![]() |
市场调查报告书
商品编码
1702330
影像切换器的全球市场 (~2032年):类型·用途·终端用户·广播格式·各地区Global Video Switcher Market Research Report By Type, By Application, By End Use, By Broadcasting Format and By Regional Forecast to 2032 |
预估 2024 年至 2032 年期间,全球视讯切换器市场规模的复合年增长率为 9.9%。预计 2023 年北美将占全球视讯串流软体市场的 39%,其次是欧洲(26%)和亚太地区(23%)。
受技术进步和客户需求不断增长的推动,视讯切换器市场出现了许多值得注意的趋势。主要的市场推动因素之一是广播、企业活动和直播等行业对高品质视讯製作的需求不断增长。
随着内容消费转向数位平台,公司越来越多地投资高品质的视讯设备,以提高观众的参与度和保留率。此外,远端工作和虚拟活动的增加也增加了对强大的视讯切换解决方案的需求,以实现无缝切换和即时製作功能。
区域洞察
北美占据全球视讯切换器市场的主导地位,市占率为 38.8%,预计 2023 年的价值将达到 7.764 亿美元。该地区的成长受到蓬勃发展的媒体和娱乐产业的推动,包括广播、现场製作和企业媒体。此外,4K 和 8K 等先进视讯製作技术的采用正在增加,这推动了对新型视讯切换器的需求。
欧洲是第二大市场,2023 年市场规模为 5.305 亿美元,市占率为 26.5%。该地区的扩张是由电影製作中心、现场活动组织者和需要高品质视讯製作设备的企业实体推动的。
亚太地区正成为全球视讯切换器市场的主要成长区域,到 2023 年,其市场规模将达到 4.574 亿美元,市占率将达到 22.8%。该地区的成长受到中国、印度、日本和韩国媒体和娱乐产业快速扩张的推动。
本报告提供全球影像切换器的市场调查,彙整市场定义和概要,市场成长的各种影响因素分析,市场规模的转变·预测,各种区分·地区/各主要国家的明细,竞争环境,主要企业简介等资讯。
Global Video Switcher Market Research Report By Type (Analog Video Switchers, Digital Video Switchers, Hybrid Video Switchers), By Application (Broadcasting, Live Event Production, Corporate Events, Film Production), By End Use (Media and Entertainment, Education, Healthcare, Corporate), By Broadcasting Format (SD, HD, 4K, 8K) and By Regional (North America, Europe, South America, Asia Pacific, Middle East and Africa) Forecast to 2032
The global Video Switcher market is expected to develop at a CAGR of 9.9% from 2024 to 2032. North America dominated the global video streaming software market in 2023, accounting for 39%, followed by Europe (26%), and Asia Pacific (23%).
The Video Switcher Market is undergoing numerous prominent trends, which are being driven by technological improvements and rising customer demand. One important market driver is the growing demand for high-quality video production in a variety of industries, including broadcasting, corporate events, and live streaming.
As content consumption switches to digital platforms, businesses invest more in quality video equipment to improve audience engagement and retention. Furthermore, the rise in remote work and virtual events has increased the need for powerful video-switching solutions that allow for seamless transitions and real-time production capabilities.
Market Segment insights
The global video switcher market is divided into five segments: type, application, end use, broadcasting format, and region. The global market is divided into three types: analog video switches, digital video switches, and hybrid video switches.
The global video switcher market is divided into four applications: broadcasting, live event production, corporate events, and film production.
The global video switcher market is divided into four segments based on end use: media and entertainment, education, healthcare, and corporate.
The global Video Switcher market is divided into four categories based on broadcasting format: SD, HD, 4K, and 8.
The global Video Switcher market has been split by region: North America, Europe, Asia Pacific, South America, and MEA.
Regional insights
North America dominates the global video switcher market with a considerable market value of USD 776.4 million in 2023, representing a strong 38.8% market share. The region's expansion is underpinned by a vibrant media and entertainment business, which consists of key players in broadcasting, live production, and corporate sectors. North America's strong adoption of sophisticated video production technologies, such as 4K and 8K broadcasting formats, fuels demand for novel video switchers.
Europe is the second-largest market for video switchers, valued at USD 530.5 million in 2023 and accounting for 26.5% of the global market share. The region's expansion is fueled by the existence of film production centers, live event organizers, and corporate entities that require high-quality video production equipment.
Asia Pacific is emerging as a significant growing region in the worldwide video switcher market, with a market value of USD 457.4 million in 2023 and a 22.8% market share. The region's growth is being driven by the rapid expansion of media and entertainment industries in China, India, Japan, and South Korea.
Key players in the video switcher market include Grass Valley, AJA Video Systems, Evertz Microsystems, Magnin, Sony Corporation, Datavideo, Matrox, LiveU, Telestream, Ross Video, Blackmagic Design, NewTek, VMix, and Harmonic.