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市场调查报告书
商品编码
1521029

马铃薯泥市场 - 2024 年至 2029 年预测

Mashed Potatoes Market - Forecasts from 2024 to 2029
出版日期: | 出版商: Knowledge Sourcing Intelligence | 英文 154 Pages | 商品交期: 最快1-2个工作天内

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简介目录

马铃薯泥市场将从 2024 年的 3,841,333,000 美元增加到 2029 年的 5,372,489,000 美元，复合年增长率为 6.94%。

马铃薯泥是许多国家最常见的配菜之一，尤其是在欧洲和美洲地区。都市化的加速本质上扩大了久坐的生活方式，导致包装即食食品的使用量稳定增加。马铃薯泥是淀粉和碳水化合物的良好来源，是许多已调理食品的健康选择，因为它们经常作为填充物或配菜食用。

由于多种饮食文化的兴起和对均衡饮食的偏好，马铃薯泥越来越受欢迎。此外，老年人口的迅速增加，牙齿和胃相关问题的增加，正在增加不同年龄层马铃薯泥的市场需求。例如，世界银行估计，到2022年，世界人口的10%将超过65岁。这相当于 2021 年有 51.2 亿人，2022 年有 51.6 亿人。

此外，蓬勃发展的饭店、餐厅和餐饮 (HoReCa) 产业扩大了对快速食品的需求，刺激了包装食品和冷冻食品的使用，从而重振了马铃薯泥的供应。混合马铃薯泥还可以减少烹饪时间，同时让您每次烹饪时都能获得相同的浓稠度和风味。

此外，客製化口味的能力扩大了马铃薯泥和调味料的选择范围。买家正在尝试独特的香草、口味、起司和酱汁，以改善马铃薯泥的味道和外观。可能的结果是无穷无尽的，从黄油、大蒜和香草等传统的到培根块和松露油等更冒险的。植物性饮食和素食主义的日益普及增加了对植物性和素食马铃薯泥替代品的需求。

由于马铃薯加工投资的增加以及马铃薯产量和人均利用量的普遍繁荣，马铃薯泥市场预计将成长。此外，快餐文化的开拓、对即食盛宴选择的需求不断增加以及消费者偏好的变化正在推动未来全球市场的成长路径。

市场驱动因素：

  • 由于对方便食品的需求增加和素食者数量的增加，马铃薯泥市场预计将扩大。

马铃薯泥是一种简单而常见的配菜，易于准备和食用，非常适合需要轻鬆用餐的忙碌人士。因此，对杂货店和便利商店出售的已烹调马铃薯泥的需求不断增长。

此外，外出用餐的增加以及对食品和冷冻食品的需求增加正在扩大该地区的马铃薯产量。例如，联合国粮食及农业组织详细介绍，阿联酋在 2021 年运输了 1,342 吨土豆，高于 2020 年的 1,051 吨。产量的增加也带来了利润丰厚的市场扩张机会。

此外，2022 年 4 月，Mash Direct 推出了首款马铃薯泥復活节彩蛋，这是创造性马铃薯产品系列中的最新产品。在復活节节庆之前，该产品是在北爱尔兰的一个家庭农场使用传统品种马铃薯製成的。

此外，市场相关人员清楚地意识到，过去几年生活方式发生了变化，食物偏好也发生了变化。许多国家的经济正在扩张，可支配收入正在增加。人们愿意改变生活方式。随着生活水准的提高，健康状况也随之改善。很大一部分人转向吃马铃薯泥，因为它被认为是淀粉和碳水化合物的良好来源。它还有助于维持必要的饮食，通常作为配菜或配菜食用。

美国地区预计将为市场扩张做出重大贡献。

都市区方便食品消费趋势的上升以及对预包装食品和方便膳食选择的需求激增正在显着推动整个美国土豆泥市场的发展。此外，将烤马铃薯或马铃薯泥与牛奶混合可以製成一种速食菜餚，随着美国速食和快餐店文化的蓬勃发展，对马铃薯泥的需求预计将出现明显激增。根据美国餐饮协会的数据，2023 年美国有 749,404 家速食店。肯德基 (KFC) 等主要快餐连锁店计划将马铃薯泥纳入其产品组合中。

此外，该国还在增加马铃薯产量和消费量，这导致市场进一步上涨。根据加拿大统计局和美国农业部国家农业统计局 (NASS) 提供的联合资料，2023 年美国马铃薯产量将增加 9%，达到 4.34 亿英担（百重量）。

根据2023年美国人均消费量报告，该国人均马铃薯消费量为每年117磅，使马铃薯成为美国消费的主要蔬菜之一。

由于其丰富、廉价的多功能性和风味，马铃薯泥预计将作为主菜或配菜迅速增长。美国领先的新鲜马铃薯产品供应商爱达荷食品公司正在投资此类食品，并寻求投资新产品开发，预计这将为美国市场提供新的成长前景。

主要市场开拓：

  • 2023 年 10 月 - 布兰斯顿的重点是到 2024 年春季在英国运营一家马铃薯泥工厂，向大型超级市场交付和供应家庭喜爱的已调理食品。该设施目前处理 35 万吨马铃薯，将扩大布兰斯顿的产能并提高其长期永续性。
  • 2023 年 8 月 - 爱达荷食品推出最新产品线，突出强大的风味组合，包括 Hidden Valley® Original Ranch® 调味 Hidden Valley® Original Ranch® 马铃薯泥。

目录

第一章简介

  • 市场概况
  • 市场定义
  • 调查范围
  • 市场区隔
  • 货币
  • 先决条件
  • 基准年和预测年时间表
  • 相关人员的主要利益

第二章调查方法

  • 研究设计
  • 调查过程

第三章执行摘要

  • 主要发现

第四章市场动态

  • 市场驱动因素
  • 市场限制因素
  • 波特五力分析
  • 产业价值链分析
  • 分析师观点

第五章 马铃薯泥市场：依应用分类

  • 介绍
  • 食品原料
  • 食品
    • 小吃
    • 烹饪

第六章 马铃薯泥市场：依形式

  • 介绍
  • 粉末
  • 固体的

第七章 马铃薯泥市场：依通路分类

  • 介绍
  • 食品服务
  • 零售

第八章马铃薯泥市场：依地区

  • 介绍
  • 北美洲
    • 按用途
    • 按形式
    • 按分销管道
    • 按国家/地区
  • 南美洲
    • 按用途
    • 按形式
    • 按分销管道
    • 按国家/地区
  • 欧洲
    • 按用途
    • 按形式
    • 按分销管道
    • 按国家/地区
  • 中东/非洲
    • 按用途
    • 按形式
    • 按分销管道
    • 按国家/地区
  • 亚太地区
    • 按用途
    • 按形式
    • 按分销管道
    • 按国家/地区

第九章竞争环境及分析

  • 主要企业及策略分析
  • 市场占有率分析
  • 合併、收购、协议和合作
  • 竞争对手仪表板

第十章 公司简介

  • Hungry Jack's
  • Pomuni
  • Unilever Food Solutions
  • Post Holdings Inc.
  • Agristo
  • McCain Foods Limited
  • Idahoan Foods LLC
  • Hormel Foods, LLC
简介目录
Product Code: KSI061610469

The mashed potatoes market will reach US$5,372.489 million in 2029 at a CAGR of 6.94% from US$3,841.333 million in 2024.

Mashed potato is one of the foremost prevalent side dishes served in numerous nations, particularly within the European and American regions. Rising urbanization has essentially expanded the sedentary lifestyle, which has definitely increased the utilization of packaged and ready-to-eat food. Mashed potatoes are a sound elective to numerous ready-to-serve foods, as they are great sources of starch and carbohydrates and are for the most part eaten as food increments and sides.

Mash potatoes are picking up more popularity as a result of the rising multi-cuisine culture and a preference for a balanced diet. Besides, a surge in the geriatric population, as well as rising dental and stomach-related issues have expanded the market demand for mashed potatoes for the different age groups. For example, the World Bank evaluated that 10% of the world's population was 65 years of age or older in 2022. This corresponds to 5.12 billion individuals in 2021 and 5.16 billion in 2022

Besides, the flourishing hotels, restaurants, and catering (HoReCa) industry has expanded the requirement for quick services, which has energized the utilization of packaged and frozen food, and so the serving of mashed potatoes. In addition, mashed potato blend gives the same consistency and flavor to each time a dish is prepared while decreasing the preparation time.

Moreover, the ubiquity of flavor customization has driven a part of choices for mashed potato garnishes and seasonings. Buyers are experimenting with distinctive herbs, flavors, cheeses, and sauces to improve the taste and look of mashed potato items. Blending and matching flavors is perpetual; from conventional choices like butter, garlic, and herbs to exploratory ones like bacon bits or truffle oil, the conceivable outcomes are unsetting. The rising popularity of plant-based diets and veganism has led to a rise in the request for plant-based and vegetarian mashed potato alternatives.

The Mashed potato market is anticipated to rise to the growing investments in potato processing, coupled with the general boom in potato production, and per capita utilization. In addition, the developing fast-food culture, increment in demand for ready-to-eat feast choices, and changes in shopper inclinations have encouraged the way for future market growth globally.

MARKET DRIVERS:

  • The increasing demand for convenient food and the rising vegan population is anticipated to boost the mashed potatoes market expansion.

Mashed potatoes are a simple and common side dish that is simple to get ready and eat, which makes them a perfect choice for busy individuals who need a straightforward meal to create. Pre-packaged, ready-to-eat mashed potatoes, which are accessible in general stores and convenience stores, are in higher requirement as a result of this.

Besides, the rise in feasting out and increment demand for packaged and frozen food utilization has expanded the region's potato production. For example, the United Nations Food and Agriculture Organization detailed that the UAE delivered 1,342 tons of potatoes in 2021 which expanded from 1,051 tons in 2020. This increased production has also led to profitable opportunities for market expansion.

Moreover, in April 2022, the first-ever Mashed Potato Easter Egg was introduced by Mash Direct as the newest addition to their creative line of potato-based products. Ahead of the Easter celebrations, the products are made on the family's farm in Northern Ireland using heritage varieties of potatoes.

Furthermore, the market players are well versed in the changing food preferences of the audience as their lifestyle has changed over the past years. Many countries are economically expanding, which has led to an increase in disposable income. The population is willingly shifting towards a changing lifestyle. Health outcomes have also improved with increasing living standards. A huge proportion of the population is driven toward mashed potatoes as they are considered a good source of starch and carbohydrates. They also help maintain the required diet and are generally eaten as food additions and sides.

The United States region is expected to contribute significantly to the market expansion.

The growing trend of convenience food consumption in urban areas and, the surge in demand for pre-packaged food and easy meal options has provided a major boost to the overall mashed potatoes market in the United States. Moreover, baked or mashed potato when blended with milk forms fast-food type dishes, and with the booming culture of fast-food and quick-service eateries in the nation, the request for mashed potato is expected to witness a noteworthy surge. According to the National Restaurant Association, in 2023, the number of quick-service restaurants within the United States stood at 7,49,404. Major quick-service restaurant chains such as Kentucky Fried Chicken (KFC) are planning to present mashed potatoes in their product list portfolios.

Moreover, the overall potato production and consumption is also experiencing positive growth in the country which has led to a further upward market trajectory. According to the joint data provided by Statistics Canada and USDA's National Agricultural Statistical Service (NASS), in 2023, potato production experienced 9% growth in the United States, with the production volume reaching 434 million cwt (hundredweight).

According to the 2023 U.S. per capita consumption report, the country's per capita potato consumption stood at 117 pounds per year and the same source stated that potato is amongst the major vegetables consumed by the Americans.

Owing to its rich inexpensiveness, versatility, and flavor the mashed potato is expected to witness a positive growth as a base dish or side dish. Major US-based fresh potato products provider namely Idahoan Foods is looking to invest in such food type and investing in new product development which is anticipated to provide new growth prospects for the US market.

Key Market Developments:

  • October 2023- Branston is working to operate a mashed potato facility in the UK by spring 2024, focusing on delivering and supplying prepared family favorites to major supermarkets. The facility, which right now handles 350,000 tons of potatoes, will extend Branston's capabilities and improve its long-term maintainability.
  • August 2023- Idahoan Foods introduced its most recent product line, highlighting a strong flavor combination including Idahoan(R) Mashed Potatoes seasoned with Hidden Valley(R) Original Ranch(R), a combination that will offer to a wide group of consumers.

Market Segmentation:

The Mashed Potatoes Market is segmented and analyzed as below:

By Application

  • Food Ingredient
  • Food Product
  • Snacks
  • Culinary

By Form

  • Powder
  • Solid

By Distribution Channel

  • Foodservice
  • Retail

By Geography

  • North America
  • United States
  • Canada
  • Mexico
  • South America
  • Brazil
  • Argentina
  • Others
  • Europe
  • United Kingdom
  • Germany
  • France
  • Spain
  • Others
  • Middle East and Africa
  • Saudi Arabia
  • UAE
  • Israel
  • Others
  • Asia Pacific
  • China
  • Japan
  • South Korea
  • India
  • Indonesia
  • Thailand
  • Others

TABLE OF CONTENTS

1. INTRODUCTION

  • 1.1. Market Overview
  • 1.2. Market Definition
  • 1.3. Scope of the Study
  • 1.4. Market Segmentation
  • 1.5. Currency
  • 1.6. Assumptions
  • 1.7. Base and Forecast Years Timeline
  • 1.8. Key benefits for the stakeholders

2. RESEARCH METHODOLOGY

  • 2.1. Research Design
  • 2.2. Research Process

3. EXECUTIVE SUMMARY

  • 3.1. Key Findings

4. MARKET DYNAMICS

  • 4.1. Market Drivers
  • 4.2. Market Restraints
  • 4.3. Porter's Five Forces Analysis
    • 4.3.1. Bargaining Power of Suppliers
    • 4.3.2. Bargaining Power of Buyers
    • 4.3.3. Threat of New Entrants
    • 4.3.4. Threat of Substitutes
    • 4.3.5. Competitive Rivalry in the Industry
  • 4.4. Industry Value Chain Analysis
  • 4.5. Analyst view

5. MASHED POTATOES MARKET BY APPLICATION

  • 5.1. Introduction
  • 5.2. Food Ingredient
  • 5.3. Food Product
    • 5.3.1. Snacks
    • 5.3.2. Culinary

6. MASHED POTATOES MARKET BY FORM

  • 6.1. Introduction
  • 6.2. Powder
  • 6.3. Solid

7. MASHED POTATOES MARKET BY DISTRIBUTION CHANNEL

  • 7.1. Introduction
  • 7.2. Foodservice
  • 7.3. Retail

8. MASHED POTATOES MARKET BY GEOGRAPHY

  • 8.1. Introduction
  • 8.2. North America
    • 8.2.1. By Application
    • 8.2.2. By Form
    • 8.2.3. By Distribution Channel
    • 8.2.4. By Country
      • 8.2.4.1. United States
      • 8.2.4.2. Canada
      • 8.2.4.3. Mexico
  • 8.3. South America
    • 8.3.1. By Application
    • 8.3.2. By Form
    • 8.3.3. By Distribution Channel
    • 8.3.4. By Country
      • 8.3.4.1. Brazil
      • 8.3.4.2. Argentina
      • 8.3.4.3. Others
  • 8.4. Europe
    • 8.4.1. By Application
    • 8.4.2. By Form
    • 8.4.3. By Distribution Channel
    • 8.4.4. By Country
      • 8.4.4.1. United Kingdom
      • 8.4.4.2. Germany
      • 8.4.4.3. France
      • 8.4.4.4. Spain
      • 8.4.4.5. Others
  • 8.5. Middle East and Africa
    • 8.5.1. By Application
    • 8.5.2. By Form
    • 8.5.3. By Distribution Channel
    • 8.5.4. By Country
      • 8.5.4.1. Saudi Arabia
      • 8.5.4.2. UAE
      • 8.5.4.3. Israel
      • 8.5.4.4. Others
  • 8.6. Asia Pacific
    • 8.6.1. By Application
    • 8.6.2. By Form
    • 8.6.3. By Distribution Channel
    • 8.6.4. By Country
      • 8.6.4.1. China
      • 8.6.4.2. Japan
      • 8.6.4.3. South Korea
      • 8.6.4.4. India
      • 8.6.4.5. Indonesia
      • 8.6.4.6. Thailand
      • 8.6.4.7. Others

9. COMPETITIVE ENVIRONMENT AND ANALYSIS

  • 9.1. Major Players and Strategy Analysis
  • 9.2. Market Share Analysis
  • 9.3. Mergers, Acquisitions, Agreements, and Collaborations
  • 9.4. Competitive Dashboard

10. COMPANY PROFILES

  • 10.1. Hungry Jack's
  • 10.2. Pomuni
  • 10.3. Unilever Food Solutions
  • 10.4. Post Holdings Inc.
  • 10.5. Agristo
  • 10.6. McCain Foods Limited
  • 10.7. Idahoan Foods LLC
  • 10.8. Hormel Foods, LLC