市场调查报告书
商品编码
1466263
品牌非专利市场:按产品类型、药物类型、给药途径、适应症、分销管道 - 全球预测 2024-2030Branded Generics Market by Product (Trade Named Generics, Value-Added), Drug Type (Alkylating Agents, Anti-depressants, Anti-epileptics), Route of Administration, Indication, Distribution Channel - Global Forecast 2024-2030 |
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预计2023年品牌非专利市场规模为4,323亿美元,预计2024年将达到4,942.9亿美元,2030年将达到11,264.3亿美元,复合年增长率为14.66%。
品牌学名药是指与品牌药在生物学上等效的药物,在专利到期后由另一家公司以不同的品牌名称销售。这些药物采用与原厂药相同的活性成分 (API) 配製,并且必须满足有关製造流程、安全性和功效标准的类似监管要求。然而,品牌非专利药与原厂药在辅料、包装材料、生产流程等方面可能存在细微差别。消费者对可及治疗方法的认识不断提高、医疗保健成本不断增加以及重磅药物专利到期数量的增加正在推动品牌非专利市场的成长。然而,有关药品核准和品管的严格监管要求,以及製造商之间激烈竞争导致的价格下降,可能会阻碍市场成长。然而,药物研究的进步使得生物等效产品的开发成为可能,为品牌非专利市场的成长创造了有利可图的机会。
主要市场统计 | |
---|---|
基准年[2023] | 4323亿美元 |
预测年份 [2024] | 4942.9亿美元 |
预测年份 [2030] | 1,126,430 百万美元 |
复合年增长率(%) | 14.66% |
具有高付加价值的品牌非专利将因其付加的优势而广泛采用。
商品非专利是一种将现有学名药的可靠有效性与知名品牌的认可和声誉相结合的药物。这些产品具有学名药药和品牌药的优点,而且价格实惠且品质优良。药厂通常使用品牌学名药来进入竞争激烈的市场,为患者提供具有成本效益的替代品,同时保持对医疗工作者的安全性、有效性和可靠性的信心。付加产品是一个透过为消费者提供额外好处而区别于标准配方的类别。这些付加产品可结合多种活性成分以增强治疗效果,或采用创新剂型以增加便利性,例如缓释性或易于吞嚥的锭剂。在某些情况下,具有付加商品名的学名药,例如 Benitec A(奥美沙群和氨氯地平的组合药物)、Nifedical(硝苯地平)和Digitech(地高辛),可用于减少副作用或提高患者用药依从性。
药物类型高血压治疗中降血压药的高使用率
烷化剂是一类主要用于癌症治疗的药物,透过抑制 DNA 复製来限制癌细胞的生长和增殖,例如Cyclophosphamide、Melphalan和顺Cisplatin。抗忧郁症用于治疗各种型态的忧郁症和焦虑症,因为它们可以恢復大脑中神经传导物质的平衡,特别是血清素、去甲肾上腺素和多巴胺,因此不太常用抗忧郁症,其中包括Fluoxetine、文拉法辛和阿米替林。抗癫痫药物 (AED) 是用于预防或控制癫痫患者癫痫发作的药物。抗高血压药物可以降低高血压患者的血压,降低心臟病、中风和其他併发症的风险。抗精神病药物主要用于治疗双极性情感障碍和思觉失调症等精神障碍的症状。抗代谢药物是一组化疗药物,可抑制癌细胞中的细胞代谢和 DNA 合成,同时也能模仿 DNA 复製的基本组成部分并抑制参与这些过程的关键酵素。荷尔蒙药物用于治疗多种疾病,包括荷尔蒙失衡、内分泌失调和某些癌症。降血脂药物旨在减少血液中三酸甘油酯和胆固醇的升高,从而减少心臟病等心血管疾病的风险。
给药途径:口服给药因其作用时间长而被广泛采用。
口服途径因其方便、易于使用和非侵入性而成为最常见和优选的给药方法。患者口服锭剂、胶囊和液体型态的品牌学名药。此外,由于给药不需要特殊设备或医疗保健专业人员的监督,患者的依从性也得到了提高。肠外给药采用绕过消化器官系统并将药物直接输送到血液的方法。此途径包括皮下(SC)、肌肉内(IM)和静脉内(IV)注射和输注。此途径对于治疗需要快速缓解的病症或口服生物利用度低的药物特别有益。此外,它们通常比口服给药更昂贵,因为它们需要专门的设备和无菌製剂。局部给药涉及将品牌学名药直接涂布在皮肤或黏膜表面,例如乳膏、凝胶、软膏或经皮吸收贴片。此途径允许将药物局部输送到目标局部,同时最大限度地减少全身吸收和潜在的副作用。局部给药的优点包括与全身给药相比副作用风险降低以及易于使用,从而提高患者的依从性。然而,与局部给药相关的挑战包括药物渗透皮肤屏障的变异性以及应用部位的潜在刺激。
适应症 品牌非专利在胃肠道和神经系统疾病的使用迅速增加
品牌非专利对于提供止痛药、非类固醇发炎药 (NSAID) 和鸦片类药物的选择至关重要。品牌非专利为高血压、高血脂症、心臟衰竭和心律不整管理等心血管疾病提供了经济高效的选择。痤疮、真菌感染疾病、湿疹和干癣等皮肤病是全世界患者广泛关注的问题。品牌非专利提供了价格实惠的皮肤科治疗方法,例如皮质类固醇、类视色素A和抗真菌药物。发炎性肠道疾病(IBD)、胃食道逆流症 (GERD) 和大肠激躁症(IBS) 等胃肠道疾病可以透过质子帮浦阻断剂(PPI)、H2 受体拮抗剂和解痉药等经济有效的治疗非专利进行治疗。癫痫、帕金森氏症、多发性硬化症和偏头痛等神经系统疾病需要负担得起且有效的治疗方法,而品牌非专利药包括抗癫痫药 (AED)、多巴胺促效剂和单株抗体,我们正在帮助弥补这一差距。由于创新和分子标靶治疗的成本高昂,品牌非专利可能不可行,例如化疗、荷尔蒙疗法、免疫疗法和蛋白酪氨酸激酶抑制剂(TKI)为癌症治疗提供了具有成本效益的替代方案。学名药包括Celebrex(塞来昔布)胶囊、Vascepa(二十碳五烯酸)胶囊、Jublia(艾夫康唑)外用溶液、Asacol HD(美沙拉嗪)锭剂、Abraxane(白蛋白结合型紫杉醇)和Ampyra(达芬吡啶)锭剂都可以使用。
销售管道管道 不断发展的品牌非专利线上销售管道
品牌非专利药线下分销管道仍然是患者寻求药品的首选,这主要是因为其易于获取并能与医疗专业人员进行即时咨询。医院药局透过确保患者在治疗期间获得负担得起的药物,在提供优质医疗保健方面发挥重要作用。医院药局越来越喜欢品牌非专利,它们在价格实惠和品质保证之间取得了良好的平衡。这些药物是按照严格的指导方针生产的,并保持与专利药物相同的高功效。零售药局是消费者购买药品的主要场所,为寻求具有成本效益的替代品而不影响品质或功效的消费者创造了品牌非专利的巨大潜力。数位技术的快速进步为线上药局和电子商务平台成为药品分销的重要参与者铺平了道路。由于线上管道提供的便利性和成本节约(例如详细的产品资讯、有竞争力的价格和可靠的送货服务),消费者更喜欢在线购买药品,品牌非专利在该领域正在蓬勃发展。
区域洞察
由于强大的医疗基础设施和较高的人均医药支出,美洲地区的市场状况有利。政府努力提高人们对学名药的认识,这为品牌非专利带来了光明的成长前景。此外,大型製药企业对研发的投资导致新产品核准和创新疗法进入该市场。欧盟 (EU) 的品牌非专利产业呈现多样化的景象。随着欧盟国家医疗保健支出的增加以及各国政府对学名药实施优惠的定价政策,对具有成本效益的治疗方案的需求大幅增加。领先公司正在大力投资研发以开发新药,同时在新兴市场保持与低成本药物的竞争力。中东和非洲被认为是品牌非专利市场的成长机会,因为政府改善医疗基础设施和降低药品价格的努力是扩大市场机会的驱动力。由于研究和开发的活性化、政府的支持措施、对学名药的需求增加以及国际公司之间为开发创新治疗方法以满足全球需求而进行的合作激增,亚太地区的品牌非专利正在增长,这显示出巨大的发展潜力。
FPNV定位矩阵
FPNV 定位矩阵对于评估品牌非专利市场至关重要。我们检视与业务策略和产品满意度相关的关键指标,以对供应商进行全面评估。这种深入的分析使用户能够根据自己的要求做出明智的决策。根据评估,供应商被分为四个成功程度不同的像限:前沿(F)、探路者(P)、利基(N)和重要(V)。
市场占有率分析
市场占有率分析是一种综合工具,可以对品牌非专利市场中供应商的现状进行深入而深入的研究。全面比较和分析供应商在整体收益、基本客群和其他关键指标方面的贡献,以便更好地了解公司的绩效及其在争夺市场占有率时面临的挑战。此外,该分析还提供了对该行业竞争特征的宝贵见解,包括在研究基准年观察到的累积、分散主导地位和合併特征等因素。这种详细程度的提高使供应商能够做出更明智的决策并制定有效的策略,从而在市场上获得竞争优势。
1. 市场渗透率:提供有关主要企业所服务的市场的全面资讯。
2. 市场开拓:我们深入研究利润丰厚的新兴市场,并分析其在成熟细分市场的渗透率。
3. 市场多元化:提供有关新产品发布、开拓地区、最新发展和投资的详细资讯。
4.竞争评估及资讯:对主要企业的市场占有率、策略、产品、认证、监管状况、专利状况、製造能力等进行综合评估。
5. 产品开发与创新:提供对未来技术、研发活动和突破性产品开发的见解。
1.品牌非专利市场的市场规模与预测为何?
2.品牌非专利市场预测期间需要考虑投资的产品、细分市场、应用和领域有哪些?
3.品牌非专利市场的技术趋势和法规结构是什么?
4.品牌非专利市场主要供应商的市场占有率为何?
5.进入品牌非专利市场的适当型态和策略手段是什么?
[194 Pages Report] The Branded Generics Market size was estimated at USD 432.30 billion in 2023 and expected to reach USD 494.29 billion in 2024, at a CAGR 14.66% to reach USD 1,126.43 billion by 2030.
Branded generic drugs refer to medications that are bioequivalent to the original innovator drug and are distributed under a different brand name by another company after patent expiration. These drugs are formulated using the same active pharmaceutical ingredients (APIs) as the innovator product and must meet similar regulatory requirements for manufacturing processes, safety profiles, and efficacy standards. However, branded generics may exhibit subtle differences in terms of excipients, packaging materials, or manufacturing techniques compared to their innovator counterparts. Increasing consumer awareness about accessible treatment options, rising healthcare expenditure, and increasing patent expirations on blockbuster drugs drive the growth of the branded generics market. However, stringent regulatory requirements for drug approval and quality control and price erosion resulting from intense competition among manufacturers may hinder market growth. Nevertheless, advancements in pharmaceutical research enabling the development of bioequivalent products create lucrative opportunities for the growth of the branded generics market.
KEY MARKET STATISTICS | |
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Base Year [2023] | USD 432.30 billion |
Estimated Year [2024] | USD 494.29 billion |
Forecast Year [2030] | USD 1,126.43 billion |
CAGR (%) | 14.66% |
Product: Significant adoption of value-added branded generics due to their additional advantages
Ttrade-named generics are the pharmaceutical product that combines the trusted efficacy of an established generic drug with the recognition and reputation of a well-known brand name. These products offer the benefits of both generic and branded medicines, with high quality at an affordable price. Pharmaceutical manufacturers commonly use trade-named generics to penetrate competitive markets, providing patients and healthcare professionals with cost-effective alternatives that maintain trust in safety, effectiveness, and reliability. Value-added offerings represent a distinct category that differentiates itself from standard formulations by bringing additional benefits to the consumer. These value-added products may combine multiple active ingredients for enhanced therapeutic effects or adopt innovative dosage forms for improved convenience, such as extended-release formulations or easy-to-swallow tablets. In some cases, value-added trade-named generics can also include drugs reformulated to reduce side effects or improve patient adherence, such as Benitek A (Olmesatran in combination with Amlodipine), Nifedical (nifedipine), and Digitek (digoxin).
Drug Type: High usage of anti-hypertensive for treating high blood pressure
Alkylating agents are a class of drugs primarily used in cancer treatment, and they work by inhibiting DNA replication restricting the growth and multiplication of cancer cells, such as cyclophosphamide, melphalan, and cisplatin. Anti-depressant medications are used to treat various forms of depression and anxiety disorders as they restore the balance of neurotransmitters within the brain, particularly serotonin, norepinephrine, and dopamine, and commonly prescribed anti-depressants include fluoxetine, venlafaxine, and amitriptyline. Anti-epileptic drugs (AEDs) are medications designed to prevent or control epileptic seizures in individuals diagnosed with epilepsy. Anti-hypertensive medications lower blood pressure in individuals with hypertension, reducing the risk of heart disease, stroke, and other complications. Antipsychotic medications are primarily used to manage symptoms of psychotic diseases such as bipolar disorder and schizophrenia. Antimetabolites are a group of chemotherapeutic agents that interfere with cellular metabolism and DNA synthesis in cancer cells while they mimic essential building blocks for DNA replication or inhibit critical enzymes involved in these processes. Hormone-based medications are used in various medical conditions, including hormone imbalances, endocrine disorders, and certain cancers. Lipid-lowering medications are designed to reduce elevated levels of triglyceride and cholesterol in the blood, lowering the chance of cardiovascular disorders such as heart attacks.
Route of Administration: Wide adoption of oral route due to their longer duration of action
The oral route is the most common and preferred method of drug administration due to its convenience, ease of use, and non-invasive nature. Branded generic medications in forms such as tablets, capsules, or liquids are taken orally by the patient. Additionally, they provide higher patient compliance as they do not require specialized equipment or healthcare professional oversight for administration. Parenteral administration involves delivering drugs directly into the bloodstream through means that bypass the digestive system. This route includes subcutaneous (SC), intramuscular (IM), and intravenous (IV) injections and infusions. This route is particularly beneficial when treating conditions requiring quick relief or if a drug has poor oral bioavailability. Additionally, it is generally more expensive than oral administration due to specialized equipment and sterile preparation requirements. Topical administration involves applying branded generic medications directly onto the skin or mucosal surfaces, such as creams, gels, ointments, or transdermal patches. This route allows localized drug delivery to the target site while minimizing systemic absorption and potential side effects. Advantages of topical administration include reduced risk of adverse reactions compared to systemic routes and improved patient compliance due to ease of use. However, challenges associated with topical drug delivery include variability in drug penetration through the skin barrier and the potential for irritation at the application site.
Indication: Burgeoning utilization of branded generics for gastrointestinal diseases and neurological diseases
Branded generics are crucial in providing options for analgesics, nonsteroidal anti-inflammatory drugs (NSAIDs), and opioids. Branded generics offer cost-effective alternatives for cardiovascular diseases such as managing hypertension, hyperlipidemia, heart failure, and arrhythmias. Skin conditions such as acne, fungal infections, eczema, and psoriasis are widespread concerns among patients globally, and branded generics provide affordable access to dermatological treatments, including corticosteroids, retinoids, and antifungal agents. Gastrointestinal diseases such as inflammatory bowel disease (IBD), gastroesophageal reflux disease (GERD), and irritable bowel syndrome (IBS) require long-term management with medications that are fulfilled by branded generics that offer cost-effective therapies, including proton-pump inhibitors (PPIs), H2 receptor antagonists, and antispasmodics. Neurological disorders such as epilepsy, Parkinson's disease, multiple sclerosis, and migraines demand effective treatments at affordable prices, and branded generics help bridge this gap with anti-epileptic drugs (AEDs), dopaminergic agents, and monoclonal antibodies. Branded generics provide cost-effective alternatives for chemotherapy drugs, hormone therapies, immunotherapies, and tyrosine kinase inhibitors (TKIs) for cancer treatment, as they are perceived as unattainable due to the high costs associated with innovative therapies and targeted agents. Generic versions of Celebrex (celecoxib) capsules, Vascepa (icosapent ethyl) capsules, Jublia (efinaconazole) topical solution, Asacol HD (mesalamine) tablets, Abraxane (nab-paclitaxel), Ampyra (dalfampridine) extended-release tablets are available for treating several diseases.
Distribution Channel: Evolving online distribution channels for branded generics
The offline distribution channel for branded generics remains the first preference for patients seeking medications, primarily due to ease of access and real-time consultation with healthcare professionals. Hospital pharmacies play a vital role in providing quality healthcare by ensuring patients have access to affordable medications during treatment. Hospital pharmacies increasingly favor branded generics as they balance affordability and quality assurance. These drugs are manufactured following strict guidelines and maintain a high efficacy comparable to their patented counterparts. Retail pharmacies serve as a primary source of medications among the general public and create an enormous potential for branded generics as consumers seek cost-effective alternatives without compromising on quality or efficacy. The rapid advancement of digital technologies has paved the way for online pharmacies and eCommerce platforms to emerge as significant players in the pharmaceutical distribution landscape. Branded generics have observed substantial growth in this space due to the convenience and cost savings these online channels provide due to its accessibility of detailed product information, competitive pricing, and reliable delivery services that have led consumers to prefer purchasing their medications online.
Regional Insights
In the Americas region, the branded generics market has a lucrative landscape due to its robust healthcare infrastructure and high per capita spending on pharmaceuticals. The government's initiatives to increase awareness about generic drugs have led to promising growth prospects for branded generics. Additionally, the investment in R&D by leading pharmaceutical companies has resulted in new product approvals and innovative therapeutics entering this market space. The European Union showcases a diverse landscape within the branded generics sector. There is considerable demand for cost-effective treatment options with increasing healthcare expenditure across EU countries and favorable pricing policies for generic medicines by national governments. Major players are investing heavily in research activities to develop novel drugs while maintaining competitiveness against low-cost alternatives from emerging markets. The Middle East and Africa offer notable potential for growth in the branded generics market as the government initiatives aimed at improving healthcare infrastructure and affordability of medicines are driving factors contributing to expanding market opportunities. The Asia-Pacific showcases immense potential for branded generics development owing to the rising research and development, supportive government initiatives, increasing demand for trade generics, and surging collaborations among international players to develop innovative therapies catering to global needs.
FPNV Positioning Matrix
The FPNV Positioning Matrix is pivotal in evaluating the Branded Generics Market. It offers a comprehensive assessment of vendors, examining key metrics related to Business Strategy and Product Satisfaction. This in-depth analysis empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success: Forefront (F), Pathfinder (P), Niche (N), or Vital (V).
Market Share Analysis
The Market Share Analysis is a comprehensive tool that provides an insightful and in-depth examination of the current state of vendors in the Branded Generics Market. By meticulously comparing and analyzing vendor contributions in terms of overall revenue, customer base, and other key metrics, we can offer companies a greater understanding of their performance and the challenges they face when competing for market share. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With this expanded level of detail, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.
Key Company Profiles
The report delves into recent significant developments in the Branded Generics Market, highlighting leading vendors and their innovative profiles. These include Abbott Laboratories, Ajanta Pharma Ltd., Alkem Laboratories Ltd., Amneal Pharmaceuticals LLC, Apotex Inc., Aspen Pharmacare Holdings Limited, AstraZeneca PLC, Aurobindo Pharma Limited, Bausch Health Companies Inc., Bristol-Myers Squibb Company, Cipla Limited, Dr. Reddy's Laboratories Ltd., Endo International PLC, Eris Lifesciences Limited, Eva Pharma, Fresenius Kabi AG, GlaxoSmithKline PLC, Glenmark Pharmaceuticals Limited, Hetero Drugs Limited, Lupin Limited, Micro Labs Limited, Nichi-Iko Pharmaceutical Co., Ltd., Pfizer Inc., Sandoz International GmbH by Novartis AG, Sanofi S.A., Sun Pharmaceutical Industries Ltd., Teva Pharmaceutical Industries Ltd., Torrent Pharmaceuticals Ltd., Viatris Inc., and Zentiva Group, a.s..
Market Segmentation & Coverage
1. Market Penetration: It presents comprehensive information on the market provided by key players.
2. Market Development: It delves deep into lucrative emerging markets and analyzes the penetration across mature market segments.
3. Market Diversification: It provides detailed information on new product launches, untapped geographic regions, recent developments, and investments.
4. Competitive Assessment & Intelligence: It conducts an exhaustive assessment of market shares, strategies, products, certifications, regulatory approvals, patent landscape, and manufacturing capabilities of the leading players.
5. Product Development & Innovation: It offers intelligent insights on future technologies, R&D activities, and breakthrough product developments.
1. What is the market size and forecast of the Branded Generics Market?
2. Which products, segments, applications, and areas should one consider investing in over the forecast period in the Branded Generics Market?
3. What are the technology trends and regulatory frameworks in the Branded Generics Market?
4. What is the market share of the leading vendors in the Branded Generics Market?
5. Which modes and strategic moves are suitable for entering the Branded Generics Market?