众包测试市场 - COVID-19 的增长、趋势、影响和预测 (2023-2028)

在预测期内，众包测试市场预计将以 10.5% 的复合年增长率增长。

决定产品在现代市场上取得成功的关键因素是功能丰富的平台、快速生产和随之而来的上市时间以及全球采用。

主要亮点

• 因此，公司和企业一直在寻找创新的测试和开发技术，以识别和管理推动发布经过一致测试和锁定的产品的驱动因素。 在大流行期间流行的一种此类技术是众包测试。
• 互联网是现代众包平台的驱动力。 互联网为组织提供了一种广播机制来设置和展示议程，并提供了一个将人们与他们不同的想法、技能和知识联繫起来的网络。 根据社交媒体管理平台 Hootsuite 的数据，到 2021 年，超过 93% 的普通互联网用户将活跃在社交媒体上。 此外，72% 的美国人使用社交媒体。
• 在众包测试市场中，符合 Android 和 iOS 等不同操作系统 (OS) 的基于移动的应用程序的数量显着增加，导致预测期内平台类型细分市场中的移动测试服务。预计将创下最高增长率
• 众包是一种有价值的策略，可用于获取外部非冗余的、针对特定问题的知识，以及为预定义的问题生成潜在的解决方案。 此外，云可以产生广阔而多样的视角，可以鼓励设计师对现实世界的问题有更深入的了解。 儘管有这些因素，但没有结构化或分解的投入的数量和多样性可能是负面的。 这是因为众包知识的混乱呈现相当难以表达和完全理解。
• 此外，对全球数据隐私法规的担忧、为提高测试效率而进行的云管理以及对数据安全和机密性的担忧被列为限制市场增长的因素。 此外，采用云计算来虚拟化设备和加强测试仪支持，以及由于物联网的发展，最终用户对测试服务的需求不断增长，预计将为市场增长提供充足的机会。
• 众包作为一种新兴模式在 COVID-19 大流行期间变得更加重要。 远程工作还鼓励众包测试，以最大化测试过程，同时最小化公司所需的投资。 此外，客户正在寻求采用远程 QA、按需 QA 或任何远程工作模式，公司正在寻求降低成本以消除 CAPEX 并通过各自的锁定来保持业务连续性。我的目标是。

主要市场趋势

大公司占据重要的市场规模

• 预计大型公司在预测期内将保持更大的市场规模，因为它们有助于实现高水平的质量保证、加快开发和发布流程并简化错误处理。
• 开放式创新战略长期以来一直是一些大公司的常态。 例如，宝洁的“Connect+Develop”使公司与全球创新合作伙伴建立了2000多个成功案例。
• 此外，IBM 开始在内部进行创新试验，后来演变成“InnovationJam”平台，参与者在该平台上与客户合作，就“我正在帮助您”贡献他们的专业知识和意见。 汤森路透正在内部众包，以利用其 17,000 名技术人员的技能，寻找新的问题解决者并打破部门孤岛。
• 2022 年 8 月，西雅图初创公司 Sofy 又筹集了 775 万美元，该公司为开发者和质量保证专业人员提供无代码平台来测试移动应用。 这笔资金将用于该平台的功能开发，该平台提供网络和 API 功能，以及移动应用程序测试。 质量保证和测试方面的这种进步有望进一步加速市场增长。
• 此外，RWS 声称设备、应用程序、人和他们的家庭之间的连接数量正在以惊人的速度增长。 2019年有142亿台联网设备，预计将超过250亿台。 这需要在测试和开发方面取得重大飞跃，并引入新的软件测试方法。

北美占据重要市场份额

• 由于众包测试服务提供商迅速采用云等先进技术部署高效解决方案，预计美国在预测期内将占据很大份额。 由于主要来自加拿大的供应商的存在，北美市场正在增长。
• 北美是技术的中心。 因此，联邦政府对安全众包测试服务有严格的规定。 此外，BFSI 等行业要求进行合规性测试。
• 美国的 QAwerk 等公司专注于测试游戏、移动和桌面应用程序以及网站。 公司大约 60% 的项目属于长期合作。 QAwerk 服务的行业包括电子政务、电子商务、初创企业、业务自动化、媒体和娱乐以及数据挖掘。
• 此外，一家加拿大政府机构正在联繫 QA 顾问，尝试将之前失败的测试自动化。 手动测试工作包括运行不再可行的回归测试。 QA consultants 的经验丰富的测试自动化专家开发了自动化框架和脚本以用于常规回归测试。
• 此外，由于互联网的普及和客户需求的增加，美国和加拿大等新兴经济体正在迅速采用最新技术，这也是众包测试增长的一个主要因素该地区的市场。据信，

竞争格局

众包测试市场竞争适中，由 Global App Testing、Infosys Limited、Applause App Quality Inc、test IO Inc 和 Synack Inc 等几家主要参与者组成。 众包测试公司努力降低製造成本。 另一方面，我们努力为客户提供更高性能的产品。 我们也在努力扩大云测试的使用范围。

2021 年 5 月，NRI Australia 收购了 Planit。 通过此次收购，Planit 将继续以 NRI Australia 品牌运营。 作为NRI“Vision2022”战略的一部分，此次收购符合NRI扩大其能力和全球足迹、扩大其在其他行业领域的客户群以及扩大其在亚太、欧洲和北美的影响力的战略。目的是加强存在感

2021年2月，Qualitest收购了印度知名的独立质量保证公司QA Infotech。 此次收购旨在通过提供一流的测试解决方案和扩展其交付能力，使新组织能够更好地为客户服务。 此外，它还支持以数字环境中的自动化为重点的高级测试解决方案的联合开发。

其他好处

• Excel 格式的市场预测 (ME) 表
• 3 个月的分析师支持

内容

第1章介绍

• 研究假设和市场定义
• 调查范围

第2章研究方法论

第 3 章执行摘要

第4章市场动态

• 市场概览
• 市场驱动因素
  • 操作系统、设备和应用程序的数量增加
  • 要求扩大软件质量保证以改善客户体验
• 市场製约因素
  • 对全球数据隐私法规的担忧
• 行业吸引力 - 波特五力分析
  • 新进入者的威胁
  • 买家的议价能力
  • 供应商的议价能力
  • 替代品的威胁
  • 竞争公司之间的敌对关係
• 工业价值链分析
• 评估 COVID-19 对众包测试市场的影响

第 5 章市场细分

• 按平台
  • 网络
  • 手机
• 按组织规模
  • 中小企业
  • 大公司
• 按行业
  • BFSI
  • IT/通讯
  • 零售
  • 医疗保健与生命科学
  • 媒体与娱乐
  • 其他行业（电力、医院、交通等）
• 按地区细分
  • 北美
  • 欧洲
  • 亚太地区
  • 拉丁美洲
  • 中东和非洲

第6章竞争格局

• 公司简介
  • Global App Testing
  • Infosys Limited
  • Applause App Quality Inc.
  • test IO Inc.
  • Synack Inc.
  • Planit Testing
  • Testbirds GmbH
  • Cobalt Labs Inc.
  • Bugcrowd Inc.
  • Crowdsourced Testing SPA
  • Flatworld Solutions
  • Qualitrix Technologies Pvt. Ltd
  • Qualitest Inc.
  • QA InfoTech

第7章 投资分析

第8章 市场将来性

The Crowdsourced Testing Market is expected to register a CAGR of 10.5% over the forecast period. Some primary drivers determining a product's success in contemporary markets constitute a feature-rich platform, faster production and consequently shorter time to market, and global outreach.

Key Highlights

• Subsequently, enterprises and businesses are constantly looking for innovative testing and development methods to manifest and manage the drivers which encourage the release of consistently tested and fixed offerings. One such technique which gained popularity over the pandemic period was crowdsourced testing.
• The internet is the motor of the modern-day crowdsourcing platform. It provides a broadcast mechanism for organizations to set or announce challenges and a network connecting people and their diverse ideas, skill sets, and knowledge. According to the social media management platform Hootsuite, as of 2021, over 93% of regular internet users were active on social media. Furthermore, 72% of Americans use social media.
• In the Crowdsourced Testing Market, mobile testing services under the platform type segment are expected to record the highest growth rate during the forecast period, as there has been a massive increase in the number of mobile-based applications suiting different Operating Systems (OS), such as Android and iOS.
• Besides generating potential solutions to pre-defined problems, crowdsourcing is a valuable strategy to access external, non-redundant, and problem-specific knowledge. The vastness and variety of perspectives generated by the crowd can also encourage designers to increase their understanding of the actual problem. Despite all these factors, the number and diversity of inputs without any structuring or segmentation could be negative, since it is considerably challenging to develop a clear picture and good understanding of haphazardly presented crowdsourced knowledge.
• Apart from that, concerns over data privacy regulations across the globe, managing the crowd to achieve efficiency in testing, and concerns over data security and confidentiality are some factors restraining market growth. In addition, adopting cloud computing to enhance device virtualization and tester support and the development of IoT to increase the need for end-user testing services will provide adequate opportunities for market growth.
• Crowdsourcing as an emerging model became more relevant through the COVID-19 pandemic. Remote work also encouraged crowdsource testing to maximize the testing process while minimizing the necessary investment for companies. Further, customers are looking at adopting remote QA, on-demand QA, or any remote working model with enterprises looking to cut costs to remove CAPEX and maintain business continuity through respective lockdowns.

Key Market Trends

Large Enterprises to Constitute a Significant Market Size

• Large enterprises are expected to hold a more extensive market size during the forecast period, as it helps them in attaining high-level of quality assurance, fasten development and release process, and streamline bug handling, which is critical to their development teams and helps in enhancing the overall organization's quality and agility.
• Open strategies for innovation have long been the standard for some large businesses. For instance, P&G's 'Connect + Develop' enabled the company to establish more than 2,000 successful agreements with innovation partners worldwide.
• Further, IBM started an internal innovation experiment that evolved into its 'InnovationJam' platform, which it uses to work with clients, helping participants to 'jam' by contributing their expertise and opinions on various topics. Thomson Reuters uses crowdsourcing internally to tap into the skills of its 17,000 technologists, finding new problem solvers and breaking down department silos.
• Further, in August 2022, Sofy, a Seattle startup that delivers a no-code platform for developers and quality assurance professionals to test their mobile apps, raised USD 7.75 million in new funding. The funds would be used to develop the platform's capabilities to serve web and API functions and test mobile apps. Such advancements in QA and testing will fuel market growth even further.
• Moreover, RWS claimed that the number of connections between devices, apps, people, and their homes is increasing at an alarming rate. There were 14.2 billion connected devices in 2019, which was expected to exceed 25 billion. This necessitates significant leaps in testing and development and the introduction of new software testing methodologies.

North America to hold Significant Market Share

• America is expected to hold a significant share during the forecast period, owing to the quick adoption of advanced technologies, such as the cloud, helping crowdsourced testing service providers implement efficient solutions. The market in North America is growing due to the presence of vendors, particularly in Canada.
• North America is a technology hub. Therefore, the federal government has strict rules regarding security crowdsource testing services. Furthermore, it is compulsory for industries, such as BFSI, to adhere to compliance testing.
• With a presence in the US, companies like QAwerk focus on testing games, mobile and desktop applications, and websites. About 60% of the company's projects fall under the long-term collaboration. The industries that QAwerk works with are e-government, e-commerce, startups, business automation, media and entertainment, and data mining.
• Furthermore, a ministry of the Canadian government contacted QA Consultants to attempt test automation that had previously failed. The manual test effort involved regression test execution that was no longer viable. QA Consultants' skilled test automation experts developed both an automation framework and scripts for use in their regular regression testing.
• Moreover, the presence of developed economies, such as United States and Canada, which are rapidly implementing the latest technologies due to increased internet penetration and improving customer demand, is also considered to be a key factor for the growth of the crowdsourced testing market in the region.

Competitive Landscape

The Crowdsourced Testing Market is moderately competitive and consists of several major players, such as Global App Testing, Infosys Limited, Applause App Quality Inc., test IO Inc., and Synack Inc. Crowdsourced testing companies are dedicated to decreasing their manufacturing costs. On the other hand, they try to give more equipped products to customers. Besides, they seek to broaden the applications of crowdsourced testing.

In May 2021, NRI Australia acquired Planit. With this acquisition, Planit continues to operate under NRI Australia's brand. The acquisition was consistent with NRI's strategy to broaden its capability and global footprint as part of its "Vision2022" strategy, with an aim to expand NRI's client base in other industrial sectors and strengthen its presence in the Asia-Pacific, Europe, and North America.

In February 2021, Qualitest acquired QA Infotech, a well-known independent quality assurance firm in India. This acquisition aimed to enable the newly formed organization to better serve its customers by delivering best-in-class testing solutions and expanding delivery capacity. Furthermore, the acquisition would aid in the co-development of advanced testing solutions with a distinct emphasis on automation in a digital environment.

Additional Benefits:

• The market estimate (ME) sheet in Excel format
• 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

• 1.1 Study Assumptions and Market Definition
• 1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET DYNAMICS

• 4.1 Market Overview
• 4.2 Market Drivers
  • 4.2.1 Rise in the Number of Operating Systems, Devices, and Applications
  • 4.2.2 Demand for Scaling Quality Assurance of Software to Magnify Customer Experience
• 4.3 Market Restraints
  • 4.3.1 Concerns Over Data Privacy Regulations Over the Globe
• 4.4 Industry Attractiveness - Porter's Five Forces Analysis
  • 4.4.1 Threat of New Entrants
  • 4.4.2 Bargaining Power of Buyers
  • 4.4.3 Bargaining Power of Suppliers
  • 4.4.4 Threat of Substitute Products
  • 4.4.5 Intensity of Competitive Rivalry
• 4.5 Industry Value Chain Analysis
• 4.6 Assessment of the Impact of COVID-19 on the Crowdsourced Testing Market

5 MARKET SEGMENTATION

• 5.1 By Platform
  • 5.1.1 Web
  • 5.1.2 Mobile
• 5.2 By Organization Size
  • 5.2.1 Small & Medium-Sized Enterprises (SMEs)
  • 5.2.2 Large Enterprises
• 5.3 By End-user Vertical
  • 5.3.1 BFSI
  • 5.3.2 IT and Telecom
  • 5.3.3 Retail
  • 5.3.4 Healthcare & Life Sciences
  • 5.3.5 Media & Entertainment
  • 5.3.6 Other End-user Verticals (Power, Hospitality, and Transportation)
• 5.4 By Geography
  • 5.4.1 North America
  • 5.4.2 Europe
  • 5.4.3 Asia-Pacific
  • 5.4.4 Latin America
  • 5.4.5 Middle East and Africa

6 COMPETITIVE LANDSCAPE

• 6.1 Company Profiles
  • 6.1.1 Global App Testing
  • 6.1.2 Infosys Limited
  • 6.1.3 Applause App Quality Inc.
  • 6.1.4 test IO Inc.
  • 6.1.5 Synack Inc.
  • 6.1.6 Planit Testing
  • 6.1.7 Testbirds GmbH
  • 6.1.8 Cobalt Labs Inc.
  • 6.1.9 Bugcrowd Inc.
  • 6.1.10 Crowdsourced Testing SPA
  • 6.1.11 Flatworld Solutions
  • 6.1.12 Qualitrix Technologies Pvt. Ltd
  • 6.1.13 Qualitest Inc.
  • 6.1.14 QA InfoTech

7 INVESTMENT ANALYSIS

8 FUTURE OF THE MARKET