市场调查报告书
商品编码
1500596
智慧学习市场:按组成部分、服务、学习类型和最终用户 - 2024-2030 年全球预测Smart Learning Market by Component (Hardware, Software), Services (Consulting, Implementation, Support & Maintenance), Learning Type, End-Users - Global Forecast 2024-2030 |
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预计2023年智慧学习市场规模为699.5亿美元,预计2024年将达817.8亿美元,2030年将达2,123亿美元,复合年增长率为17.18%。
智慧学习是指融合先进技术和创新方法的教学方法,以改善学习体验,使其更具吸引力、高效性和个人化。这种方法利用人工智慧、虚拟实境、线上平台和互动式软体等工具,提供根据每个学习者的需求、进度和学习风格量身定制的学习途径。 AI、VR、云端运算等数位技术的快速发展,显着增强了智慧学习平台的能力和吸引力。随着世界各地越来越多的人上网,智慧学习不断超越地理界线。学习者希望接受适合他们的节奏、风格和需求的教育。智能学习提供传统教学方法无法实现的客製化。实施先进技术所需的初始投资可能会成为预算有限的教育机构的障碍。对数位平台的依赖也引发了对资料安全和隐私的担忧,这可能会阻碍智慧学习解决方案的全面采用。智慧学习平台有机会开拓新兴市场,特别是在行动和网路使用迅速成长的地区。透过将智慧学习工具与传统教学科技结合,创造更有活力、更有效的教育系统具有巨大的潜力。
主要市场统计 | |
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基准年[2023] | 699.5亿美元 |
预测年份 [2024] | 817.8亿美元 |
预测年份 [2030] | 2123亿美元 |
复合年增长率(%) | 17.18% |
区域洞察
全球智慧学习市场正在强劲成长,不同地区的趋势和优先事项不断出现。在美洲,教育科技 (EdTech) 的进步和数位素养的提高正在推动互动式白板、基于人工智慧的学习应用程式以及虚拟教室在学校和大学中的整合。这在很大程度上得到了强有力的政府和私人资金的支持,重点是个人化和基于能力的教育。在 EMEA(欧洲、中东和非洲)地区,欧盟 (EU) 正在大力投资智慧学习技术,以改善教育成果并弥补数位落差。欧盟主要国家正在将数位教科书、学习管理系统(LMS)和虚拟实境(VR)纳入其教育框架。中东国家正在根据政府主导的计画(例如沙乌地阿拉伯的「2030 年愿景」)将智慧学习倡议纳入其教育系统。这些努力的推动因素是对 STEM 教育的关注和基于人工智慧的互动工具的使用。在非洲,市场随着国际援助和本地创新而不断发展,特别是由智慧型手机的高普及率推动的行动学习。在亚太地区,在政府对教育新兴企业的大力支持和投资下,对人工智慧、巨量资料和云端运算个人化学习体验的关注正在推动市场成长。此外,在政府政策和私人投资的支持下,不断增长的青年人口和蓬勃发展的教育产业正在推动个人化学习工具、线上辅导和行动教育的采用。
FPNV定位矩阵
FPNV 定位矩阵对于评估供应商在智慧学习市场的定位至关重要。此矩阵提供了对供应商的全面评估,并检验了与业务策略和产品满意度相关的关键指标。这种详细的评估使用户能够根据自己的要求做出明智的决定。根据评估结果,供应商被分为代表其成功程度的四个像限:前沿(F)、探路者(P)、利基(N)和重要(V)。
市场占有率分析
市场占有率分析是一个综合工具,可以对智慧学习市场中供应商的现状进行深入而详细的评估。透过仔细比较和分析供应商的贡献,您可以更深入地了解每个供应商的绩效以及他们在争夺市场占有率时面临的挑战。这些贡献包括整体收益、客户群和其他关键指标。此外,该分析还提供了对该行业竞争性质的宝贵见解,包括在研究基准年期间观察到的累积、分散主导地位和合併特征等因素。有了这些详细信息,供应商可以做出更明智的决策并製定有效的策略,以在市场竞争中保持领先地位。
策略分析与建议
策略分析对于寻求在全球市场站稳脚跟的组织至关重要。对目前在智慧学习市场中的地位进行全面评估,使公司能够做出符合其长期愿望的明智决策。此关键评估涉及对组织的资源、能力和整体绩效进行彻底分析,以确定核心优势和需要改进的领域。
[189 Pages Report] The Smart Learning Market size was estimated at USD 69.95 billion in 2023 and expected to reach USD 81.78 billion in 2024, at a CAGR 17.18% to reach USD 212.30 billion by 2030.
Smart learning refers to an educational approach that incorporates advanced technology and innovative methodologies to enhance learning experiences, making them more engaging, efficient, and personalized. This approach leverages tools such as artificial intelligence, virtual reality, online platforms, and interactive software to provide learners with customized learning paths that adapt to their individual needs, pace, and learning styles. The rapid development of digital technologies such as AI, VR, and cloud computing has significantly boosted the capabilities and appeal of smart learning platforms. With more people around the world gaining access to the Internet, the reach of smart learning continues to expand, breaking geographical barriers. Learners seek education that caters to their pace, style, and needs. Smart learning offers customization that traditional teaching methods often cannot provide. The initial investment required for the adoption of advanced technologies can be a barrier for institutions with limited budgets. Sheer reliance on digital platforms raises concerns about data security and privacy, potentially inhibiting some individuals or institutions from fully embracing smart learning solutions. Smart learning platforms have the opportunity to tap into emerging markets, especially in regions experiencing a surge in mobile and internet usage. There is significant potential in blending smart learning tools with conventional teaching techniques, creating a more dynamic and effective education system.
KEY MARKET STATISTICS | |
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Base Year [2023] | USD 69.95 billion |
Estimated Year [2024] | USD 81.78 billion |
Forecast Year [2030] | USD 212.30 billion |
CAGR (%) | 17.18% |
Regional Insights
The smart learning market is experiencing robust growth worldwide, with distinct trends and priorities emerging across different regions. In the Americas, advancements in educational technology (EdTech), alongside increasing digital literacy, are catalyzing the integration of interactive whiteboards, AI-based learning apps, and virtual classrooms within schools and universities. This is heavily supported by strong governmental and private funding, focusing on personalized and competency-based education. In the EMEA region, the European Union significantly invests in smart learning technologies to improve educational outcomes and mitigate digital divides. Major EU countries are employing digital textbooks, learning management systems (LMS), and virtual reality (VR) in their educational frameworks. Middle Eastern countries are incorporating smart learning initiatives into their education systems under government-led programs, including the Saudi Vision 2030. These initiatives are driven by a focus on STEM education and leveraging interactive and AI-based tools. In Africa, the market is evolving with the help of international aid and local innovations, particularly through mobile learning, which is bolstered by high smartphone usage. In the Asia-Pacific, a focus on AI, big data, and cloud computing to personalize learning experiences, backed by substantial government support and investments in educational startups, bolsters market growth. Moreover, the growing young population and booming education sector are driving the adoption of personalized learning tools, online tutoring, and mobile education, supported by both government policies and private investments.
Market Insights
The market dynamics represent an ever-changing landscape of the Smart Learning Market by providing actionable insights into factors, including supply and demand levels. Accounting for these factors helps design strategies, make investments, and formulate developments to capitalize on future opportunities. In addition, these factors assist in avoiding potential pitfalls related to political, geographical, technical, social, and economic conditions, highlighting consumer behaviors and influencing manufacturing costs and purchasing decisions.
FPNV Positioning Matrix
The FPNV positioning matrix is essential in evaluating the market positioning of the vendors in the Smart Learning Market. This matrix offers a comprehensive assessment of vendors, examining critical metrics related to business strategy and product satisfaction. This in-depth assessment empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success, namely Forefront (F), Pathfinder (P), Niche (N), or Vital (V).
Market Share Analysis
The market share analysis is a comprehensive tool that provides an insightful and in-depth assessment of the current state of vendors in the Smart Learning Market. By meticulously comparing and analyzing vendor contributions, companies are offered a greater understanding of their performance and the challenges they face when competing for market share. These contributions include overall revenue, customer base, and other vital metrics. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With these illustrative details, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.
Recent Developments
Strategic Partnership Enhances AI-Driven Learning for Contact Center Associates
TTEC Holdings has teamed up with Bright Software, an immersive learning and simulation technology provider, to boost performance and engagement for contact center associates. This partnership merges TTEC's comprehensive Learning & Development (L&D) managed services with Bright's AI-powered Learning Experience Platform (LXP) to create tailored learning experiences. Integrating TTEC's RealSkill learning methodology with Bright's delivery platform, the joint solution personalizes learning based on individual profiles, enhancing skill acquisition and mastery. [Published On: 2024-04-24]
Unacademy Ventures into Language Learning with New App Launch
Edtech company Unacademy announced its entry into the language learning sector with the launch of the Unacademy Language Learning App. CEO and co-founder Gaurav Munjal made the announcement on platform X, noting that the app will debut in the United States this summer. [Published On: 2024-02-15]
SMART Technologies to Unveil Innovative Interactive Displays at TCEA 2024
SMART Technologies announced the release of its newest range of interactive displays at TCEA 2024 in Austin, Texas. SMART Technologies is expected to introduce the SMART Board RX, SMART Board MX, and SMART Board GX series, which are advanced display lines designed to redefine classroom interactivity and accessibility. The new SMART Board RX Series, which integrates SMART's patented Tool Explorer technology, allows students to engage physically with learning materials using programmed stamps and cubes, fostering inclusivity and supporting social and emotional development. [Published On: 2024-02-01]
Strategy Analysis & Recommendation
The strategic analysis is essential for organizations seeking a solid foothold in the global marketplace. Companies are better positioned to make informed decisions that align with their long-term aspirations by thoroughly evaluating their current standing in the Smart Learning Market. This critical assessment involves a thorough analysis of the organization's resources, capabilities, and overall performance to identify its core strengths and areas for improvement.
Key Company Profiles
The report delves into recent significant developments in the Smart Learning Market, highlighting leading vendors and their innovative profiles. These include Adobe Systems Incorporated, Blackboard, Inc., Cisco Systems, Inc., Cornerstone Ondemand, Inc., D2L Corporation, Dell Inc., Fujitsu Ltd., Instructure, Inc., Intel Corporation, International Business Machines Corporation, John Wiley & Sons, Inc., McGraw Hill, Microsoft Corporation, MPS Limited, NIIT Limited, Pearson PLC, Promethean Limited, Samsung Electronics Co., Ltd., SAP SE, SMART Technologies ULC, SumTotal Systems, LLC, and Unit4 Group Holding B.V..
Market Segmentation & Coverage