2025-2029年全球社群媒体管理软体市场
市场调查报告书
商品编码
1681200

2025-2029年全球社群媒体管理软体市场

Global Social Media Management Software Market 2025-2029

出版日期: | 出版商: TechNavio | 英文 219 Pages | 订单完成后即时交付

价格
简介目录

预计 2024 年至 2029 年期间社群媒体管理软体市场规模将达到 549.812 亿美元,预测期内复合年增长率为 24.9%。

本报告对社群媒体管理软体市场进行了全面分析,包括市场规模、预测、趋势、成长动力、挑战以及涵盖约 25 家供应商的供应商分析。

它提供了对当前市场情景、最新趋势和驱动因素以及整体市场环境的最新分析。推动市场发展的因素包括社交媒体用户数量的增加、社交媒体广告的增加以及对有效管理社交媒体帐户的需求的不断增长。

市场覆盖
基准年 2025
年底 2029
预测期 2025-2029
成长动力 加速度
2025与前一年同期比较 24.3%
复合年增长率 24.9%
增量金额 549.812亿美元

研究采用客观结合一手资料和二手资料的方式进行,其中包括来自业界主要参与者的意见。该报告还提供了主要企业的分析以及按地理分析和供应商格局细分的综合市场规模资料。该报告包括资料和预测资料。

该研究认为,社群媒体管理软体中分析科技的使用是推动未来几年社群媒体管理软体市场成长的关键原因之一。此外,社群媒体管理软体中人工智慧的使用、即时参与以及聊天机器人的日益普及将导致市场产生巨大的需求。

目录

第一章执行摘要

  • 市场概览

第二章 Technavio 分析

  • 价格、生命週期、顾客购买篮、采用率和购买标准的分析
  • 投入与差异化因素的重要性
  • 混乱的根源
  • 驱动因素和挑战的影响

第三章 市场状况

  • 市场生态系统
  • 市场特征
  • 价值链分析

第四章 市场规模

  • 市场定义
  • 市场区隔分析
  • 2024年市场规模
  • 2024-2029年市场展望

第五章 市场规模表现

  • 社群媒体管理软体市场(2019-2023)
  • 2019-2023年最终用户細項分析
  • 2019-2023 年按部署細項分析
  • 2019-2023年产业細項分析
  • 2019-2023年区域細項分析
  • 2019-2023年国家細項分析

第六章定性分析

  • 人工智慧的影响:社群媒体管理软体的全球市场

第七章五力分析

  • 五力模型摘要
  • 买家的议价能力
  • 供应商的议价能力
  • 新进入者的威胁
  • 替代品的威胁
  • 竞争威胁
  • 市场状况

8. 按最终用户细分市场

  • 市场区隔
  • 比较:按最终用户
  • 零售与消费品:2024-2029 年市场规模与预测
  • 医疗保健与生命科学:2024-2029 年市场规模与预测
  • IT 和通讯:市场规模和预测 2024-2029
  • 政府与公共部门:市场规模与预测 2024-2029
  • 其他:2024-2029 年市场规模及预测
  • 最终用户的市场机会

第九章 依部署细分市场

  • 市场区隔
  • 比较:按部署
  • 云端基础:市场规模及预测 2024-2029
  • 本地部署:市场规模及预测 2024-2029
  • 部署的市场机会

第十章 按行业分類的市场细分

  • 市场区隔
  • 比较:按行业
  • 大型企业:2024 年至 2029 年市场规模及预测
  • 中小企业:市场规模及预测 2024-2029
  • 各行业的市场机会

第十一章 客户情况

  • 客户概览

第十二章 地区情势

  • 地理细分
  • 区域比较
  • 北美:2024-2029 年市场规模及预测
  • 欧洲:2024-2029 年市场规模及预测
  • 亚太地区:2024-2029 年市场规模及预测
  • 中东和非洲:2024-2029 年市场规模及预测
  • 南美洲:2024-2029 年市场规模及预测
  • 美国:市场规模及预测(2024-2029)
  • 中国:2024-2029年市场规模及预测
  • 德国:2024-2029年市场规模及预测
  • 加拿大:2024-2029 年市场规模及预测
  • 英国:2024-2029 年市场规模及预测
  • 印度:2024-2029 年市场规模及预测
  • 法国:2024-2029年市场规模及预测
  • 日本:2024-2029 年市场规模及预测
  • 义大利:2024-2029 年市场规模及预测
  • 按地区分類的市场机会

第十三章 驱动因素、挑战、机会与限制因素

  • 市场驱动因素
  • 市场挑战
  • 驱动因素和挑战的影响
  • 市场机会与限制

第十四章竞争格局

  • 概述
  • 竞争格局
  • 令人困惑的情况
  • 产业风险

第十五章 竞争分析

  • 公司简介
  • 企业排名指数
  • 公司市场定位
  • Adobe Inc.
  • Hootsuite Inc.
  • HubSpot Inc.
  • International Business Machines Corp.
  • Meltwater NV
  • Onclusive Inc.
  • Oracle Corp.
  • Platinum Equity Advisors LLC
  • Qualtrics LLC
  • Salesforce Inc.
  • Sprinklr Inc.
  • Sprout Social Inc.
  • Talkwalker Sarl
  • Vista Equity Partners Management LLC
  • Zoho Corp. Pvt. Ltd.

第十六章 附录

简介目录
Product Code: IRTNTR45115

The social media management software market is forecasted to grow by USD 54981.2 million during 2024-2029, accelerating at a CAGR of 24.9% during the forecast period. The report on the social media management software market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by increasing number of users on social media, increasing social media advertising, and growing need to manage social media accounts efficiently.

Market Scope
Base Year2025
End Year2029
Series Year2025-2029
Growth MomentumAccelerate
YOY 202524.3%
CAGR24.9%
Incremental Value$54981.2 mn

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market size data, segment with regional analysis and vendor landscape in addition to an analysis of the key companies. Reports have historic and forecast data.

Technavio's social media management software market is segmented as below:

By End-user

    • Retail and consumer goods
    • Healthcare and life sciences
    • IT and telecom
    • Government and public sector
    • Others

By Deployment

    • Cloud-based
    • On-premises

By Sector

    • Large enterprises
    • Small and medium sized enterprises

By Geographical Landscape

    • North America
    • Europe
    • APAC
    • Middle East and Africa
    • South America

This study identifies the use of analytics in social media management software as one of the prime reasons driving the social media management software market growth during the next few years. Also, use of AI with social media management software and growing popularity of real-time engagement and chatbots will lead to sizable demand in the market.

The report on the social media management software market covers the following areas:

    • Social Media Management Software Market sizing
    • Social Media Management Software Market forecast
    • Social Media Management Software Market industry analysis

The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading social media management software market vendors that include Adobe Inc., Buffer Inc., Hootsuite Inc., HubSpot Inc., International Business Machines Corp., Meltwater NV, NetBase Solutions Inc., Onclusive Inc., Oracle Corp., Platinum Equity Advisors LLC, Qualtrics LLC, Salesforce Inc., Sendible Ltd., Sprinklr Inc., Sprout Social Inc., Talkwalker Sarl, Vista Equity Partners Management LLC, and Zoho Corp. Pvt. Ltd.. Also, the social media management software market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.

Table of Contents

1 Executive Summary

  • 1.1 Market overview
    • Executive Summary - Chart on Market Overview
    • Executive Summary - Data Table on Market Overview
    • Executive Summary - Chart on Global Market Characteristics
    • Executive Summary - Chart on Market By Geographical Landscape
    • Executive Summary - Chart on Market Segmentation by End-user
    • Executive Summary - Chart on Market Segmentation by Deployment
    • Executive Summary - Chart on Market Segmentation by Sector
    • Executive Summary - Chart on Incremental Growth
    • Executive Summary - Data Table on Incremental Growth
    • Executive Summary - Chart on Company Market Positioning

2 Technavio Analysis

  • 2.1 Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
    • Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
  • 2.2 Criticality of inputs and Factors of differentiation
    • Overview on criticality of inputs and factors of differentiation
  • 2.3 Factors of disruption
    • Overview on factors of disruption
  • 2.4 Impact of drivers and challenges
    • Impact of drivers and challenges in 2024 and 2029

3 Market Landscape

  • 3.1 Market ecosystem
    • Parent Market
    • Data Table on - Parent Market
  • 3.2 Market characteristics
    • Market characteristics analysis
  • 3.3 Value chain analysis
    • Value chain analysis

4 Market Sizing

  • 4.1 Market definition
    • Offerings of companies included in the market definition
  • 4.2 Market segment analysis
    • Market segments
  • 4.3 Market size 2024
  • 4.4 Market outlook: Forecast for 2024-2029
    • Chart on Global - Market size and forecast 2024-2029 ($ million)
    • Data Table on Global - Market size and forecast 2024-2029 ($ million)
    • Chart on Global Market: Year-over-year growth 2024-2029 (%)
    • Data Table on Global Market: Year-over-year growth 2024-2029 (%)

5 Historic Market Size

  • 5.1 Global Social Media Management Software Market 2019 - 2023
    • Historic Market Size - Data Table on Global Social Media Management Software Market 2019 - 2023 ($ million)
  • 5.2 End-user segment analysis 2019 - 2023
    • Historic Market Size - End-user Segment 2019 - 2023 ($ million)
  • 5.3 Deployment segment analysis 2019 - 2023
    • Historic Market Size - Deployment Segment 2019 - 2023 ($ million)
  • 5.4 Sector segment analysis 2019 - 2023
    • Historic Market Size - Sector Segment 2019 - 2023 ($ million)
  • 5.5 Geography segment analysis 2019 - 2023
    • Historic Market Size - Geography Segment 2019 - 2023 ($ million)
  • 5.6 Country segment analysis 2019 - 2023
    • Historic Market Size - Country Segment 2019 - 2023 ($ million)

6 Qualitative Analysis

  • 6.1 Impact of AI on Global Social Media Management Software Market

7 Five Forces Analysis

  • 7.1 Five forces summary
    • Five forces analysis - Comparison between 2024 and 2029
  • 7.2 Bargaining power of buyers
    • Bargaining power of buyers - Impact of key factors 2024 and 2029
  • 7.3 Bargaining power of suppliers
    • Bargaining power of suppliers - Impact of key factors in 2024 and 2029
  • 7.4 Threat of new entrants
    • Threat of new entrants - Impact of key factors in 2024 and 2029
  • 7.5 Threat of substitutes
    • Threat of substitutes - Impact of key factors in 2024 and 2029
  • 7.6 Threat of rivalry
    • Threat of rivalry - Impact of key factors in 2024 and 2029
  • 7.7 Market condition
    • Chart on Market condition - Five forces 2024 and 2029

8 Market Segmentation by End-user

  • 8.1 Market segments
    • Chart on End-user - Market share 2024-2029 (%)
    • Data Table on End-user - Market share 2024-2029 (%)
  • 8.2 Comparison by End-user
    • Chart on Comparison by End-user
    • Data Table on Comparison by End-user
  • 8.3 Retail and consumer goods - Market size and forecast 2024-2029
    • Chart on Retail and consumer goods - Market size and forecast 2024-2029 ($ million)
    • Data Table on Retail and consumer goods - Market size and forecast 2024-2029 ($ million)
    • Chart on Retail and consumer goods - Year-over-year growth 2024-2029 (%)
    • Data Table on Retail and consumer goods - Year-over-year growth 2024-2029 (%)
  • 8.4 Healthcare and life sciences - Market size and forecast 2024-2029
    • Chart on Healthcare and life sciences - Market size and forecast 2024-2029 ($ million)
    • Data Table on Healthcare and life sciences - Market size and forecast 2024-2029 ($ million)
    • Chart on Healthcare and life sciences - Year-over-year growth 2024-2029 (%)
    • Data Table on Healthcare and life sciences - Year-over-year growth 2024-2029 (%)
  • 8.5 IT and telecom - Market size and forecast 2024-2029
    • Chart on IT and telecom - Market size and forecast 2024-2029 ($ million)
    • Data Table on IT and telecom - Market size and forecast 2024-2029 ($ million)
    • Chart on IT and telecom - Year-over-year growth 2024-2029 (%)
    • Data Table on IT and telecom - Year-over-year growth 2024-2029 (%)
  • 8.6 Government and public sector - Market size and forecast 2024-2029
    • Chart on Government and public sector - Market size and forecast 2024-2029 ($ million)
    • Data Table on Government and public sector - Market size and forecast 2024-2029 ($ million)
    • Chart on Government and public sector - Year-over-year growth 2024-2029 (%)
    • Data Table on Government and public sector - Year-over-year growth 2024-2029 (%)
  • 8.7 Others - Market size and forecast 2024-2029
    • Chart on Others - Market size and forecast 2024-2029 ($ million)
    • Data Table on Others - Market size and forecast 2024-2029 ($ million)
    • Chart on Others - Year-over-year growth 2024-2029 (%)
    • Data Table on Others - Year-over-year growth 2024-2029 (%)
  • 8.8 Market opportunity by End-user
    • Market opportunity by End-user ($ million)
    • Data Table on Market opportunity by End-user ($ million)

9 Market Segmentation by Deployment

  • 9.1 Market segments
    • Chart on Deployment - Market share 2024-2029 (%)
    • Data Table on Deployment - Market share 2024-2029 (%)
  • 9.2 Comparison by Deployment
    • Chart on Comparison by Deployment
    • Data Table on Comparison by Deployment
  • 9.3 Cloud-based - Market size and forecast 2024-2029
    • Chart on Cloud-based - Market size and forecast 2024-2029 ($ million)
    • Data Table on Cloud-based - Market size and forecast 2024-2029 ($ million)
    • Chart on Cloud-based - Year-over-year growth 2024-2029 (%)
    • Data Table on Cloud-based - Year-over-year growth 2024-2029 (%)
  • 9.4 On-premises - Market size and forecast 2024-2029
    • Chart on On-premises - Market size and forecast 2024-2029 ($ million)
    • Data Table on On-premises - Market size and forecast 2024-2029 ($ million)
    • Chart on On-premises - Year-over-year growth 2024-2029 (%)
    • Data Table on On-premises - Year-over-year growth 2024-2029 (%)
  • 9.5 Market opportunity by Deployment
    • Market opportunity by Deployment ($ million)
    • Data Table on Market opportunity by Deployment ($ million)

10 Market Segmentation by Sector

  • 10.1 Market segments
    • Chart on Sector - Market share 2024-2029 (%)
    • Data Table on Sector - Market share 2024-2029 (%)
  • 10.2 Comparison by Sector
    • Chart on Comparison by Sector
    • Data Table on Comparison by Sector
  • 10.3 Large enterprises - Market size and forecast 2024-2029
    • Chart on Large enterprises - Market size and forecast 2024-2029 ($ million)
    • Data Table on Large enterprises - Market size and forecast 2024-2029 ($ million)
    • Chart on Large enterprises - Year-over-year growth 2024-2029 (%)
    • Data Table on Large enterprises - Year-over-year growth 2024-2029 (%)
  • 10.4 Small and medium sized enterprises - Market size and forecast 2024-2029
    • Chart on Small and medium sized enterprises - Market size and forecast 2024-2029 ($ million)
    • Data Table on Small and medium sized enterprises - Market size and forecast 2024-2029 ($ million)
    • Chart on Small and medium sized enterprises - Year-over-year growth 2024-2029 (%)
    • Data Table on Small and medium sized enterprises - Year-over-year growth 2024-2029 (%)
  • 10.5 Market opportunity by Sector
    • Market opportunity by Sector ($ million)
    • Data Table on Market opportunity by Sector ($ million)

11 Customer Landscape

  • 11.1 Customer landscape overview
    • Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

12 Geographic Landscape

  • 12.1 Geographic segmentation
    • Chart on Market share By Geographical Landscape 2024-2029 (%)
    • Data Table on Market share By Geographical Landscape 2024-2029 (%)
  • 12.2 Geographic comparison
    • Chart on Geographic comparison
    • Data Table on Geographic comparison
  • 12.3 North America - Market size and forecast 2024-2029
    • Chart on North America - Market size and forecast 2024-2029 ($ million)
    • Data Table on North America - Market size and forecast 2024-2029 ($ million)
    • Chart on North America - Year-over-year growth 2024-2029 (%)
    • Data Table on North America - Year-over-year growth 2024-2029 (%)
  • 12.4 Europe - Market size and forecast 2024-2029
    • Chart on Europe - Market size and forecast 2024-2029 ($ million)
    • Data Table on Europe - Market size and forecast 2024-2029 ($ million)
    • Chart on Europe - Year-over-year growth 2024-2029 (%)
    • Data Table on Europe - Year-over-year growth 2024-2029 (%)
  • 12.5 APAC - Market size and forecast 2024-2029
    • Chart on APAC - Market size and forecast 2024-2029 ($ million)
    • Data Table on APAC - Market size and forecast 2024-2029 ($ million)
    • Chart on APAC - Year-over-year growth 2024-2029 (%)
    • Data Table on APAC - Year-over-year growth 2024-2029 (%)
  • 12.6 Middle East and Africa - Market size and forecast 2024-2029
    • Chart on Middle East and Africa - Market size and forecast 2024-2029 ($ million)
    • Data Table on Middle East and Africa - Market size and forecast 2024-2029 ($ million)
    • Chart on Middle East and Africa - Year-over-year growth 2024-2029 (%)
    • Data Table on Middle East and Africa - Year-over-year growth 2024-2029 (%)
  • 12.7 South America - Market size and forecast 2024-2029
    • Chart on South America - Market size and forecast 2024-2029 ($ million)
    • Data Table on South America - Market size and forecast 2024-2029 ($ million)
    • Chart on South America - Year-over-year growth 2024-2029 (%)
    • Data Table on South America - Year-over-year growth 2024-2029 (%)
  • 12.8 US - Market size and forecast 2024-2029
    • Chart on US - Market size and forecast 2024-2029 ($ million)
    • Data Table on US - Market size and forecast 2024-2029 ($ million)
    • Chart on US - Year-over-year growth 2024-2029 (%)
    • Data Table on US - Year-over-year growth 2024-2029 (%)
  • 12.9 China - Market size and forecast 2024-2029
    • Chart on China - Market size and forecast 2024-2029 ($ million)
    • Data Table on China - Market size and forecast 2024-2029 ($ million)
    • Chart on China - Year-over-year growth 2024-2029 (%)
    • Data Table on China - Year-over-year growth 2024-2029 (%)
  • 12.10 Germany - Market size and forecast 2024-2029
    • Chart on Germany - Market size and forecast 2024-2029 ($ million)
    • Data Table on Germany - Market size and forecast 2024-2029 ($ million)
    • Chart on Germany - Year-over-year growth 2024-2029 (%)
    • Data Table on Germany - Year-over-year growth 2024-2029 (%)
  • 12.11 Canada - Market size and forecast 2024-2029
    • Chart on Canada - Market size and forecast 2024-2029 ($ million)
    • Data Table on Canada - Market size and forecast 2024-2029 ($ million)
    • Chart on Canada - Year-over-year growth 2024-2029 (%)
    • Data Table on Canada - Year-over-year growth 2024-2029 (%)
  • 12.12 UK - Market size and forecast 2024-2029
    • Chart on UK - Market size and forecast 2024-2029 ($ million)
    • Data Table on UK - Market size and forecast 2024-2029 ($ million)
    • Chart on UK - Year-over-year growth 2024-2029 (%)
    • Data Table on UK - Year-over-year growth 2024-2029 (%)
  • 12.13 India - Market size and forecast 2024-2029
    • Chart on India - Market size and forecast 2024-2029 ($ million)
    • Data Table on India - Market size and forecast 2024-2029 ($ million)
    • Chart on India - Year-over-year growth 2024-2029 (%)
    • Data Table on India - Year-over-year growth 2024-2029 (%)
  • 12.14 France - Market size and forecast 2024-2029
    • Chart on France - Market size and forecast 2024-2029 ($ million)
    • Data Table on France - Market size and forecast 2024-2029 ($ million)
    • Chart on France - Year-over-year growth 2024-2029 (%)
    • Data Table on France - Year-over-year growth 2024-2029 (%)
  • 12.15 Japan - Market size and forecast 2024-2029
    • Chart on Japan - Market size and forecast 2024-2029 ($ million)
    • Data Table on Japan - Market size and forecast 2024-2029 ($ million)
    • Chart on Japan - Year-over-year growth 2024-2029 (%)
    • Data Table on Japan - Year-over-year growth 2024-2029 (%)
  • 12.16 Italy - Market size and forecast 2024-2029
    • Chart on Italy - Market size and forecast 2024-2029 ($ million)
    • Data Table on Italy - Market size and forecast 2024-2029 ($ million)
    • Chart on Italy - Year-over-year growth 2024-2029 (%)
    • Data Table on Italy - Year-over-year growth 2024-2029 (%)
  • 12.17 Market opportunity By Geographical Landscape
    • Market opportunity By Geographical Landscape ($ million)
    • Data Tables on Market opportunity By Geographical Landscape ($ million)

13 Drivers, Challenges, and Opportunity/Restraints

  • 13.1 Market drivers
  • 13.2 Market challenges
  • 13.3 Impact of drivers and challenges
    • Impact of drivers and challenges in 2024 and 2029
  • 13.4 Market opportunities/restraints

14 Competitive Landscape

  • 14.1 Overview
  • 14.2 Competitive Landscape
    • Overview on criticality of inputs and factors of differentiation
  • 14.3 Landscape disruption
    • Overview on factors of disruption
  • 14.4 Industry risks
    • Impact of key risks on business

15 Competitive Analysis

  • 15.1 Companies profiled
    • Companies covered
  • 15.2 Company ranking index
    • Company ranking index
  • 15.3 Market positioning of companies
    • Matrix on companies position and classification
  • 15.4 Adobe Inc.
    • Adobe Inc. - Overview
    • Adobe Inc. - Business segments
    • Adobe Inc. - Key news
    • Adobe Inc. - Key offerings
    • Adobe Inc. - Segment focus
    • SWOT
  • 15.5 Hootsuite Inc.
    • Hootsuite Inc. - Overview
    • Hootsuite Inc. - Product / Service
    • Hootsuite Inc. - Key offerings
    • SWOT
  • 15.6 HubSpot Inc.
    • HubSpot Inc. - Overview
    • HubSpot Inc. - Product / Service
    • HubSpot Inc. - Key news
    • HubSpot Inc. - Key offerings
    • SWOT
  • 15.7 International Business Machines Corp.
    • International Business Machines Corp. - Overview
    • International Business Machines Corp. - Business segments
    • International Business Machines Corp. - Key news
    • International Business Machines Corp. - Key offerings
    • International Business Machines Corp. - Segment focus
    • SWOT
  • 15.8 Meltwater NV
    • Meltwater NV - Overview
    • Meltwater NV - Product / Service
    • Meltwater NV - Key news
    • Meltwater NV - Key offerings
    • SWOT
  • 15.9 Onclusive Inc.
    • Onclusive Inc. - Overview
    • Onclusive Inc. - Product / Service
    • Onclusive Inc. - Key offerings
    • SWOT
  • 15.10 Oracle Corp.
    • Oracle Corp. - Overview
    • Oracle Corp. - Business segments
    • Oracle Corp. - Key news
    • Oracle Corp. - Key offerings
    • Oracle Corp. - Segment focus
    • SWOT
  • 15.11 Platinum Equity Advisors LLC
    • Platinum Equity Advisors LLC - Overview
    • Platinum Equity Advisors LLC - Product / Service
    • Platinum Equity Advisors LLC - Key offerings
    • SWOT
  • 15.12 Qualtrics LLC
    • Qualtrics LLC - Overview
    • Qualtrics LLC - Product / Service
    • Qualtrics LLC - Key offerings
    • SWOT
  • 15.13 Salesforce Inc.
    • Salesforce Inc. - Overview
    • Salesforce Inc. - Product / Service
    • Salesforce Inc. - Key news
    • Salesforce Inc. - Key offerings
    • SWOT
  • 15.14 Sprinklr Inc.
    • Sprinklr Inc. - Overview
    • Sprinklr Inc. - Product / Service
    • Sprinklr Inc. - Key offerings
    • SWOT
  • 15.15 Sprout Social Inc.
    • Sprout Social Inc. - Overview
    • Sprout Social Inc. - Product / Service
    • Sprout Social Inc. - Key offerings
    • SWOT
  • 15.16 Talkwalker Sarl
    • Talkwalker Sarl - Overview
    • Talkwalker Sarl - Product / Service
    • Talkwalker Sarl - Key offerings
    • SWOT
  • 15.17 Vista Equity Partners Management LLC
    • Vista Equity Partners Management LLC - Overview
    • Vista Equity Partners Management LLC - Product / Service
    • Vista Equity Partners Management LLC - Key offerings
    • SWOT
  • 15.18 Zoho Corp. Pvt. Ltd.
    • Zoho Corp. Pvt. Ltd. - Overview
    • Zoho Corp. Pvt. Ltd. - Product / Service
    • Zoho Corp. Pvt. Ltd. - Key news
    • Zoho Corp. Pvt. Ltd. - Key offerings
    • SWOT

16 Appendix

  • 16.1 Scope of the report
  • 16.2 Inclusions and exclusions checklist
    • Inclusions checklist
    • Exclusions checklist
  • 16.3 Currency conversion rates for US$
    • Currency conversion rates for US$
  • 16.4 Research methodology
    • Research methodology
  • 16.5 Data procurement
    • Information sources
  • 16.6 Data validation
    • Data validation
  • 16.7 Validation techniques employed for market sizing
    • Validation techniques employed for market sizing
  • 16.8 Data synthesis
    • Data synthesis
  • 16.9 360 degree market analysis
    • 360 degree market analysis
  • 16.10 List of abbreviations
    • List of abbreviations