市场调查报告书
商品编码
1576503
消费性电子市场规模、占有率、预测和趋势分析:按产品类型、分销管道和地区划分 - 到 2031 年的全球预测Consumer Electronics Market Size, Share, Forecast, & Trends Analysis by Product Type, Distribution Channel, and Geography - Global Forecast to 2031 |
本研究报告涵盖 "全球消费性电子市场:按产品类型(智慧型手机/平板电脑、智慧型穿戴装置、笔记型电脑/桌上型电脑、照明系统、数位相机)、按分销管道(线上、离线)、 "按地区- 全球" 《到2031年的预测》详细分析了全球消费电子市场五个主要地区的情况,包括当前的市场趋势、市场规模、市场占有率、近期研发以及到2031年的预测。编製预测等。
到 2031 年,全球消费性电子市场预计将达到 12,574 亿美元,2024 年至 2031 年复合年增长率为 3.9%。
消费电子市场的成长是由政府推动互联设备的举措不断增加、电子商务行业的快速增长、城市化加速和可支配收入增加以及电子技术进步推动的。然而,生命週期短的假冒产品和消费者不愿采用科技正在限制市场的成长。
此外,智慧型装置的日益普及以及人工智慧 (AI) 和机器学习 (ML) 的日益整合预计将为该市场的利益相关者创造成长机会。然而,高製造成本和欠发达国家的市场渗透率是影响消费性电子市场成长的主要课题。
(註:提供上位5公司的SWOT分析)
Consumer Electronics Market by Product Type (Smartphones & Tablets, Smart Wearables, Laptop & Desktop, Lightning Systems, Digital Cameras), Distribution Channel (Online, Offline), and Geography-Global Forecast to 2031.
The research report titled, 'Consumer Electronics Market by Product Type (Smartphones & Tablets, Smart Wearables, Laptop & Desktop, Lightning Systems, Digital Cameras), Distribution Channel (Online, Offline), and Geography-Global Forecast to 2031,' provides an in-depth analysis of global consumer electronics market in five major geographies and emphasizes on the current market trends, market sizes, market shares, recent developments, and forecasts till 2031.
The global consumer electronics market is projected to reach $1,257.4 billion by 2031, at a CAGR of 3.9% from 2024 to 2031.
The growth of the consumer electronics market is driven by increasing government initiatives to promote connected devices, the rapid growth of the e-commerce industry, acceleration in urbanization and rising disposable income, and technological advancements in electronic devices. However, short-lifecycle counterfeit products and consumer reluctance to adopt technology restrain the growth of this market.
Furthermore, the increasing adoption of smart devices and increasing integration of artificial intelligence (AI) and machine learning (ML) are expected to generate growth opportunities for the stakeholders in this market. However, the high manufacturing cost and market penetration in underdeveloped countries are major challenges impacting the growth of the consumer electronics market.
The global consumer electronics market is segmented by product type (smartphones & tablets, laptops & desktops, visual products (television, projectors, LED screens, set-top boxes, and other visual products), audio products (smart speakers, home theatres, sound bars, radio & multimedia, other audio products), refrigerator, lighting systems, digital cameras, smart wearables (smart watches, smart audibles, smart eyewear, etc.), home healthcare products (BP monitors, glucose monitor, etc.), security & surveillance systems (camera, video doorbells, alarms, other security & surveillance systems), gaming console, and other product types), distribution channel (online (e-commerce websites, company-owned websites), offline (departmental stores, specialty stores, other offline channels)). The study also evaluates industry competitors and analyzes the market at the regional and country levels.
Based on product type, the global consumer electronics market is segmented into smartphones & tablets, laptops & desktops, visual products, audio products, refrigerators, lighting systems, digital cameras, smart wearables, home healthcare products, security & surveillance systems, gaming console, and other product types. In 2024, the smartphones & tablets segment is expected to account for the largest share of ~54% of the global consumer electronics market. The large market share of this segment is attributed to the increased availability of affordable data plans, increasing sales of smartphones, and increasing features in smartphones such as camera quality, larger and sharper displays, faster processors, improved battery life, and fingerprint scanners and facial recognition. Constant innovations in smartphones allow users access to a wide range of applications and services, such as web browsing, email, and social media, as well as multimedia playback and streaming, offering growth opportunities for the market. Also, smartphones have become much more affordable in recent years. For instance, in February 2024, Baidu, Inc. (China) partnered with Lenovo (China) to offer its generative artificial intelligence (AI) technology for Lenovo's smartphones to provide various services, such as chatbots and real-time translation.
However, the smart wearables segment is projected to register the highest CAGR during the forecast period. The segment's growth is attributed to the increasing sales of smartwatches, increasing investments by major players in the development of head-mounted devices, advancements in wireless technologies, and an increase in consumer preference for smart wearable devices such as fitness devices, watches, and eyewear. These devices help to collect and analyze real-time personal data that informs consumers about their health and offers a better-connected lifestyle. For instance, in July 2024, Noise (India) launched the Luna Ring, a smart ring to provide insights regarding consumer health, such as heart rate, sleep patterns, movements, and other activities. Also, the integration of AR/VR technology in gaming devices supports the growth of smart wearable devices.
Based on distribution channels, the global consumer electronics market is segmented into online and offline. In 2024, the offline segment is expected to account for the larger share of ~71% of the global consumer electronics market. The large market share of this segment is attributed to the increasing offline sales of consumer electronics as it provides demo stations for trying out products, thus, engaging experience for customers. Also, offline stores offer the advantage of immediate takeaway of products. It allows customers to walk out with their purchase right away, eliminating waiting times for deliveries.
However, the online segment is projected to register the highest CAGR of 8% during the forecast period. The segment's growth is attributed to the rapid growth of the e-commerce industry, the availability of online stores 24/7, and the availability of a larger selection of electronics products. Online stores offer various advantages, such as easy comparison of features, prices, and customer reviews across different retailers, helping consumers find the best deal. Also, many online retailers offer exclusive discounts, coupons, and flash sales that can significantly reduce the cost of electronics.
Based on geography, the consumer electronics market is segmented into North America, Europe, Asia-Pacific, Latin America, and the Middle East & Africa. In 2024, Asia-Pacific is expected to account for the largest share of ~60% of the global consumer electronics market. The market growth in Asia-Pacific is driven by the presence of key market players in the region, growing populations of tech-savvy individuals, increasing disposable incomes of the urban population, and technological advancements in entertainment products in the form of digital set-top boxes, smart home theatre, and media players. Urbanization across the region is creating a demand for electronic products to improve urban lifestyles, such as smartphones, laptops, and smart home devices. Government bodies are actively promoting e-commerce growth, making it easier and more affordable for consumers to purchase electronics online. Also, smartphone penetration rates are exceptionally high in many Asian countries, further supporting the market growth in the region. Moreover, this region is also projected to register the highest CAGR of 6% during the forecast period.
The key players operating in the global consumer electronics market are Samsung Electronics Co., Ltd. (South Korea), Hitachi, Ltd. (Japan), Apple Inc. (U.S.), Sony Corporation (Japan), Panasonic Corporation (Japan), Fujitsu Limited (Japan), Dell Inc. (U.S.), Toshiba Corporation (Japan), LG Electronics Inc. (South Korea), Haier Inc. (China), HP Inc. (U.S.), Huawei Technologies Co., Ltd. (China), Intel Corporation (U.S.), Amazon.com, Inc. (U.S.), Google LLC (U.S.), Whirlpool Corporation (U.S.), Lenovo (China), and Robert Bosch GmbH (Germany).
Consumer Electronics Market Assessment-by Product Type
Consumer Electronics Market Assessment-by Distribution Channel
Consumer Electronics Market Assessment-by Geography
(Note: SWOT analysis of the top 5 companies will be provided.)