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市场调查报告书
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1532925

云端音乐服务市场－2024年至2029年预测

Cloud Music Services Market - Forecasts from 2024 to 2029
出版日期: | 出版商: Knowledge Sourcing Intelligence | 英文 118 Pages | 商品交期: 最快1-2个工作天内

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简介目录

云端音乐服务市场预计到 2029 年将达到 434.86 亿美元，预测期内复合年增长率为 29.80%，较 2024 年的 118.01 亿美元成长。

音乐服务或音乐提供者是一种服务或解决方案，包括为使用者提供「音乐点播」功能，并且还向歌曲和音乐的製作者和作者收集、註册、授权和核算版税。线上或云端基础的音乐服务是一种串流媒体，它透过网路向用户提供他们喜爱的音乐，并且不一定需要下载或储存音乐檔案。线上音乐服务可以让消费者和用户轻鬆存取他们喜爱的音乐，也提供了一种无需购买即可合法消费艺术品的经济有效的方法。

近年来，全球音乐和音讯产业显着成长。全球音乐产业的崛起体现了云端音乐服务的正面影响。根据《美国音乐》发布的报告，2022 年英国音乐出口总额约 43 亿美元（40 亿欧元）。同样，美国唱片工业协会 (RIAA) 表示，到 2023 年，美国音乐串流收入预计为 144 亿美元，高于 2022 年的 133 亿美元和 2021 年的 124 亿美元。

此外，行动装置的云端音乐服务通常是为用户提供音乐存取的应用程式。另一方面，基于网路的服务透过互联网在供应商的网站上提供串流媒体。由于只需一键即可获得音乐和播客，云端音乐服务市场预计将以极高的成长率成长。

此外，由于云端服务的引入，音乐产业正在快速成长，这是推动市场成长的主要因素之一。 5G 的广泛采用可以实现更快的音乐下载和更低的延迟，预计将在未来几年推动市场成长。北美预计将在云端音乐服务市场中占据重要地位，特别是由于网路存取的增加和音乐产业的技术发展。

云端音乐服务市场驱动因素：

  • 网路存取的增加预计将推动全球对云端音乐服务的需求。

全球云端音乐服务需求成长的主要因素之一是全球网路存取率的不断提高。随着智慧型手机和互联网在全球市场的普及，对基于互联网的服务的需求显着增加。线上视讯串流、电影串流、音乐串流、电子商务等各种新的网路平台见证了市场的崛起。

根据通讯（ITU）发布的网路资料，到2023年，将有约54亿人（即世界人口的67%）连接到网路。

云端音乐服务市场的区域前景

  • 预计美国地区将对市场成长做出重大贡献。

由于 Spotify、苹果、亚马逊、潘朵拉等众多参与者的存在，美国云端服务音乐市场预计将在预测期内扩大。此外，许多电子设备在国内的日益普及也是支撑市场成长的主要因素。根据世界银行统计，行动电话普及率为每100人110部。

美国云端音乐服务市场的策略联盟和合作伙伴关係预计将在预测期内提振市场。例如，2022 年 8 月，Spotify 将与三星合作，为用户提供更多聆听方式。此次合作将使三星用户能够将他们的装置与 Spotify 无缝连接，确保音乐永不停歇。无缝音乐将在所有 Galaxy 装置、手錶和耳机上提供。

根据蜂窝通讯工业协会 (CTIA) 的数据，5G 连接在美国正在迅速增加，这将是未来几年推动市场成长的主要因素之一。 2020 年，活跃 5G 设备数量为 1,400 万台，2021 年将增加至 8,600 万台。 2022年，全国5G有效用户数将增加至1.62亿。因此，5G市场的扩张预计将推动未来几年的市场成长。

云端音乐服务市场的主要发展：

  • 2023 年 11 月 - Google Cloud 与 Spotify 合作，扩大我们的合作伙伴关係并增强我们在基础设施、AI/ML 技术和资料分析方面的专业知识。自 2016 年以来，Google Cloud 和 Spotify 一直是 Spotify 的首要任务，该平台目前为超过 5.74 亿人提供服务。与 Spotify 的新合作伙伴关係将探索 Google Cloud 的 AI 工具，以改善 Spotify 的关键方面，包括内容髮现、个人化建议和安全收听。

云端音乐服务市场的主要企业：

  • Spotify - Spotify 每次都能帮助客户找到合适的音乐和播客。该公司成立于 2008 年，目前提供超过 1 亿首歌曲、600 万个播客和 350 万音讯。全球最受欢迎的音讯串流平台之一，在 180 多个市场拥有超过 6.15 亿用户，其中包括 2.39 亿用户。
  • YouTube - YouTube 成立于 2005 年，是云端音乐服务市场的主要企业之一。公司的使命是让每个人都有发言权并与世界分享。
  • Sound Cloud - Sound Cloud 成立于 2007 年，是一个以艺术家为先的平台，由全球艺术家和听众社群提供支援。该公司为个人艺术家提供工具、服务和平台，帮助他们建立和发展他们的音乐事业。
  • 亚马逊 - 亚马逊遵循四项核心原则，包括客户至上、长远思考、对卓越营运的承诺以及对创新的热情。我们还有 16 项领导原则，包括所有权、发明、简化、节俭、大局观以及僱用和培养最优秀的人才。

目录

第一章简介

  • 市场概况
  • 市场定义
  • 调查范围
  • 市场区隔
  • 货币
  • 先决条件
  • 基准年和预测年时间表
  • 相关人员的主要利益

第二章调查方法

  • 研究设计
  • 调查过程

第三章执行摘要

  • 主要发现

第四章市场动态

  • 市场驱动因素
  • 市场限制因素
  • 波特五力分析
  • 产业价值链分析
  • 分析师观点

第五章云端音乐服务市场：依类型

  • 介绍
  • 可下载
  • 订阅
  • 串流媒体

第六章云端音乐服务市场：依平台划分

  • 介绍
  • 行动装置
  • 基于网路的

第七章云端音乐服务市场：依最终用户划分

  • 介绍
  • 个人
  • 工作

第八章云端音乐服务市场：按地区

  • 介绍
  • 北美洲
    • 按类型
    • 按平台
    • 按最终用户
    • 按国家/地区
  • 南美洲
    • 按类型
    • 按平台
    • 按最终用户
    • 按国家/地区
  • 欧洲
    • 按类型
    • 按平台
    • 按最终用户
    • 按国家/地区
  • 中东/非洲
    • 按类型
    • 按平台
    • 按最终用户
    • 按国家/地区
  • 亚太地区
    • 按类型
    • 按平台
    • 按最终用户
    • 按国家/地区

第九章竞争环境及分析

  • 主要企业及策略分析
  • 新兴企业和马基盈利
  • 合併、收购、协议和合作
  • 竞争对手仪表板

第十章 公司简介

  • Apple, Inc.
  • Spotify
  • Amazon
  • Pandora
  • Sound Cloud
  • KKBOX
  • Youtube
  • Deezer SA
  • Saavn LLC
  • Gaana.com
  • Qobuz
  • Tidal Music AS
  • Napster
  • Wynk Music（Airtel Digital Ltd.）
  • Netease Cloud Music Co., Ltd.
简介目录
Product Code: KSI061610555

The cloud music services market is projected to grow at a CAGR of 29.80% over the forecast period, from US$11.801 billion in 2024, and is expected to reach US$43.486 billion by 2029.

A music service or music provider is a service or solution that includes 'music-on-demand' features for the users, and it also collects, registers, licenses, and accounts royalties with the producer and writer of the songs or music. Online or cloud-based music services are a type of streaming media that provides users with the music of their choice through the internet, necessarily not requiring downloading or storing the music file. With online music services, the consumer or the subscriber has easy access to the music of their choice, along with offering a cost-efficient method to legally consume the art form without buying it.

The global music and audio industry has greatly increased in recent years. The increase in the music industry globally has shown a positive impact of cloud music services. The report published by UK Music stated that in 2022, the music export of the UK was valued at about US$4.3 billion (Euro 4 billion). Similarly, the Recording Industry Association of America (RIAA) in 2023 stated that in 2023, the streaming revenue of US music was estimated at US$14.4 billion, which increased from US$13.3 billion in 2022 and US$12.4 billion in 2021.

In addition, cloud music services for mobile devices are generally apps that offer music accessibility to the user. In contrast, web-based services offer streaming through the internet on the provider's website. The cloud music services market is projected to rise at an exorbitant growth rate, owing to the vast availability of music and podcasts in one click.

Moreover, the music industry is growing rapidly with the introduction of cloud services, which is one of the major reasons boosting the market growth. The increasing penetration of 5G, which enables people to download music faster and with low latency, is anticipated to propel the market growth in the coming years. North America is poised to hold a prominent position in the cloud music services market, particularly due to its increasing accessibility to the internet and the technological developments in the music industry.

CLOUD MUSIC SERVICES MARKET DRIVERS:

  • The increase in the accessibility of the internet is anticipated to propel the demand for cloud music services globally.

One of the major drivers for the increase in the global demand for cloud music services can be traced to the increase in global Internet accessibility. With the increase in the accessibility of smartphones and the Internet in the global market, the demand for Internet-based services increased massively. Various new internet-based platforms, such as online video streaming, movie streaming, music streaming, and e-commerce, among others, witnessed the rise in their market.

The individual using the internet data published by the International Telecommunication Union (ITU) stated that in 2023, about 5.4 billion or 67% of the global population had access to the internet.

Cloud Music Services Market Geographical Outlook

  • The United States region is predicted to contribute significantly to market growth.

The United States market for cloud services music is expected to propel in the projected period, owing to the presence of many players such as Spotify, Apple Inc., Amazon, and Pandora, among others. Additionally, the increasing presence of many electronic devices in the country is a major reason propelling the market growth. According to the World Bank, the penetration of mobile phones is 110 mobiles per 100 people.

Strategic collaboration and partnership in the United States cloud music service market is anticipated to fuel the market in the projected period. For instance, in August 2022, Spotify partnered with Samsung to give users more ways to listen. The partnership will allow Samsung users to seamlessly connect their devices with Spotify so that music never stops. Seamless music will be available on all Galaxy devices, watches, and buds.

According to the Cellular Telecommunications Industry Association (CTIA), 5G connections in America are increasing rapidly, which is one of the major factors fueling market growth in the coming years. In 2020, the active 5G devices were 14 million, which grew to 86 million in 2021. In 2022, the number of 5G active users in the country grew to 162 million. Hence, in the coming years, the growing 5G market is anticipated to boost market growth.

Cloud Music Services Market Key Developments:

  • November 2023- Google Cloud partnered with Spotify to expand the partnership and amplify their expertise in infrastructure, AI/ML technologies, and data analytics. Google Cloud and Spotify have been preferred for Spotify since 2016, and at present, the platform serves more than 574 million people. This new partnership with Spotify will explore Google Cloud's AI tools to improve its critical aspects, including content discovery, personalized recommendations, and safe listening.

Cloud Music Services Market Key Players:

  • Spotify- Spotify helps the customer to find the right music or podcast every time. The company was launched in 2008 and, at present, has more than 100 million tracks, 6 million podcast titles, and 3,50,000 audiobooks a la carte. It is among the world's most popular audio streaming platforms, with more than 615 million users, including 239 million subscribers in more than 180 markets.
  • YouTube- YouTube, established in 2005, is among one of the major companies in the cloud music service market. The company's mission is to give everyone a voice and show them to the world.
  • Sound Cloud- Sound Cloud, founded in 2007, is an artist-first platform powered by a global community of artists and listeners. The company powers individual artists with tools, services, and platforms to build and grow their careers in music.
  • Amazon- Amazon is guided by four major principles, which include customer obsession, long-term thinking, commitment to operational excellence, and passion for innovation. The company also has 16 leadership principles, which include ownership, invention, simplification, frugality, thinking big, and hiring and developing the best, among others.

Market Segmentation:

Cloud Music Services Market is segmented and analyzed as below:

By Type

  • Downloadable
  • Subscription
  • Streaming

By Platform

  • Mobile Device
  • Web-Based

By End-User

  • Individual
  • Business

By Geography

  • North America
  • USA
  • Canada
  • Mexico
  • South America
  • Brazil
  • Argentina
  • Others
  • Europe
  • United Kingdom
  • Germany
  • Italy
  • Spain
  • Others
  • Middle East and Africa
  • Israel
  • Saudi Arabia
  • Others
  • Asia Pacific
  • China
  • Japan
  • India
  • Australia
  • South Korea
  • Taiwan
  • Thailand
  • Indonesia
  • Others

TABLE OF CONTENTS

1. INTRODUCTION

  • 1.1. Market Overview
  • 1.2. Market Definition
  • 1.3. Scope of the Study
  • 1.4. Market Segmentation
  • 1.5. Currency
  • 1.6. Assumptions
  • 1.7. Base and Forecast Years Timeline
  • 1.8. Key benefits for the stakeholders

2. RESEARCH METHODOLOGY

  • 2.1. Research Design
  • 2.2. Research Process

3. EXECUTIVE SUMMARY

  • 3.1. Key Findings

4. MARKET DYNAMICS

  • 4.1. Market Drivers
  • 4.2. Market Restraints
  • 4.3. Porter's Five Forces Analysis
    • 4.3.1. Bargaining Power of Suppliers
    • 4.3.2. Bargaining Power of Buyers
    • 4.3.3. Threat of New Entrants
    • 4.3.4. Threat of Substitutes
    • 4.3.5. Competitive Rivalry in the Industry
  • 4.4. Industry Value Chain Analysis
  • 4.5. Analyst view

5. CLOUD MUSIC SERVICES MARKET BY TYPE

  • 5.1. Introduction
  • 5.2. Downloadable
  • 5.3. Subscription
  • 5.4. Streaming

6. CLOUD MUSIC SERVICES MARKET BY PLATFORM

  • 6.1. Introduction
  • 6.2. Mobile Device
  • 6.3. Web-Based

7. CLOUD MUSIC SERVICES MARKET BY END-USER

  • 7.1. Introduction
  • 7.2. Individual
  • 7.3. Business

8. CLOUD MUSIC SERVICES MARKET BY GEOGRAPHY

  • 8.1. Introduction
  • 8.2. North America
    • 8.2.1. By Type
    • 8.2.2. By Platform
    • 8.2.3. By End-User
    • 8.2.4. By Country
      • 8.2.4.1. USA
      • 8.2.4.2. Canada
      • 8.2.4.3. Mexico
  • 8.3. South America
    • 8.3.1. By Type
    • 8.3.2. By Platform
    • 8.3.3. By End-User
    • 8.3.4. By Country
      • 8.3.4.1. Brazil
      • 8.3.4.2. Argentina
      • 8.3.4.3. Others
  • 8.4. Europe
    • 8.4.1. By Type
    • 8.4.2. By Platform
    • 8.4.3. By End-User
    • 8.4.4. By Country
      • 8.4.4.1. United Kingdom
      • 8.4.4.2. Germany
      • 8.4.4.3. Italy
      • 8.4.4.4. Spain
      • 8.4.4.5. Others
  • 8.5. Middle East and Africa
    • 8.5.1. By Type
    • 8.5.2. By Platform
    • 8.5.3. By End-User
    • 8.5.4. By Country
      • 8.5.4.1. Israel
      • 8.5.4.2. Saudi Arabia
      • 8.5.4.3. Others
  • 8.6. Asia Pacific
    • 8.6.1. By Type
    • 8.6.2. By Platform
    • 8.6.3. By End-User
    • 8.6.4. By Country
      • 8.6.4.1. China
      • 8.6.4.2. Japan
      • 8.6.4.3. India
      • 8.6.4.4. Australia
      • 8.6.4.5. South Korea
      • 8.6.4.6. Taiwan
      • 8.6.4.7. Thailand
      • 8.6.4.8. Indonesia
      • 8.6.4.9. Others

9. COMPETITIVE ENVIRONMENT AND ANALYSIS

  • 9.1. Major Players and Strategy Analysis
  • 9.2. Emerging Players and Markey Lucrativeness
  • 9.3. Mergers, Acquisitions, Agreements, and Collaborations
  • 9.4. Competitive Dashboard

10. COMPANY PROFILES

  • 10.1. Apple, Inc.
  • 10.2. Spotify
  • 10.3. Amazon
  • 10.4. Pandora
  • 10.5. Sound Cloud
  • 10.6. KKBOX
  • 10.7. Youtube
  • 10.8. Deezer SA
  • 10.9. Saavn LLC
  • 10.10. Gaana.com
  • 10.11. Qobuz
  • 10.12. Tidal Music AS
  • 10.13. Napster
  • 10.14. Wynk Music (Airtel Digital Ltd.)
  • 10.15. Netease Cloud Music Co., Ltd.