegradable materials, recycled plastics, and refillable packaging to reduce their carbon footprint. This is escalating the cosmetic packaging market share. For example, in April 2024, GEKA introduced a post-consumer-recycled (PCR) polypropylene (PP) material for cosmetics packaging. This formulation-compliant material offers approximately 75% lower CO2 emissions, maintains color brilliance, and requires no changes in manufacturing processes, thereby providing a sustainable solution without additional costs for brands.
Increasing Use of Digital Printing
Digital printing technology is being embraced in the cosmetics packaging industry for its ability to create high-quality, customizable designs quickly and efficiently, which is contributing to cosmetic packaging market revenue. This technology allows for shorter production runs, making it ideal for limited-edition products and personalized packaging. It also reduces waste by enabling precise printing with minimal setup time and materials. For example, in March 2024, HP and Esko partnered to launch an integrated technology for digitally printed cosmetics packaging. This partnership enables faster, on-demand production, reducing lead times from months to weeks, and supports mass customization, thereby allowing brand owners to enhance consumer engagement and streamline packaging processes.
Growing Adoption of Airless Packaging Solutions
Airless packaging is increasingly used in cosmetics, especially in skincare, to protect products from contamination and oxidation. This type of packaging ensures the product's integrity by preventing air from entering the container, thus extending the shelf life of the product. This is escalating the cosmetic packaging market demand. For instance, in March 2024, APC Packaging launched the EcoReady All Plastic Airless Pump (EAPP) for skincare products. This innovative pump, made of polypropylene, features advanced airless technology, ensuring precise dispensing while eliminating the need for a metal spring.
According to cosmetic packaging market statistics, it encompasses various forms, including plastic and glass bottles, metal containers, and folding cartons. Corrugated boxes add durability, while tubes and sticks offer user-friendly options. Caps and closures secure products effectively, and additional packaging types address specific requirements, combining practicality with visual appeal across the beauty industry.
Cosmetic packaging spans a variety of materials, with glass packaging offering a premium, durable option, while metal packaging provides strength and a sleek appearance. Plastic packaging is versatile and widely used for its lightweight and flexible properties. Paper packaging appeals for its eco-friendliness, and other materials cater to specialized needs, ensuring diverse solutions for different products. This is expanding the cosmetic packaging market's recent opportunities.
Containers under< 50 ml are ideal for travel and samples, while 50-100 ml sizes suit daily-use items. The 100-150 ml and 150-200 ml 200 ml options are popular for standard skincare products, and packaging over 200 ml is used for bulk or family-sized products, ensuring versatility across the beauty industry. This is increasing the cosmetic packaging market's recent price.
The cosmetic packaging market outlook remains strong, driven by the demand for innovative and sustainable solutions across all categories. Hair care products often use robust and practical packaging, while color cosmetics favor stylish, compact designs. Skincare packaging prioritizes the protection of delicate formulas, and men's grooming focuses on sleek, functional options. Deodorants require secure, easy-to-use containers, with additional packaging solutions available to suit specialized products, ensuring that each category is effectively represented and appealing to consumers.
The market research report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada), Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa.
In Asia Pacific, the growing interest in skincare fuels the demand for sustainable solutions, highlighted by Shiseido's innovative eco-packaging in Japan. As per the cosmetic packaging market overview, Europe prioritizes recyclable materials, with L'Oreal advancing in eco-friendly packaging. In line with this, North America sees a trend towards personalization and digital printing. Latin America is moving towards cost-effective, sustainable options, with Natura using recycled materials. Meanwhile, in the Middle East and Africa, there is a strong preference for luxury packaging, where high-end brands are embracing designs to appeal to upscale consumers.
The market research report has provided a comprehensive analysis of the competitive landscape. Detailed profiles of all major cosmetic packaging market companies have also been provided. Some of the key players in the market include: