查看购物车
  • Traditional Chinese
  • English
  • Japanese
  • Korean
封面
市场调查报告书
商品编码
2008870

高级通讯市场报告：按类型、工具、最终用户和地区划分（2026-2034 年）

Premium Messaging Market Report by Type, Tools, End User, and Region 2026-2034
出版日期: | 出版商: IMARC | 英文 142 Pages | 商品交期: 2-3个工作天内

价格

2025年全球高级通讯市场规模达841亿美元。展望未来，IMARC集团预测，到2034年，该市场规模将达到1,248亿美元，2026年至2034年的复合年增长率为4.26%。

高级通讯是指使用专属短号码发送短讯服务 (SMS)。这项服务需要在标准讯息费用之外额外付费，费用将从用户的行动电话话费余额中扣除。用户可以透过快速拨号号码存取各种资讯和服务，包括路线导航、趣味问答、音乐、翻译、来电铃声、电话号码、搜寻结果、竞赛游戏、聊天、壁纸和股票价格。目前，这些服务按需提供，而其他服务，例如航班延误资讯和体育赛事结果，则按预定频率发送。

高级通讯市场的发展趋势：

除了行动用户的显着增长外，双因素认证的快速普及也是推动市场积极发展的关键因素之一。此外，企业正在利用整合情境通讯功能的云端API，将其应用于现场服务软体和客户关係管理（CRM）等应用。这有助于用户註册、增强客户互动，并向全球用户发送正在进行的服务的状态更新。高级通讯也可用于慈善和投票活动。例如，用户可以轻鬆发送讯息进行捐款，并在自然灾害期间为有需要的人提供支援。它还提供天气警报、交通资讯更新和接收方付费通话等功能。此外，随着疾病的增加，医疗产业正在扩大高级通讯的应用范围，用于自动提醒即将到来的预约，并作为一种便捷的沟通方式。此外，全球银行、金融和保险（BFSI）行业也在利用高级简讯服务来加强与员工的内部和外部沟通、自动化后端IT流程，并改善客户关係和服务。

目录

第一章：序言

第二章：调查方法

  • 调查目的
  • 相关利益者
  • 数据来源
    • 主要讯息
    • 次要讯息
  • 市场估值
    • 自下而上的方法
    • 自上而下的方法
  • 预测方法

第三章执行摘要

第四章：引言

第五章：全球高级通讯市场

  • 市场概览
  • 市场表现
  • 新冠疫情的影响
  • 市场预测

第六章 市场区隔：依类型

  • A2P通讯
  • P2A通讯

第七章 市场区隔：依工具分类

  • 云端 API通讯平台
  • 传统和託管通讯服务

第八章 市场区隔：依最终用户划分

  • BFSI
  • 交通/旅行
  • 卫生保健
  • 媒体与娱乐
  • 零售与电子商务
  • 资讯科技/通讯
  • 政府
  • 其他的

第九章 市场区隔：依地区划分

  • 北美洲
    • 我们
    • 加拿大
  • 亚太地区
    • 中国
    • 日本
    • 印度
    • 韩国
    • 澳洲
    • 印尼
    • 其他的
  • 欧洲
    • 德国
    • 法国
    • 英国
    • 义大利
    • 西班牙
    • 俄罗斯
    • 其他的
  • 拉丁美洲
    • 巴西
    • 墨西哥
    • 其他的
  • 中东和非洲

第十章 SWOT 分析

第十一章：价值链分析

第十二章：波特五力分析

第十三章：价格分析

第十四章 竞争格局

  • 市场结构
  • 主要企业
  • 主要企业简介
    • AMD Telecom SA
    • AT&T Inc.
    • Comviva Technologies Limited（Tech Mahindra Limted）
    • Infobip Ltd.
    • Mavenir
    • Sinch
    • Syniverse Technologies LLC
    • Tata Communications Limited
    • Twilio Inc.
    • Tyntec
    • Verizon Communications Inc.
Product Code: SR112026A4397

The global premium messaging market size reached USD 84.1 Billion in 2025. Looking forward, IMARC Group expects the market to reach USD 124.8 Billion by 2034, exhibiting a growth rate (CAGR) of 4.26% during 2026-2034.

Premium messaging refers to a service wherein Short Message Service (SMS) is sent using a unique short code. Its subscription requires an additional fee compared to the standard messaging rate, which is billed into the user's mobile credits. It gives access to various information and services, including routes, quizzes, music, translations, ringtones, phone numbers, search results, contest games, chat sessions, background images, and stock exchange prices, using speed dial numbers. Nowadays, these services operate on-demand and at a predetermined frequency, such as flight delays and sports results.

PREMIUM MESSAGING MARKET TRENDS:

A significant increase in the number of mobile subscribers, along with the surging adoption of two-factor authentication, represents one of the key factors positively influencing the market. Moreover, enterprises are utilizing cloud application programming interface (API) with embedded contextual communications for applications, such as field service software and customer relationship management (CRM). This is aiding in registering users, enhancing customer interaction, and sending status updates on pending services globally. In addition, premium messaging can be used for charity and voting activities. For instance, subscribers can easily send an SMS message to donate funds and help people in need during a natural disaster. It also provides the benefits of weather alerts, transport updates, and reverse charge phone calls. Apart from this, the rising prevalence of medical conditions is expanding the use of premium messaging in the healthcare industry for automatic reminders about upcoming appointments and hassle-free communication. Furthermore, it is employed in the banking, financial services, and insurance (BFSI) sector across the globe to enhance internal and external communications with staff, automate back-end IT processes, and improve customer relations and services.

KEY MARKET SEGMENTATION:

Breakup by Type:

  • A2P Messaging
  • P2A Messaging

Breakup by Tools:

  • Cloud API Messaging Platform
  • Traditional and Managed Messaging Services

Breakup by End User:

  • BFSI
  • Transport and Travelling
  • Healthcare
  • Media and Entertainment
  • Retail and E-Commerce
  • IT and Telecom
  • Government
  • Others

Breakup by Region:

  • North America
    • United States
    • Canada
  • Asia-Pacific
    • China
    • Japan
    • India
    • South Korea
    • Australia
    • Indonesia
    • Others
  • Europe
    • Germany
    • France
    • United Kingdom
    • Italy
    • Spain
    • Russia
    • Others
  • Latin America
    • Brazil
    • Mexico
    • Others
  • Middle East and Africa

COMPETITIVE LANDSCAPE:

The competitive landscape of the industry has also been examined along with the profiles of the key players being AMD Telecom S.A., AT&T Inc., Comviva Technologies Limited (Tech Mahindra Limted), Infobip Ltd., Mavenir, Sinch, Syniverse Technologies LLC, Tata Communications Limited, Twilio Inc., Tyntec and Verizon Communications Inc.

KEY QUESTIONS ANSWERED IN THIS REPORT

1. How big is the global premium messaging market?

2. What is the expected growth rate of the global premium messaging market during 2026-2034?

3. What are the key factors driving the global premium messaging market?

4. What has been the impact of COVID-19 on the global premium messaging market?

5. What is the breakup of the global premium messaging market based on the type?

6. What is the breakup of the global premium messaging market based on the tools?

7. What is the breakup of the global premium messaging market based on the end user?

8. What are the key regions in the global premium messaging market?

9. Who are the key players/companies in the global premium messaging market?

Table of Contents

1 Preface

2 Scope and Methodology

  • 2.1 Objectives of the Study
  • 2.2 Stakeholders
  • 2.3 Data Sources
    • 2.3.1 Primary Sources
    • 2.3.2 Secondary Sources
  • 2.4 Market Estimation
    • 2.4.1 Bottom-Up Approach
    • 2.4.2 Top-Down Approach
  • 2.5 Forecasting Methodology

3 Executive Summary

4 Introduction

  • 4.1 Overview
  • 4.2 Key Industry Trends

5 Global Premium Messaging Market

  • 5.1 Market Overview
  • 5.2 Market Performance
  • 5.3 Impact of COVID-19
  • 5.4 Market Forecast

6 Market Breakup by Type

  • 6.1 A2P Messaging
    • 6.1.1 Market Trends
    • 6.1.2 Market Forecast
  • 6.2 P2A Messaging
    • 6.2.1 Market Trends
    • 6.2.2 Market Forecast

7 Market Breakup by Tools

  • 7.1 Cloud API Messaging Platform
    • 7.1.1 Market Trends
    • 7.1.2 Market Forecast
  • 7.2 Traditional and Managed Messaging Services
    • 7.2.1 Market Trends
    • 7.2.2 Market Forecast

8 Market Breakup by End User

  • 8.1 BFSI
    • 8.1.1 Market Trends
    • 8.1.2 Market Forecast
  • 8.2 Transport and Travelling
    • 8.2.1 Market Trends
    • 8.2.2 Market Forecast
  • 8.3 Healthcare
    • 8.3.1 Market Trends
    • 8.3.2 Market Forecast
  • 8.4 Media and Entertainment
    • 8.4.1 Market Trends
    • 8.4.2 Market Forecast
  • 8.5 Retail and E-Commerce
    • 8.5.1 Market Trends
    • 8.5.2 Market Forecast
  • 8.6 IT and Telecom
    • 8.6.1 Market Trends
    • 8.6.2 Market Forecast
  • 8.7 Government
    • 8.7.1 Market Trends
    • 8.7.2 Market Forecast
  • 8.8 Others
    • 8.8.1 Market Trends
    • 8.8.2 Market Forecast

9 Market Breakup by Region

  • 9.1 North America
    • 9.1.1 United States
      • 9.1.1.1 Market Trends
      • 9.1.1.2 Market Forecast
    • 9.1.2 Canada
      • 9.1.2.1 Market Trends
      • 9.1.2.2 Market Forecast
  • 9.2 Asia-Pacific
    • 9.2.1 China
      • 9.2.1.1 Market Trends
      • 9.2.1.2 Market Forecast
    • 9.2.2 Japan
      • 9.2.2.1 Market Trends
      • 9.2.2.2 Market Forecast
    • 9.2.3 India
      • 9.2.3.1 Market Trends
      • 9.2.3.2 Market Forecast
    • 9.2.4 South Korea
      • 9.2.4.1 Market Trends
      • 9.2.4.2 Market Forecast
    • 9.2.5 Australia
      • 9.2.5.1 Market Trends
      • 9.2.5.2 Market Forecast
    • 9.2.6 Indonesia
      • 9.2.6.1 Market Trends
      • 9.2.6.2 Market Forecast
    • 9.2.7 Others
      • 9.2.7.1 Market Trends
      • 9.2.7.2 Market Forecast
  • 9.3 Europe
    • 9.3.1 Germany
      • 9.3.1.1 Market Trends
      • 9.3.1.2 Market Forecast
    • 9.3.2 France
      • 9.3.2.1 Market Trends
      • 9.3.2.2 Market Forecast
    • 9.3.3 United Kingdom
      • 9.3.3.1 Market Trends
      • 9.3.3.2 Market Forecast
    • 9.3.4 Italy
      • 9.3.4.1 Market Trends
      • 9.3.4.2 Market Forecast
    • 9.3.5 Spain
      • 9.3.5.1 Market Trends
      • 9.3.5.2 Market Forecast
    • 9.3.6 Russia
      • 9.3.6.1 Market Trends
      • 9.3.6.2 Market Forecast
    • 9.3.7 Others
      • 9.3.7.1 Market Trends
      • 9.3.7.2 Market Forecast
  • 9.4 Latin America
    • 9.4.1 Brazil
      • 9.4.1.1 Market Trends
      • 9.4.1.2 Market Forecast
    • 9.4.2 Mexico
      • 9.4.2.1 Market Trends
      • 9.4.2.2 Market Forecast
    • 9.4.3 Others
      • 9.4.3.1 Market Trends
      • 9.4.3.2 Market Forecast
  • 9.5 Middle East and Africa
    • 9.5.1 Market Trends
    • 9.5.2 Market Breakup by Country
    • 9.5.3 Market Forecast

10 SWOT Analysis

  • 10.1 Overview
  • 10.2 Strengths
  • 10.3 Weaknesses
  • 10.4 Opportunities
  • 10.5 Threats

11 Value Chain Analysis

12 Porters Five Forces Analysis

  • 12.1 Overview
  • 12.2 Bargaining Power of Buyers
  • 12.3 Bargaining Power of Suppliers
  • 12.4 Degree of Competition
  • 12.5 Threat of New Entrants
  • 12.6 Threat of Substitutes

13 Price Analysis

14 Competitive Landscape

  • 14.1 Market Structure
  • 14.2 Key Players
  • 14.3 Profiles of Key Players
    • 14.3.1 AMD Telecom S.A.
      • 14.3.1.1 Company Overview
      • 14.3.1.2 Product Portfolio
    • 14.3.2 AT&T Inc.
      • 14.3.2.1 Company Overview
      • 14.3.2.2 Product Portfolio
      • 14.3.2.3 Financials
      • 14.3.2.4 SWOT Analysis
    • 14.3.3 Comviva Technologies Limited (Tech Mahindra Limted)
      • 14.3.3.1 Company Overview
      • 14.3.3.2 Product Portfolio
    • 14.3.4 Infobip Ltd.
      • 14.3.4.1 Company Overview
      • 14.3.4.2 Product Portfolio
    • 14.3.5 Mavenir
      • 14.3.5.1 Company Overview
      • 14.3.5.2 Product Portfolio
    • 14.3.6 Sinch
      • 14.3.6.1 Company Overview
      • 14.3.6.2 Product Portfolio
      • 14.3.6.3 Financials
    • 14.3.7 Syniverse Technologies LLC
      • 14.3.7.1 Company Overview
      • 14.3.7.2 Product Portfolio
    • 14.3.8 Tata Communications Limited
      • 14.3.8.1 Company Overview
      • 14.3.8.2 Product Portfolio
      • 14.3.8.3 Financials
      • 14.3.8.4 SWOT Analysis
    • 14.3.9 Twilio Inc.
      • 14.3.9.1 Company Overview
      • 14.3.9.2 Product Portfolio
      • 14.3.9.3 Financials
      • 14.3.9.4 SWOT Analysis
    • 14.3.10 Tyntec
      • 14.3.10.1 Company Overview
      • 14.3.10.2 Product Portfolio
    • 14.3.11 Verizon Communications Inc.
      • 14.3.11.1 Company Overview
      • 14.3.11.2 Product Portfolio
      • 14.3.11.3 Financials
      • 14.3.11.4 SWOT Analysis

List of Figures

  • Figure 1: Global: Premium Messaging Market: Sales Value (in Billion USD), 2020-2025
  • Figure 2: Global: Premium Messaging Market Forecast: Sales Value (in Billion USD), 2026-2034
  • Figure 3: Global: Premium Messaging Market: Breakup by Type (in %), 2025
  • Figure 4: Global: Premium Messaging Market: Breakup by Tools (in %), 2025
  • Figure 5: Global: Premium Messaging Market: Breakup by End User (in %), 2025
  • Figure 6: Global: Premium Messaging Market: Breakup by Region (in %), 2025
  • Figure 7: Global: Premium Messaging (A2P Messaging) Market: Sales Value (in Million USD), 2020 & 2025
  • Figure 8: Global: Premium Messaging (A2P Messaging) Market Forecast: Sales Value (in Million USD), 2026-2034
  • Figure 9: Global: Premium Messaging (P2A Messaging) Market: Sales Value (in Million USD), 2020 & 2025
  • Figure 10: Global: Premium Messaging (P2A Messaging) Market Forecast: Sales Value (in Million USD), 2026-2034
  • Figure 11: Global: Premium Messaging (Cloud API Messaging Platform) Market: Sales Value (in Million USD), 2020 & 2025
  • Figure 12: Global: Premium Messaging (Cloud API Messaging Platform) Market Forecast: Sales Value (in Million USD), 2026-2034
  • Figure 13: Global: Premium Messaging (Traditional and Managed Messaging Services) Market: Sales Value (in Million USD), 2020 & 2025
  • Figure 14: Global: Premium Messaging (Traditional and Managed Messaging Services) Market Forecast: Sales Value (in Million USD), 2026-2034
  • Figure 15: Global: Premium Messaging (BFSI) Market: Sales Value (in Million USD), 2020 & 2025
  • Figure 16: Global: Premium Messaging (BFSI) Market Forecast: Sales Value (in Million USD), 2026-2034
  • Figure 17: Global: Premium Messaging (Transport and Travelling) Market: Sales Value (in Million USD), 2020 & 2025
  • Figure 18: Global: Premium Messaging (Transport and Travelling) Market Forecast: Sales Value (in Million USD), 2026-2034
  • Figure 19: Global: Premium Messaging (Healthcare) Market: Sales Value (in Million USD), 2020 & 2025
  • Figure 20: Global: Premium Messaging (Healthcare) Market Forecast: Sales Value (in Million USD), 2026-2034
  • Figure 21: Global: Premium Messaging (Media and Entertainment) Market: Sales Value (in Million USD), 2020 & 2025
  • Figure 22: Global: Premium Messaging (Media and Entertainment) Market Forecast: Sales Value (in Million USD), 2026-2034
  • Figure 23: Global: Premium Messaging (Retail and E-Commerce) Market: Sales Value (in Million USD), 2020 & 2025
  • Figure 24: Global: Premium Messaging (Retail and E-Commerce) Market Forecast: Sales Value (in Million USD), 2026-2034
  • Figure 25: Global: Premium Messaging (IT and Telecom) Market: Sales Value (in Million USD), 2020 & 2025
  • Figure 26: Global: Premium Messaging (IT and Telecom) Market Forecast: Sales Value (in Million USD), 2026-2034
  • Figure 27: Global: Premium Messaging (Government) Market: Sales Value (in Million USD), 2020 & 2025
  • Figure 28: Global: Premium Messaging (Government) Market Forecast: Sales Value (in Million USD), 2026-2034
  • Figure 29: Global: Premium Messaging (Other End Users) Market: Sales Value (in Million USD), 2020 & 2025
  • Figure 30: Global: Premium Messaging (Other End Users) Market Forecast: Sales Value (in Million USD), 2026-2034
  • Figure 31: North America: Premium Messaging Market: Sales Value (in Million USD), 2020 & 2025
  • Figure 32: North America: Premium Messaging Market Forecast: Sales Value (in Million USD), 2026-2034
  • Figure 33: United States: Premium Messaging Market: Sales Value (in Million USD), 2020 & 2025
  • Figure 34: United States: Premium Messaging Market Forecast: Sales Value (in Million USD), 2026-2034
  • Figure 35: Canada: Premium Messaging Market: Sales Value (in Million USD), 2020 & 2025
  • Figure 36: Canada: Premium Messaging Market Forecast: Sales Value (in Million USD), 2026-2034
  • Figure 37: Asia-Pacific: Premium Messaging Market: Sales Value (in Million USD), 2020 & 2025
  • Figure 38: Asia-Pacific: Premium Messaging Market Forecast: Sales Value (in Million USD), 2026-2034
  • Figure 39: China: Premium Messaging Market: Sales Value (in Million USD), 2020 & 2025
  • Figure 40: China: Premium Messaging Market Forecast: Sales Value (in Million USD), 2026-2034
  • Figure 41: Japan: Premium Messaging Market: Sales Value (in Million USD), 2020 & 2025
  • Figure 42: Japan: Premium Messaging Market Forecast: Sales Value (in Million USD), 2026-2034
  • Figure 43: India: Premium Messaging Market: Sales Value (in Million USD), 2020 & 2025
  • Figure 44: India: Premium Messaging Market Forecast: Sales Value (in Million USD), 2026-2034
  • Figure 45: South Korea: Premium Messaging Market: Sales Value (in Million USD), 2020 & 2025
  • Figure 46: South Korea: Premium Messaging Market Forecast: Sales Value (in Million USD), 2026-2034
  • Figure 47: Australia: Premium Messaging Market: Sales Value (in Million USD), 2020 & 2025
  • Figure 48: Australia: Premium Messaging Market Forecast: Sales Value (in Million USD), 2026-2034
  • Figure 49: Indonesia: Premium Messaging Market: Sales Value (in Million USD), 2020 & 2025
  • Figure 50: Indonesia: Premium Messaging Market Forecast: Sales Value (in Million USD), 2026-2034
  • Figure 51: Others: Premium Messaging Market: Sales Value (in Million USD), 2020 & 2025
  • Figure 52: Others: Premium Messaging Market Forecast: Sales Value (in Million USD), 2026-2034
  • Figure 53: Europe: Premium Messaging Market: Sales Value (in Million USD), 2020 & 2025
  • Figure 54: Europe: Premium Messaging Market Forecast: Sales Value (in Million USD), 2026-2034
  • Figure 55: Germany: Premium Messaging Market: Sales Value (in Million USD), 2020 & 2025
  • Figure 56: Germany: Premium Messaging Market Forecast: Sales Value (in Million USD), 2026-2034
  • Figure 57: France: Premium Messaging Market: Sales Value (in Million USD), 2020 & 2025
  • Figure 58: France: Premium Messaging Market Forecast: Sales Value (in Million USD), 2026-2034
  • Figure 59: United Kingdom: Premium Messaging Market: Sales Value (in Million USD), 2020 & 2025
  • Figure 60: United Kingdom: Premium Messaging Market Forecast: Sales Value (in Million USD), 2026-2034
  • Figure 61: Italy: Premium Messaging Market: Sales Value (in Million USD), 2020 & 2025
  • Figure 62: Italy: Premium Messaging Market Forecast: Sales Value (in Million USD), 2026-2034
  • Figure 63: Spain: Premium Messaging Market: Sales Value (in Million USD), 2020 & 2025
  • Figure 64: Spain: Premium Messaging Market Forecast: Sales Value (in Million USD), 2026-2034
  • Figure 65: Russia: Premium Messaging Market: Sales Value (in Million USD), 2020 & 2025
  • Figure 66: Russia: Premium Messaging Market Forecast: Sales Value (in Million USD), 2026-2034
  • Figure 67: Others: Premium Messaging Market: Sales Value (in Million USD), 2020 & 2025
  • Figure 68: Others: Premium Messaging Market Forecast: Sales Value (in Million USD), 2026-2034
  • Figure 69: Latin America: Premium Messaging Market: Sales Value (in Million USD), 2020 & 2025
  • Figure 70: Latin America: Premium Messaging Market Forecast: Sales Value (in Million USD), 2026-2034
  • Figure 71: Brazil: Premium Messaging Market: Sales Value (in Million USD), 2020 & 2025
  • Figure 72: Brazil: Premium Messaging Market Forecast: Sales Value (in Million USD), 2026-2034
  • Figure 73: Mexico: Premium Messaging Market: Sales Value (in Million USD), 2020 & 2025
  • Figure 74: Mexico: Premium Messaging Market Forecast: Sales Value (in Million USD), 2026-2034
  • Figure 75: Others: Premium Messaging Market: Sales Value (in Million USD), 2020 & 2025
  • Figure 76: Others: Premium Messaging Market Forecast: Sales Value (in Million USD), 2026-2034
  • Figure 77: Middle East and Africa: Premium Messaging Market: Sales Value (in Million USD), 2020 & 2025
  • Figure 78: Middle East and Africa: Premium Messaging Market: Breakup by Country (in %), 2025
  • Figure 79: Middle East and Africa: Premium Messaging Market Forecast: Sales Value (in Million USD), 2026-2034
  • Figure 80: Global: Premium Messaging Industry: SWOT Analysis
  • Figure 81: Global: Premium Messaging Industry: Value Chain Analysis
  • Figure 82: Global: Premium Messaging Industry: Porter's Five Forces Analysis

List of Tables

  • Table 1: Global: Premium Messaging Market: Key Industry Highlights, 2025 and 2034
  • Table 2: Global: Premium Messaging Market Forecast: Breakup by Type (in Million USD), 2026-2034
  • Table 3: Global: Premium Messaging Market Forecast: Breakup by Tools (in Million USD), 2026-2034
  • Table 4: Global: Premium Messaging Market Forecast: Breakup by End User (in Million USD), 2026-2034
  • Table 5: Global: Premium Messaging Market Forecast: Breakup by Region (in Million USD), 2026-2034
  • Table 6: Global: Premium Messaging Market: Competitive Structure
  • Table 7: Global: Premium Messaging Market: Key Players