2024-2028年全球行动电话市场

预计 2023-2028 年行动电话市值将达 1,887.8 亿美元，预测期内复合年增长率为 6.35%。

该报告包括对行动电话市场的整体分析、市场规模和预测、趋势、成长动力、挑战以及涵盖约 25 家供应商的供应商分析。

它提供了对当前市场状况、最新趋势和驱动因素以及整体市场环境的最新分析。该市场是由智慧型手机的普及不断提高、多镜头相机模组的普及不断提高以及对5G技术的投资不断增加所推动的。

研究分析，电商平台行动电话销售的成长是未来几年推动行动电话市场成长的关键因素之一。此外，人们对折迭式智慧型手机日益增长的兴趣以及将人工智慧整合到智慧型手机作业系统中将导致市场的巨大需求。

目录

第一章执行摘要

• 市场概况

第二章 市场形势

• 市场生态系统

第三章 市场规模

• 市场定义
• 细分市场分析
• 2023 年市场规模
• 2023-2028年市场展望

第四章 市场规模表现

• 2018-2022年行动电话全球市场
• 2018-2022年通路細項分析
• 2018-2022年类型細項分析
• 2018-2022 年区域細項分析
• 2018-2022 年国家細項分析

第五章五力分析

• 五力摘要
• 买方议价能力
• 供应商的议价能力
• 新进入者的威胁
• 替代品的威胁
• 竞争威胁
• 市场状况

第六章市场区隔：按分销管道

• 细分市场
• 比较：按分销管道
• 线下：2023-2028年市场规模及预测
• 线上：2023-2028 年市场规模与预测
• 市场机会：依分销管道划分

第七章市场区隔：依类型

• 细分市场
• 比较：按类型
• 智慧型手机：2023-2028 年市场规模与预测
• 功能手机：2023-2028 年市场规模与预测
• 市场机会：按类型

第八章 客户形势

• 客户形势概览

第九章 地区形势

• 区域细分
• 区域比较
• 亚太地区：2023-2028 年市场规模与预测
• 欧洲：2023-2028 年市场规模与预测
• 北美：2023-2028 年市场规模与预测
• 中东和非洲：2023-2028 年市场规模与预测
• 南美洲：2023-2028年市场规模与预测
• 中国：2023-2028年市场规模及预测
• 美国：2023-2028 年市场规模与预测
• 印度：2023-2028年市场规模与预测
• 巴西：2023-2028 年市场规模与预测
• 德国：2023-2028 年市场规模与预测
• 市场机会：依地区形势

第 10 章 驱动因素、挑战与趋势

• 市场驱动因素
• 市场挑战
• 驱动因素和挑战的影响
• 市场趋势

第十一章 供应商形势

• 概述
• 供应商形势
• 混乱的情况
• 产业风险

第十二章供应商分析

• 交易厂商
• 供应商市场定位
• Alphabet Inc.
• Apple Inc.
• ASUSTeK Computer Inc.
• Fujitsu Ltd.
• Huawei Technologies Co. Ltd.
• Kyocera Corp.
• Lava International Ltd.
• Lenovo Group Ltd.
• Micromax Informatics Ltd.
• Nokia Corp.
• Panasonic Holdings Corp.
• Samsung Electronics Co. Ltd.
• Sony Group Corp.
• Xiaomi Communications Co. Ltd.
• ZTE Corp.

第十三章附录

The mobile phone market is forecasted to grow by USD 188.78 bn during 2023-2028, accelerating at a CAGR of 6.35% during the forecast period. The report on the mobile phone market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by the growing adoption of smartphones, the increasing popularity of multiple-lens camera modules, and increasing investments towards 5G technology.

Technavio's mobile phone market is segmented as below:

By Distribution Channel

• Offline
• Online

By Type

• Smartphone
• Feature phone

By Geographical Landscape

• APAC
• Europe
• North America
• Middle East and Africa
• South America

This study identifies the increasing mobile phone sales from e-commerce platforms as one of the prime reasons driving the mobile phone market growth during the next few years. Also, rising interest in foldable smartphones and the integration of artificial intelligence in operating systems of smartphones will lead to sizable demand in the market.

The report on the mobile phone market covers the following areas:

• Mobile phone market sizing
• Mobile phone market forecast
• Mobile phone market industry analysis

The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading mobile phone market vendors that include Acer Inc., Alphabet Inc., Apple Inc., ASUSTeK Computer Inc., BBK Electronics Corp. Ltd., BlackBerry Ltd., Fujitsu Ltd., HTC Corp., Huawei Technologies Co. Ltd., Lava International Ltd., Lenovo Group Ltd., Micromax Informatics Ltd., Nokia Corp., Panasonic Holdings Corp., Reliance Industries Ltd., Sony Group Corp., TCL Electronics Holdings Ltd., Xiaomi Communications Co. Ltd., ZTE Corp., Kyocera Corp., and Samsung Electronics Co. Ltd. Also, the mobile phone market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape and an analysis of the key vendors.

The publisher presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources through an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.

Table of Contents

1 Executive Summary

• 1.1 Market overview

2 Market Landscape

• 2.1 Market ecosystem

3 Market Sizing

• 3.1 Market definition
• 3.2 Market segment analysis
• 3.3 Market size 2023
• 3.4 Market outlook: Forecast for 2023-2028

4 Historic Market Size

• 4.1 Global mobile phone market 2018 - 2022
• 4.2 Distribution Channel Segment Analysis 2018 - 2022
• 4.3 Type Segment Analysis 2018 - 2022
• 4.4 Geography Segment Analysis 2018 - 2022
• 4.5 Country Segment Analysis 2018 - 2022

5 Five Forces Analysis

• 5.1 Five forces summary
• 5.2 Bargaining power of buyers
• 5.3 Bargaining power of suppliers
• 5.4 Threat of new entrants
• 5.5 Threat of substitutes
• 5.6 Threat of rivalry
• 5.7 Market condition

6 Market Segmentation by Distribution Channel

• 6.1 Market segments
• 6.2 Comparison by Distribution Channel
• 6.3 Offline - Market size and forecast 2023-2028
• 6.4 Online - Market size and forecast 2023-2028
• 6.5 Market opportunity by Distribution Channel

7 Market Segmentation by Type

• 7.1 Market segments
• 7.2 Comparison by Type
• 7.3 Smartphone - Market size and forecast 2023-2028
• 7.4 Feature phone - Market size and forecast 2023-2028
• 7.5 Market opportunity by Type

8 Customer Landscape

• 8.1 Customer landscape overview

9 Geographic Landscape

• 9.1 Geographic segmentation
• 9.2 Geographic comparison
• 9.3 APAC - Market size and forecast 2023-2028
• 9.4 Europe - Market size and forecast 2023-2028
• 9.5 North America - Market size and forecast 2023-2028
• 9.6 Middle East and Africa - Market size and forecast 2023-2028
• 9.7 South America - Market size and forecast 2023-2028
• 9.8 China - Market size and forecast 2023-2028
• 9.9 US - Market size and forecast 2023-2028
• 9.10 India - Market size and forecast 2023-2028
• 9.11 Brazil - Market size and forecast 2023-2028
• 9.12 Germany - Market size and forecast 2023-2028
• 9.13 Market opportunity By Geographical Landscape

10 Drivers, Challenges, and Trends

• 10.1 Market drivers
• 10.2 Market challenges
• 10.3 Impact of drivers and challenges
• 10.4 Market trends

11 Vendor Landscape

• 11.1 Overview
• 11.2 Vendor landscape
• 11.3 Landscape disruption
• 11.4 Industry risks

12 Vendor Analysis

• 12.1 Vendors covered
• 12.2 Market positioning of vendors
• 12.3 Alphabet Inc.
• 12.4 Apple Inc.
• 12.5 ASUSTeK Computer Inc.
• 12.6 Fujitsu Ltd.
• 12.7 Huawei Technologies Co. Ltd.
• 12.8 Kyocera Corp.
• 12.9 Lava International Ltd.
• 12.10 Lenovo Group Ltd.
• 12.11 Micromax Informatics Ltd.
• 12.12 Nokia Corp.
• 12.13 Panasonic Holdings Corp.
• 12.14 Samsung Electronics Co. Ltd.
• 12.15 Sony Group Corp.
• 12.16 Xiaomi Communications Co. Ltd.
• 12.17 ZTE Corp.

13 Appendix

• 13.1 Scope of the report
• 13.2 Inclusions and exclusions checklist
• 13.3 Currency conversion rates for US$
• 13.4 Research methodology
• 13.5 List of abbreviations

Exhibits:

• Exhibits1: Executive Summary - Chart on Market Overview
• Exhibits2: Executive Summary - Data Table on Market Overview
• Exhibits3: Executive Summary - Chart on Global Market Characteristics
• Exhibits4: Executive Summary - Chart on Market By Geographical Landscape
• Exhibits5: Executive Summary - Chart on Market Segmentation by Distribution Channel
• Exhibits6: Executive Summary - Chart on Market Segmentation by Type
• Exhibits7: Executive Summary - Chart on Incremental Growth
• Exhibits8: Executive Summary - Data Table on Incremental Growth
• Exhibits9: Executive Summary - Chart on Vendor Market Positioning
• Exhibits10: Parent market
• Exhibits11: Market Characteristics
• Exhibits12: Offerings of vendors included in the market definition
• Exhibits13: Market segments
• Exhibits14: Chart on Global - Market size and forecast 2023-2028 ($ billion)
• Exhibits15: Data Table on Global - Market size and forecast 2023-2028 ($ billion)
• Exhibits16: Chart on Global Market: Year-over-year growth 2023-2028 (%)
• Exhibits17: Data Table on Global Market: Year-over-year growth 2023-2028 (%)
• Exhibits18: Historic Market Size - Data Table on global mobile phone market 2018 - 2022 ($ billion)
• Exhibits19: Historic Market Size - Distribution Channel Segment 2018 - 2022 ($ billion)
• Exhibits20: Historic Market Size - Type Segment 2018 - 2022 ($ billion)
• Exhibits21: Historic Market Size - Geography Segment 2018 - 2022 ($ billion)
• Exhibits22: Historic Market Size - Country Segment 2018 - 2022 ($ billion)
• Exhibits23: Five forces analysis - Comparison between 2023 and 2028
• Exhibits24: Chart on Bargaining power of buyers - Impact of key factors 2023 and 2028
• Exhibits25: Bargaining power of suppliers - Impact of key factors in 2023 and 2028
• Exhibits26: Threat of new entrants - Impact of key factors in 2023 and 2028
• Exhibits27: Threat of substitutes - Impact of key factors in 2023 and 2028
• Exhibits28: Threat of rivalry - Impact of key factors in 2023 and 2028
• Exhibits29: Chart on Market condition - Five forces 2023 and 2028
• Exhibits30: Chart on Distribution Channel - Market share 2023-2028 (%)
• Exhibits31: Data Table on Distribution Channel - Market share 2023-2028 (%)
• Exhibits32: Chart on Comparison by Distribution Channel
• Exhibits33: Data Table on Comparison by Distribution Channel
• Exhibits34: Chart on Offline - Market size and forecast 2023-2028 ($ billion)
• Exhibits35: Data Table on Offline - Market size and forecast 2023-2028 ($ billion)
• Exhibits36: Chart on Offline - Year-over-year growth 2023-2028 (%)
• Exhibits37: Data Table on Offline - Year-over-year growth 2023-2028 (%)
• Exhibits38: Chart on Online - Market size and forecast 2023-2028 ($ billion)
• Exhibits39: Data Table on Online - Market size and forecast 2023-2028 ($ billion)
• Exhibits40: Chart on Online - Year-over-year growth 2023-2028 (%)
• Exhibits41: Data Table on Online - Year-over-year growth 2023-2028 (%)
• Exhibits42: Market opportunity by Distribution Channel ($ billion)
• Exhibits43: Data Table on Market opportunity by Distribution Channel ($ billion)
• Exhibits44: Chart on Type - Market share 2023-2028 (%)
• Exhibits45: Data Table on Type - Market share 2023-2028 (%)
• Exhibits46: Chart on Comparison by Type
• Exhibits47: Data Table on Comparison by Type
• Exhibits48: Chart on Smartphone - Market size and forecast 2023-2028 ($ billion)
• Exhibits49: Data Table on Smartphone - Market size and forecast 2023-2028 ($ billion)
• Exhibits50: Chart on Smartphone - Year-over-year growth 2023-2028 (%)
• Exhibits51: Data Table on Smartphone - Year-over-year growth 2023-2028 (%)
• Exhibits52: Chart on Feature phone - Market size and forecast 2023-2028 ($ billion)
• Exhibits53: Data Table on Feature phone - Market size and forecast 2023-2028 ($ billion)
• Exhibits54: Chart on Feature phone - Year-over-year growth 2023-2028 (%)
• Exhibits55: Data Table on Feature phone - Year-over-year growth 2023-2028 (%)
• Exhibits56: Market opportunity by Type ($ billion)
• Exhibits57: Data Table on Market opportunity by Type ($ billion)
• Exhibits58: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
• Exhibits59: Chart on Market share By Geographical Landscape 2023-2028 (%)
• Exhibits60: Data Table on Market share By Geographical Landscape 2023-2028 (%)
• Exhibits61: Chart on Geographic comparison
• Exhibits62: Data Table on Geographic comparison
• Exhibits63: Chart on APAC - Market size and forecast 2023-2028 ($ billion)
• Exhibits64: Data Table on APAC - Market size and forecast 2023-2028 ($ billion)
• Exhibits65: Chart on APAC - Year-over-year growth 2023-2028 (%)
• Exhibits66: Data Table on APAC - Year-over-year growth 2023-2028 (%)
• Exhibits67: Chart on Europe - Market size and forecast 2023-2028 ($ billion)
• Exhibits68: Data Table on Europe - Market size and forecast 2023-2028 ($ billion)
• Exhibits69: Chart on Europe - Year-over-year growth 2023-2028 (%)
• Exhibits70: Data Table on Europe - Year-over-year growth 2023-2028 (%)
• Exhibits71: Chart on North America - Market size and forecast 2023-2028 ($ billion)
• Exhibits72: Data Table on North America - Market size and forecast 2023-2028 ($ billion)
• Exhibits73: Chart on North America - Year-over-year growth 2023-2028 (%)
• Exhibits74: Data Table on North America - Year-over-year growth 2023-2028 (%)
• Exhibits75: Chart on Middle East and Africa - Market size and forecast 2023-2028 ($ billion)
• Exhibits76: Data Table on Middle East and Africa - Market size and forecast 2023-2028 ($ billion)
• Exhibits77: Chart on Middle East and Africa - Year-over-year growth 2023-2028 (%)
• Exhibits78: Data Table on Middle East and Africa - Year-over-year growth 2023-2028 (%)
• Exhibits79: Chart on South America - Market size and forecast 2023-2028 ($ billion)
• Exhibits80: Data Table on South America - Market size and forecast 2023-2028 ($ billion)
• Exhibits81: Chart on South America - Year-over-year growth 2023-2028 (%)
• Exhibits82: Data Table on South America - Year-over-year growth 2023-2028 (%)
• Exhibits83: Chart on China - Market size and forecast 2023-2028 ($ billion)
• Exhibits84: Data Table on China - Market size and forecast 2023-2028 ($ billion)
• Exhibits85: Chart on China - Year-over-year growth 2023-2028 (%)
• Exhibits86: Data Table on China - Year-over-year growth 2023-2028 (%)
• Exhibits87: Chart on US - Market size and forecast 2023-2028 ($ billion)
• Exhibits88: Data Table on US - Market size and forecast 2023-2028 ($ billion)
• Exhibits89: Chart on US - Year-over-year growth 2023-2028 (%)
• Exhibits90: Data Table on US - Year-over-year growth 2023-2028 (%)
• Exhibits91: Chart on India - Market size and forecast 2023-2028 ($ billion)
• Exhibits92: Data Table on India - Market size and forecast 2023-2028 ($ billion)
• Exhibits93: Chart on India - Year-over-year growth 2023-2028 (%)
• Exhibits94: Data Table on India - Year-over-year growth 2023-2028 (%)
• Exhibits95: Chart on Brazil - Market size and forecast 2023-2028 ($ billion)
• Exhibits96: Data Table on Brazil - Market size and forecast 2023-2028 ($ billion)
• Exhibits97: Chart on Brazil - Year-over-year growth 2023-2028 (%)
• Exhibits98: Data Table on Brazil - Year-over-year growth 2023-2028 (%)
• Exhibits99: Chart on Germany - Market size and forecast 2023-2028 ($ billion)
• Exhibits100: Data Table on Germany - Market size and forecast 2023-2028 ($ billion)
• Exhibits101: Chart on Germany - Year-over-year growth 2023-2028 (%)
• Exhibits102: Data Table on Germany - Year-over-year growth 2023-2028 (%)
• Exhibits103: Market opportunity By Geographical Landscape ($ billion)
• Exhibits104: Data Tables on Market opportunity By Geographical Landscape ($ billion)
• Exhibits105: Impact of drivers and challenges in 2023 and 2028
• Exhibits106: Overview on Criticality of inputs and Factors of differentiation
• Exhibits107: Overview on factors of disruption
• Exhibits108: Impact of key risks on business
• Exhibits109: Vendors covered
• Exhibits110: Matrix on vendor position and classification
• Exhibits111: Alphabet Inc. - Overview
• Exhibits112: Alphabet Inc. - Business segments
• Exhibits113: Alphabet Inc. - Key news
• Exhibits114: Alphabet Inc. - Key offerings
• Exhibits115: Alphabet Inc. - Segment focus
• Exhibits116: Apple Inc. - Overview
• Exhibits117: Apple Inc. - Business segments
• Exhibits118: Apple Inc. - Key news
• Exhibits119: Apple Inc. - Key offerings
• Exhibits120: Apple Inc. - Segment focus
• Exhibits121: ASUSTeK Computer Inc. - Overview
• Exhibits122: ASUSTeK Computer Inc. - Product / Service
• Exhibits123: ASUSTeK Computer Inc. - Key news
• Exhibits124: ASUSTeK Computer Inc. - Key offerings
• Exhibits125: Fujitsu Ltd. - Overview
• Exhibits126: Fujitsu Ltd. - Business segments
• Exhibits127: Fujitsu Ltd. - Key news
• Exhibits128: Fujitsu Ltd. - Key offerings
• Exhibits129: Fujitsu Ltd. - Segment focus
• Exhibits130: Huawei Technologies Co. Ltd. - Overview
• Exhibits131: Huawei Technologies Co. Ltd. - Business segments
• Exhibits132: Huawei Technologies Co. Ltd. - Key news
• Exhibits133: Huawei Technologies Co. Ltd. - Key offerings
• Exhibits134: Huawei Technologies Co. Ltd. - Segment focus
• Exhibits135: Kyocera Corp. - Overview
• Exhibits136: Kyocera Corp. - Business segments
• Exhibits137: Kyocera Corp. - Key news
• Exhibits138: Kyocera Corp. - Key offerings
• Exhibits139: Kyocera Corp. - Segment focus
• Exhibits140: Lava International Ltd. - Overview
• Exhibits141: Lava International Ltd. - Product / Service
• Exhibits142: Lava International Ltd. - Key offerings
• Exhibits143: Lenovo Group Ltd. - Overview
• Exhibits144: Lenovo Group Ltd. - Business segments
• Exhibits145: Lenovo Group Ltd. - Key news
• Exhibits146: Lenovo Group Ltd. - Key offerings
• Exhibits147: Lenovo Group Ltd. - Segment focus
• Exhibits148: Micromax Informatics Ltd. - Overview
• Exhibits149: Micromax Informatics Ltd. - Product / Service
• Exhibits150: Micromax Informatics Ltd. - Key offerings
• Exhibits151: Nokia Corp. - Overview
• Exhibits152: Nokia Corp. - Business segments
• Exhibits153: Nokia Corp. - Key offerings
• Exhibits154: Nokia Corp. - Segment focus
• Exhibits155: Panasonic Holdings Corp. - Overview
• Exhibits156: Panasonic Holdings Corp. - Product / Service
• Exhibits157: Panasonic Holdings Corp. - Key news
• Exhibits158: Panasonic Holdings Corp. - Key offerings
• Exhibits159: Samsung Electronics Co. Ltd. - Overview
• Exhibits160: Samsung Electronics Co. Ltd. - Business segments
• Exhibits161: Samsung Electronics Co. Ltd. - Key news
• Exhibits162: Samsung Electronics Co. Ltd. - Key offerings
• Exhibits163: Samsung Electronics Co. Ltd. - Segment focus
• Exhibits164: Sony Group Corp. - Overview
• Exhibits165: Sony Group Corp. - Business segments
• Exhibits166: Sony Group Corp. - Key news
• Exhibits167: Sony Group Corp. - Key offerings
• Exhibits168: Sony Group Corp. - Segment focus
• Exhibits169: Xiaomi Communications Co. Ltd. - Overview
• Exhibits170: Xiaomi Communications Co. Ltd. - Business segments
• Exhibits171: Xiaomi Communications Co. Ltd. - Key news
• Exhibits172: Xiaomi Communications Co. Ltd. - Key offerings
• Exhibits173: Xiaomi Communications Co. Ltd. - Segment focus
• Exhibits174: ZTE Corp. - Overview
• Exhibits175: ZTE Corp. - Business segments
• Exhibits176: ZTE Corp. - Key news
• Exhibits177: ZTE Corp. - Key offerings
• Exhibits178: ZTE Corp. - Segment focus
• Exhibits179: Inclusions checklist
• Exhibits180: Exclusions checklist
• Exhibits181: Currency conversion rates for US$
• Exhibits182: Research methodology
• Exhibits183: Validation techniques employed for market sizing
• Exhibits184: Information sources
• Exhibits185: List of abbreviations