专业头皮护理:全球市场的概要

本报告提供全球专业头皮护理 - 薄髮，掉髮，头皮，敏感性皮肤等相关头皮问题为目标的沙龙护髮产品 - 的市场相关分析，全球整体的销售额趋势，及主要地区、主要国家 (亚洲，巴西，欧洲，美国等) 及各产品种类、各功能详细趋势，主要企业的产品系列等彙整资讯，为您概述为以下内容。

目录

市场概要

各国市场概况 (参照Table 1)

• 头皮护理:在沙龙用护髮产品的整体销售额中占的占有率
• 头皮护理的市场规模与成长率 (2020年，2021年)
• 市场区隔:各功能 (Table 2)
• 销售:各市场区隔 (销售用 vs 商务用)

头皮护理的组合

• 产品分类:各产品种类 (Table 3)
• 畅销/创新的头皮护理产品的案例

未来展望

The study is a comprehensive overview of the global market for salon hair care products targeting issues related to the scalp, such as hair thinning, hair loss, dandruff, and sensitive scalp.

Regional Coverage: Asia, Europe, Brazil, United States.

Scope

• Sales of scalp care products in key markets globally
• Growth of the segment by country
• Coverage of Asia, Brazil, Europe, and the United States
• Detailed segmentation of scalp care products segment
• Analysis of the scalp care portfolios of key brands globally

Report Benefits

This report will assist material suppliers in identifying opportunities within the global salon scalp care market. It will also serve as an invaluable tool in the strategic planning process and help the subscribers:

• Design their product portfolio by better understanding which market segments are the most promising

• Benchmark their scalp care offerings against other players

• Identify key product claims to better target various markets

Table of Contents^*

Market Overview

Country Snapshots (see Table 1)

• Share of scalp care in overall salon hair care products sales
• Size and growth of scalp care (2020, 2021)
• Market segmentation by function (Table 2)
• Sales by segment (take-home vs. back-bar)

Scalp Care Portfolio

• Product segmentation by product type (Table 3)
• Examples of bestselling and innovative scalp care lines

Outlook

^*Subject to subscriber input.