市场调查报告书
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1497577
动物咀嚼片市场:按成分类型、药物、采购模式、分销管道、应用划分 - 全球预测 2024-2030Animal Chewables Market by Composition Type (Botanically Synthesized, Chemically Synthesized), Drug (Analgesics, Anti-Infective, Anti-Ulcers), Mode of Purchase, Distribution Channel, Applications - Global Forecast 2024-2030 |
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2023年动物咀嚼片市场规模预计为1.4228亿美元,预计2024年将达到1.5182亿美元,2030年将达到2.2653亿美元,复合年增长率为6.86%。
兽用咀嚼片是专门为动物(主要是宠物)配製的可食用物品,以咀嚼形式製成,以促进摄入并增加对动物的吸引力。这些产品通常含有维生素、矿物质、补充品和药物,以促进宠物的健康和福祉。这些咀嚼产品的开发考虑了各种动物物种的饮食偏好和健康要求。宠物拥有率的上升、宠物护理支出的增加、兽医医学的进步以及对动物营养和健康意识的提高是推动兽用咀嚼片需求的关键因素。然而,严格的政府法规是製造商面临的重大挑战。公司正在遵守当地和国际法规,以在这些情况下保持敏捷。此外,兽用咀嚼片中向天然和有机成分的转变为製造商带来了巨大的机会。此外,我们还透过扩大我们的产品范围,包括针对特定健康状况的产品,并根据您的宠物的年龄、品种和健康要求提供个人化的解决方案,开闢新的成长途径。
主要市场统计 | |
---|---|
基准年[2023] | 1.4228亿美元 |
预测年份 [2024] | 15182万美元 |
预测年份 [2030] | 22653万美元 |
复合年增长率(%) | 6.86% |
区域洞察
由于宠物饲养量的增加以及饲主对宠物健康和营养重要性的认识,美洲对兽用咀嚼片的需求正在增加,特别是在美国和加拿大。这些地区的消费者倾向于优质、有机和天然产品,并愿意投资于具有额外健康益处的高品质咀嚼片。在欧盟 (EU),监管标准和消费者对永续性的需求正在塑造兽用咀嚼片市场。欧盟对产品安全和环境影响的严格标准鼓励企业创新并投资于永续实践。同时,中东地区对包括咀嚼片在内的优质宠物护理产品的需求正在增加,该地区的居住者数量和可支配收入都在增加。亚太地区,特别是中国、日本和印度,为兽用咀嚼片市场提供了巨大的机会。中国宠物保有量迅速增加,宠物保健食品的需求也迅速增加。含有传统中药成分的咀嚼片创新产品越来越受欢迎。日本以其宠物友善文化而闻名,优先考虑有科学支持的高品质咀嚼片。同时,印度不断成长的中产阶级和宠物日益人性化正在推动对宠物保健产品(包括咀嚼片)的需求。当地公司正在投资研究,以满足印度市场的独特需求。
FPNV定位矩阵
FPNV 定位矩阵对于评估供应商在兽医咀嚼片市场中的定位至关重要。此矩阵提供了对供应商的全面评估,并检查了与商务策略和产品满意度相关的关键指标。这种详细的评估使用户能够根据自己的要求做出明智的决定。根据评估结果,供应商被分为代表其成功程度的四个像限:前沿(F)、探路者(P)、利基(N)和重要(V)。
市场占有率分析
市场占有率分析是一种综合工具,可对动物咀嚼片市场供应商的现状进行深入而详细的评估。透过仔细比较和分析供应商的贡献,您可以更深入地了解每个供应商的绩效以及他们在争夺市场占有率时面临的挑战。这些贡献包括整体收益、客户群和其他关键指标。此外,该分析还提供了对该行业竞争性质的宝贵见解,包括在研究基准年期间观察到的累积、分散主导地位和合併特征等因素。有了这些详细信息,供应商可以做出更明智的决策并製定有效的策略,以在市场竞争中保持领先地位。
策略分析与建议
策略分析对于寻求在全球市场站稳脚跟的组织至关重要。对目前在兽用咀嚼片市场中的地位进行全面评估,使公司能够做出符合其长期愿望的明智决策。此关键评估涉及对组织的资源、能力和整体绩效进行彻底分析,以确定核心优势和需要改进的领域。
[184 Pages Report] The Animal Chewables Market size was estimated at USD 142.28 million in 2023 and expected to reach USD 151.82 million in 2024, at a CAGR 6.86% to reach USD 226.53 million by 2030.
Animal chewables refer to specially formulated edible items designed for animals, primarily pets, which are made in a chewable form to facilitate ease of ingestion and to enhance the appeal to the animal. These products often contain vitamins, minerals, supplements, and medicines to promote the health and wellbeing of pets. These chewables are developed considering various animal species' dietary preferences and health requirements. The rise in pet adoption rates, growing expenditure on pet care, advancements in veterinary health, and a surge in awareness towards animal nutrition and wellbeing are significant factors propelling the demand for animal chewables. However, strict government regulations are a significant challenge faced by the manufacturers. Companies are adhering to regional and international regulations to remain agile within the landscape. Moreover, the shift towards natural and organic ingredients in animal chewables presents a significant opportunity for manufacturers. Additionally, expanding the range to include products targeting specific health conditions and offering personalized solutions based on the age, breed, and health requirements of pets can open new avenues for growth.
KEY MARKET STATISTICS | |
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Base Year [2023] | USD 142.28 million |
Estimated Year [2024] | USD 151.82 million |
Forecast Year [2030] | USD 226.53 million |
CAGR (%) | 6.86% |
Regional Insights
In the Americas, particularly in the United States and Canada, the demand for animal chewables is on the rise, driven by increasing pet ownership and the growing awareness among pet owners about the importance of pet health and nutrition. Consumers in these regions are inclined towards premium, organic, and natural products, showcasing a willingness to invest in higher-quality chewables that promise additional health benefits. In the European Union (EU), regulatory standards and consumer demand for sustainability are shaping the animal chewables market. The EU's stringent standards on product safety and environmental impact encourage companies to innovate and invest in sustainable practices. On the other hand, the Middle East, with its growing expatriate population and increasing disposable incomes, shows a rising demand for premium pet care products, including chewables. The Asia Pacific region, particularly China, Japan, and India, presents a significant opportunity for the animal chewables market. In China, pet ownership is booming, leading to a surge in demand for pet health products. Innovations in chewables that incorporate traditional Chinese medicine ingredients are gaining traction. Japan, known for its pet-friendly culture, prioritizes high-quality, scientifically-backed chewables. Meanwhile, the growing middle class and increasing pet humanization drive India's demand for pet healthcare products, including chewables. Local companies are investing in research to cater to the specific needs of the Indian market.
Market Insights
The market dynamics represent an ever-changing landscape of the Animal Chewables Market by providing actionable insights into factors, including supply and demand levels. Accounting for these factors helps design strategies, make investments, and formulate developments to capitalize on future opportunities. In addition, these factors assist in avoiding potential pitfalls related to political, geographical, technical, social, and economic conditions, highlighting consumer behaviors and influencing manufacturing costs and purchasing decisions.
FPNV Positioning Matrix
The FPNV positioning matrix is essential in evaluating the market positioning of the vendors in the Animal Chewables Market. This matrix offers a comprehensive assessment of vendors, examining critical metrics related to business strategy and product satisfaction. This in-depth assessment empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success, namely Forefront (F), Pathfinder (P), Niche (N), or Vital (V).
Market Share Analysis
The market share analysis is a comprehensive tool that provides an insightful and in-depth assessment of the current state of vendors in the Animal Chewables Market. By meticulously comparing and analyzing vendor contributions, companies are offered a greater understanding of their performance and the challenges they face when competing for market share. These contributions include overall revenue, customer base, and other vital metrics. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With these illustrative details, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.
Recent Developments
Animal Brand Unveils Exciting Innovations in Fitness Nutrition with Energy and Recovery in a Chewable Form
Animal brands bring a new line of chewable performance enhancers, including Creatine for muscle support, Energy for that vital boost, and Recover & Restore to aid post-workout recovery. Distinct from traditional supplements, these chews offer an unparalleled level of convenience by eliminating the need for water and measurement, presenting a clutter-free solution perfect for active individuals. [Published On: 2023-10-03]
Boehringer Ingelheim expands animal health portfolio in India with the launch of NexGard (afoxolaner) Small and Medium
Boehringer Ingelheim launched NexGard S and M for small (2-4 kg) and medium (4-10 kg) dogs in India, broadening their already successful NexGard range. NexGard, a first-of-its-kind FDA-approved product for preventing Lyme disease by killing black-legged ticks, also effectively combats fleas, preventing egg-laying ticks and mites in dogs as young as eight weeks, through monthly flavored chewables. [Published On: 2023-08-08]
Pet Wellbeing Announces New 'Chewies' Product Line: Herbal, Vet-Strength Soft Chews for Dogs
Pet Wellbeing introduced the Chewies line, marking its foray into the soft chew supplement sector for dogs. Recognizing the needs of pet parents for a blend of efficacy, convenience, and pet appeal, the company introduces Chewies as an extension of its beloved range, boasting all-natural, vet-strength efficacy in a palatable soft chew form. [Published On: 2023-02-08]
Strategy Analysis & Recommendation
The strategic analysis is essential for organizations seeking a solid foothold in the global marketplace. Companies are better positioned to make informed decisions that align with their long-term aspirations by thoroughly evaluating their current standing in the Animal Chewables Market. This critical assessment involves a thorough analysis of the organization's resources, capabilities, and overall performance to identify its core strengths and areas for improvement.
Key Company Profiles
The report delves into recent significant developments in the Animal Chewables Market, highlighting leading vendors and their innovative profiles. These include AllAccem, Inc., Bayer AG, Boehringer Ingelheim International GmbH, Buck Bone Organics, Ceva Animal Health, LLC, Dechra Veterinary Products Limited, Elanco Animal Health Incorporated, GREENIES by Mars, Incorporated, Himalayan Pet Supply, Loving Pets, Merck & Co., Inc., NATURAL ORGANICS INC., Nature Gnaws, Nestle S.A., Nutri-Vet, Nylabone, Pala-Tech Laboratories, Stella & Chewy's LLC, The Hartz Mountain Corporation by Unicharm, The J.M. Smucker Co, The Kroger Co., and Zoetis, Inc..
Market Segmentation & Coverage