移动设备管理市场 - COVID-19 的增长、趋势、影响和预测（2022-2027 年）

移动设备管理市场预计在预测期内以 21% 的复合年增长率增长。

移动设备管理 (MDM) 解决方案有望为各种最终用户公司的 IT 团队提供支持。如今，服务提供商越来越关注更广泛的企业移动管理 (EMM) 解决方案，以更好地抓住和服务移动机会。这些解决方案提供的主要功能包括 PIN 强制执行、远程访问、安全分析、越狱/根检测、数据加密、数据丢失预防 (DLP) 和应用程序隧道。

主要亮点

• BYOD（带上您的设备）的盛行和保护大量企业数据的安全问题日益增加是影响 MDM 市场增长的关键因素。 BYOD 的普及是商业场景中的一股明显力量。快速增长的移动设备已成为所有组织的重要考虑因素。这需要一个提供高监控能力和强大数据保护的平台。
• 没有 MDM 保护的设备面临恶意软件和其他病毒攻击的高风险，这些攻击可能会危及存储的敏感数据。个人数据洩露会对组织在消费者和其他业务合作伙伴中的声誉产生永久性影响，使其成为推动市场发展的最重要因素之一。
• 与此同时，移动设备製造商正在努力将 5G 组件嵌入到他们的设备中，以最大限度地发挥 5G 网路的潜力。这些努力被认为是设备低延迟和高速管理的关键。 5G业务支持不同场景下的不同业务和相关业务需求。
• 随着 5G 有望很快进入企业领域，企业将需要重新设计其移动战略。 5G 将推动智能设备、可穿戴设备、人工智能、物联网、增强现实和虚拟现实在各行各业的采用。因此，您需要合适的管理方案来简化设备管理。
• 由于 COVID-19 的爆发，服务公司越来越接受在家工作的文化。远程员工大大增加了不合规的风险，并对公司最关键的数据构成威胁。为了降低这些风险，企业需要采用移动设备管理应用程序，并采取加强监控和安全功能等措施，这将进一步增加对MDM系统的市场需求。

主要市场趋势

基于云端的部署有望主导市场

• 预计基于云端的部署将在市场上显示出更快的增长速度。该解决方案的灵活性、流畅性、可扩展性和经济性使其迅速被广泛的企业组织采用。
• 此外，基于云端的解决方案使 IT 团队能够远程註册、锁定、管理和保护设备。现代移动设备使用多种操作系统，平台固件需要定期更新以保持设备正常运行。与本地解决方案相比，基于云的 MDM 解决方案可以快速响应此类更新需求。
• 大多数行业（例如製造、电信、运输、公用事业、物流和零售）更喜欢基于云端的 MDM 解决方案，因为它们具有多种优势。此外，由于预算限制和易于访问基于云端的 MDM 解决方案，小型企业也在迅速转向云部署的解决方案。
• 由于 COVID-19 大流行，私营和上市公司越来越多地允许其员工在家工作。越来越多的远程工作人员增加了不合规的风险，并使敏感数据面临风险。为了降低这种风险，企业正在使用移动设备管理解决方案来提高控制和安全能力。在移动设备管理市场预测期内，这为促进该行业的增长提供了有利可图的机会。 ME目前受影响最大。
• 全球经济受到 COVID-19 的影响。能源、石油和天然气、运输和物流、製造和航空是具有重大经济影响的金融和工业部门。由于美元贬值，预计全球经济将进入衰退。

预计北美将占据最大的市场份额

• 北美是主要市场之一，这主要是由于许多地区的最终用户行业对先进技术的需求不断增加。设备管理技术的发展也在推动该地区的市场增长。
• 过去美国公司的 BYOD 趋势是 53% 的公司没有正式的 BYOD 政策（根据系统集成商 Champion Solutions Group，2015 年的数据），但在过去几年中呈稳步上升趋势。我我在这里。此外，由于小型企业占该地区所有商业活动的 99.9%，该地区为移动设备管理供应商提供了重要机会。
• 与加拿大相比，美国是该地区产生需求的关键，因为智能手机普及率、技术进步、BYOD 普及率不断提高、5G 服务的推出不断增加以及对安全的需求。发挥作用。在预测期内，由于各个终端用户行业的基础设施完善，预计该国将主导全球市场。
• 许多地区的组织都部署了企业移动解决方案来管理日益活跃的移动员工队伍，并保护内容免受数据洩露、网络攻击、网络和网络威胁安全以及灾难性数据丢失的影响。我已经开始这样做了。这增加了整个地区对移动设备管理解决方案的需求。
• 由于最近的冠状病毒大流行，该地区的政府正在限制企业的实体访问。出于这个原因，预计未来几个月远程工作环境将会增加，为利用好奇心和对流行病的恐惧的网路犯罪分子舖平道路。因此，控制信息流，限制入侵者的访问势在必行。这些因素可能有利于研究中的市场。

竞争格局

移动设备管理市场是一个竞争激烈的市场，因为存在许多在国际市场上运营并提供国内和国内解决方案的大大小小的参与者。主要参与者正在采用产品创新等战略，大多数主要供应商都将移动设备管理作为其企业移动管理 (EMM) 产品的一部分。最近的市场发展包括：

• 2022 年 5 月 - ArborXR 宣布与 Qualcomm 建立战略合作伙伴关係，以帮助企业扩大其 VR 和 AR 设备的部署。客户和合作伙伴将从这种合作伙伴关係中受益匪浅，因为他们将能够使用信息亭模式和可定制的启动器管理大规模部署。
• 2022 年 7 月 - 收购 Miradore 并集成到 GoTo Resolve 产品中，为中小型企业的任何设备提供简单、安全和灵活的端到端支持和管理。这项创新还使 IT 团队能够利用自动化来更好地管理和保护交付到任何设备或云端的任何应用程序。

其他特典

• Excel 格式的市场预测 (ME) 表
• 三个月的分析师支持

内容

第 1 章介绍

• 研究假设和市场定义
• 调查范围

第 2 章研究方法

第 3 章执行摘要

第 4 章市场洞察

• 市场概览
• 工业吸引力 - 波特五力分析
  • 供应商的议价能力
  • 消费者的议价能力
  • 新进入者的威胁
  • 竞争公司之间的敌对关係
  • 替代品的威胁
• COVID-19 对 MDM 及相关市场的影响（由于全球封锁措施，对有效 MDM 政策的需求激增 | 从工作站稳步转向便携式 BYOD 设备 | 本文全面分析了短期和邻近需求预测的影响学习）

第 5 章市场动态

• 市场促进因素
  • BYOD 的采用率正在上升
  • 保护大量公司数据的安全问题日益突出
• 市场抑制因素
  • 引入基础设施时的初始投资较高
• 企业MDM解决方案主要选择标准分析

第 6 章市场细分

• 按部署类型
  • 本地
  • 云端
• 按最终用户行业
  • 通信/信息技术
  • 银行和金融服务
  • 医疗保健
  • 零售
  • 政府机构
  • 製造
  • 其他行业最终用户
• 按地区
  • 北美
  • 欧洲
  • 亚太地区
  • 拉丁美洲
  • 中东和非洲

第 7 章竞争格局

• 公司简介
  • Vmware, Inc.
  • Citrix Systems, Inc.
  • MobileIron Inc.
  • IBM Corporation
  • Broadcom Inc.（Symantec Corporation）
  • Sophos Group plc.
  • Centrify Corporation
  • Kaspersky Lab Inc.
  • SAP SE
  • Ivanti Software Inc.
  • Cisco Systems Inc.
  • BlackBerry Limited
  • SOTI Inc
  • Miradore Ltd.
  • JAMF

第 8 章比较供应商分析（包括对供应商选择标准的分析，例如实施的难易程度、集成度、解决方案的灵活性、成本等）

第 9 章供应商市场份额分析 - MDM 市场

第 10 章投资分析

第 11 章投资分析市场展望

The Mobile Device Management Market is expected to grow at a CAGR of 21% over the forecast period. Mobile device management (MDM) solutions are expected to empower the IT team in any company across various end-user verticals. Today, service providers are increasingly focusing on broader enterprise mobility management (EMM) solutions to capture better and serve the mobile opportunity. PIN enforcement, remote access, security analysis, jailbreak/root detection, data encryption, data loss prevention (DLP), and application tunnels are some of the critical functions offered by these solutions.

Key Highlights

• The rising adoption of Bring Your Device (BYOD) and the growing security concerns to protect an enormous amount of corporate data are significant factors influencing the growth of the MDM market. The proliferation of BYOD has become an apparent force across the business landscape. The rapidly expanding fleet of mobile devices has become an essential consideration for every organization. It drives them to deploy a platform that offers high oversight and robust data protection.
• Devices without the protection of an MDM are at an increased risk of malware and other virus attacks that could compromise the confidential data stored. Any compromise in personal data can permanently affect an organization's reputation with its consumers and other business partners, which is one of the most critical factors driving the market.
• At the same time, mobile device manufacturers are working towards equipping the devices with built-in 5G components to exploit the full potential of 5G networks. Such efforts are considered to be the key to low latency and high-speed management of the devices. 5G services support various services and associated service requirements across multiple scenarios.
• With 5G expected to reach the enterprise space soon, businesses would need to redesign their enterprise mobility strategies. This is because 5G will increase the adoption of smart devices, wearables, AI, IoT, AR, and VR across industries. Therefore, requiring proper management solutions to simplify device management.
• Due to the outbreak of Covid-19, service firms are increasingly embracing work-from-home culture. Any employee working remotely significantly increases the risk of a compliance deficiency and poses a threat to firms' most sensitive data. To mitigate these risks, firms need to undertake countermeasures like adopting mobile device management applications to increase supervision and security features, which will only boost MDM systems' market demand.

Key Market Trends

Cloud Based Deployment is Expected to Dominate the Market

• The cloud-based deployment is expected to witness a faster growth rate in the market. The solution is being rapidly adopted by various organizations in the corporate landscape, owing to its flexible, smooth, scalable, and affordable characteristics.
• Moreover, cloud-based solutions empower IT teams, with functionality, such as enrolling, locking, managing, and protecting devices from a remote locations. Modern mobile devices use different operating systems that demand regular firmware updates of their platforms for the device's smooth functioning. A cloud-based MDM solution enables a faster response to such update requirements than an on-premises solution.
• Most industry verticals, such as manufacturing, telecom, transportation, utilities, logistics, and retail, prefer cloud-based MDM solutions due to their various advantages. Moreover, Small and Medium-sized Enterprises (SMEs) are also rapidly moving toward cloud deployment solutions due to budget constraints and the ease of accessibility of cloud-based MDM solutions.
• As a result of the COVID-19 pandemic, private and public enterprises are increasingly allowing their staff to work from home. Growth in remote workers raises the danger of compliance shortages and puts sensitive data at risk. Companies are using mobile device management solutions to boost control and security features to mitigate this risk. During the projected mobile device management market period, this presents a profitable opportunity to drive sector growth. MEs are the ones that are currently suffering the most.
• The worldwide economy has been impacted by COVID-19. Energy, oil and gas, transportation and logistics, manufacturing, and aviation are among the financial and industrial sectors where it has had a substantial economic influence. The world economy is expected to enter a recession due to the loss of dollars.

North America is Expected to Hold the Largest Market Share

• North America is one of the prominent markets, primarily attributed to the increasing demand for advanced technology across numerous regional end-user industries. Additionally, the evolution of device management technologies is aiding the market's growth in the region.
• BYOD trends across the US enterprises, which was once 53% of enterprises not having a formal BYOD policy (according to systems integrator Champion Solutions Group, 2015), have shown a steady rise in the last few years. Further, with Small Businesses making up 99.9% of all business activity in the region, the region provides significant opportunities for mobile device management vendors.
• The US plays a crucial role in generating the region's demand compared to Canada due to increased smartphone adoption, technological advancements, rising BYOD penetration, increasing deployment of 5G services, and the need for security. Over the forecast period, the country is expected to dominate the global market, owing to its developed infrastructure across various end-user industries.
• Many regional organizations are increasingly deploying enterprise mobility solutions that help manage the increasingly dynamic mobile workforce and protect their content from data breaches, cyber-attacks, web and network threat security, and severe data losses. This is fueling the demand for mobile device management solutions across the region.
• With the recent coronavirus pandemic, the region's governments have locked down physical access for businesses. Owing to this, remote working environments are expected to rise in the coming months, paving the way for cybercriminals to exploit the curiosity and fear surrounding the outbreak. Hence, it is essential to manage information flow and restrict intruders' access. Such factors may act in favor of the market studied.

Competitive Landscape

The mobile device management market is highly competitive, owing to the presence of many small and large players operating and providing domestic and domestic solutions in the international market. The significant players are adopting strategies like product innovation, and most large vendors offer Mobile Device Management as a part of their Enterprise Mobility Management(EMM) offerings. Some of the recent developments in the market are:

• May 2022 - ArborXR announces strategic collaboration with Qualcomm to help companies scale VR and AR device deployments. This partnership will result in tremendous benefits for customers and partners to manage large-scale deployments with a kiosk mode and a customizable launcher.
• July 2022 - Acquisition and integration of Miradore into the GoTo Resolve product provide simple, secure, and flexible end-to-end support and management of all devices for small and midsize businesses. The innovations also allow IT teams, to leverage automation and improve management and security for any application delivered to any device or cloud.

Additional Benefits:

• The market estimate (ME) sheet in Excel format
• 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

• 1.1 Study Assumptions​ and Market Definition​
• 1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET INSIGHTS​

• 4.1 Market Overview
• 4.2 Industry Attractiveness - Porter's Five Forces Analysis​
  • 4.2.1 Bargaining Power of Suppliers​
  • 4.2.2 Bargaining Power of Consumers​
  • 4.2.3 Threat of New Entrants​
  • 4.2.4 Intensity of Competitive Rivalry​
  • 4.2.5 Threat of Substitutes​
• 4.3 Impact of COVID-19 on MDM and Allied Markets (Steep increase in demand for effective MDM policies due to lockdown measures imposed across the globe| Steady shift from workstations to portable BYOD devices| Impact on near & short- term demand forecasts to be comprehensively analyzed in the study)

5 MARKET DYNAMICS

• 5.1 Market Drivers
  • 5.1.1 Increasing Adoption of BYOD
  • 5.1.2 Growing Security Concerns to Protect Enormous Amount of Corporate Data
• 5.2 Market Restraints
  • 5.2.1 High Initial Investment during the Deployment in the Infrastructure
• 5.3 Analysis of Key Criteria for the Selection of MDM Solutions in Enterprises

6 MARKET SEGMENTATION

• 6.1 By Deployment Type
  • 6.1.1 On-premise
  • 6.1.2 Cloud
• 6.2 By End-user Vertical
  • 6.2.1 Telecom and Information Technology
  • 6.2.2 Banking and Financial Service
  • 6.2.3 Healthcare
  • 6.2.4 Retail
  • 6.2.5 Government
  • 6.2.6 Manufacturing
  • 6.2.7 Other End-user Verticals
• 6.3 Geography
  • 6.3.1 North America
  • 6.3.2 Europe
  • 6.3.3 Asia-Pacific
  • 6.3.4 Latin America
  • 6.3.5 Middle East & Africa

7 COMPETITIVE LANDSCAPE

• 7.1 Company Profiles
  • 7.1.1 Vmware, Inc.
  • 7.1.2 Citrix Systems, Inc.
  • 7.1.3 MobileIron Inc.
  • 7.1.4 IBM Corporation
  • 7.1.5 Broadcom Inc. (Symantec Corporation)
  • 7.1.6 Sophos Group plc.
  • 7.1.7 Centrify Corporation
  • 7.1.8 Kaspersky Lab Inc.
  • 7.1.9 SAP SE
  • 7.1.10 Ivanti Software Inc.
  • 7.1.11 Cisco Systems Inc.
  • 7.1.12 BlackBerry Limited
  • 7.1.13 SOTI Inc
  • 7.1.14 Miradore Ltd.
  • 7.1.15 JAMF

8 VENDOR COMPARISON ANALYSIS (includes analysis on vendor selection criteria, such as ease-of deployment, integrations, solution flexibility, cost etc.)

9 VENDOR MARKET SHARE ANALYSIS - MDM MARKET

10 INVESTMENT ANALYSIS

11 MARKET OUTLOOK