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数位BSS 全球市场规模、份额、产业趋势分析报告:2023-2030 年按提供的服务、产业、地区分類的展望与预测Global Digital BSS Market Size, Share & Industry Trends Analysis Report By Offering, By Vertical, By Regional Outlook and Forecast, 2023 - 2030 |
2030年,数位BSS市场规模预计将达到165亿美元,预测期内市场年复合成长率率为16.4%。
根据 KBV Cardinal Matrix 发表的分析,埃森哲公司是市场的领导者。 IBM公司、诺基亚公司和华为技术有限公司等公司是该市场的主要创新者。 2022 年 2 月,诺基亚将与 Kindril 合作,透过工业级可靠、安全的 LTE 和 5G 专用无线网路推动企业客户的数位转型。
市场成长要素
扩大融合收费系统的接受度
无论市场区隔或产品类型为何,例如后付费或预付费服务,数位BSS 对于融合收费系统的发展至关重要。单一客户申请包含所有服务费用,并为消费者提供全面的资讯。融合计费为营运商带来了多种好处,因为它支援多服务打包和定价,鼓励现有客户添加新服务并向潜在客户提供创造性服务包。预计这将在预期期间显着提振市场。因此,市场预计将成长。
现代且简单的数位BSS 解决方案的可用性
对复杂且易于使用的数位业务支援系统 (BSS) 解决方案的需求不断增长。对于 BSS 解决方案的最终用户来说,目标是有效管理大量后端活动。他们需要一个完整且用户友好的数位业务支援系统(BSS)解决方案。通讯业的经营环境和竞争形势正在发生巨大变化。新技术,特别是5G,提供了提供附加价值服务的特殊机会,它将成为未来颠覆的催化剂。为了提高后端业务的生产力,公司正在客製化其 BSS 要求。因此,该市场是由大量部署数位业务支援系统(BSS)的通讯服务提供者推动的。
市场抑制因素
由于电讯缺乏专业知识,无法实施数位BSS解决方案
随着技术创新的加速,满足人们不断增长的期望的需求也在增加。由于技术创新的快速步伐,通讯业者必须适应不断发展的技术基础设施并增强业务和业务流程。然而,在这个竞争激烈的行业中,电讯正在寻求协助规划、开发和部署新的基础设施,同时专注于自家公司的核心优势。通讯业者在实施数位BSS 系统方面缺乏专业知识等多种变数可能会在预测期内减缓市场扩张。
产业展望
按行业划分,BFSI、医疗保健、IT 和电信、零售和电子商务、能源和公共产业、市场区隔、媒体和娱乐等。在2022年的市场中,通讯领域获得了可喜的成长速度。复杂的通讯BSS 透过自动化操作和工作流程来简化销售和支援。透过部署数位BSS 堆迭,通讯业者可以收集互动资料并开发有针对性的消费者参与。透过利用人工智慧和深度学习,您可以立即满足客户需求,例如奖励忠诚度、解决网路故障和提供超值资讯。
服务展望
市场区隔分为解决方案和服务。在2022年的市场中,服务业获得了很大的收益占有率。随着云端基础的BSS系统的使用,组织对相关服务的需求不断增加。许可和支援、咨询、安装、培训和教育以及託管服务类别结构了市场的服务。大多数 CSP 寻求数位BSS 供应商的服务,因为他们需要更多的技术知识来储存和管理电讯业务中的资料。
解决方案展望
解决方案分为收益和申请管理、客户管理、订单管理、产品管理等。 2022年,收益和收费管理细分市场收益占有率最大。即时消费者申请由 BSS 解决方案启用,并取决于所提供服务的类型和数量。整合型收费系统使企业能够轻鬆地与客户和合作伙伴进行支付和服务履行。此细分市场的成长主要归功于收益和收费管理解决方案的潜在优势。
服务展望
在服务领域,市场分为专业服务和管理服务。 2022年,专业服务领域以最高的收益占有率主导市场。客製化 BSS 解决方案由经验丰富的服务提供者提供,并根据每个客户的个人需求进行客製化。这种程度的客製化使得BSS系统更有效率、更有效,并且与客户的业务运作紧密匹配。为了将现有系统(如CRM、ERP)与BSS系统无缝整合,许多企业建构了复杂的IT基础架构。专业服务提供者是整合这些系统的专家,其目标是高效运作和无缝资料流。
区域展望
从区域来看,我们对北美、欧洲、亚太地区和拉丁美洲/中东/非洲的市场进行了分析。 2022年,北美地区以最大的收益占有率引领市场。该地区拥有高度发展的数位基础设施和技术发展,支持数位BSS解决方案的实施。为了保持竞争力并满足客户对流畅数位体验的需求,北美公司越来越关注数位转型活动。线上服务的日益普及以及对有效申请和客户管理系统的需求也推动了该地区对数位BSS 解决方案的需求。
The Global Digital BSS Market size is expected to reach $16.5 billion by 2030, rising at a market growth of 16.4% CAGR during the forecast period.
The demand for digital BSS solutions in the industry is being driven by the ability of financial institutions to remain competitive, enhance operational efficiency, and provide seamless client experiences in the ever-changing digital landscape. Therefore, the BFSI segment will register 1/5th share in the market by 2030. Customer management, advanced billing, and revenue assurance solutions are required as digital banking & online financial services become more widely used. The BFSI industry is experiencing a rise in data quantities, requiring real-time analytics and individualized customer interactions, both of which are provided by digital BSS.
The major strategies followed by the market participants are Partnerships as the key developmental strategy to keep pace with the changing demands of end users. For instance, In May, 2023, ZTE Corporation came into agreement with Telin Timor-Leste, a provider of mobile services under the brand name Telkomcel, to modernize Telin's virtual core, BSS, and VAS solutions and meet the emerging demand for data services and high-quality voice and digital transformation in Timor-Leste. Additionally, In November, 2022, Amdocs Limited collaborated with Telefonica Hispanoamerica to modernize its business support systems (BSS) and deploy modules of its cloud-native operational support system (OSS) on Telefonica Argentina, Telefonica Chile, and Telefonica Peru's public Cloud.
Based on the Analysis presented in the KBV Cardinal matrix; Accenture plc are the forerunners in the Market. Companies such as IBM Corporation, Nokia Corporation, and Huawei Technologies Co., Ltd. are some of the key innovators in the Market. In February, 2022, Nokia came into collaboration with Kyndryl, to help enterprise customers boost their digital transformations with industrial-grade grade reliable, and secure LTE and 5G private wireless networking.
Market Growth Factors
Growing acceptance of convergent billing system
Regardless of the kind of market segment or product, such as postpaid & prepaid service, the digital BSS is essential for the growth of convergent billing systems, which help to combine any number of services and products into a single bill. A single customer invoice for billing includes all service prices and provides a comprehensive picture of the consumer. Convergent billing offers operators several benefits since it permits multi-service packaging & pricing, which encourages existing clients to add new services and attracts potential clients with creative service bundles. During the anticipated period, this is anticipated to significantly fuel the market. The market is then anticipated to grow as a result.
Availability of Modern and Simple digital BSS Solutions
The demand for sophisticated and user-friendly digital business support systems (BSS) solutions has increased. Effective management of a sizable number of backend activities is a goal for end-users of BSS solutions. They need a complete and user-friendly digital Business Support System (BSS) solution. The business climate and competitive landscape are dramatically shifting in the telecommunications industry. An extraordinary opportunity to provide value-added services is presented by new technology, particularly 5G, which works as a catalyst for future disruption. In order to increase productivity in the backend operation, businesses are customizing their BSS requirements. Therefore, this market is driven by CSPs' significant deployment of digital business support systems (BSS).
Market Restraining Factors
Inability of telecom corporations to implement digital BSS solutions due to lack of expertise
As technological innovation picks up speed, there is a growing need to meet people's rising expectations. Due to the rapid speed of innovation, telecommunications providers must modify to evolving technology infrastructures and enhance their operations and business processes. However, in this fiercely competitive industry, telecom firms want assistance with planning, developing, and implementing new infrastructures while concentrating on their core strengths. The market may experience slow expansion throughout the forecast period due to multiple variables, including the telecom firms' lack of expertise in implementing digital BSS systems.
Vertical Outlook
Based on Vertical, the market is segmented into BFSI, Healthcare, IT & Telecom, Retail & Ecommerce, Energy & Utilities, Manufacturing, Media & Entertainment and Others. In 2022, the telecom segment procured a promising growth rate in the market in 2022. The sophisticated telecom BSS streamlines sales & support by automating operations and workflows. Telecom businesses can collect interaction data and develop targeted consumer engagements by putting in place a digital BSS stack. They can use AI and deep learning to fulfil in-the-moment client needs, whether they are to reward loyalty, fix network difficulties, or promote deals.
Offering Outlook
Based on offering, the market is segmented into solution, and services. The services segment garnered a significant revenue share in the market in 2022. Organizations' need for related services is rising along with the use of cloud-based BSS systems. The licensing and support, consultancy, installation, training & education, and managed services categories make up the market services. The majority of CSPs seek out the services of digital BSS providers since they require more technological know-how for storing and managing data in the telecom vertical.
Solution Outlook
Under solution, the market is fragmented into revenue & billing management, customer management, order management, product management, and others. In 2022, the revenue & billing management segment registered the maximum revenue share in the market. Real-time consumer billing is made possible by BSS solutions and is dependent on the type and quantity of services provided. Operators can easily onboard clients and partners for payment and service fulfilment with the convergent billing system. The growth in this market segment is mostly attributable to the potential advantages of revenue and billing management solutions.
Services Outlook
Under services, the market is divided into professional services and managed services. In 2022, the professional services segment dominated the market with the highest revenue share. Custom BSS solutions are available from experienced service providers and are created to match each client's individual requirements. With this level of customization, BSS systems may become more efficient and effective and closely match the client's business operations. In order to seamlessly integrate BSS systems using current ones (like CRM or ERP), many firms have complicated IT infrastructures. With the goal of efficient operations and seamless data flow, professional service providers are experts in integrating these systems.
Regional Outlook
Region wise, the market is analysed across North America, Europe, Asia Pacific and LAMEA. In 2022, the North America region led the market by generating the maximum revenue share. The region has a highly developed digital infrastructure and technological development, which supports implementing digital BSS solutions. To remain competitive and satisfy client demands for frictionless digital experiences, businesses in North America are increasingly emphasizing digital transformation activities. The region's demand for digital BSS solutions is also fuelled by the rising popularity of online services and the requirement for effective invoicing and customer management systems.
The market research report covers the analysis of key stakeholders of the market. Key companies profiled in the report include Ericsson AB, Amdocs Limited, Huawei Technologies Co., Ltd., Capgemini SE, Nokia Corporation, ZTE Corporation, Infosys Limited, Tata Consultancy Services Ltd., Accenture PLC and IBM Corporation
Recent Strategies Deployed in Digital BSS Market
Partnerships, Collaboration and Agreements:
May-2023: ZTE Corporation came into agreement with Telin Timor-Leste, a provider of mobile services under the brand name Telkomcel, to modernize the Telin's virtual core, BSS, and VAS solutions. Through this collaboration, companies aim to enhance network performance improve customer experience, and meet the emerging demand for data services and high-quality voice and digital transformation in Timor-Leste.
Nov-2022: Amdocs Limited collaborated with Telefonica Hispanoamerica, a multinational telecommunications company. Under this collaboration, Amdocs would modernize its business support systems (BSS) and deploy modules of its cloud-native operational support system (OSS) on Telefonica Argentina, Telefonica Chile, and Telefonica Peru's public Cloud.
Nov-2022: Huawei Technologies Co., Ltd. came into partnership with Cell C, a Telecommunications group. This partnership aims to aid Cell C's transformation into a digital lifestyle company. Moreover, the alliance aims to provide end-users with an enhanced digital experience, thereby allowing Cell C to evolve from a traditional mobile operator to a modern technology company.
Mar-2022: Ericsson AB came into partnership with Etisalat Misr, a provider of telecommunications and media services. This partnership would bring up-to-date Etisalat Misr's BSS platform to support Voice-over-LTE (VoLTE) traffic growth and data, Internet of Things (IoT), and 5G readiness.
Feb-2022: Nokia came into collaboration with Kyndryl, a provider of IT infrastructure services. Through this collaboration, companies announced network and edge computing alliance would help enterprise customers boost their digital transformations with industrial-grade grade reliable, and secure LTE and 5G private wireless networking.
Product Launches and Product Expansions:
May-2023: IBM Announced the launch of IBM Watsonx, an AI and data platform. The Watson platform would be a foundation model and generative AI, providing a data store, governance toolkit, and studio. With this launch, IBM provides an AI development studio with access to IBM-trained and curated foundation models and open-source models.
Feb-2023: Nokia launched anyRAN, an approach to help mobile operators and businesses choose purpose-built, hybrid, or Cloud RAN solutions regardless of business model. This launch aims to propel CloudRAN partnerships allowing flexibility for mobile network operators and enterprises.
Feb-2022: ZTE Corporation unveiled the UniSite NEO solution. This new UniSite NEO solution and creative products can be used to help in such scenarios as 4G modernization, 5G construction, RAN sharing, and capacity enhancement to build a simplified, leading, and green 5G network.
Acquisitions and Mergers:
Aug-2023: IBM completed the acquisition of Apptio Inc., a technology spends and value management company. Following this acquisition, the powerful combination of both companies delivers clients the capability to define additional value. Additionally, the combination of IBM's IT automation offerings and Apptio products would provide enterprises with a 360-degree technology management platform that would be utilized to automate and optimize decisions in their IT landscapes.
Aug-2022: Accenture completed the acquisition of Tenbu, a cloud data business specializing in solutions for intelligent decisions. This acquisition expands Accenture's Cloud First abilities via Latin America and globally to obtain the company's data and AI expertise, industry deepness, and repeatable creation with the cloud ecosystem to allow consumers to express the business value of data.
Jul-2022: Accenture took over Solvera Solutions, a Regina-based company providing platform-led digital transformation services. With this acquisition, Solvera Solutions carries extensive experience on the ServiceNow platform, develops Accenture's current portfolio on the Microsoft Modern Workplace and Microsoft Power Platform, and improves abilities and resources in SAP S/4HANA.
Jul-2022: Ericsson acquired Vonage, a provider of cloud-based communications to businesses and consumers. With this acquisition, Ericsson would build a market for easy-to-adopt global network Application Program Interfaces driving an upcoming wave of digitization.
Apr-2022: Infosys completed the acquisition of Oddity, a Germany-based digital marketing company. This acquisition reinforces Infosys' branding, creativity, and experience design abilities. Additionally, Oddity brings to Infosys a complete service offering including digital-first brand communication and management, in-house production, such as virtual and augmented reality, experience strategy, and e-commerce services along with its metaverse-ready set-up within Europe.
Market Segments covered in the Report:
By Offering
By Vertical
By Geography
Companies Profiled
Unique Offerings from KBV Research