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市场调查报告书
商品编码
1471319
无线音讯设备市场:按产品、技术和最终用户划分 - 2024-2030 年全球预测Wireless Audio Device Market by Product (Sound Bar, Wireless Headsets, Wireless Microphones), Technology (Bluetooth, Wi-Fi), End User - Global Forecast 2024-2030 |
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预计2023年无线音讯设备市场规模为619.1亿美元,预计2024年将达735.5亿美元,2030年将达2148.1亿美元,复合年增长率为19.44%。
无线音讯设备市场包括采用无线技术无需实体连接即可进行音讯串流传输的家用电器。这些设备包括蓝牙扬声器、Wi-Fi 长条音箱、无线耳机、耳机和家庭剧院系统,用于住宅、商业和专业环境。由于安全和国防领域对无线配件的需求不断增长以及全球对资讯娱乐设备的需求迅速增长,无线音讯设备市场正在不断增长。消费者对可携式和远端控制音讯设备的偏好不断增加,进一步推动了需求。另一方面,与高端设备先进技术相关的高成本阻碍了对价格敏感的客户的发展,而频率合规性和消费者健康问题则阻碍了无线音讯设备市场的成长。然而,该市场的新机会包括无线音讯设备的技术进步和连网型车辆的快速普及。此外,无线音讯设备可以与人工智慧(AI)和机器学习(ML)等先进技术集成,以根据个人偏好、聆听习惯和环境因素实现个性化的用户体验,这为製造商带来了商机。此外,与汽车和医疗保健等其他行业的合作可以将无线音讯设备的应用范围扩大到传统用途之外,从而可能创造新的成长机会。
主要市场统计 | |
---|---|
基准年[2023] | 619.1亿美元 |
预测年份 [2024] | 735.5亿美元 |
预测年份 [2030] | 2148.1亿美元 |
复合年增长率(%) | 19.44% |
无线耳机的持续进步可改善您的产品音讯体验
无线音讯设备市场由各个产品领域组成,每个产品领域都满足特定的使用者需求和偏好。这些设备旨在提供更丰富的音讯体验,同时提供便利性和移动性,并且越来越受到消费者的欢迎。长条音箱是一种一体式扬声器系统,可增强电视和其他娱乐系统的音质,从而增强使用者的音讯体验,而无需复杂的扬声器或接线设定。无线耳机让使用者在听音乐或接听电话时摆脱了线缆的束缚。它受到在日常活动和锻炼中重视移动性和便利性的人们的青睐。无线麦克风对于现场表演、会议、采访、演示以及任何需要移动性和弹性且无需杂乱线缆的地方都是必不可少的。无线扬声器系统可满足想要在家中或户外活动中获得无线音讯体验的使用者的需求。无线音讯设备的技术进步催生了创新产品的发布,这些产品提供了更丰富、方便和移动的音讯体验。
越来越倾向于技术蓝牙无线音讯设备
蓝牙是一种广泛采用的无线通讯协定,用于智慧型手机、平板电脑、扬声器和耳机等电子设备之间的短距离资料交换。它与几乎任何设备的广泛兼容性使其成为寻求简单和便利的消费者的流行选择。此外,Wi-Fi音讯串流利用本地网路在比蓝牙更远的远距上提供更高品质的未压缩声音。此技术适用于需要卓越音质和强大连接性的家庭剧院和多房间音讯系统。
最终用户:安全和国防领域越来越多地采用无线音讯设备
在汽车领域,无线音讯设备越来越受欢迎,以改善车内娱乐和通讯体验。无线音讯设备因其无缝连接、高音质和易于安装而受到青睐。零售店、餐厅、健身房和办公室等商业设施使用无线音讯设备播放背景音乐和公告,以改善客户体验并提高员工工作效率。基本要求包括轻鬆的设备管理、跨多个位置的扩充性以及抗干扰的稳健性。由于对智慧家居系统和智慧型手机和平板电脑等可携式设备的需求不断增长,消费性电子市场对无线音讯设备的成长做出了重大贡献。用户优先考虑与 iOS 和 Android 等各种平台的兼容性,并要求能够补充其家居装饰和个人风格的美观设计,以及在整个生活空间中提供身临其境的声音体验的多房间功能。无线音讯设备满足从军事训练到执法行动的安全和国防工业应用的关键通讯要求。在这种情况下,针对环境条件的稳健性、安全加密通讯协定和远距传输能力至关重要。通讯业越来越依赖无线音讯设备来提供远端商务会议和客户服务的音讯会议服务。他们喜欢其清晰通话的降噪功能、节能的电池性能以及与流行通讯平台的整合。
区域洞察
由于电子设备的高普及和消费者的高可支配收入,美洲地区的无线音讯设备市场正在成长。主要无线音讯设备製造商在该地区拥有强大的影响力,并且市场正在扩大。电子商务的普及促进了美洲无线音讯设备的销售,线上零售使消费者可以轻鬆获得各种产品。在亚太地区,无线音讯设备市场正在快速成长。这是由于该地区人口众多且技术精湛,特别是在中国、印度、日本和韩国等国家。随着亚太地区国家人口的成长,本地和全球公司正在扩大其在该地区的产品供应和市场影响。韩国流行的 K-POP 文化正在推动无线音讯设备的采用。在欧洲、中东和非洲地区,无线音讯设备市场正在多元化。包括法国、德国和瑞典在内的西欧国家由于该地区人口众多和中阶不断扩大,正在经历显着的成长。此外,智慧型手机等智慧产品在中东和非洲越来越普及,促进了该地区无线音讯设备市场的开拓。
FPNV定位矩阵
FPNV定位矩阵对于评估无线音讯设备市场至关重要。我们检视与业务策略和产品满意度相关的关键指标,以对供应商进行全面评估。这种深入的分析使用户能够根据自己的要求做出明智的决策。根据评估,供应商被分为四个成功程度不同的像限:前沿(F)、探路者(P)、利基(N)和重要(V)。
市场占有率分析
市场占有率分析是一种综合工具,可对无线音讯设备市场供应商的现状进行深入而详细的研究。全面比较和分析供应商在整体收益、基本客群和其他关键指标方面的贡献,以便更好地了解公司的绩效及其在争夺市场占有率时面临的挑战。此外,该分析还提供了对该行业竞争特征的宝贵见解,包括在研究基准年观察到的累积、分散主导地位和合併特征等因素。详细程度的提高使供应商能够做出更明智的决策并制定有效的策略,以获得市场竞争优势。
1. 市场渗透率:提供有关主要企业所服务的市场的全面资讯。
2. 市场开拓:我们深入研究利润丰厚的新兴市场,并分析其在成熟细分市场的渗透率。
3. 市场多元化:提供有关新产品发布、开拓地区、最新发展和投资的详细资讯。
4.竞争力评估及资讯:对主要企业的市场占有率、策略、产品、认证、监管状况、专利状况、製造能力等进行全面评估。
5. 产品开发与创新:提供对未来技术、研发活动和突破性产品开发的见解。
1. 无线音讯设备市场的市场规模与预测是多少?
2.无线音讯设备市场预测期间需要考虑投资的产品、细分市场、应用和领域有哪些?
3.无线音讯设备市场的技术趋势和法规结构是什么?
4.无线音讯设备市场主要厂商的市场占有率为何?
5.进入无线音讯设备市场合适的型态和策略手段是什么?
[187 Pages Report] The Wireless Audio Device Market size was estimated at USD 61.91 billion in 2023 and expected to reach USD 73.55 billion in 2024, at a CAGR 19.44% to reach USD 214.81 billion by 2030.
The wireless audio device market encompasses consumer electronics that employ wireless technology for audio streaming without physical connections. These devices, including Bluetooth speakers, Wi-Fi soundbars, wireless earbuds, headphones, and home theater systems, are used in residential, commercial, and professional settings. The wireless audio device market is growing due to rising demand for wireless accessories in the security and defense sector and a surge in the global demand for infotainment devices. The increasing consumer preferences for portable and remotely accessible audio devices have further driven the demand. On the other hand, high costs associated with advanced technologies in premium devices can deter price-sensitive customers, and issues related to frequency compliance and consumer health hinder the market growth of wireless audio devices. However, emerging opportunities in this market include technological advancements in wireless audio devices and the rapidly rising popularity of connected automobiles. Additionally, integrating wireless audio devices with advanced technologies such as artificial intelligence (AI) and machine learning (ML) to enable personalized user experiences based on individual preferences, listening habits, or environmental factors creates an opportunity for manufacturers. Collaborations with other industries such as automotive or healthcare may also present new opportunities for growth by expanding the application areas of wireless audio devices beyond conventional uses.
KEY MARKET STATISTICS | |
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Base Year [2023] | USD 61.91 billion |
Estimated Year [2024] | USD 73.55 billion |
Forecast Year [2030] | USD 214.81 billion |
CAGR (%) | 19.44% |
Product: Ongoing advancements in wireless headsets for enhance audio experiences
The wireless audio device market comprises various product segments, each catering to specific user needs and preferences. These devices are designed to provide enhanced audio experiences with convenience and mobility, making them increasingly popular among consumers. A sound bar is an all-in-one speaker system that offers improved audio quality for TVs and other entertainment systems, enhancing the user's audio experience without requiring a complex setup of speakers and wires. Wireless headsets offer users freedom from cables while listening to music or participating in calls. They are preferred by individuals who value mobility and convenience during daily activities or workouts. Wireless microphones are essential for live performances, conferences, interviews, and presentations where mobility and flexibility are required without cable clutter. Wireless speaker systems cater to users looking for a cable-free audio experience in their homes or during outdoor events. Technological advancements in wireless audio devices have led to innovative product releases that offer enhanced audio experiences with convenience and mobility.
Technology: Growing inclination towards Bluetooth wireless audio devices
Bluetooth is a widely adopted wireless communication protocol for short-range data exchange between electronic devices such as smartphones, tablets, speakers, and headphones. Its widespread compatibility with virtually any device makes it a popular choice among consumers seeking simplicity and convenience. Additionally, Wi-Fi audio streaming leverages local networks to deliver high-quality, uncompressed sound over greater distances than Bluetooth. This technology is suitable for home-theater setups or multi-room audio systems where one desires superior sound quality and robust connectivity.
End-User: Increasing adoption of wireless audio devices in security & defense
In the automotive segment, wireless audio devices have gained traction for improving in-car entertainment and communication experiences. It is preferred for its seamless connectivity, high-quality sound, and ease of installation. Commercial establishments such as retail stores, restaurants, gyms, and offices utilize wireless audio devices for background music or public announcements to enhance customer experience or improve employee productivity. Essential requirements include easy device management, scalability across multiple locations, and robustness against interference. The consumer electronics market remains a significant contributor to the growth of wireless audio devices due to increasing demand for smart home systems and portable gadgets like smartphones and tablets. Users prioritize compatibility with various platforms, such as iOS or Android, to design aesthetics that complement home interiors or personal styles and multi-room functionality to create an immersive sound experience throughout living spaces. Wireless audio devices serve critical communication requirements in security and defense industry applications, from military training exercises to law enforcement operations. In these contexts, robustness against environmental conditions to secure encryption protocols and long-range transmission capabilities are essential. The telecommunications sector increasingly relies on wireless audio devices to deliver teleconferencing services for remote business meetings or customer service interactions. They are preferred with their noise-canceling features for enhanced call clarity, energy-efficient battery performance, and integration with popular communication platforms.
Regional Insights
The wireless audio device market in the Americas region is growing due to the high adoption of electronic devices and the higher disposable income of consumers. It is expanding with the strong presence of major wireless audio device manufacturers in the region. The popularity of e-commerce in the Americas has boosted the sales of wireless audio devices as online retail has made it easy for consumers to access a wide variety of products. APAC has experienced rapid growth in the wireless audio device market. This can be attributed to the region's large and tech-savvy population, especially in countries like China, India, Japan, and South Korea. Due to its growing population in APAC countries, local and global companies have been expanding their product offerings and market presence in the APAC region. The popular K-Pop culture of South Korea has supported the adoption of wireless audio devices. The EMEA region has seen a diverse market for wireless audio devices. Western European countries, including France, Germany, and Sweden, have witnessed remarkable growth due to the region's large population and expanding middle-class population. Further, the rising adoption of smartphones and other smart gadgets in the Middle East and Africa contributes to developing the wireless audio device market in the region.
FPNV Positioning Matrix
The FPNV Positioning Matrix is pivotal in evaluating the Wireless Audio Device Market. It offers a comprehensive assessment of vendors, examining key metrics related to Business Strategy and Product Satisfaction. This in-depth analysis empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success: Forefront (F), Pathfinder (P), Niche (N), or Vital (V).
Market Share Analysis
The Market Share Analysis is a comprehensive tool that provides an insightful and in-depth examination of the current state of vendors in the Wireless Audio Device Market. By meticulously comparing and analyzing vendor contributions in terms of overall revenue, customer base, and other key metrics, we can offer companies a greater understanding of their performance and the challenges they face when competing for market share. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With this expanded level of detail, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.
Key Company Profiles
The report delves into recent significant developments in the Wireless Audio Device Market, highlighting leading vendors and their innovative profiles. These include 3M Company, Apple Inc., ASUSTek Computer Inc., Boat by Imagine Marketing Services Pvt. Ltd., Bose Corporation, Bragi GmBH, GE HealthCare Technologies Inc., Google LLC by Alphabet Inc., Grado Labs, Inc., HMD Global Oy, HP Inc., Koninklijke Philips N.V., Koss Corporation, LG Electronics Inc., Logitech International S.A., Motorola Solutions, Inc., Noise by Nexxbase Marketing Pvt Ltd., OnePlus Technology (Shenzhen) Co., Ltd. by BBK Electronics Corp. LTD, Panasonic Holdings Corporation, Samsung Electronics Co., Ltd., Sennheiser Electronic GmbH & Co. KG, Shure Incorporated, Skullcandy, Inc., Sonos, Inc., Sony Corporation, Syska Led Lights Pvt Ltd., TruSound Audio, VIZIO, Inc., VOXX International Corporation, and Zebronics India Pvt. Ltd..
Market Segmentation & Coverage
1. Market Penetration: It presents comprehensive information on the market provided by key players.
2. Market Development: It delves deep into lucrative emerging markets and analyzes the penetration across mature market segments.
3. Market Diversification: It provides detailed information on new product launches, untapped geographic regions, recent developments, and investments.
4. Competitive Assessment & Intelligence: It conducts an exhaustive assessment of market shares, strategies, products, certifications, regulatory approvals, patent landscape, and manufacturing capabilities of the leading players.
5. Product Development & Innovation: It offers intelligent insights on future technologies, R&D activities, and breakthrough product developments.
1. What is the market size and forecast of the Wireless Audio Device Market?
2. Which products, segments, applications, and areas should one consider investing in over the forecast period in the Wireless Audio Device Market?
3. What are the technology trends and regulatory frameworks in the Wireless Audio Device Market?
4. What is the market share of the leading vendors in the Wireless Audio Device Market?
5. Which modes and strategic moves are suitable for entering the Wireless Audio Device Market?