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市场调查报告书
商品编码
1832005
2025 年至 2033 年供应链分析市场规模、份额、趋势和预测(按组件、部署模式、企业规模、行业垂直和地区划分)Supply Chain Analytics Market Size, Share, Trends and Forecast by Component, Deployment Mode, Enterprise Size, Industry Vertical, and Region, 2025-2033 |
2024年,全球供应链分析市场规模达93.9亿美元。展望未来, IMARC Group预测,到2033年,该市场规模将达到322.7亿美元,2025年至2033年的复合年增长率为16.69%。北美目前占据市场主导地位,2024年的市占率将超过36.9%。北美地区的成长得益于技术进步、强劲的电子商务活动以及供应链分析应用的日益普及。
企业依靠即时分析来监控和优化其供应链营运。这些解决方案提供可行的见解,使企业能够提高效率、适应市场变化并增强决策能力,从而确保在动态环境中的竞争力。此外,人工智慧 (AI)、机器学习 (ML)、巨量资料和物联网 (IoT) 等先进技术的整合正在彻底改变供应链分析。这些创新增强了预测分析和规格分析,使企业能够准确预测需求、主动管理风险并精确优化营运。除此之外,企业还使用分析来识别效率低下之处、降低营运成本并提高获利能力。这些工具提供有关采购、库存管理和物流的详细见解,帮助企业有效分配资源并最大化投资回报。
美国在市场中占据关键地位,这得益于领先科技公司提供的整合分析解决方案的进步。这些解决方案使企业能够获得即时、客製化的仪表板和报告,从而改善决策并优化营运。 2024年,AWS宣布AWS供应链现已包含由Amazon QuickSight驱动的嵌入式分析功能。此功能提供可调整的仪錶板和报告,以改善供应链活动,并与需求计划等现有应用程式无缝整合。它可以在美国、欧洲和亚太地区等特定地区找到。此外,网上购物的兴起也为物流、库存控制和客户满意度带来了挑战。供应链分析对于应对需求波动、优化最后一哩交付和满足用户期望至关重要,这促进了其在电子商务行业的应用。
企业数位转型不断兴起
企业数位转型的不断发展正在对供应链分析市场的扩张产生积极的影响。根据世界银行的资料,2020 年 4 月至 2022 年 12 月期间,微型企业(员工少于 4 人)投资数位解决方案的比例翻了一番,从 10% 增加到 20%,而大型企业(员工超过 100 人)的比例增加了两倍,从 20% 增加到 60%。除此之外,企业也持续投资先进的资料分析技术和工具,以利用巨量资料的力量。这项投资使企业能够即时捕获、储存和分析大量供应链资料。因此,公司能够更好地做出正确决策并持续优化其供应链营运。此外,将人工智慧 (AI) 和机器学习 (ML) 演算法纳入供应链分析解决方案正在增强其功能。这些技术支援预测性和规范性分析,使企业能够预测需求波动、优化库存水准并识别供应链中的中断或瓶颈。
供应链端到端可视性和透明度的需求不断增加
对供应链全面洞察和清晰度日益增长的需求,推动了对供应链分析的需求。不同行业的公司都意识到即时洞察供应链活动至关重要。他们正逐步将资源配置到复杂的分析解决方案中,以持续洞察供应链的各个环节,从原料采购到最终产品分销。一家领先顾问公司进行的研究表明,约93%的组织表示有意继续增加对资料和分析的投资。此外,企业正在积极采用供应链分析系统,该系统可以监控、追踪和分析来自供应商、物流公司和内部流程等众多来源的资料。这种即时监控使他们能够快速应对中断、找出瓶颈、改善库存水准并提升整体营运效率。此外,个人对产品可追溯性、永续性和道德采购的了解日益加深,也促使企业提高其供应链的完全透明度。
个人网上购物活动日益增多
个人网购活动日益增多的增多,也推动了对供应链分析的需求。根据国际贸易管理局的资料,预计到2027年,全球B2C电子商务收入将达到5.5兆美元,年复合成长率将达到14.4%。此外,随着消费者越来越多地转向线上平台购物,企业在有效管理供应链方面面临许多挑战。这些挑战包括波动的需求模式、复杂的物流以及对库存和订单履行情况的即时可视性。为了因应这些不断变化的需求,企业正在转向供应链分析解决方案,以获取切实可行的洞察并优化营运。此外,受全球供应链中断和意外事件等因素的驱动,对供应链弹性和敏捷性的维护也日益重要。网购的持续成长凸显了供应链分析在风险规避方面的重要性,它使企业能够主动识别漏洞、制定紧急应变计画并确保业务连续性。
区块链整合提供数据清晰度
区块链技术与供应链分析的整合标誌着一个重要趋势,它促进了各行各业的效率、问责制和资料透明度。利用区块链去中心化且不可篡改的帐本技术,供应链营运实现了更高的可追溯性,确保每笔交易或货物转移都得到精确记录和确认。这种能力降低了与诈欺、错误和低效率相关的风险,同时增进了利害关係人之间的信任。此外,区块链能够促进供应链利害关係人之间的资料交换,从而提高决策和营运弹性。由于区块链能够即时追踪材料和产品从原产地到最终消费者的全过程,遵守可持续性标准和道德采购的需求日益增长,此类解决方案的需求也日益增长。这些发展使区块链成为促进市场扩张和转变供应链管理方法的关键工具。 2024年,SmartMatrix推出了其区块链和人工智慧整合平台,以改善供应链管理。
The global supply chain analytics market size was valued at USD 9.39 Billion in 2024. Looking forward, IMARC Group estimates the market to reach USD 32.27 Billion by 2033, exhibiting a CAGR of 16.69% from 2025-2033. North America currently dominates the market, holding a market share of over 36.9% in 2024. The growth of the North American region is driven by technological advancements, robust e-commerce activity, and increasing adoption of supply chain analytics.
Organizations are relying on real-time analytics to monitor and optimize their supply chain operations. These solutions provide actionable insights, enabling businesses to improve efficiency, adapt to market changes, and enhance decision-making, ensuring competitiveness in dynamic environments. Furthermore, the integration of advanced technologies such as artificial intelligence (AI), machine learning (ML), big data, and the internet of things (IoT) are revolutionizing supply chain analytics. These innovations enhance predictive and prescriptive analytics, enabling businesses to forecast demand accurately, manage risks proactively, and optimize operations with precision. Besides this, businesses are using analytics to identify inefficiencies, reduce operational costs, and improve profitability. These tools offer detailed insights into procurement, inventory management, and logistics, helping organizations allocate resources effectively and maximize return on investment.
The United States is pivotal in the market, supported by progress in integrated analytics solutions provided by leading technology companies. These solutions allow companies to obtain real-time, tailored dashboards and reports that improve decision-making and optimize operations. In 2024, AWS revealed that AWS Supply Chain now includes embedded analytics driven by Amazon QuickSight. This functionality offers adjustable dashboards and reports to improve supply chain activities, integrating smoothly with current applications such as Demand Planning. It can be found in specific areas, such as the US, Europe, and Asia-Pacific. In addition to this, the rise of online shopping is bringing challenges in logistics, inventory control, and customer satisfaction. Supply chain analytics is essential for handling demand fluctuations, optimizing last-mile deliveries, and fulfilling user expectations, which encourages its use in the e-commerce industry.
Rising Digital Transformation of Businesses
The growing digital transformation of businesses is currently exerting a positive influence on the expansion of the supply chain analytics market. According to World Bank data, between April 2020 and December 2022, the proportion of microbusinesses (those with less than four employees) investing in digital solutions doubled from 10% to 20%, while the rate for large businesses (those with more than 100 employees) tripled from 20% to 60%. Besides this, organizations are continually investing in advanced data analytics technologies and tools to harness the power of big data. This investment is enabling businesses to capture, store, and analyze vast amounts of supply chain data in real time. As a result, companies are better equipped to make correct decisions and optimize their supply chain operations continuously. Furthermore, the inclusion of artificial intelligence (AI) and machine learning (ML) algorithms into supply chain analytics solutions is enhancing its functionalities. These technologies enable predictive and prescriptive analytics, allowing businesses to anticipate demand fluctuations, optimize inventory levels & recognize disruptions or bottlenecks in the supply chain.
Increasing Demand for End-to-end Visibility and Transparency in Supply Chains
The rising need for comprehensive insight and clarity in supply chains is driving the demand for the supply chain analytics. Companies in different sectors are acknowledging the vital significance of having real-time insights into their supply chain activities. They are progressively allocating resources to sophisticated analytics solutions to achieve ongoing insight into all aspects of their supply chain, ranging from raw material procurement to final product distribution. In a study carried out by a leading consulting firm, roughly 93% of organizations reported their intention to keep boosting investments in data and analytics. Additionally, businesses are actively adopting supply chain analytics systems that can monitor, track, and analyze data from countless sources, such as suppliers, logistics companies, and internal processes. This immediate monitoring allows them to quickly address disruptions, pinpoint bottlenecks, improve inventory levels, and boost overall operational efficiency. Additionally, the increasing individual knowledge regarding product traceability, sustainability, and ethical sourcing is motivating companies to offer complete transparency into their supply chains.
Growing Online Shopping Activities of Individuals
The increasing online shopping activities of individuals are bolstering the demand for supply chain analytics. Global B2C e-commerce revenue is predicted to reach USD 5.5 Trillion by 2027 at a consistent 14.4% compound annual growth rate, according to data from the International Trade Administration. Besides this, as consumers increasingly turn to online platforms to make their purchases, businesses are confronted with a multitude of challenges in managing their supply chains efficiently. These challenges include fluctuating demand patterns, complex logistics, and the need for real-time visibility into inventory and order fulfillment. In response to these evolving requirements, companies are turning to supply chain analytics solutions as a means to gain actionable insights and optimize their operations. Furthermore, there is a rise in the maintenance of supply chain resilience and agility, driven by factors, such as global disruptions and unexpected events. The continuous growth of online shopping intensifies the importance of supply chain analytics in risk mitigation, enabling organizations to proactively identify vulnerabilities, develop contingency plans, and ensure business continuity.
Blockchain Integration to Provide Data Clarity
The convergence of blockchain technology with supply chain analytics signifies a major trend promoting efficiency, accountability, and data transparency in various sectors. Utilizing blockchain's decentralized and unchangeable ledger technology, supply chain operations achieve improved traceability, guaranteeing that each transaction or transfer of goods is precisely documented and confirmed. This ability reduces risks linked to fraud, mistakes, and inefficiencies, while promoting trust between stakeholders. Moreover, blockchain's capacity to facilitate data exchange among supply chain stakeholders improves decision-making and operational flexibility. The necessity for such solutions is increasingly driven by the rising need for adherence to sustainability standards and ethical sourcing, as blockchain facilitates immediate tracking of materials and products from their origin to the final consumer. These developments establish blockchain as a crucial instrument in promoting market expansion and transforming supply chain management approaches. In 2024, SmartMatrix unveiled its blockchain and AI integrated platform to improve supply chain management.
Software (demand analysis and forecasting, supplier performance analytics, spend and procurement analytics, inventory analytics, and transportation and logistics analytics) leads the market with 27.6% of market share in 2024. The software segment holds the biggest market share, driven by its ability to offer tailored insights across various operational areas. Tools like demand analysis and forecasting help businesses predict customer needs accurately, reducing overstock or stockouts. Supplier performance analytics enhances vendor relationships by evaluating delivery timelines, quality metrics, and overall reliability, leading to better decision-making. Spend and procurement analytics provide visibility into purchasing patterns, enabling cost savings and streamlined supplier selection. Inventory analytics ensures optimized stock levels by analyzing turnover rates, demand variability, and storage costs, minimizing waste and improving efficiency. Transportation and logistics analytics enhance route optimization, carrier selection, and freight cost management, resulting in faster deliveries and reduced expenses. These solutions collectively empower businesses with real-time data visualization and actionable insights, fostering agility and competitiveness.
On-premises dominates the market with a 61.2% share in 2024. On-premises supply chain analytics entails implementing and managing analytics software and tools within the organization's own infrastructure, providing greater control and customization. This method enables organizations to customize their analytics environment to match particular operational requirements and business objectives, ensuring smooth integration with current systems. By overseeing the complete analytics stack internally, companies can enforce strong security measures, access controls, and data governance protocols, essential for sectors handling sensitive data or strict regulatory requirements. Additionally, on-premises solutions remove reliance on external networks, providing quicker data access and processing, particularly in areas with inconsistent or poor internet connection. This configuration is especially beneficial for organizations dealing with large data volumes and applications that are sensitive to latency. Moreover, on-premises analytics offers lasting financial advantages by eliminating ongoing cloud subscription expenses. It also provides the capability to maintain complete ownership and control of data, safeguarding privacy and reducing risks tied to third-party data management.
Large enterprises lead the market with 58.9% of market share in 2024. Large enterprises require supply chain analytics to enhance efficiency, competitiveness, and profitability by addressing the complexities of their operations. Analytics enables these organizations to better understand demand patterns, lead times, and seasonality, allowing for precise forecasting and inventory management. With complex manufacturing and distribution networks, supply chain analytics helps streamline operations, minimize lead times, and optimize resource allocation, improving overall operational efficiency. Moreover, by leveraging analytics, large enterprises can enhance client service through better order accuracy, shorter delivery times, and the ability to meet user demands effectively. Additionally, supply chain analytics supports adherence to environmental, social, and governance (ESG) standards by tracking compliance and identifying areas for improvement. It also plays a key role in mitigating risks, identifying potential disruptions, and developing contingency plans.
Manufacturing leads the market with 23.8% of market share in 2024. Supply chain analytics plays a crucial role in optimizing the manufacturing sector by enabling producers to predict demand more accurately through the analysis of historical sales data, market trends, and economic indicators. This precision allows for improved production planning and the prevention of overproduction or stockouts. Manufacturers use analytics to optimize inventory levels by evaluating factors such as lead times, demand variability, and production capacity, which helps determine the ideal stock levels to lower carrying costs while maintaining product availability. Additionally, supply chain analytics streamlines production schedules, reducing downtime by identifying bottlenecks and ensuring alignment with demand forecasts. In logistics, it enhances efficiency by optimizing transportation routes, selecting cost-effective carriers, and minimizing shipping costs. Advanced analytics also provides insights into supplier performance, helping manufacturers build stronger, more reliable partnerships.
In 2024, North America represented the largest share of the market at 36.9%. North America leads the market because of its sophisticated technological framework and a significant emphasis on digital transformation in various sectors. The area gains advantages from the extensive use of advanced analytical tools, artificial intelligence, and machine learning, which are incorporated into supply chain processes to improve efficiency and decision-making. Furthermore, the area hosts many global technology suppliers and innovators in supply chain solutions, fostering a competitive environment that promotes ongoing progress. The regulatory framework in the area encourages the adoption of data-driven solutions, guaranteeing secure and compliant practices. Moreover, the growth of e-commerce in North America is also boosting the need for real-time tracking, inventory optimization, and predictive analytics, allowing companies to fulfill consumer demands for swift and precise deliveries. IMARC Group estimates that the e-commerce industry in the United States will attain US$ 2,083.97 Billion by 2032, demonstrating a compound annual growth rate (CAGR) of 6.80% from 2024 to 2032.
United States Supply Chain Analytics Market Analysis
In North America, the United States accounted for 80.00% of the total market share. The increasing complexity of supply networks and the requirement for real-time data-driven decision-making are driving the supply chain analytics industry in the US. With U.S. e-commerce sales reaching USD 1 Trillion in 2023 and expected to reach USD 1.22 Trillion in 2024 as per industry reports, businesses are using advanced analytics to streamline inventory control, speed up delivery, and enhance customer happiness. Artificial intelligence (AI) and machine learning (ML) are being rapidly used in supply chain operations; in 2024, several organizations reported spending more on AI-driven analytics solutions.
Strengthening the domestic production side and decreasing dependence on foreign supply chains through government programs is the CHIPS Act for the semiconductor industry. The increasing cybersecurity risks and regulations compliance are pushing the adoption of predictive and prescriptive analytics to avoid risks. Analytics help supply chain resilience, supplier performance assessments, and demand forecasting make the retail and healthcare sectors important drivers as well.
Europe Supply Chain Analytics Market Analysis
The market for supply chain analytics in Europe is driven by the region's focus on digital transformation, sustainability, and compliance with stringent laws. The European Union's Green Deal and carbon neutrality goals are driving businesses to use analytics to monitor carbon footprints and optimize resource usage. According to data from European Commission, around 33% of European businesses used analytics technologies in 2023 to achieve sustainability objectives.
Supply chain analytics are being driven up by digital transformation initiatives across manufacturing, retail, and automotive. The leading adopters, such as Germany, France, and the UK, utilize analytics to calculate demand, plan production, and interact with suppliers. For instance, the auto industry utilizes analytics to tackle the complexities of supply chains of electric vehicles. Moreover, the COVID-19 pandemic and current geopolitical tensions have focused attention on the necessity of Europe to reduce the potential of supply chain disruptions, thus hastening the adoption of risk analytics technologies. As reported in studies, companies using analytics in their supply chains realized a 30% gain in efficiency.
Asia Pacific Supply Chain Analytics Market Analysis
Asia-Pacific's fast-paced industrialization, the booming e-commerce industry, and its digitalization aspirations have placed it at the forefront as the region with the most rapidly growing supply chain analytics market. Heads above everyone, though, are China and India, whose upscale manufacturing facilities and ever-increasing transportation systems require them to wield sophisticated analytics tools. Statistics from the International Trade Administration indicate that business-to-business e-commerce in Asia is growing at an average of 15% in the region every year; an outgrowth which is relatively stronger than the 14.5% gross merchandise value every year that the worldwide would experience. As part of their digital transformation targets, governments in countries like Singapore, South Korea, and Japan are promoting smart supply chain solutions. For example, "Made in China 2025" program in China encourages smart manufacturing and adoption of analytics in supply chain management. Demand is growing in the market in the region because cross border trade is becoming increasingly complicated and requires efficient port operations to manage it.
Latin America Supply Chain Analytics Market Analysis
The market for supply chain analytics is growing in Latin America due to the rising popularity of e-commerce and investments in logistics infrastructure. Given the extensive activities to promote supply chains in the region, the scope of supply chain analytics is tremendous, as the top two markets are businesses that deploy analytics to enhance customer satisfaction and operational efficiency. For instance, the Inter-American Development Bank (IDB) has provided Panama with a Policy-Based Loan (PBL) of USD 200 Million for improving the competitiveness of the logistics industry by removing institutional and regulatory barriers. The desire for supply chain efficiency and transparency has also contributed to the use of analytics amid economic uncertainty. Demand forecasting and production planning analytics tools also greatly help industries like retail and agriculture, which propels regional market growth.
Middle East and Africa Supply Chain Analytics Market Analysis
The increased emphasis on logistics and trade facilitation in the Middle East and Africa is driving the market for supply chain analytics in these regions. The United Arab Emirates and Saudi Arabia lead the market as its major infrastructure projects, including Saudi Vision 2030, promote the use of supply chain management to go more digital. The adoption of analytics is also propelled by the growing retail and e-commerce industries in the region, which have more intensive requirements for efficient inventory and logistics management. Industry forecasts reveal that the e-commerce market of the Middle East is bound to surge. It is anticipated that the market will be worth USD 50 Billion by 2025. Analytics technologies also help solve problems like resource optimization and supply chain breaks, which are essential for agriculture and oil & gas sectors.
Major market participants are integrating IoT devices and sensors to gather real-time data from multiple points in the supply chain, allowing for improved visibility and decision-making. They are incorporating sustainability metrics into their analytic solutions to assist organizations in minimizing their carbon footprint, optimizing routes, and making environmentally friendly sourcing choices. Moreover, top firms are significantly investing in sophisticated analytics technologies, such as ML, AI, and predictive analytics, as these tools allow for improved demand forecasting, inventory optimization, and the discovery of cost-saving opportunities. They are likewise broadening their cloud services to serve more clients and deliver real-time data analysis features. In September 2023, International Business Machines Corporation revealed the growth of its IBM cloud security and compliance center designed to assist organizations in reducing risk and safeguarding data within their hybrid, multi-cloud settings and tasks.