全球影响力行销平台市场,2025-2029
市场调查报告书
商品编码
1634375

全球影响力行销平台市场,2025-2029

Global Influencer Marketing Platform Market 2025-2029

出版日期: | 出版商: TechNavio | 英文 200 Pages | 订单完成后即时交付

价格

预计 2024 年至 2029 年期间,影响者平台市场将成长 803 亿美元,预测期内复合年增长率为 35.8%。

本报告对影响者平台市场进行了全面的分析,包括市场规模、预测、趋势、成长动力和挑战,以及涵盖约 25 家供应商的供应商分析。

它提供了对当前市场情景、最新趋势和驱动因素以及整体市场环境的最新分析。市场受到供应商之间日益增多的联盟和併购以及对有效行销策略日益增长的需求的推动,提供了大量有影响力的人及其统计数据。

市场覆盖
基准年 2025
年底 2029
预测期 2025-2029
成长动力 加速度
2025与前一年同期比较 32.4%
复合年增长率 35.8%
增量金额 803亿美元

研究发现,影响力行销平台赢得客户信任和建立品牌形象的能力是未来几年推动影响力平台市场成长的关键原因之一。此外,潜在目标受众对基于影片的内容的兴趣日益浓厚,以及影响力行销平台对人工智慧的使用日益增多,也可能导致市场需求大幅增加。

目录

第一章执行摘要

  • 市场概况

Technavio 的第二章分析

  • 价格、生命週期、顾客购买篮、采用率和购买标准分析
  • 投入与差异化因素的重要性
  • 混乱的根源
  • 驱动因素和挑战的影响

第三章 市场状况

  • 市场生态系统
  • 市场特征
  • 价值链分析

第四章 市场规模

  • 市场定义
  • 市场区隔分析
  • 2024 年市场规模
  • 2024-2029 年市场展望

第五章 市场规模表现

  • 2019 年至 2023 年全球网红行销平台市场
  • 2019 年至 2023 年终端用户細項分析
  • 2019-2023 年应用领域分析
  • 2019 至 2023 年区域細項分析
  • 2019 至 2023 年国家細項分析

第 6 章 定性分析

  • 人工智慧的影响:网红行销平台的全球市场

第 7 章五力分析

  • 五力摘要
  • 买家的议价能力
  • 供应商的议价能力
  • 新进入者的威胁
  • 替代品的威胁
  • 竞争威胁
  • 市场状况

8. 按最终用户细分的市场

  • 市场区隔
  • 比较:按最终用户
  • 大型企业:市场规模及预测 2024-2029
  • 中小企业:市场规模与预测 2024-2029
  • 最终用户的市场机会

第九章按应用分類的市场细分

  • 市场区隔
  • 比较:按应用
  • 时尚与生活方式:2024-2029 年市场规模与预测
  • 食品与娱乐:市场规模与预测 2024-2029
  • 旅游与度假:市场规模与预测 2024-2029
  • 运动与健身:市场规模与预测 2024-2029
  • 其他:市场规模及预测 2024-2029
  • 按应用分類的市场机会

第十章 客户情况

  • 客户概况

第十一章 地区情势

  • 地理细分
  • 区域比较
  • 北美:2024 年至 2029 年的市场规模与预测
  • 欧洲:2024 年至 2029 年市场规模及预测
  • 亚太地区:2024 年至 2029 年市场规模及预测
  • 中东和非洲:2024-2029 年市场规模与预测
  • 南美洲:2024-2029 年市场规模及预测
  • 美国:2024-2029 年市场规模及预测
  • 德国:2024-2029 年市场规模及预测
  • 中国:2024-2029 年市场规模及预测
  • 英国:2024-2029 年市场规模与预测
  • 日本:2024-2029 年市场规模及预测
  • 印度:2024-2029 年市场规模及预测
  • 法国:2024-2029 年市场规模及预测
  • 义大利:2024-2029 年市场规模及预测
  • 巴西:2024-2029 年市场规模及预测
  • 西班牙:2024-2029 年市场规模与预测
  • 按区域分類的市场机会

第十二章 驱动因素、挑战、机会与限制因素

  • 市场驱动因素
  • 市场挑战
  • 驱动因素和挑战的影响
  • 市场机会与限制

第十三章 竞争格局

  • 概述
  • 竞争格局
  • 令人困惑的情况
  • 产业风险

第十四章 竞争分析

  • 公司简介
  • 企业排名指数
  • 公司市场定位
  • AspireIQ Inc.
  • Cision US Inc.
  • CreatorIQ
  • Emplifi Inc
  • ExpertVoice Inc.
  • Fashion GPS Inc.
  • Impact Tech Inc.
  • IZEA Worldwide Inc.
  • JuliusWorks Inc.
  • Linqia Inc.
  • Lumanu Inc.
  • Mavrck LLC
  • Meltwater NV
  • Quotient Technology Inc.
  • Upfluence Inc.

第十五章 附录

Product Code: IRTNTR73656

Influencering Platform Market 2025-2029

The influencering platform market is forecasted to grow by USD 80.3 bn during 2024-2029, accelerating at a CAGR of 35.8% during the forecast period. The report on the influencering platform market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by increasing partnerships and mergers and acquisitions among vendors, raising demand for effective marketing strategies, and provides a huge list of influencers with their statistics.

Market Scope
Base Year2025
End Year2029
Series Year2025-2029
Growth MomentumAccelerate
YOY 202532.4%
CAGR35.8%
Incremental Value$80.3 bn

Technavio's influencering platform market is segmented as below:

By End-user

    • Large enterprise
    • Small and medium enterprise

By Application

    • Fashion and lifestyle
    • Food and entertainment
    • Travel and holiday
    • Sports and fitness
    • Others

By Geographical Landscape

    • North America
    • Europe
    • APAC
    • Middle East and Africa
    • South America

This study identifies the influencer marketing platforms gain customer trust and create brand image as one of the prime reasons driving the influencering platform market growth during the next few years. Also, increasing interest in video-based content among the potential target audience and increasing use of ai with influencer marketing platforms will lead to sizable demand in the market.

The report on the influencering platform market covers the following areas:

    • Influencering Platform Market sizing
    • Influencering Platform Market forecast
    • Influencering Platform Market industry analysis

The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading influencering platform market vendors that include AspireIQ Inc., Captiv8 Inc., Cision US Inc., CreatorIQ, Emplifi Inc, ExpertVoice Inc., Fashion GPS Inc., Impact Tech Inc., IZEA Worldwide Inc., JuliusWorks Inc., Linqia Inc., Lumanu Inc., Mavrck LLC, Meltwater NV, Modern Agency SAS, Onalytica Ltd., Quotient Technology Inc., Social Beat Digital Marketing LLP, The W Factory LLC, and Upfluence Inc.. Also, the influencering platform market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.

Table of Contents

1 Executive Summary

  • 1.1 Market overview
    • Executive Summary - Chart on Market Overview
    • Executive Summary - Data Table on Market Overview
    • Executive Summary - Chart on Global Market Characteristics
    • Executive Summary - Chart on Market By Geographical Landscape
    • Executive Summary - Chart on Market Segmentation by End-user
    • Executive Summary - Chart on Market Segmentation by Application
    • Executive Summary - Chart on Incremental Growth
    • Executive Summary - Data Table on Incremental Growth
    • Executive Summary - Chart on Company Market Positioning

2 Technavio Analysis

  • 2.1 Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
    • Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
  • 2.2 Criticality of inputs and Factors of differentiation
    • Overview on criticality of inputs and factors of differentiation
  • 2.3 Factors of disruption
    • Overview on factors of disruption
  • 2.4 Impact of drivers and challenges
    • Impact of drivers and challenges in 2024 and 2029

3 Market Landscape

  • 3.1 Market ecosystem
    • Parent Market
    • Data Table on - Parent Market
  • 3.2 Market characteristics
    • Market characteristics analysis
  • 3.3 Value chain analysis
    • Value chain analysis

4 Market Sizing

  • 4.1 Market definition
    • Offerings of companies included in the market definition
  • 4.2 Market segment analysis
    • Market segments
  • 4.3 Market size 2024
  • 4.4 Market outlook: Forecast for 2024-2029
    • Chart on Global - Market size and forecast 2024-2029 ($ billion)
    • Data Table on Global - Market size and forecast 2024-2029 ($ billion)
    • Chart on Global Market: Year-over-year growth 2024-2029 (%)
    • Data Table on Global Market: Year-over-year growth 2024-2029 (%)

5 Historic Market Size

  • 5.1 Global Influencer Marketing Platform Market 2019 - 2023
    • Historic Market Size - Data Table on Global Influencer Marketing Platform Market 2019 - 2023 ($ billion)
  • 5.2 End-user segment analysis 2019 - 2023
    • Historic Market Size - End-user Segment 2019 - 2023 ($ billion)
  • 5.3 Application segment analysis 2019 - 2023
    • Historic Market Size - Application Segment 2019 - 2023 ($ billion)
  • 5.4 Geography segment analysis 2019 - 2023
    • Historic Market Size - Geography Segment 2019 - 2023 ($ billion)
  • 5.5 Country segment analysis 2019 - 2023
    • Historic Market Size - Country Segment 2019 - 2023 ($ billion)

6 Qualitative Analysis

  • 6.1 Impact of AI on the Global Influencer Marketing Platform Market

7 Five Forces Analysis

  • 7.1 Five forces summary
    • Five forces analysis - Comparison between 2024 and 2029
  • 7.2 Bargaining power of buyers
    • Bargaining power of buyers - Impact of key factors 2024 and 2029
  • 7.3 Bargaining power of suppliers
    • Bargaining power of suppliers - Impact of key factors in 2024 and 2029
  • 7.4 Threat of new entrants
    • Threat of new entrants - Impact of key factors in 2024 and 2029
  • 7.5 Threat of substitutes
    • Threat of substitutes - Impact of key factors in 2024 and 2029
  • 7.6 Threat of rivalry
    • Threat of rivalry - Impact of key factors in 2024 and 2029
  • 7.7 Market condition
    • Chart on Market condition - Five forces 2024 and 2029

8 Market Segmentation by End-user

  • 8.1 Market segments
    • Chart on End-user - Market share 2024-2029 (%)
    • Data Table on End-user - Market share 2024-2029 (%)
  • 8.2 Comparison by End-user
    • Chart on Comparison by End-user
    • Data Table on Comparison by End-user
  • 8.3 Large enterprise - Market size and forecast 2024-2029
    • Chart on Large enterprise - Market size and forecast 2024-2029 ($ billion)
    • Data Table on Large enterprise - Market size and forecast 2024-2029 ($ billion)
    • Chart on Large enterprise - Year-over-year growth 2024-2029 (%)
    • Data Table on Large enterprise - Year-over-year growth 2024-2029 (%)
  • 8.4 Small and medium enterprise - Market size and forecast 2024-2029
    • Chart on Small and medium enterprise - Market size and forecast 2024-2029 ($ billion)
    • Data Table on Small and medium enterprise - Market size and forecast 2024-2029 ($ billion)
    • Chart on Small and medium enterprise - Year-over-year growth 2024-2029 (%)
    • Data Table on Small and medium enterprise - Year-over-year growth 2024-2029 (%)
  • 8.5 Market opportunity by End-user
    • Market opportunity by End-user ($ billion)
    • Data Table on Market opportunity by End-user ($ billion)

9 Market Segmentation by Application

  • 9.1 Market segments
    • Chart on Application - Market share 2024-2029 (%)
    • Data Table on Application - Market share 2024-2029 (%)
  • 9.2 Comparison by Application
    • Chart on Comparison by Application
    • Data Table on Comparison by Application
  • 9.3 Fashion and lifestyle - Market size and forecast 2024-2029
    • Chart on Fashion and lifestyle - Market size and forecast 2024-2029 ($ billion)
    • Data Table on Fashion and lifestyle - Market size and forecast 2024-2029 ($ billion)
    • Chart on Fashion and lifestyle - Year-over-year growth 2024-2029 (%)
    • Data Table on Fashion and lifestyle - Year-over-year growth 2024-2029 (%)
  • 9.4 Food and entertainment - Market size and forecast 2024-2029
    • Chart on Food and entertainment - Market size and forecast 2024-2029 ($ billion)
    • Data Table on Food and entertainment - Market size and forecast 2024-2029 ($ billion)
    • Chart on Food and entertainment - Year-over-year growth 2024-2029 (%)
    • Data Table on Food and entertainment - Year-over-year growth 2024-2029 (%)
  • 9.5 Travel and holiday - Market size and forecast 2024-2029
    • Chart on Travel and holiday - Market size and forecast 2024-2029 ($ billion)
    • Data Table on Travel and holiday - Market size and forecast 2024-2029 ($ billion)
    • Chart on Travel and holiday - Year-over-year growth 2024-2029 (%)
    • Data Table on Travel and holiday - Year-over-year growth 2024-2029 (%)
  • 9.6 Sports and fitness - Market size and forecast 2024-2029
    • Chart on Sports and fitness - Market size and forecast 2024-2029 ($ billion)
    • Data Table on Sports and fitness - Market size and forecast 2024-2029 ($ billion)
    • Chart on Sports and fitness - Year-over-year growth 2024-2029 (%)
    • Data Table on Sports and fitness - Year-over-year growth 2024-2029 (%)
  • 9.7 Others - Market size and forecast 2024-2029
    • Chart on Others - Market size and forecast 2024-2029 ($ billion)
    • Data Table on Others - Market size and forecast 2024-2029 ($ billion)
    • Chart on Others - Year-over-year growth 2024-2029 (%)
    • Data Table on Others - Year-over-year growth 2024-2029 (%)
  • 9.8 Market opportunity by Application
    • Market opportunity by Application ($ billion)
    • Data Table on Market opportunity by Application ($ billion)

10 Customer Landscape

  • 10.1 Customer landscape overview
    • Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

11 Geographic Landscape

  • 11.1 Geographic segmentation
    • Chart on Market share By Geographical Landscape 2024-2029 (%)
    • Data Table on Market share By Geographical Landscape 2024-2029 (%)
  • 11.2 Geographic comparison
    • Chart on Geographic comparison
    • Data Table on Geographic comparison
  • 11.3 North America - Market size and forecast 2024-2029
    • Chart on North America - Market size and forecast 2024-2029 ($ billion)
    • Data Table on North America - Market size and forecast 2024-2029 ($ billion)
    • Chart on North America - Year-over-year growth 2024-2029 (%)
    • Data Table on North America - Year-over-year growth 2024-2029 (%)
  • 11.4 Europe - Market size and forecast 2024-2029
    • Chart on Europe - Market size and forecast 2024-2029 ($ billion)
    • Data Table on Europe - Market size and forecast 2024-2029 ($ billion)
    • Chart on Europe - Year-over-year growth 2024-2029 (%)
    • Data Table on Europe - Year-over-year growth 2024-2029 (%)
  • 11.5 APAC - Market size and forecast 2024-2029
    • Chart on APAC - Market size and forecast 2024-2029 ($ billion)
    • Data Table on APAC - Market size and forecast 2024-2029 ($ billion)
    • Chart on APAC - Year-over-year growth 2024-2029 (%)
    • Data Table on APAC - Year-over-year growth 2024-2029 (%)
  • 11.6 Middle East and Africa - Market size and forecast 2024-2029
    • Chart on Middle East and Africa - Market size and forecast 2024-2029 ($ billion)
    • Data Table on Middle East and Africa - Market size and forecast 2024-2029 ($ billion)
    • Chart on Middle East and Africa - Year-over-year growth 2024-2029 (%)
    • Data Table on Middle East and Africa - Year-over-year growth 2024-2029 (%)
  • 11.7 South America - Market size and forecast 2024-2029
    • Chart on South America - Market size and forecast 2024-2029 ($ billion)
    • Data Table on South America - Market size and forecast 2024-2029 ($ billion)
    • Chart on South America - Year-over-year growth 2024-2029 (%)
    • Data Table on South America - Year-over-year growth 2024-2029 (%)
  • 11.8 US - Market size and forecast 2024-2029
    • Chart on US - Market size and forecast 2024-2029 ($ billion)
    • Data Table on US - Market size and forecast 2024-2029 ($ billion)
    • Chart on US - Year-over-year growth 2024-2029 (%)
    • Data Table on US - Year-over-year growth 2024-2029 (%)
  • 11.9 Germany - Market size and forecast 2024-2029
    • Chart on Germany - Market size and forecast 2024-2029 ($ billion)
    • Data Table on Germany - Market size and forecast 2024-2029 ($ billion)
    • Chart on Germany - Year-over-year growth 2024-2029 (%)
    • Data Table on Germany - Year-over-year growth 2024-2029 (%)
  • 11.10 China - Market size and forecast 2024-2029
    • Chart on China - Market size and forecast 2024-2029 ($ billion)
    • Data Table on China - Market size and forecast 2024-2029 ($ billion)
    • Chart on China - Year-over-year growth 2024-2029 (%)
    • Data Table on China - Year-over-year growth 2024-2029 (%)
  • 11.11 UK - Market size and forecast 2024-2029
    • Chart on UK - Market size and forecast 2024-2029 ($ billion)
    • Data Table on UK - Market size and forecast 2024-2029 ($ billion)
    • Chart on UK - Year-over-year growth 2024-2029 (%)
    • Data Table on UK - Year-over-year growth 2024-2029 (%)
  • 11.12 Japan - Market size and forecast 2024-2029
    • Chart on Japan - Market size and forecast 2024-2029 ($ billion)
    • Data Table on Japan - Market size and forecast 2024-2029 ($ billion)
    • Chart on Japan - Year-over-year growth 2024-2029 (%)
    • Data Table on Japan - Year-over-year growth 2024-2029 (%)
  • 11.13 India - Market size and forecast 2024-2029
    • Chart on India - Market size and forecast 2024-2029 ($ billion)
    • Data Table on India - Market size and forecast 2024-2029 ($ billion)
    • Chart on India - Year-over-year growth 2024-2029 (%)
    • Data Table on India - Year-over-year growth 2024-2029 (%)
  • 11.14 France - Market size and forecast 2024-2029
    • Chart on France - Market size and forecast 2024-2029 ($ billion)
    • Data Table on France - Market size and forecast 2024-2029 ($ billion)
    • Chart on France - Year-over-year growth 2024-2029 (%)
    • Data Table on France - Year-over-year growth 2024-2029 (%)
  • 11.15 Italy - Market size and forecast 2024-2029
    • Chart on Italy - Market size and forecast 2024-2029 ($ billion)
    • Data Table on Italy - Market size and forecast 2024-2029 ($ billion)
    • Chart on Italy - Year-over-year growth 2024-2029 (%)
    • Data Table on Italy - Year-over-year growth 2024-2029 (%)
  • 11.16 Brazil - Market size and forecast 2024-2029
    • Chart on Brazil - Market size and forecast 2024-2029 ($ billion)
    • Data Table on Brazil - Market size and forecast 2024-2029 ($ billion)
    • Chart on Brazil - Year-over-year growth 2024-2029 (%)
    • Data Table on Brazil - Year-over-year growth 2024-2029 (%)
  • 11.17 Spain - Market size and forecast 2024-2029
    • Chart on Spain - Market size and forecast 2024-2029 ($ billion)
    • Data Table on Spain - Market size and forecast 2024-2029 ($ billion)
    • Chart on Spain - Year-over-year growth 2024-2029 (%)
    • Data Table on Spain - Year-over-year growth 2024-2029 (%)
  • 11.18 Market opportunity By Geographical Landscape
    • Market opportunity By Geographical Landscape ($ billion)
    • Data Tables on Market opportunity By Geographical Landscape ($ billion)

12 Drivers, Challenges, and Opportunity/Restraints

  • 12.1 Market drivers
  • 12.2 Market challenges
  • 12.3 Impact of drivers and challenges
    • Impact of drivers and challenges in 2024 and 2029
  • 12.4 Market opportunities/restraints

13 Competitive Landscape

  • 13.1 Overview
  • 13.2 Competitive Landscape
    • Overview on criticality of inputs and factors of differentiation
  • 13.3 Landscape disruption
    • Overview on factors of disruption
  • 13.4 Industry risks
    • Impact of key risks on business

14 Competitive Analysis

  • 14.1 Companies profiled
    • Companies covered
  • 14.2 Company ranking index
    • Company ranking index
  • 14.3 Market positioning of companies
    • Matrix on companies position and classification
  • 14.4 AspireIQ Inc.
    • AspireIQ Inc. - Overview
    • AspireIQ Inc. - Product / Service
    • AspireIQ Inc. - Key offerings
    • SWOT
  • 14.5 Cision US Inc.
    • Cision US Inc. - Overview
    • Cision US Inc. - Product / Service
    • Cision US Inc. - Key offerings
    • SWOT
  • 14.6 CreatorIQ
    • CreatorIQ - Overview
    • CreatorIQ - Product / Service
    • CreatorIQ - Key offerings
    • SWOT
  • 14.7 Emplifi Inc
    • Emplifi Inc - Overview
    • Emplifi Inc - Product / Service
    • Emplifi Inc - Key offerings
    • SWOT
  • 14.8 ExpertVoice Inc.
    • ExpertVoice Inc. - Overview
    • ExpertVoice Inc. - Product / Service
    • ExpertVoice Inc. - Key offerings
    • SWOT
  • 14.9 Fashion GPS Inc.
    • Fashion GPS Inc. - Overview
    • Fashion GPS Inc. - Product / Service
    • Fashion GPS Inc. - Key offerings
    • SWOT
  • 14.10 Impact Tech Inc.
    • Impact Tech Inc. - Overview
    • Impact Tech Inc. - Product / Service
    • Impact Tech Inc. - Key offerings
    • SWOT
  • 14.11 IZEA Worldwide Inc.
    • IZEA Worldwide Inc. - Overview
    • IZEA Worldwide Inc. - Product / Service
    • IZEA Worldwide Inc. - Key offerings
    • SWOT
  • 14.12 JuliusWorks Inc.
    • JuliusWorks Inc. - Overview
    • JuliusWorks Inc. - Product / Service
    • JuliusWorks Inc. - Key offerings
    • SWOT
  • 14.13 Linqia Inc.
    • Linqia Inc. - Overview
    • Linqia Inc. - Product / Service
    • Linqia Inc. - Key offerings
    • SWOT
  • 14.14 Lumanu Inc.
    • Lumanu Inc. - Overview
    • Lumanu Inc. - Product / Service
    • Lumanu Inc. - Key offerings
    • SWOT
  • 14.15 Mavrck LLC
    • Mavrck LLC - Overview
    • Mavrck LLC - Product / Service
    • Mavrck LLC - Key offerings
    • SWOT
  • 14.16 Meltwater NV
    • Meltwater NV - Overview
    • Meltwater NV - Product / Service
    • Meltwater NV - Key news
    • Meltwater NV - Key offerings
    • SWOT
  • 14.17 Quotient Technology Inc.
    • Quotient Technology Inc. - Overview
    • Quotient Technology Inc. - Product / Service
    • Quotient Technology Inc. - Key offerings
    • SWOT
  • 14.18 Upfluence Inc.
    • Upfluence Inc. - Overview
    • Upfluence Inc. - Product / Service
    • Upfluence Inc. - Key offerings
    • SWOT

15 Appendix

  • 15.1 Scope of the report
  • 15.2 Inclusions and exclusions checklist
    • Inclusions checklist
    • Exclusions checklist
  • 15.3 Currency conversion rates for US$
    • Currency conversion rates for US$
  • 15.4 Research methodology
    • Research methodology
  • 15.5 Data procurement
    • Information sources
  • 15.6 Data validation
    • Data validation
  • 15.7 Validation techniques employed for market sizing
    • Validation techniques employed for market sizing
  • 15.8 Data synthesis
    • Data synthesis
  • 15.9 360 degree market analysis
    • 360 degree market analysis
  • 15.10 List of abbreviations
    • List of abbreviations

Exhibits:

  • Exhibits1: Executive Summary - Chart on Market Overview
  • Exhibits2: Executive Summary - Data Table on Market Overview
  • Exhibits3: Executive Summary - Chart on Global Market Characteristics
  • Exhibits4: Executive Summary - Chart on Market By Geographical Landscape
  • Exhibits5: Executive Summary - Chart on Market Segmentation by End-user
  • Exhibits6: Executive Summary - Chart on Market Segmentation by Application
  • Exhibits7: Executive Summary - Chart on Incremental Growth
  • Exhibits8: Executive Summary - Data Table on Incremental Growth
  • Exhibits9: Executive Summary - Chart on Company Market Positioning
  • Exhibits10: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
  • Exhibits11: Overview on criticality of inputs and factors of differentiation
  • Exhibits12: Overview on factors of disruption
  • Exhibits13: Impact of drivers and challenges in 2024 and 2029
  • Exhibits14: Parent Market
  • Exhibits15: Data Table on - Parent Market
  • Exhibits16: Market characteristics analysis
  • Exhibits17: Value chain analysis
  • Exhibits18: Offerings of companies included in the market definition
  • Exhibits19: Market segments
  • Exhibits20: Chart on Global - Market size and forecast 2024-2029 ($ billion)
  • Exhibits21: Data Table on Global - Market size and forecast 2024-2029 ($ billion)
  • Exhibits22: Chart on Global Market: Year-over-year growth 2024-2029 (%)
  • Exhibits23: Data Table on Global Market: Year-over-year growth 2024-2029 (%)
  • Exhibits24: Historic Market Size - Data Table on Global Influencer Marketing Platform Market 2019 - 2023 ($ billion)
  • Exhibits25: Historic Market Size - End-user Segment 2019 - 2023 ($ billion)
  • Exhibits26: Historic Market Size - Application Segment 2019 - 2023 ($ billion)
  • Exhibits27: Historic Market Size - Geography Segment 2019 - 2023 ($ billion)
  • Exhibits28: Historic Market Size - Country Segment 2019 - 2023 ($ billion)
  • Exhibits29: Five forces analysis - Comparison between 2024 and 2029
  • Exhibits30: Bargaining power of buyers - Impact of key factors 2024 and 2029
  • Exhibits31: Bargaining power of suppliers - Impact of key factors in 2024 and 2029
  • Exhibits32: Threat of new entrants - Impact of key factors in 2024 and 2029
  • Exhibits33: Threat of substitutes - Impact of key factors in 2024 and 2029
  • Exhibits34: Threat of rivalry - Impact of key factors in 2024 and 2029
  • Exhibits35: Chart on Market condition - Five forces 2024 and 2029
  • Exhibits36: Chart on End-user - Market share 2024-2029 (%)
  • Exhibits37: Data Table on End-user - Market share 2024-2029 (%)
  • Exhibits38: Chart on Comparison by End-user
  • Exhibits39: Data Table on Comparison by End-user
  • Exhibits40: Chart on Large enterprise - Market size and forecast 2024-2029 ($ billion)
  • Exhibits41: Data Table on Large enterprise - Market size and forecast 2024-2029 ($ billion)
  • Exhibits42: Chart on Large enterprise - Year-over-year growth 2024-2029 (%)
  • Exhibits43: Data Table on Large enterprise - Year-over-year growth 2024-2029 (%)
  • Exhibits44: Chart on Small and medium enterprise - Market size and forecast 2024-2029 ($ billion)
  • Exhibits45: Data Table on Small and medium enterprise - Market size and forecast 2024-2029 ($ billion)
  • Exhibits46: Chart on Small and medium enterprise - Year-over-year growth 2024-2029 (%)
  • Exhibits47: Data Table on Small and medium enterprise - Year-over-year growth 2024-2029 (%)
  • Exhibits48: Market opportunity by End-user ($ billion)
  • Exhibits49: Data Table on Market opportunity by End-user ($ billion)
  • Exhibits50: Chart on Application - Market share 2024-2029 (%)
  • Exhibits51: Data Table on Application - Market share 2024-2029 (%)
  • Exhibits52: Chart on Comparison by Application
  • Exhibits53: Data Table on Comparison by Application
  • Exhibits54: Chart on Fashion and lifestyle - Market size and forecast 2024-2029 ($ billion)
  • Exhibits55: Data Table on Fashion and lifestyle - Market size and forecast 2024-2029 ($ billion)
  • Exhibits56: Chart on Fashion and lifestyle - Year-over-year growth 2024-2029 (%)
  • Exhibits57: Data Table on Fashion and lifestyle - Year-over-year growth 2024-2029 (%)
  • Exhibits58: Chart on Food and entertainment - Market size and forecast 2024-2029 ($ billion)
  • Exhibits59: Data Table on Food and entertainment - Market size and forecast 2024-2029 ($ billion)
  • Exhibits60: Chart on Food and entertainment - Year-over-year growth 2024-2029 (%)
  • Exhibits61: Data Table on Food and entertainment - Year-over-year growth 2024-2029 (%)
  • Exhibits62: Chart on Travel and holiday - Market size and forecast 2024-2029 ($ billion)
  • Exhibits63: Data Table on Travel and holiday - Market size and forecast 2024-2029 ($ billion)
  • Exhibits64: Chart on Travel and holiday - Year-over-year growth 2024-2029 (%)
  • Exhibits65: Data Table on Travel and holiday - Year-over-year growth 2024-2029 (%)
  • Exhibits66: Chart on Sports and fitness - Market size and forecast 2024-2029 ($ billion)
  • Exhibits67: Data Table on Sports and fitness - Market size and forecast 2024-2029 ($ billion)
  • Exhibits68: Chart on Sports and fitness - Year-over-year growth 2024-2029 (%)
  • Exhibits69: Data Table on Sports and fitness - Year-over-year growth 2024-2029 (%)
  • Exhibits70: Chart on Others - Market size and forecast 2024-2029 ($ billion)
  • Exhibits71: Data Table on Others - Market size and forecast 2024-2029 ($ billion)
  • Exhibits72: Chart on Others - Year-over-year growth 2024-2029 (%)
  • Exhibits73: Data Table on Others - Year-over-year growth 2024-2029 (%)
  • Exhibits74: Market opportunity by Application ($ billion)
  • Exhibits75: Data Table on Market opportunity by Application ($ billion)
  • Exhibits76: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
  • Exhibits77: Chart on Market share By Geographical Landscape 2024-2029 (%)
  • Exhibits78: Data Table on Market share By Geographical Landscape 2024-2029 (%)
  • Exhibits79: Chart on Geographic comparison
  • Exhibits80: Data Table on Geographic comparison
  • Exhibits81: Chart on North America - Market size and forecast 2024-2029 ($ billion)
  • Exhibits82: Data Table on North America - Market size and forecast 2024-2029 ($ billion)
  • Exhibits83: Chart on North America - Year-over-year growth 2024-2029 (%)
  • Exhibits84: Data Table on North America - Year-over-year growth 2024-2029 (%)
  • Exhibits85: Chart on Europe - Market size and forecast 2024-2029 ($ billion)
  • Exhibits86: Data Table on Europe - Market size and forecast 2024-2029 ($ billion)
  • Exhibits87: Chart on Europe - Year-over-year growth 2024-2029 (%)
  • Exhibits88: Data Table on Europe - Year-over-year growth 2024-2029 (%)
  • Exhibits89: Chart on APAC - Market size and forecast 2024-2029 ($ billion)
  • Exhibits90: Data Table on APAC - Market size and forecast 2024-2029 ($ billion)
  • Exhibits91: Chart on APAC - Year-over-year growth 2024-2029 (%)
  • Exhibits92: Data Table on APAC - Year-over-year growth 2024-2029 (%)
  • Exhibits93: Chart on Middle East and Africa - Market size and forecast 2024-2029 ($ billion)
  • Exhibits94: Data Table on Middle East and Africa - Market size and forecast 2024-2029 ($ billion)
  • Exhibits95: Chart on Middle East and Africa - Year-over-year growth 2024-2029 (%)
  • Exhibits96: Data Table on Middle East and Africa - Year-over-year growth 2024-2029 (%)
  • Exhibits97: Chart on South America - Market size and forecast 2024-2029 ($ billion)
  • Exhibits98: Data Table on South America - Market size and forecast 2024-2029 ($ billion)
  • Exhibits99: Chart on South America - Year-over-year growth 2024-2029 (%)
  • Exhibits100: Data Table on South America - Year-over-year growth 2024-2029 (%)
  • Exhibits101: Chart on US - Market size and forecast 2024-2029 ($ billion)
  • Exhibits102: Data Table on US - Market size and forecast 2024-2029 ($ billion)
  • Exhibits103: Chart on US - Year-over-year growth 2024-2029 (%)
  • Exhibits104: Data Table on US - Year-over-year growth 2024-2029 (%)
  • Exhibits105: Chart on Germany - Market size and forecast 2024-2029 ($ billion)
  • Exhibits106: Data Table on Germany - Market size and forecast 2024-2029 ($ billion)
  • Exhibits107: Chart on Germany - Year-over-year growth 2024-2029 (%)
  • Exhibits108: Data Table on Germany - Year-over-year growth 2024-2029 (%)
  • Exhibits109: Chart on China - Market size and forecast 2024-2029 ($ billion)
  • Exhibits110: Data Table on China - Market size and forecast 2024-2029 ($ billion)
  • Exhibits111: Chart on China - Year-over-year growth 2024-2029 (%)
  • Exhibits112: Data Table on China - Year-over-year growth 2024-2029 (%)
  • Exhibits113: Chart on UK - Market size and forecast 2024-2029 ($ billion)
  • Exhibits114: Data Table on UK - Market size and forecast 2024-2029 ($ billion)
  • Exhibits115: Chart on UK - Year-over-year growth 2024-2029 (%)
  • Exhibits116: Data Table on UK - Year-over-year growth 2024-2029 (%)
  • Exhibits117: Chart on Japan - Market size and forecast 2024-2029 ($ billion)
  • Exhibits118: Data Table on Japan - Market size and forecast 2024-2029 ($ billion)
  • Exhibits119: Chart on Japan - Year-over-year growth 2024-2029 (%)
  • Exhibits120: Data Table on Japan - Year-over-year growth 2024-2029 (%)
  • Exhibits121: Chart on India - Market size and forecast 2024-2029 ($ billion)
  • Exhibits122: Data Table on India - Market size and forecast 2024-2029 ($ billion)
  • Exhibits123: Chart on India - Year-over-year growth 2024-2029 (%)
  • Exhibits124: Data Table on India - Year-over-year growth 2024-2029 (%)
  • Exhibits125: Chart on France - Market size and forecast 2024-2029 ($ billion)
  • Exhibits126: Data Table on France - Market size and forecast 2024-2029 ($ billion)
  • Exhibits127: Chart on France - Year-over-year growth 2024-2029 (%)
  • Exhibits128: Data Table on France - Year-over-year growth 2024-2029 (%)
  • Exhibits129: Chart on Italy - Market size and forecast 2024-2029 ($ billion)
  • Exhibits130: Data Table on Italy - Market size and forecast 2024-2029 ($ billion)
  • Exhibits131: Chart on Italy - Year-over-year growth 2024-2029 (%)
  • Exhibits132: Data Table on Italy - Year-over-year growth 2024-2029 (%)
  • Exhibits133: Chart on Brazil - Market size and forecast 2024-2029 ($ billion)
  • Exhibits134: Data Table on Brazil - Market size and forecast 2024-2029 ($ billion)
  • Exhibits135: Chart on Brazil - Year-over-year growth 2024-2029 (%)
  • Exhibits136: Data Table on Brazil - Year-over-year growth 2024-2029 (%)
  • Exhibits137: Chart on Spain - Market size and forecast 2024-2029 ($ billion)
  • Exhibits138: Data Table on Spain - Market size and forecast 2024-2029 ($ billion)
  • Exhibits139: Chart on Spain - Year-over-year growth 2024-2029 (%)
  • Exhibits140: Data Table on Spain - Year-over-year growth 2024-2029 (%)
  • Exhibits141: Market opportunity By Geographical Landscape ($ billion)
  • Exhibits142: Data Tables on Market opportunity By Geographical Landscape ($ billion)
  • Exhibits143: Impact of drivers and challenges in 2024 and 2029
  • Exhibits144: Overview on criticality of inputs and factors of differentiation
  • Exhibits145: Overview on factors of disruption
  • Exhibits146: Impact of key risks on business
  • Exhibits147: Companies covered
  • Exhibits148: Company ranking index
  • Exhibits149: Matrix on companies position and classification
  • Exhibits150: AspireIQ Inc. - Overview
  • Exhibits151: AspireIQ Inc. - Product / Service
  • Exhibits152: AspireIQ Inc. - Key offerings
  • Exhibits153: SWOT
  • Exhibits154: Cision US Inc. - Overview
  • Exhibits155: Cision US Inc. - Product / Service
  • Exhibits156: Cision US Inc. - Key offerings
  • Exhibits157: SWOT
  • Exhibits158: CreatorIQ - Overview
  • Exhibits159: CreatorIQ - Product / Service
  • Exhibits160: CreatorIQ - Key offerings
  • Exhibits161: SWOT
  • Exhibits162: Emplifi Inc - Overview
  • Exhibits163: Emplifi Inc - Product / Service
  • Exhibits164: Emplifi Inc - Key offerings
  • Exhibits165: SWOT
  • Exhibits166: ExpertVoice Inc. - Overview
  • Exhibits167: ExpertVoice Inc. - Product / Service
  • Exhibits168: ExpertVoice Inc. - Key offerings
  • Exhibits169: SWOT
  • Exhibits170: Fashion GPS Inc. - Overview
  • Exhibits171: Fashion GPS Inc. - Product / Service
  • Exhibits172: Fashion GPS Inc. - Key offerings
  • Exhibits173: SWOT
  • Exhibits174: Impact Tech Inc. - Overview
  • Exhibits175: Impact Tech Inc. - Product / Service
  • Exhibits176: Impact Tech Inc. - Key offerings
  • Exhibits177: SWOT
  • Exhibits178: IZEA Worldwide Inc. - Overview
  • Exhibits179: IZEA Worldwide Inc. - Product / Service
  • Exhibits180: IZEA Worldwide Inc. - Key offerings
  • Exhibits181: SWOT
  • Exhibits182: JuliusWorks Inc. - Overview
  • Exhibits183: JuliusWorks Inc. - Product / Service
  • Exhibits184: JuliusWorks Inc. - Key offerings
  • Exhibits185: SWOT
  • Exhibits186: Linqia Inc. - Overview
  • Exhibits187: Linqia Inc. - Product / Service
  • Exhibits188: Linqia Inc. - Key offerings
  • Exhibits189: SWOT
  • Exhibits190: Lumanu Inc. - Overview
  • Exhibits191: Lumanu Inc. - Product / Service
  • Exhibits192: Lumanu Inc. - Key offerings
  • Exhibits193: SWOT
  • Exhibits194: Mavrck LLC - Overview
  • Exhibits195: Mavrck LLC - Product / Service
  • Exhibits196: Mavrck LLC - Key offerings
  • Exhibits197: SWOT
  • Exhibits198: Meltwater NV - Overview
  • Exhibits199: Meltwater NV - Product / Service
  • Exhibits200: Meltwater NV - Key news
  • Exhibits201: Meltwater NV - Key offerings
  • Exhibits202: SWOT
  • Exhibits203: Quotient Technology Inc. - Overview
  • Exhibits204: Quotient Technology Inc. - Product / Service
  • Exhibits205: Quotient Technology Inc. - Key offerings
  • Exhibits206: SWOT
  • Exhibits207: Upfluence Inc. - Overview
  • Exhibits208: Upfluence Inc. - Product / Service
  • Exhibits209: Upfluence Inc. - Key offerings
  • Exhibits210: SWOT
  • Exhibits211: Inclusions checklist
  • Exhibits212: Exclusions checklist
  • Exhibits213: Currency conversion rates for US$
  • Exhibits214: Research methodology
  • Exhibits215: Information sources
  • Exhibits216: Data validation
  • Exhibits217: Validation techniques employed for market sizing
  • Exhibits218: Data synthesis
  • Exhibits219: 360 degree market analysis
  • Exhibits220: List of abbreviations