市场调查报告书
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全球办公软件市场规模、份额、行业趋势分析报告:按类型(电子表格软件、文字处理软件、演示软件、可视化软件)、部署、区域展望和预测,2022-2028 年Global Office Software Market Size, Share & Industry Trends Analysis Report By Type (Spreadsheet Software, Word Processing Software, Presentation Software, Visualization Software), By Deployment, By Regional Outlook and Forecast, 2022 - 2028 |
办公软件的全球市场规模预计到 2028 年将达到 355 亿美元,预测期内復合年增长率为 6.5%。
现代办公室越来越多地转向云计算以满足快速变化的需求。云是云计算的代名词。云存储是 Internet 上的存储库。使用云可以在整个办公室存储和分发数据,从而减少对物理存储空间的需求。云比将数据物理存储在办公室要安全得多。通过将其存储在数字数据中并存储在远程位置,无需担心被盗。云大大简化了企业内部个人和部门之间的联繫。云使轻鬆连接和访问文檔成为可能,允许许多人在不需要物理副本的情况下协作和修改文檔。
COVID-19 影响分析
COVID-19 大流行严重破坏了世界各地的各个经济体。世界各地的许多企业都受到了严重破坏。此外,由于疫情爆发,许多企业和製造设施已经关闭。所有这些因素都导致了经济衰退。然而,办公软件市场在大流行期间经历了指数级增长,许多行业都在经历范式转变。在 COVID-19 大流行期间,许多国家的政府关闭迫使公司转向 WFH 模式。
市场增长因素
效率和精度
保持稳定生□□产是每个企业的目标。您的工作效率越高,您可以为消费者提供的产品就越多,最终整个公司的利润就越高。后台解决方案可简化和自动化操作,例如库存管理、会计和薪资分配。不同部门可以实时接收信息和更新,避免不确定性和沟通不畅。轻鬆创建和打印收据、行李标籤、发票、运输标籤和其他文件。向消费者运送产品时,您必须找到合适的运输标籤并正确输入信息。因此,办公软件的高效率和出色的准确性正在极大地促进办公软件市场的增长。
高质量的协作和更高的客户满意度
为了在企业活动中取得成功,必须与员工、内部和外部利益相关者、管理层、合作伙伴和客户等企业利益相关者进行清晰的沟通。当您需要召开团队会议进行更新、打破僵局、培训等时,拥有有效的沟通工具是必不可少的。该解决方案与 Slack 和 Trello 等团队应用程序集成,提供一种捕获有用信息的方法,以便您可以快速轻鬆地交流重要信息、问题和评论。因此,它正在推动办公软件市场的增长。
市场製约因素
安全漏洞和软件故障的风险
阻碍办公软件市场增长的主要因素之一是软件使用中普遍存在的许多安全问题。数字记录容易受到未经授权的访问,包括黑客攻击和缺乏员工安全。重要医疗和法律记录的丢失,尤其是在存在疏忽的情况下,可能会给受影响的公司带来巨大的责任。特别是在共享网络环境中,数字资产的处置提出了独特的挑战。擦除文件不会永久删除数字记录。就像扔掉一份物理文件并不能阻止其他人以后访问它一样。这阻碍了办公软件市场的增长。
按类型划分的前景
按类型划分,办公软件市场分为电子表格软件、文字处理软件、可视化软件、演示软件等。在2021年的办公软件市场中,可视化软件板块占据了相当大的收入份额。由于在产品设计和开发中越来越多地使用新技术,预计该行业将扩大。此外,采用用户友好的软件界面和加剧的竞争预计会增加对这些软件解决方案的需求。
部署前景
办公软件市场根据部署类型分为云端和本地。在2021年的办公软件市场中,预置型的收入份额很大。由于能够为企业提供全面的服务和软件管理,内部部署越来越受欢迎。一旦供应商在部署时提供了产品的许可副本,组织就可以完全访问和控制其数据和维护。
区域展望
按地区划分,分析了北美、欧洲、亚太地区和 LAMEA 的办公软件市场。北美将在 2021 年占据办公软件市场最大的收入份额。在北美,由于越来越多地采用企业办公软件以及云计算技术和解决方案等因素,预计办公软件解决方案将会增长。此外,中小企业的增长、中小企业在 SaaS 和云行业的支出增加预计将推动市场增长。
收购是市场进入者采取的主要策略。根据基数矩阵中的分析,Google LLC 和 Microsoft Corporation 是办公软件市场的先行者。 IBM Corporation、Oracle Corporation 和 Salesforce.com, Inc. 等公司是办公软件市场的主要创新者。
The Global Office Software Market size is expected to reach $35.5 billion by 2028, rising at a market growth of 6.5% CAGR during the forecast period.
Office Software refers to a set of office productivity tools used to create documents, spreadsheets, presentations, and other functions. The majority of standard office software suites consist of presentation programs, word processors, and spreadsheet programs. In recent years, the trend in this industry has been away from installed and licensed software items and toward online products accessed via the Internet and paid for on an annual or monthly basis. Microsoft Office has dominated the office software market for decades.
Office software includes spreadsheets, database administration, and email. Common office software is readily accessible from manufacturers as part of bundled sets. An office suite, often known as an office software suite and productivity suite, is a set of productivity applications designed for knowledge workers. The components are typically deployed together, have a uniform user interface, and can frequently interact in ways that the operating system would not otherwise permit.
Modern offices are increasingly turning to cloud computing for their rapidly and significantly evolving requirements. The cloud is synonymous with cloud computing. Cloud storage is an internet repository. With the cloud, it is possible to store and distribute data throughout the entire office, hence decreasing the requirement for physical storage space. Utilizing the cloud is much more secure than physically storing data in an office. By storing everything in digital format and storing it remotely, there is no risk of theft. The cloud can facilitate considerably simpler connections between individuals or departments inside an enterprise. The cloud enables them to connect with each other and provides simpler access to papers, allowing numerous users to collaborate on and modify documents without the need for a physical copy.
COVID-19 Impact Analysis
The COVID-19 pandemic caused severe damage to various economies all over the world. Several businesses throughout the world were majorly disrupted. In addition, a number of companies as well as manufacturing facilities were shut down during the outbreak. All of these factors led to economies to a steep downfall. However, the office software market witnessed exponential growth during the pandemic as a result of paradigm changes across a number of industries. Due to the lockdowns imposed by many countries' governments during the COVID-19 pandemic, businesses were compelled to utilize WFH models.
Market Growth Factors
Enhanced efficiency and higher accuracy
Maintaining consistent production is the objective of every business. The greater the productivity, the more commodities a company produces for its consumers, and the greater overall revenue can be attained eventually. A back-office solution streamlines and automates inventory management, accounting, and payroll distribution, among other tasks. Different departments receive information or updates in real-time, preventing uncertainty and miscommunication. Users can effortlessly create and print receipts, packing slips, invoices, shipping labels, and other documents and paperwork. If a business specializes in shipping products to consumers, it must locate appropriate shipping labels and enter information appropriately. Therefore, the higher efficiency of office software along with its superior precision is significantly stimulating the growth of the office software market.
Offers high-quality collaborations along with increased customer satisfaction
Maintaining clear communication with employees, external and internal stakeholders, managers, partners, clients, and other corporate participants is essential for ensuring the successful operation of the company. If a business needs to have team meetings for updates, ice-breakers, training, and other purposes, it is essential to have effective communication tools. This solution offers valuable ways to integrate with team-centric applications, such as Slack and Trello, and allows people to capture useful information so that everyone can swiftly and easily communicate vital information, questions, comments, and more. Hence, augmenting the growth of the office software market.
Market Restraining Factors
Risk of security breaks and software malfunctions
One of the major factors that are disrupting the growth of the office software market is the prevalence of a number of security concerns in the utilization of software. Digital records are susceptible to illegal access, whether through hacking or insufficient worker security. Especially where negligence is involved, the loss of important medical and legal records can result in considerable liabilities for the affected company. Specifically, in a shared network context, the disposal of digital assets provides a unique challenge. Erasing a file does not totally remove a digital record, just as throwing away a physical document does not prevent someone from accessing it later. Therefore, this factor is hampering the growth of the office software market.
Type Outlook
By Type, the Office Software Market is categorized into Spreadsheet Software, Word Processing Software, Visualization Software, Presentation Software, and Others. In 2021, the visualization software segment procured a substantial revenue share of the office software market. Due to the rising use of new technologies in product design and development, the industry is anticipated to expand. In addition, the adoption of user-friendly software interfaces as well as the intensification of competition is projected to enhance demand for these software solutions.
Deployment Outlook
On the basis of Deployment, the Office Software Market is bifurcated into Cloud and On-premises. In 2021, the on-premises segment garnered a substantial revenue share of the office software market. On-premise deployment is gaining popularity due to its capacity to provide enterprises with comprehensive service and software management. Once the license copy of the product is provided by the vendor at the time of deployment, the organization has total access to and control over its data and maintenance.
Regional Outlook
Region-Wise, the Office Software Market is analyzed across North America, Europe, Asia-Pacific, and LAMEA. In 2021, North America accounted for the largest revenue share of the office software market. The office software solution is anticipated to grow faster in North America due to reasons, such as the region's rising adoption of enterprise office software along with cloud computing technologies as well as solutions. In addition, the growth of small businesses and rising SME expenditures in the SaaS and cloud industry are anticipated to drive market growth.
The major strategies followed by the market participants are Acquisitions. Based on the Analysis presented in the Cardinal matrix; Google LLC and Microsoft Corporation are the forerunners in the Office Software Market. Companies such as IBM Corporation, Oracle Corporation and Salesforce.com, Inc. are some of the key innovators in Office Software Market.
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Microsoft Corporation, Google LLC, IBM Corporation, Oracle Corporation, Salesforce.com, Inc., Broadcom, Inc. (Symantec Corporation), Dell Technologies, Inc., HP, Inc., and Citrix Systems, Inc.
Recent Strategies Deployed in Office Software Market
Partnership, Collaboration and Agreement:
Jul-2022: Oracle came into a partnership with Microsoft, an American multinational technology corporation. Under this partnership, the companies aimed to launch the dubbed Oracle Database Service for Azure, a service, which enables Azure customers to directly access Oracle databases over Oracle Cloud Infrastructure.
Jun-2020: Microsoft partnered with SAS, a leader in analytics. Under this partnership, the companies would enable customers to operate their SAS workloads on Microsoft Azure intending to help customers in expediting growth along with discovering novel approaches to accelerate innovation.
May-2022: Oracle entered into a partnership with Informatica, a leader in enterprise cloud data management. Through this partnership, the companies aimed to allow customers to leverage Informatica's best-in-class data integration and governance tools over the Oracle Cloud Infrastructure.
Acquisition and Merger:
Aug-2022: HP took over Poly, a leader in providing workplace collaboration solutions. Following this acquisition, the company aimed to further accelerate HP's vision to develop a more growth-centered portfolio in order to strengthen its industry potential within the hybrid work solutions market.
Mar-2022: Microsoft acquired Nuance Communications, ambient intelligence, and conversational AI leader. Through this acquisition, the company aimed to integrate Nuance's leading ambient intelligence and conversational AI capabilities into its portfolio of reliable and secure cloud to aid vendors in offering more effective, accessible, and affordable healthcare services and devices.
Feb-2022: IBM acquired Neudesic, a cloud services consultancy. Following this acquisition, the company aimed to leverage Neudesic's capabilities into its offerings in order to expand its hybrid multi-cloud services portfolio.
Dec-2021: Oracle acquired Cerner, a health information technology services provider. Through this acquisition, Oracle aimed to offer advanced and simple digital tools to medical professionals to enable access to information to secure cloud applications through a hands-free voice interface. In addition, it would allow the company to address the challenges of overworked medical professionals.
Jul-2021: Salesforce took over Slack Technologies, a Canadian international software company. With this acquisition, the company aimed to redefine the future of enterprise software to develop a digital HQ that allows companies to offer remote success to employees and customers.
Dec-2020: IBM took over Instana, a leader in application performance monitoring and observability. With this acquisition, the company aimed to strengthen its Watson AIOps portfolio through a constant flow of information to deliver higher-quality recommendations via its AI models.
Jan-2020: Google took over AppSheet, a no-code mobile application-building platform. Through this acquisition, the company aimed to streamline the process of developing applications without the requirement for any coding capabilities. In addition, this acquisition would aid businesses in empowering a number of developers to conveniently create as well as extend applications without the requirement for professional coding skills.
Market Segments covered in the Report:
By Type
By Deployment
By Geography
Companies Profiled
Unique Offerings from KBV Research
List of Figures