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市场调查报告书
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1495962

线上教育市场 - 2024年至2029年预测

Online Education Market - Forecasts from 2024 to 2029

出版日期: | 出版商: Knowledge Sourcing Intelligence | 英文 140 Pages | 商品交期: 最快1-2个工作天内

价格
简介目录

2022年线上教育市场价值为2880.24亿美元,预计复合年增长率为8.90%,到2029年达到5231.77亿美元。

线上教育是一种电子维护的学习框架,依靠互联网实现学习者和教师之间的合作以及提供学习材料。人们对降低教育成本的兴趣日益开拓,政府支持线上教育的倡议不断增多,以及行动电话和网路普及率的不断提高,正在推动线上教育市场的成长。此外,人们对通用和适应性学习的兴趣日益浓厚,以及人工智慧驱动的数位学习解决方案的出现也有望推动市场成长。

市场趋势:

云端基础的安排越来越成为教育机构的选择,同时开拓市场的领先公司对提高基于云端基础的教育平台的安全性和稳定品质的投资兴趣也越来越大。市场上有大量的服务内容供应商,网路上有大量的教育材料。成本降低和教育内容新兴市场的开拓进一步推动线上教育市场的成长。然而,获取大量免费内容和缺乏最终用户意识为市场成长带来了挑战。

免费内容的出现促使最终用户采用线上学习,教育科技公司将其视为一个新的商机。许多公司提供免费且引人入胜的线上内容作为行销策略,以提高普及和市场占有率。例如,BYJU'S 是印度最有价值的教育科技新兴企业之一,自开始提供免费内容存取以来,其平台已获得 750 万新用户。

市场驱动因素:

  • 政府不断倡议预计将影响线上教育市场的成长。

世界各国政府推出了多项计画来支持线上教育。 PM eVidya 是印度政府教育部于 2020 年 5 月推出的一项独特创新项目,旨在为学生和教师提供获取各种类型线上教育内容的多模式存取。此外,美国教育部基金会还确定了 12 个项目来支持 K-12 和高等教育机构,以加速宽频基础设施和采用。其中一些程式还支援存取学生设备(平板电脑、电脑等)、行动热点设备和资料方案。

  • 技术进步预计将对线上教育市场的成长产生积极影响。

技术发展预计将产生重大影响并推动线上教育领域的扩张。由于数位工具和平台的不断创新,线上学习变得更加身临其境、充满活力和有趣。扩增实境 (AR)、机器学习 (ML) 和人工智慧 (AI) 等技术正在彻底改变学习体验。这些技术使教育材料的交付个人化、提供即时回馈并创建动态的学习环境。此外,高速网路和行动普及的普及增加了学习者的便利性和灵活性,使他们能够随时随地存取学习材料。

此外,学习管理系统 (LMS) 和资料分析的进步为教师提供了有关学生学习进度和成果的深入了解,使他们能够根据学生的个人需求量身定制课程并製定可优化的教学策略。此外,区块链等新技术正在提高线上证书和凭证的安全性和有效性,提高其在就业市场上的价值和声誉。随着科技的进步,预计将刺激线上教育市场的创新和扩张,提高世界各地学生学习的可及性、有效性和影响力。

市场限制因素:

线上教育市场的主要障碍之一是网路普及和智慧型手机普及低,这限制了农村贫困阶级的存取。这些人群使用电视和广播,这是相当小众的细分市场。例如,根据世界银行的数据,儘管美国的学校自 2020 年 3 月中旬起已上线,但近 14% 有学龄儿童的家庭没有网路连线。

北美地区预计将占据市场的主要份额。

从区域来看,全球线上教育市场的研究地区包括北美、南美、欧洲、中东和非洲以及亚太地区。北美在市场上占据主导地位,由于主要市场参与企业的存在,预计将在全球线上教育市场中占据最大份额。由于高速互联网的广泛普及和先进的技术基础设施,北美线上教育市场正在蓬勃发展。希望提升职业生涯的在职成年人和专业人士越来越多地寻求灵活的学习选择。领先的教育科技公司和机构提供的信誉良好的线上课程正在提高线上教育在该地区的形象和吸引力。

由于政府的倡议和对数位教育项目的投资,该行业正在不断发展。线上学习系统因其可访问性和易用性而受到学生的欢迎。此外,该地区对技能提升和终身学习的重视也推动了对线上学位课程和课程的需求。人工智慧和资料分析等技术进步将使虚拟学习更有效率和可自订。

主要进展:

  • 2023 年 3 月,Moodle 成立了印度子公司 Moodle India,以增加社会影响力并进入印度不断发展的教育科技产业。在完全融入全球 Moodle 生态系统后,Moodle 印度于 2022 年 12 月收购 eAbyas Info Solutions 后开始采用。
  • 2021年4月,全球领先的教育科技供应商BYJU'S宣布其1:1直播线上学习平台「BYJU'S Future School」全球首发,其旗舰学习应用已有8000万学生註册。这是建立在我们子公司 WhiteHat Jr. 的成功之上的,该公司打破了实时在线 1:1 学习的记录,并在印度和其他几个国家广为人知。

目录

第一章简介

  • 市场概况
  • 市场定义
  • 调查范围
  • 市场区隔
  • 货币
  • 先决条件
  • 基准年和预测年时间表
  • 相关利益者的主要利益

第二章调查方法

  • 研究设计
  • 调查过程

第三章执行概述

  • 主要发现
  • 分析师观点

第四章市场动态

  • 市场驱动因素
  • 市场限制因素
  • 波特五力分析
  • 产业价值链分析
  • 分析师观点

第五章线上教育市场:按类型

  • 介绍
  • 学术的
  • 公司

第六章 线上教育市场:依技术分类

  • 介绍
  • 行动电子学习
  • 学习管理系统
  • 应用模拟工具
  • 快速电子学习
  • podcast
  • 虚拟教室

第七章 线上教育市场:依供应商分类

  • 介绍
  • 服务供应商
  • 内容提供者

第八章线上教育市场:依最终用户分类

  • 介绍
  • 高等教育机构
  • K-12 学校
  • 其他的

第九章线上教育市场:按地区

  • 介绍
  • 北美洲
  • 南美洲
  • 欧洲
  • 中东/非洲
  • 亚太地区

第十章竞争环境及分析

  • 主要企业及策略分析
  • 市场占有率分析
  • 合併、收购、协议和合作
  • 竞争对手仪表板

第十一章 公司简介

  • Adobe
  • Blackboard Inc.
  • Cisco
  • Citrix Systems, Inc
  • McGraw-Hill Education
  • Microsoft Corporation
  • Oracle
  • Pearson
  • MPS Limited
  • Online Education Services
简介目录
Product Code: KSI061611039

The online education market is evaluated at US$288.024 billion for the year 2022 and is projected to grow at a CAGR of 8.90% to reach US$523.177 billion in 2029.

Online education is an electronically upheld learning framework, which depends on the internet for cooperation and appropriation of study material among understudies and instructors. Developing interest in decreasing the expense of instruction, expanding government drives supporting online schooling, and expanding infiltration of cell phones and the internet are the factors adding to the growth of the online education market. Furthermore, market growth is likewise expected to be facilitated attributing to the expanding interest in versatile and adaptive learning and the emergence of an AI-enabled e-learning solution.

MARKET TRENDS:

The developing appropriation of cloud-based arrangements combined with rising investment speculations by significant market penetrators towards improving the security and unwavering quality of cloud-based education platforms is further expanding its selection among institutions. The presence of an enormous number of service and content suppliers in the market is bringing colossal volumes of instructive substance to the web. Declining facilitating costs and the developing requirement for educational content are further propelling the growth of the online education market. However, the accessibility of plentiful free substances and the absence of awareness among the end-users are challenging the market growth.

The presence of free content is driving the end-users towards the adoption of online learning and ed-tech companies look at this as another opportunity to exploit. Many companies offer free and engaging content online as a marketing strategy to increase their penetration and market share. For instance, one of India's most valuable Edtech startups BYJU'S saw 7.5 million new users on its platform since it started offering free access to content.

MARKET DRIVERS:

  • Growing government initiatives are expected to influence online education market growth.

Governments across the countries have introduced several schemes in favor of online education. PM eVidya, a unique and innovative venture by the Ministry of Education, Government of India was introduced in May 2020 to facilitate multi-mode access to online education content of various types among students and teachers. Additionally, the US Department of Education Funds has identified twelve programs that support both K-12 and Postsecondary institutions that can facilitate broadband infrastructure and adoption. Some of these programs may even be used to support access to devices for students (e.g., tablets, computers) and mobile hotspot devices and data plans.

  • Advancements in technology are predicted to positively impact online education market growth.

Technological developments are expected to have a significant impact on and propel the expansion of the online education sector. Online learning has become more immersive, dynamic, and interesting due to ongoing innovation in digital tools and platforms. The learning experience is being revolutionized by technologies like augmented reality (AR), machine learning (ML), and artificial intelligence (AI). These technologies personalize material delivery, offer real-time feedback, and create dynamic learning environments. In addition, learners may access instructional resources from anywhere at any time because of the broad availability of high-speed internet and the growth of mobile devices, which increases convenience and flexibility.

Furthermore, developments in learning management systems (LMS) and data analytics give teachers insightful knowledge about the progress and learning outcomes of their students, allowing them to customize lessons to meet each student's requirements and optimize their teaching strategies. Additionally, new technologies such as blockchain are improving online certificates and credentials' security and validity, which raises their worth and reputation in the employment market. It is anticipated that as technology advances, it will spur greater innovation and expansion in the online education market, increasing accessibility, efficacy, and influence on learning for students all over the world.

MARKET RESTRAINTS:

One of the main hurdles in the online education market is the limited accessibility by poor people in rural areas owing to the low internet penetration and less smartphone adoption. These sections rather turn to televisions and radios which is a niche, not many companies are ready to adopt. For instance, as per the World Bank, in the US, where schools have been exclusively online since mid-March 2020, almost 14 percent of households with school-age children do not have internet access.

The North American region is anticipated to hold a significant share of the market.

Geographically, the global online education market is studied across North America, South America, Europe, the Middle East and Africa (MEA), and Asia-Pacific (APAC). North America dominates the market and is expected to hold the largest online education market share of the global online education market attributing to the presence of major market players. The online education market in North America is booming as a result of broad access to high-speed internet and sophisticated technological infrastructure. Professionals in the workforce and those aiming to progress in their careers are increasingly demanding flexible learning choices. Reputable online programs from leading EdTech businesses and institutions raise the profile and appeal of online education in the area.

The industry is growing because of government efforts and investments in digital education programs. Online learning systems are popular among students because of their accessibility and ease. Furthermore, the demand for online degree programs and courses is fueled by the region's emphasis on upskilling and lifelong learning. Technological advancements like artificial intelligence and data analytics improve the efficiency and customization of virtual learning.

Key Developments:

  • In March 2023, to increase its social effect and get access to the expanding Indian EdTech sector, Moodle established Moodle India, its Indian subsidiary. After being completely included in the global Moodle ecosystem, eAbyas Info Solutions was acquired in December 2022, and this coincided with the introduction of Moodle India.
  • In April 2021, the world's top provider of educational technology, BYJU'S, announced the global debut of its 1:1 live online learning platform, "BYJU'S Future School," with 80 million students enrolled on its flagship learning app. This expands upon the success of its subsidiary WhiteHat Jr., which broke records in real-time online 1:1 learning and is well-known in India and a few other countries.

Segmentation:

By Type

  • Academic
  • Corporate

By Technology

  • Mobile E-learning
  • Learning Management System
  • Application Simulation Tool
  • Rapid E-learning
  • Podcasts
  • Virtual Classroom

By Vendor

  • Service Provider
  • Content Provider

By End-User

  • Higher Education Institutions
  • K-12 Schools
  • Others

By Geography

  • North America
  • USA
  • Canada
  • Mexico
  • South America
  • Brazil
  • Argentina
  • Others
  • Europe
  • United Kingdom
  • Germany
  • France
  • Spain
  • Others
  • Middle East and Africa
  • Saudi Arabia
  • UAE
  • Israel
  • Others
  • Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Taiwan
  • Thailand
  • Indonesia
  • Others

TABLE OF CONTENTS

1. INTRODUCTION

  • 1.1. Market Overview
  • 1.2. Market Definition
  • 1.3. Scope of the Study
  • 1.4. Market Segmentation
  • 1.5. Currency
  • 1.6. Assumptions
  • 1.7. Base, and Forecast Years Timeline
  • 1.8. Key Benefits for the stakeholder

2. RESEARCH METHODOLOGY

  • 2.1. Research Design
  • 2.2. Research Processes

3. EXECUTIVE SUMMARY

  • 3.1. Key Findings
  • 3.2. Analyst View

4. MARKET DYNAMICS

  • 4.1. Market Drivers
  • 4.2. Market Restraints
  • 4.3. Porter's Five Forces Analysis
    • 4.3.1. Bargaining Power of Suppliers
    • 4.3.2. Bargaining Power of Buyers
    • 4.3.3. Threat of New Entrants
    • 4.3.4. Threat of Substitutes
    • 4.3.5. Competitive Rivalry in the Industry
  • 4.4. Industry Value Chain Analysis
  • 4.5. Analyst View

5. ONLINE EDUCATION MARKET, BY TYPE

  • 5.1. Introduction
  • 5.2. Academic
    • 5.2.1. Market Trends and Opportunities
    • 5.2.2. Growth Prospects
    • 5.2.3. Geographic Lucrativeness
  • 5.3. Corporate
    • 5.3.1. Market Trends and Opportunities
    • 5.3.2. Growth Prospects
    • 5.3.3. Geographic Lucrativeness

6. ONLINE EDUCATION MARKET, BY TECHNOLOGY

  • 6.1. Introduction
  • 6.2. Mobile E-learning
    • 6.2.1. Market Trends and Opportunities
    • 6.2.2. Growth Prospects
    • 6.2.3. Geographic Lucrativeness
  • 6.3. Learning Management System
    • 6.3.1. Market Trends and Opportunities
    • 6.3.2. Growth Prospects
    • 6.3.3. Geographic Lucrativeness
  • 6.4. Application Simulation Tool
    • 6.4.1. Market Trends and Opportunities
    • 6.4.2. Growth Prospects
    • 6.4.3. Geographic Lucrativeness
  • 6.5. Rapid E-learning
    • 6.5.1. Market Trends and Opportunities
    • 6.5.2. Growth Prospects
    • 6.5.3. Geographic Lucrativeness
  • 6.6. Podcasts
    • 6.6.1. Market Trends and Opportunities
    • 6.6.2. Growth Prospects
    • 6.6.3. Geographic Lucrativeness
  • 6.7. Virtual Classroom
    • 6.7.1. Market Trends and Opportunities
    • 6.7.2. Growth Prospects
    • 6.7.3. Geographic Lucrativeness

7. ONLINE EDUCATION MARKET, BY VENDOR

  • 7.1. Introduction
  • 7.2. Service Provider
    • 7.2.1. Market Trends and Opportunities
    • 7.2.2. Growth Prospects
    • 7.2.3. Geographic Lucrativeness
  • 7.3. Content Provider
    • 7.3.1. Market Trends and Opportunities
    • 7.3.2. Growth Prospects
    • 7.3.3. Geographic Lucrativeness

8. ONLINE EDUCATION MARKET, BY END-USER

  • 8.1. Introduction
  • 8.2. Higher Education Institutions
    • 8.2.1. Market Trends and Opportunities
    • 8.2.2. Growth Prospects
    • 8.2.3. Geographic Lucrativeness
  • 8.3. K-12 Schools
    • 8.3.1. Market Trends and Opportunities
    • 8.3.2. Growth Prospects
    • 8.3.3. Geographic Lucrativeness
  • 8.4. Others
    • 8.4.1. Market Trends and Opportunities
    • 8.4.2. Growth Prospects
    • 8.4.3. Geographic Lucrativeness

9. ONLINE EDUCATION MARKET, BY GEOGRAPHY

  • 9.1. Introduction
  • 9.2. North America
    • 9.2.1. By Type
    • 9.2.2. By Technology
    • 9.2.3. By Vendor
    • 9.2.4. By End-User
    • 9.2.5. By Country
      • 9.2.5.1. USA
        • 9.2.5.1.1. Market Trends and Opportunities
        • 9.2.5.1.2. Growth Prospects
      • 9.2.5.2. Canada
        • 9.2.5.2.1. Market Trends and Opportunities
        • 9.2.5.2.2. Growth Prospects
      • 9.2.5.3. Mexico
        • 9.2.5.3.1. Market Trends and Opportunities
        • 9.2.5.3.2. Growth Prospects
  • 9.3. South America
    • 9.3.1. By Type
    • 9.3.2. By Technology
    • 9.3.3. By Vendor
    • 9.3.4. By End-User
    • 9.3.5. By Country
      • 9.3.5.1. Brazil
        • 9.3.5.1.1. Market Trends and Opportunities
        • 9.3.5.1.2. Growth Prospects
      • 9.3.5.2. Argentina
        • 9.3.5.2.1. Market Trends and Opportunities
        • 9.3.5.2.2. Growth Prospects
      • 9.3.5.3. Others
        • 9.3.5.3.1. Market Trends and Opportunities
        • 9.3.5.3.2. Growth Prospects
  • 9.4. Europe
    • 9.4.1. By Type
    • 9.4.2. By Technology
    • 9.4.3. By Vendor
    • 9.4.4. By End-User
    • 9.4.5. By Country
      • 9.4.5.1. United Kingdom
        • 9.4.5.1.1. Market Trends and Opportunities
        • 9.4.5.1.2. Growth Prospects
      • 9.4.5.2. Germany
        • 9.4.5.2.1. Market Trends and Opportunities
        • 9.4.5.2.2. Growth Prospects
      • 9.4.5.3. France
        • 9.4.5.3.1. Market Trends and Opportunities
        • 9.4.5.3.2. Growth Prospects
      • 9.4.5.4. Spain
        • 9.4.5.4.1. Market Trends and Opportunities
        • 9.4.5.4.2. Growth Prospects
      • 9.4.5.5. Others
        • 9.4.5.5.1. Market Trends and Opportunities
        • 9.4.5.5.2. Growth Prospects
  • 9.5. Middle East and Africa
    • 9.5.1. By Type
    • 9.5.2. By Technology
    • 9.5.3. By Vendor
    • 9.5.4. By End-User
    • 9.5.5. By Country
      • 9.5.5.1. Saudi Arabia
        • 9.5.5.1.1. Market Trends and Opportunities
        • 9.5.5.1.2. Growth Prospects
      • 9.5.5.2. UAE
        • 9.5.5.2.1. Market Trends and Opportunities
        • 9.5.5.2.2. Growth Prospects
      • 9.5.5.3. Israel
        • 9.5.5.3.1. Market Trends and Opportunities
        • 9.5.5.3.2. Growth Prospects
      • 9.5.5.4. Others
        • 9.5.5.4.1. Market Trends and Opportunities
        • 9.5.5.4.2. Growth Prospects
  • 9.6. Asia Pacific
    • 9.6.1. By Type
    • 9.6.2. By Technology
    • 9.6.3. By Vendor
    • 9.6.4. By End-User
    • 9.6.5. By Country
      • 9.6.5.1. China
        • 9.6.5.1.1. Market Trends and Opportunities
        • 9.6.5.1.2. Growth Prospects
      • 9.6.5.2. Japan
        • 9.6.5.2.1. Market Trends and Opportunities
        • 9.6.5.2.2. Growth Prospects
      • 9.6.5.3. India
        • 9.6.5.3.1. Market Trends and Opportunities
        • 9.6.5.3.2. Growth Prospects
      • 9.6.5.4. South Korea
        • 9.6.5.4.1. Market Trends and Opportunities
        • 9.6.5.4.2. Growth Prospects
      • 9.6.5.5. Taiwan
        • 9.6.5.5.1. Market Trends and Opportunities
        • 9.6.5.5.2. Growth Prospects
      • 9.6.5.6. Thailand
        • 9.6.5.6.1. Market Trends and Opportunities
        • 9.6.5.6.2. Growth Prospects
      • 9.6.5.7. Indonesia
        • 9.6.5.7.1. Market Trends and Opportunities
        • 9.6.5.7.2. Growth Prospects
      • 9.6.5.8. Others
        • 9.6.5.8.1. Market Trends and Opportunities
        • 9.6.5.8.2. Growth Prospects

10. COMPETITIVE ENVIRONMENT AND ANALYSIS

  • 10.1. Major Players and Strategy Analysis
  • 10.2. Market Share Analysis
  • 10.3. Mergers, Acquisitions, Agreements, and Collaborations
  • 10.4. Competitive Dashboard

11. COMPANY PROFILES

  • 11.1. Adobe
  • 11.2. Blackboard Inc.
  • 11.3. Cisco
  • 11.4. Citrix Systems, Inc
  • 11.5. McGraw-Hill Education
  • 11.6. Microsoft Corporation
  • 11.7. Oracle
  • 11.8. Pearson
  • 11.9. MPS Limited
  • 11.10. Online Education Services