市场调查报告书
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植物营养素市场 - COVID-19 的增长、趋势、影响和预测 (2023-2028)Phytonutrients Market - Growth, Trends, and Forecasts (2023 - 2028) |
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在预测期内(2023 年至 2028 年),全球植物营养素市场预计将以 7.1% 的复合年增长率增长。
COVID19 危机对植物营养素市场产生了重大影响,因为消费者需要健康和功能性食品。 此外,由于这些成分的使用增加,维生素 E 细分市场在 2021 年的增长率约为 6.27%。
在过去的二十年里,人们的生活方式和饮食习惯发生了相当大的变化,因此人们逐渐转向功能性食品和饮料,推动了植物营养素市场。
植物营养素的良好来源是豆类、谷物、蔬菜、坚果和水果。 因此,该细分市场的多样性增加了植物营养素在日常生活中的需求和使用,并受到大多数消费者的青睐。 这个因素是推动市场的关键因素之一。
随着消费者生活方式的改变,消费者对健康饮食习惯的需求急剧增加。 消费者越来越喜欢富含植物营养素和其他维生素的蔬菜、水果和坚果等健康食品。 这些食品还为消费者带来了一些健康益处,从而也增加了消费者的需求。 由于对植物营养素产品的需求不断增加,许多製药公司正在创新他们的技术,以开发多种健康补充剂来满足消费者的口味。 此外,失明、癌症、心脏病和中风等疾病的激增正在刺激植物营养素的需求和供应。 这些因素增加了植物营养素在膳食补充剂和药物中的利用潜力,推动了市场的发展。
欧洲消费者健康意识的增强导致市场对植物营养素的需求增加。 为了寻求需求增长,製药、化妆品以及食品和饮料行业可能会推动对植物营养素的需求。 製造商正在大力投资研发以满足不断增长的需求。 例如,2020 年,生物技术公司 Deinove 推出了 Luminity,这是一种神经孢子素浓缩物,神经孢子素是一种极其稀有的类胡萝卜素,有助于增强皮肤活力和美丽肤色。
植物营养素市场是一个竞争激烈的市场,有许多国内外公司进入该市场。 全球植物营养素市场包括 Archer Daniels Midland Company、Chr. Hansen Holding A/S、BASF SE、DSM Nutritional Products Ltd、Cyanotech Corporation Company 等主要参与者。 主要参与者专注于产品开发和创新,通过提供各种口味和产品质量来保持优质来满足消费者的需求。 一些主要参与者已将併购作为一项重要战略。 这些顶级企业进行併购的策略是保持和确保其在行业中的领先地位。 这使公司能够保持其相对于其他参与者的优势,并与市场上的其他参与者保持高度竞争。
The global phytonutrients market is projected to grow at a CAGR of 7.1% during the forecast period (2023 - 2028).
The COVID19 crisis has significantly affected the phytonutrient market, as consumers demanded healthy, functional food. Further, with the enhanced use of these ingredients in 2021 vitamin-E segment experienced a growth rate of around 6.27%.
Owing to the considerable shift in people's lifestyles and diet habits over the past two decades, people are gradually moving toward functional foods and beverages, promoting the phytonutrients market.
The rich sources of phytonutrients are legumes, grains, vegetables, nuts, and fruits. Thus, the variety in this segment is preferred by most consumers, which elevates the demand and usage of the phytonutrients in the daily routine. This factor is one of the essential factors that is driving the market.
With the changing lifestyle of the consumers, the trend for a healthy diet is drastically increasing among the consumers. Consumers are more into healthy foods such as vegetables, fruits, nuts, etc.; these products are rich in phytonutrients and other vitamins. Moreover, these food products escalate several health benefits to the consumers; thereby, consumer demand is also rising. Due to the increasing demand for phytonutrient products, many pharma companies are also innovating several techniques to innovate several health supplements to meet the consumer's preference. In addition, rapidly increasing blindness, cancer, heart diseases, and stroke cases stimulate the demand and supply of phytonutrients. All these factors increase the probability of phytonutrients being utilized in dietary supplements and pharmaceutical drugs, driving the market.
Rising health consciousness among European consumers resulted in the elevated demand for phytonutrients in the market. Seeking the demand growth, the pharmaceutical, cosmetics, and food & beverage industries are likely to propel the demand for phytonutrients. Manufacturers are actively investing in their R&D to cater to the growing demand. For Instance, in 2020, Deinove, a biotech company, launched Luminity®, a concentrate of neurosporene, an extremely rare carotenoid that contributes to skin vitality and a beautiful complexion.
The market studied is highly competitive in nature due to the presence of domestic and international players in this sector. Some major vital global phytonutrient markets include Archer Daniels Midland Company, Chr. Hansen Holding A/S, BASF SE, DSM Nutritional Products Ltd, and Cyanotech Corporation Company. Key players are focusing on product development and innovation to meet the consumer's needs by offering a variety in taste and product quality to maintain premiumization. Some of the major players use mergers and acquisitions as their key strategy. The strategy to follow mergers and acquisitions by these top players is to sustain and secure a leading position in the industry; this will enable the companies to maintain dominance over other players, and also, the companies can keep intense competition for other players in the market.