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市场调查报告书
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1775466

全球精酿烈酒市场:2025-2030 年预测

Global Craft Spirits Market - Forecasts from 2025 to 2030

出版日期: | 出版商: Knowledge Sourcing Intelligence | 英文 142 Pages | 商品交期: 最快1-2个工作天内

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简介目录

精酿烈酒市场预计将从 2025 年的 329.19 亿美元成长到 2030 年的 519.31 亿美元,复合年增长率为 9.55%。

优质化和消费者需求

精酿烈酒市场蓬勃发展,得益于优质化,消费者,尤其是千禧世代和Z世代,更青睐高品质、正宗且风味独特的烈酒。随着消费者寻求引人入胜的品牌故事和在地采购烈酒,高端和手工产品的趋势推动了2024年的显着成长。精酿威士忌和金酒尤其因其多功能性和创新的生产方法(例如使用当地植物成分和陈酿工艺)而备受青睐。

鸡尾酒文化的扩张

鸡尾酒文化和调酒术的兴起极大地推动了对精酿烈酒的需求。高级酒吧和餐厅,尤其是在都市区,正在使用精酿烈酒调製鸡尾酒,从而巩固了On-Trade管道的主导地位。 2023年,香港烈酒进口额达到7.79亿美元,人们对鸡尾酒的兴趣日益浓厚以及旅游业的復苏进一步推动了On-Trade消费。即饮鸡尾酒(RTD)的流行,例如三得利于2025年在加州推出的“MARU-HI”,证实了这一趋势。

增加可支配所得和都市化

中国、印度和巴西等新兴市场的可支配收入不断增长,推动了对高端精酿烈酒的需求。儘管预计到2023年,英国家庭可支配收入中位数将下降2.5%至34,500英镑,但富裕的都市区消费者仍优先考虑奢华的饮酒体验。都市化加剧了这一趋势,年轻一代追求真实的体验式产品,尤其是在亚太地区,中国和印度等市场正在经历快速成长。

永续性和在地采购

永续性是关键驱动因素,消费者青睐那些注重环保实践的品牌。 2023年,布赫拉迪酒厂(Bruichladdich Distillery)为永续精酿烈酒生产树立了标桿,透过重新设计包装,使用60%的再生玻璃,将碳排放减少了65%。本地采购的原料和有机认证进一步提升了消费者的吸引力,尤其是在北美和欧洲。

市场限制

监理复杂性

手工酿酒厂面临严格的监管障碍,包括不同地区的生产、分销和标籤检视要求。 2023年,美国烟酒税及贸易局(TTB)将根据第62号公共命令提案强制执行过敏原标籤,这将增加小型生产商的合规成本。这些复杂的监管规定对市场准入构成了障碍,尤其对新进入者而言。

製造成本高

精酿烈酒的生产劳动密集,成本高昂,而且通常依赖当地原料,因此价格不斐。年产量不足75万加仑的小型酿酒厂缺乏知名品牌的规模经济效益,这限制了它们扩充性和进行价格竞争的能力。

与知名品牌的竞争

帝亚吉欧和保乐力加等大型跨国公司正在收购精酿啤酒品牌,以抢占市场占有率。帝亚吉欧于2023年收购了蔡斯酒厂(Chase Distillery),保乐力加则收购了Codigo 1530的多数股权,这加剧了分销管道有限的小型生产商面临的竞争。

目录

第一章执行摘要

第二章市场概述

  • 市场概览
  • 市场定义
  • 研究范围
  • 市场区隔

第三章 商业景气

  • 市场驱动因素
  • 市场限制
  • 市场机会
  • 波特五力分析
  • 产业价值链分析
  • 政策法规
  • 策略建议

第四章 技术展望

第五章全球精酿烈酒市场(依产品类型)

  • 介绍
  • 白兰地
  • 琴酒
  • 威士忌酒
  • 兰姆酒
  • 调味利口酒
  • 其他的

第六章 全球精酿烈酒市场(依酒厂规模)

  • 介绍
  • 小的
  • 中等的
  • 大的

第七章 全球精酿烈酒市场(依销售管道)

  • 介绍
  • On-Trade管道
  • Off-Trade管道

第八章全球精酿烈酒市场(按地区)

  • 介绍
  • 北美洲
    • 依产品类型
    • 酒厂规模
    • 按销售管道
    • 按国家
      • 美国
      • 加拿大
      • 墨西哥
  • 南美洲
    • 依产品类型
    • 按酒厂规模
    • 按销售管道
    • 按国家
      • 巴西
      • 阿根廷
      • 其他的
  • 欧洲
    • 依产品类型
    • 酒厂规模
    • 按销售管道
    • 按国家
      • 英国
      • 德国
      • 法国
      • 西班牙
      • 其他的
  • 中东和非洲
    • 依产品类型
    • 酒厂规模
    • 按销售管道
    • 按国家
      • 沙乌地阿拉伯
      • 阿拉伯聯合大公国
      • 其他的
  • 亚太地区
    • 依产品类型
    • 按酒厂规模
    • 按销售管道
    • 按国家
      • 日本
      • 中国
      • 印度
      • 韩国
      • 台湾
      • 泰国
      • 印尼
      • 其他的

第九章竞争格局及分析

  • 主要企业和策略分析
  • 市场占有率分析
  • 合併、收购、协议和合作
  • 竞争对手仪表板

第十章 公司简介

  • St. George Spirits
  • FEW Spirits
  • High West Distillery
  • Kings County Distillery
  • Sipsmith
  • Cotswolds Distillery
  • Shelter Point Distillery
  • Four Pillars Gin
  • Gin Mare
  • Distillerie de Paris

第十一章 附录

  • 货币
  • 先决条件
  • 基准年和预测年时间表
  • 相关人员的主要利益
  • 调查方法
  • 简称
简介目录
Product Code: KSI061613604

The Global Craft Spirits Market is expected to grow from USD 32.919 billion in 2025 to USD 51.931 billion in 2030, at a CAGR of 9.55%.

Premiumization and Consumer Demand

The craft spirits market thrives on premiumization, with consumers, particularly millennials and Generation Z, favoring high-quality, authentic spirits with unique flavor profiles. In 2024, the trend toward premium and artisanal products drove significant growth, as consumers sought spirits with compelling brand narratives and local sourcing. Craft whiskey and gin, in particular, gained traction due to their versatility and innovative production methods, such as the use of regional botanicals and aged expressions.

Expansion of Cocktail Culture

The global rise of cocktail culture and mixology has significantly boosted demand for craft spirits. High-end bars and restaurants, especially in urban areas, leverage craft spirits to create bespoke cocktails, enhancing the on-trade channel's dominance. In 2023, Hong Kong's spirits imports reached USD 779 million, driven by increased interest in cocktails and a resurgence in tourism, further amplifying on-trade sales. The popularity of ready-to-drink (RTD) cocktails, such as Suntory's MARU-HI launched in California in 2025, underscores this trend.

Rising Disposable Incomes and Urbanization

Increasing disposable incomes in emerging markets like China, India, and Brazil have fueled demand for premium craft spirits. Despite a 2.5% decrease in UK median household disposable income in 2023 to £34,500, affluent urban consumers continue to prioritize luxury drinking experiences. Urbanization amplifies this trend, with younger demographics seeking authentic, experiential products, particularly in Asia-Pacific, where markets like China and India show rapid growth.

Sustainability and Local Sourcing

Sustainability is a key driver, with consumers favoring brands that prioritize eco-friendly practices. In 2023, Bruichladdich Distillery reduced carbon emissions by 65% through redesigned packaging using 60% recycled glass, setting a benchmark for sustainable craft spirits production. Locally sourced ingredients and organic certifications further enhance consumer appeal, particularly in North America and Europe.

Market Restraints

Regulatory Complexities

Craft distilleries face stringent regulatory hurdles, including production, distribution, and labeling requirements that vary by region. In 2023, the U.S. Alcohol and Tobacco Tax and Trade Bureau (TTB) proposed mandatory allergen labeling under Notice No. 62, adding compliance costs for small producers. These complexities can hinder market access, particularly for new entrants.

High Production Costs

Craft spirits production is labor-intensive and relies on premium, often locally sourced ingredients, leading to high costs. Small distilleries, producing less than 750,000 gallons annually, lack the economies of scale of larger brands, limiting scalability and price competitiveness.

Competition from Large Brands

Large multinational companies, such as Diageo and Pernod Ricard, are acquiring craft-style brands to capture market share. In 2023, Diageo acquired Chase Distillery, and Pernod Ricard took a majority stake in Codigo 1530, intensifying competition for smaller producers with limited distribution networks.

Market Segmentation

By Product Type: Whiskey

Whiskey dominates the craft spirits market, holding a 45% revenue share in 2024 due to its versatility and consumer appeal. Innovations like DIAGEO India's India Rare Spirits cask program, launched in December 2024, highlight whiskey's premium positioning through personalized craftsmanship. Health-focused variants with polyphenols also drive demand, particularly in the U.S.

By Distillery Size: Small

Small distilleries are the backbone of the craft spirits market, driving innovation with limited-edition releases. In 2023, the U.S. had 3,069 active craft distilleries, with a market volume of 13.5 million cases, though growth slowed to -3.6% due to economic challenges.

By Sales Channel: On-Trade

On-trade channels, including bars and restaurants, accounted for 58% of craft spirits sales in 2023, driven by the resurgence of social drinking post-pandemic and the popularity of craft cocktails. Urban venues like mezcalerias and gin bars enhance consumer engagement.

By Geography: North America

North America leads with a 59.3% market share in 2024, driven by the U.S.'s robust craft distilling culture and supportive regulations like the Craft Beverage Modernization and Tax Reform Act. The region's vibrant cocktail scene and high consumer spending solidify its dominance.

Competitive Insights

Key players like Pernod Ricard, Diageo, and Constellation Brands dominate through strategic acquisitions and premium offerings. In 2023, Constellation Brands acquired High West Spirits, expanding its whiskey portfolio. Smaller distilleries counter competition through innovation, such as FEW Spirits' 2023 Mizunara oak-finished whiskey.

Key Benefits of this Report:

  • Insightful Analysis: Gain detailed market insights covering major as well as emerging geographical regions, focusing on customer segments, government policies and socio-economic factors, consumer preferences, industry verticals, and other sub-segments.
  • Competitive Landscape: Understand the strategic maneuvers employed by key players globally to understand possible market penetration with the correct strategy.
  • Market Drivers & Future Trends: Explore the dynamic factors and pivotal market trends and how they will shape future market developments.
  • Actionable Recommendations: Utilize the insights to exercise strategic decisions to uncover new business streams and revenues in a dynamic environment.
  • Caters to a Wide Audience: Beneficial and cost-effective for startups, research institutions, consultants, SMEs, and large enterprises.

What do businesses use our reports for?

Industry and Market Insights, Opportunity Assessment, Product Demand Forecasting, Market Entry Strategy, Geographical Expansion, Capital Investment Decisions, Regulatory Framework & Implications, New Product Development, Competitive Intelligence

Report Coverage:

  • Historical data from 2022 to 2024 & forecast data from 2025 to 2030
  • Growth Opportunities, Challenges, Supply Chain Outlook, Regulatory Framework, and Trend Analysis
  • Competitive Positioning, Strategies, and Market Share Analysis
  • Revenue Growth and Forecast Assessment of segments and regions including countries
  • Company Profiling (Strategies, Products, Financial Information, and Key Developments among others.

Craft Spirits Market Segmentation:

By Product Type

  • Brandy
  • Gin
  • Whiskey
  • Rum
  • Flavored Liqueurs
  • Others

By Craft Spirit Distilleries Size

  • Small
  • Medium
  • Large

By Sales Channel

  • On-Trade Channel
  • Off-Trade Channel

By Geography

  • North America
  • USA
  • Canada
  • Mexico
  • South America
  • Brazil
  • Argentina
  • Others
  • Europe
  • United Kingdom
  • Germany
  • France
  • Spain
  • Others
  • Middle East and Africa
  • Saudi Arabia
  • UAE
  • Israel
  • Others
  • Asia Pacific
  • Japan
  • China
  • India
  • South Korea
  • Taiwan
  • Thailand
  • Indonesia
  • Others

TABLE OF CONTENTS

1. EXECUTIVE SUMMARY

2. MARKET SNAPSHOT

  • 2.1. Market Overview
  • 2.2. Market Definition
  • 2.3. Scope of the Study
  • 2.4. Market Segmentation

3. BUSINESS LANDSCAPE

  • 3.1. Market Drivers
  • 3.2. Market Restraints
  • 3.3. Market Opportunities
  • 3.4. Porter's Five Forces Analysis
  • 3.5. Industry Value Chain Analysis
  • 3.6. Policies and Regulations
  • 3.7. Strategic Recommendations

4. TECHNOLOGICAL OUTLOOK

5. GLOBAL CRAFT SPIRITS MARKET BY PRODUCT TYPE

  • 5.1. Introduction
  • 5.2. Brandy
  • 5.3. Gin
  • 5.4. Whiskey
  • 5.5. Rum
  • 5.6. Flavored Liqueurs
  • 5.7. Others

6. GLOBAL CRAFT SPIRITS MARKET BY CRAFT SPIRIT DISTILLERIES SIZE

  • 6.1. Introduction
  • 6.2. Small
  • 6.3. Medium
  • 6.4. Large

7. GLOBAL CRAFT SPIRITS MARKET BY SALES CHANNEL

  • 7.1. Introduction
  • 7.2. On-Trade Channel
  • 7.3. Off-Trade Channel

8. GLOBAL CRAFT SPIRITS MARKET BY GEOGRAPHY

  • 8.1. Introduction
  • 8.2. North America
    • 8.2.1. By Product Type
    • 8.2.2. By Craft Spirit Distilleries Size
    • 8.2.3. By Sales Channel
    • 8.2.4. By Country
      • 8.2.4.1. USA
      • 8.2.4.2. Canada
      • 8.2.4.3. Mexico
  • 8.3. South America
    • 8.3.1. By Product Type
    • 8.3.2. By Craft Spirit Distilleries Size
    • 8.3.3. By Sales Channel
    • 8.3.4. By Country
      • 8.3.4.1. Brazil
      • 8.3.4.2. Argentina
      • 8.3.4.3. Others
  • 8.4. Europe
    • 8.4.1. By Product Type
    • 8.4.2. By Craft Spirit Distilleries Size
    • 8.4.3. By Sales Channel
    • 8.4.4. By Country
      • 8.4.4.1. United Kingdom
      • 8.4.4.2. Germany
      • 8.4.4.3. France
      • 8.4.4.4. Spain
      • 8.4.4.5. Others
  • 8.5. Middle East and Africa
    • 8.5.1. By Product Type
    • 8.5.2. By Craft Spirit Distilleries Size
    • 8.5.3. By Sales Channel
    • 8.5.4. By Country
      • 8.5.4.1. Saudi Arabia
      • 8.5.4.2. UAE
      • 8.5.4.3. Others
  • 8.6. Asia Pacific
    • 8.6.1. By Product Type
    • 8.6.2. By Craft Spirit Distilleries Size
    • 8.6.3. By Sales Channel
    • 8.6.4. By Country
      • 8.6.4.1. Japan
      • 8.6.4.2. China
      • 8.6.4.3. India
      • 8.6.4.4. South Korea
      • 8.6.4.5. Taiwan
      • 8.6.4.6. Thailand
      • 8.6.4.7. Indonesia
      • 8.6.4.8. Others

9. COMPETITIVE ENVIRONMENT AND ANALYSIS

  • 9.1. Major Players and Strategy Analysis
  • 9.2. Market Share Analysis
  • 9.3. Mergers, Acquisitions, Agreements, and Collaborations
  • 9.4. Competitive Dashboard

10. COMPANY PROFILES

  • 10.1. St. George Spirits
  • 10.2. FEW Spirits
  • 10.3. High West Distillery
  • 10.4. Kings County Distillery
  • 10.5. Sipsmith
  • 10.6. Cotswolds Distillery
  • 10.7. Shelter Point Distillery
  • 10.8. Four Pillars Gin
  • 10.9. Gin Mare
  • 10.10. Distillerie de Paris

11. APPENDIX

  • 11.1. Currency
  • 11.2. Assumptions
  • 11.3. Base and Forecast Years Timeline
  • 11.4. Key benefits for the stakeholders
  • 11.5. Research Methodology
  • 11.6. Abbreviations