查看购物车
  • Traditional Chinese
  • English
  • Japanese
  • Korean
封面
市场调查报告书
商品编码
1138456

热敏打印市场 - 增长、趋势、COVID-19 影响和预测（2022-2027）

Thermal Printing Market - Growth, Trends, and Forecasts (2022 - 2027)
出版日期: | 出版商: Mordor Intelligence | 英文 134 Pages | 商品交期: 2-3个工作天内

价格

※ 本网页内容可能与最新版本有所差异。详细情况请与我们联繫。

简介目录

热敏打印市场预计在预测期内的复合年增长率为 5.2%。

供应链过程中对热敏条码打印机的需求增长有效增加，随着人们对产品安全和防伪问题的日益关注，热敏打印技术在现代按需打印应用中的应用越来越多，带动了市场需求。

主要亮点

  • 引入AIDC（自动识别和数据采集）技术，提高工作效率，处于行业领先地位。借助条形码，公司可以存储和检索有关附有条形码的产品的大量信息。医疗机构和医院经常使用它来访问重要信息，例如患者身份、病史和药物过敏。
  • 智能标籤还被用于在紧急情况下即时跟踪患者和医疗设备。医疗保健行业中许多任务的标籤和标籤经常在热敏打印机上打印，以帮助改善患者流量、床位占用和资产分配。
  • 便携式打印机中越来越多地使用无线技术正在推动市场发展。由于PDA（Personal Digital Assistants，个人数字助理）的普及，它可以与PC进行通信并且可以进行商业控制，设备製造商正在远离当前的一体式便携式信息终端（手持终端）。
  • 还有一些应用程序需要在小输出（2.9" x 4.1" 或 4.1" x 5.8"）和 Brother 的超薄、轻量级移动打印机上提供高分辨率文本和图形。凭藉 MFi 蓝牙无线技术和通用操作系统兼容性，MW 系列可轻鬆与 iPhone、iPad、iPod、Windows、Windows Mobile 和 Android 设备进行无线通信。此外，支持蓝牙的手机可以通过 2.4GHz 射频与 33 英尺内的无线打印机进行通信。
  • 但是，这种打印机也有其缺点，这种打印产生的额外热量经常会损坏打印头，从而增加维修或更换成本。
  • 此外，COVID19 问题几乎对每个行业产生了负面影响，扰乱了供应链并导致全国范围内的封锁，组织正在考虑长期甚至永久远程工作的想法。许多企业现在正在适应 COVID-19 对印刷行业的复杂而深远的影响。

主要市场趋势

零售占据了很大的市场份额

  • 小型企业和大型公司经常使用热敏条形码打印机来标记和跟踪运输中的产品。这是条码打印机在热敏打印机市场占据主导地位的关键因素之一。
  • 随着全球零售商的增长，条码技术已成为精益和适应性零售行业的必需品。许多企业在追踪货物移动的同时努力保持货物流动。除了用于收据和发票的传统打印机外，业主还可以安装条形码製作器来创建库存、文件组织、产品运输等所需的标籤。耐用、防褪色和热敏标籤材料可确保条形码不会随着时间的推移失去其组织工作。
  • 许多公司正在推出新技术，以改进智能打印解决方案以改变支付方式。一个例子是 BIXOLON 的 3 英寸（80mm）热敏立方体桌面打印机系列“SRP-Q300”，将于 2019 年 11 月展出。该系列以合理的价格提供多功能 mPOS 打印。对于商店标籤和库存管理，这款热转印打印机是理想的选择。
  • 零售商通过为其客户提供快速有效的服务，继续优先考虑销售点 (POS) 体验。与传统的衝击式打印机相比，热敏打印因其改进和更快的解决方案而经常被采用。此外，热敏打印机比传统打印机更受欢迎，部分原因是它们更实惠。
  • 此外，欧洲、北美和欧洲的零售商正在从衝击式打印机转向热敏打印机。据CMI研究，未来5年，APEJ预计将占全球50强国家销售额的近一半，北美零售市场份额将翻一番。
  • 此外，由于数字信息需求和安全政策，许多中国公司和组织已开始将其传统办公设备转向本地产品，而不是全球知名的大品牌。预计很大一部分国产打印机和打印耗材将很快取代现有品牌。
  • 中国製造商也专注于专用打印机。这些包括UV平板打印机、标籤打印机和蓝图打印机。如果未来有更多的中国企业进入打印机市场，中国的主机厂将不仅在国内市场，而且在国际市场上都将扩大并发挥重要作用。

北美占很大份额

  • 在智能包装、库存管理、仓储、运输和物流等零售应用需求不断增长的推动下，北美现在主导着全球热敏打印市场。在北美，许多零售商已经从衝击式打印机转向性能更高的热敏打印机。我们专注于降低打印成本、环境影响和维护成本。
  • 此外，使用热敏打印机的主要行业是製造业和工业、零售、运输和物流、医疗保健和医院。该地区有许多公司在销售热敏打印机及相关产品，进一步推动了北美热敏打印机市场的扩张。
  • 该地区的主要参与者，如 Zebra Technologies, Honeywell, Avery Dennison，正在为零售、运输和物流行业提供高度服务，预计将进一步推动北美热敏打印市场。例如，2021 年 2 月，增强 ID 领域的全球领导者Honeywell宣布有意开发和维护一个智能建筑生态系统，为运营商和居民提供更无缝和更好的体验。与 IDEMIA。此次合作将 IDEMIA 的生物识别门禁控制系统与Honeywell的安全和楼宇管理解决方案相结合，打造无缝、更安全、更高效的楼宇。
  • 此外，北美最大的供热转换器之一是 Zebra。Zebra 的解决方案几乎适用于任何应用，提供最广泛的经过测试的优质标籤、标籤、收据纸、腕带、卡片和色带。热敏打印市场正在逐年扩大，因为它在该领域的分布最大。

竞争格局

热敏打印市场是一个高度分散的市场，全球和本地参与者竞相创新热敏打印新技术，以提高各个最终用户行业的工作效率。主要参与者是 Zebra Technologies Inc.、Sato Holdings Inc.、Honeywell International Inc.、Bioxolon 和 Brother International Inc.。

  • 2022 年 3 月 - Zebra Technologies Inc. 在澳大利亚和新西兰推出 Reflexis 解决方案，以扩大其在整个亚太地区的产品组合。另一方面，Reflexis 解决方案为公司提供访问和操作数据的工具，从而实现更高级别的安全性和控制以及新的分析以提高业务绩效。

其他福利

  • Excel 格式的市场预测 (ME) 表
  • 3 个月的分析师支持

目录

第 1 章 简介

  • 调查结果
  • 调查假设
  • 本次调查范围

第二章研究方法论

第三章执行摘要

第四章市场动态

  • 市场概况
  • 市场驱动力
    • 采用自动识别和数据采集 (AIDC) 技术提高生产力
    • 在移动打印机中扩大无线技术的采用
  • 市场製约因素
    • 维修/更换成本高
  • 价值链分析
  • 行业吸引力——波特五力分析
    • 新进入者的威胁
    • 买方/消费者议价能力
    • 供应商的议价能力
    • 替代品的威胁
    • 竞争对手之间的竞争

第五章市场细分

  • 按打印机格式
    • 条码
    • 标籤
    • POS（销售点）/信息亭终端
    • 其他打印机格式
  • 按技术
    • 直热式
    • 热转印
  • 按最终用户
    • 零售
    • 卫生保健
    • 工业/製造业
    • 运输
    • 政府机构
    • 其他最终用户
  • 按地区
    • 北美
      • 美国
      • 加拿大
    • 欧洲
      • 英国
      • 德国
      • 法国
      • 欧洲其他地区
    • 亚太地区
      • 中国
      • 日本
      • 印度
      • 亚太其他地区
    • 拉丁美洲
    • 中东/非洲

第 6 章 竞争格局

  • 公司简介
    • Zebra Technologies Corporation
    • Sato Holdings Corporation
    • Honeywell International Inc.
    • Bioxolon
    • Brother International Corporation
    • Star Micronics Co., Ltd
    • Toshiba Tec Corporation
    • TSC Auto ID Technology Co., Ltd
    • Avery Dennison Corporation
    • Xiamen Rongta Technology Co., Ltd
    • Axiohm

第七章投资分析

第八章市场机会与未来趋势

简介目录
Product Code: 67424

The Thermal printing market is excepted to register a CAGR of 5.2% during the forecast period. The growth of demand for thermal barcode printers in the supply chain process is increasing effectively along with growing concerns about product safety and anti-counterfeiting, along with the rising use of thermal printing technology in the most recent on-demand printing applications leads to driving the demand for the market.

Key Highlights

  • The industry is driven by introducing AIDC (Automatic Identification and Data Capture) technology to increase work rates. Businesses can save and retrieve much information about the product that a barcode is on, thanks to barcodes. They are commonly used in medical and hospitals to identify patients and access information on medical histories, medicine allergies, and other crucial details.
  • Moreover, when needed, especially in an emergency, the usage of smart labels aids in the immediate tracking of patients and medical equipment. Labels and tags compatible with numerous operations in the healthcare industry are frequently printed using thermal printers, which helps to increase patient flow, bed utilization, and asset allocation.
  • The growing use of wireless technology in portable printers has driven the market. Device manufacturers are turning away from the current all-in-one type of mobile information devices (handheld terminals) due to the widespread use of PDAs (Personal Digital Assistants), which can communicate with PCs and be controlled commercially.
  • Further, Examples include applications that require high-resolution text or graphics in small-format output (2.9"x4.1" or 4.1"x5.8") and the ultra-slim, a lightweight mobile printer from Brother. The MW Series provides simple, wireless communication with iPhone, iPad, iPod, Windows, Windows Mobile, and Android devices thanks to MFi Bluetooth wireless technology and universal operating system compatibility. Furthermore, Bluetooth-enabled phones can communicate with wireless printers within 33 feet via radio frequency at 2.4GHz.
  • However, there are drawbacks to these printers, too, as the extra heat from this printing frequently damages the print head and raises the cost of repair and replacement.
  • Moreover, almost every industry has been negatively impacted by the COVID19 problem, which has disrupted supply chains, nationwide lockdowns, and organizations considering the idea of long-term or even permanent remote working. Many businesses are currently adjusting to account for Covid-19's complex and wide-ranging consequences on the print industry.

Key Market Trends

Retail Holds the Significant Share in The Market

  • Small, medium and big firms utilize thermal barcode printers frequently to label and track the products transported. It is one of the important aspects contributing to barcode printers' dominant position in the thermal printer Market.
  • Global retail store growth has made barcoding technology a must for a lean, adaptable retail industry. Many businesses struggle to keep products flowing while keeping track of them as they travel. Owners can produce the labels required to organize inventory and files, distribute goods, and more by adding a barcode maker to the mix in addition to traditional printers for receipts and invoices. Using strong, fade-resistant, heat-sensitive label stock to create barcodes assures the organization's work will not be undone over time.
  • Many players are presenting new technology to improve intelligent printing solutions for changing payment methods. One example is the SRP-Q300 3-inch (80mm) Direct Thermal cube desktop printer series from BIXOLON, which will be on display in November 2019. This series offers versatile mPOS printing at a reasonable price. For store labeling and inventory management, this thermal transfer printer is perfect.
  • Retailers continually prioritize their point of sale (POS) experience by providing customers with quick and effective services. Thermal printing is often employed for improved and fast solutions compared to traditional impact printers. Additionally, thermal printers are more affordable than conventional printers, which encourages their use.
  • Moreover, retail establishments in Europe, North America, and Europe have switched from impact printers to thermal printers. According to a CMI study, in the next five years, APEJ is predicted to account for almost half of their sales made by the top fifty economies in the globe and double North America's share of the retail market.
  • Furthermore, most businesses and organizations in China have begun to switch from traditional office equipment to local items rather than the well-known large global brands, motivated by the need for digital information and a security policy. Shortly, it will be anticipated that a sizable share of domestic printers and printing supplies will displace the current brands.
  • Additionally, Chinese producers are concentrating on printers for a specialized purpose. These consist of UV flatbed printers, label printers, and printers for blueprints. Chinese OEMs will expand and play a significant role not only in the domestic market but also in the international market as more and more Chinese firms enter the printer market.

North America Account for Significant Market Share

  • Due to the rising demand for retail applications, including smart packaging, inventory management, warehousing, transportation, and logistics, North America currently retains the lion's share of the global market for thermal printing. Numerous retailers in North America have already switched, replacing their impact printers with more sophisticated, thermal-only alternatives. Businesses emphasize lowering printing costs, environmental effects, maintenance costs, etc.
  • Furthermore, the primary industries in the region where thermal printers are used are manufacturing and industrial, retail, transportation and logistics, and healthcare and hospitality. This area is home to many businesses that sell thermal printers and related products, further fueling the expansion of the thermal printer market in North America.
  • Significant players in the region, such as Zebra Technologies, Honeywell, Avery Dennison, etc., serve highly in retail, transportation, and logistics industries, which is expected to further boost the thermal printing market in North America. For instance, in February 2021, To develop and maintain an intelligent building ecosystem that offers a more seamless and improved experience for operators and occupants alike, Honeywell International Inc. announced a strategic agreement with IDEMIA, the world leader in augmented identity. The cooperation will combine IDEMIA's biometric access control systems with Honeywell's security and building management solutions to create seamless, safer, and more effective buildings.
  • Moreover, One of the biggest thermal supply converters in North America is Zebra. Zebra offers a solution for almost any application and has the broadest assortment of pre-tested, premium labels, tags, receipt paper, wristbands, cards, and ribbons. The thermal printing market is expanding yearly because of its greatest spread in this area.

Competitive Landscape

The thermal printing market is highly fragmented as various global and local players are in the race to innovate new technologies under thermal printing to improve work efficiency in various end-user industries. Key players are Zebra Technologies Corp., Sato Holdings Corp., Honeywell International Inc., Bioxolon, and Brother International Corporation.

  • March 2022 - Zebra Technologies Corporation launches its Reflexis solutions across Australia and New Zealand inorder to expand their portfolio across the Asia Pacific region. In contrast, Reflexis solutions provide businesses the tools to access their data to work, allowing for higher levels of security and manageability along with new analytics, which can elevate their business performance.

Additional Benefits:

  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

  • 1.1 Study Deliverables
  • 1.2 Study Assumptions
  • 1.3 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET DYNAMICS

  • 4.1 Market Overview
  • 4.2 Market Drivers
    • 4.2.1 Adoption of Automatic Identification and Data Capture (AIDC) Technologies for Productivity Improvement
    • 4.2.2 Increasing Adoption of Wireless Technologies in Mobile Printers
  • 4.3 Market Restraints
    • 4.3.1 High Repair and Replacement Costs
  • 4.4 Value Chain Analysis
  • 4.5 Industry Attractiveness - Porter's Five Force Analysis
    • 4.5.1 Threat of New Entrants
    • 4.5.2 Bargaining Power of Buyers/Consumers
    • 4.5.3 Bargaining Power of Suppliers
    • 4.5.4 Threat of Substitute Products
    • 4.5.5 Intensity of Competitive Rivalry

5 MARKET SEGMENTATION

  • 5.1 By Printer Format
    • 5.1.1 Barcode
    • 5.1.2 Label
    • 5.1.3 POS (Point of Sale)/ Kiosk
    • 5.1.4 Other Printer Formats
  • 5.2 By Technology
    • 5.2.1 Direct Thermal
    • 5.2.2 Thermal Transfer
  • 5.3 By End-User
    • 5.3.1 Retail
    • 5.3.2 Healthcare
    • 5.3.3 Industrial & Manufacturing
    • 5.3.4 Transportation
    • 5.3.5 Government
    • 5.3.6 Other End-Users
  • 5.4 Geography
    • 5.4.1 North America
      • 5.4.1.1 United States
      • 5.4.1.2 Canada
    • 5.4.2 Europe
      • 5.4.2.1 United Kingdom
      • 5.4.2.2 Germany
      • 5.4.2.3 France
      • 5.4.2.4 Rest of Europe
    • 5.4.3 Asia-Pacific
      • 5.4.3.1 China
      • 5.4.3.2 Japan
      • 5.4.3.3 India
      • 5.4.3.4 Rest of Asia-Pacific
    • 5.4.4 Latin America
    • 5.4.5 Middle-East & Africa

6 COMPETITIVE LANDSCAPE

  • 6.1 Company Profiles
    • 6.1.1 Zebra Technologies Corporation
    • 6.1.2 Sato Holdings Corporation
    • 6.1.3 Honeywell International Inc.
    • 6.1.4 Bioxolon
    • 6.1.5 Brother International Corporation
    • 6.1.6 Star Micronics Co., Ltd
    • 6.1.7 Toshiba Tec Corporation
    • 6.1.8 TSC Auto ID Technology Co., Ltd
    • 6.1.9 Avery Dennison Corporation
    • 6.1.10 Xiamen Rongta Technology Co., Ltd
    • 6.1.11 Axiohm

7 INVESTMENT ANALYSIS

8 MARKET OPPORTUNITIES AND FUTURE TRENDS