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市场调查报告书
商品编码
1198183
休閒车租赁市场——增长、趋势、COVID-19 的影响和预测 (2023-2028)Recreational Vehicle Rental Market - Growth, Trends, and Forecasts (2023 - 2028) |
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休閒车租赁市场预计在 2021 年达到 6.4212 亿美元，在 2022-2027 年预测期内达到 10.1896 亿美元，复合年增长率约为 8%。
在大流行期间，由于大多数人在计划假期时避免乘坐公共交通工具，因此对休閒汽车租赁的需求激增。 几家房车租赁公司在 COVID-19 大流行期间见证了预订量的显着增长。
从长远来看，由于年轻人和老年人选择房车旅游，预计房车租赁市场将出现显着增长。 此外，旅游业的发展和房车露营的日益普及也推动了全球房车租赁服务的需求。 随着人均收入和财富的增加，在欧洲和北美等发达地区，旅游和露营等娱乐活动的平均支出持续增加。
因此，世界各地越来越多的人转向休閒车租赁服务，以节省车辆购买、保险和维护费用。 此外，鑑于获得房车租赁服务的便利性和全球房车租赁服务提供商的数量不断增加，存在预算限制和不愿投资购买新房车的情况。客户正在聚集。
特别是在北美和欧洲，该市场有望作为高度可靠的个人交通工具快速增长。 在冠状病毒爆发期间，它被认为是最安全的旅行选择，同时保持社会距离规范和卫生条件以确保安全。
休閒车租赁市场趋势
预测期内对在线租赁预订服务的需求增加
活跃的短途通勤者主要推动了对在线租赁服务不断增长的需求。 为逃避检疫而对公路旅行的需求不断增加也可能推动增长。 隔离结束后，服务的数字化将有很大贡献，首次购买的人数将增加。
互联网用户的高普及率很大程度上是由于可以以可承受的价格获得高速互联网。 2021 年 1 月，欧洲将有 6.45 亿移动互联网用户。 这促使房车租赁公司将他们的商业模式从实体结构转变为在线商业模式，以提供轻鬆无忧的客户体验。
在线平台在全球范围内不断发展，将客户与各种房车租赁提供商联繫起来，包括独立经销商和私人车主。
由于全球对房车租赁的偏好上升以及点对点租赁服务提供商的增加，预计在线预订市场在预测期内将出现显着增长。
预计亚太地区在预测期内将显着增长
预计亚太地区的份额将仅次于北美。 由于经济增长和不断壮大的中产阶级，对房车和房车露营等休閒相关产品的需求增加，亚太地区房车租赁市场正在迅速扩大。 随着国家大力发展旅游、露营和房车产业，中国房车市场在过去几年发生了重大变化。 这些因素被认为有助于预测期内房车租赁市场的增长。
中国、印度和其他亚太国家/地区对休閒车的需求不断增长，导致旅行偏好发生变化，消费者选择在休閒租赁车中探索乡村和道路。 预计这将在未来几年推动该地区的市场。
由于该地区休閒公园和露营地的激增，预计北美休閒车租赁市场在预测期内将以更快的速度增长。 在接下来的几年里，预计美国休閒车租赁市场的收入将出现增长。 加拿大休閒车租赁市场也可能在未来几年经历显着增长。
休閒车租赁市场的竞争对手分析
市场适度整合，大量国内外公司在世界不同地区开展业务。 然而，少数公司主导了市场，行业处于整合的边缘。 例如
- 总部位于新西兰的国际房车租赁公司 Tourism Holdings Ltd (THL) 以 6500 万美元的价格收购了总部位于加利福尼亚州的 El Monte RV 的 Santa Fe Springs。
- 近日，中国北京国际房车暨露营展览会依维柯推出一款智能日用房车，以及20多辆进口依维柯日用房车。 这些休閒车配备了远程温度和通风控制、照明和一键停车等功能。
市场上的主要参与者有 USA RV Rentals、Apollo RV Rentals、Cruise America、McRent、EI Monte RV、Fujii、Cars Japan 等。
其他好处
- Excel 格式的市场预测 (ME) 表
- 三个月的分析师支持
内容
第一章介绍
- 调查先决条件
- 调查范围
第二章研究方法论
第 3 章执行摘要
第四章市场动态
- 市场驱动因素
- 市场製约因素
- 产业吸引力 - 波特五力分析
- 供应商的议价能力
- 消费者的议价能力
- 新进入者的威胁
- 替代品的威胁
- 竞争公司之间的敌对关係
第 5 章市场细分（基于价值的市场规模：100 万美元）
- 租赁公司类型
- 个人/个人所有者
- 车队运营商
- 预订方式
- 线下预订
- 在线预订
- 产品类型
- 大篷车
- 房车
- 地区
- 北美
- 美国
- 加拿大
- 其他北美地区
- 欧洲
- 德国
- 英国
- 法国
- 西班牙
- 其他欧洲地区
- 亚太地区
- 中国
- 印度
- 日本
- 韩国
- 其他亚太地区
- 世界其他地方
- 南美洲
- 中东
- 北美
第六章竞争格局
- 供应商市场份额
- 公司简介
- Apollo Tourism & Leisure Ltd（ATL）
- McRent
- El Monte RV
- Fuji Cars Japan
- Cruise America
- Just Go Motorhome Hire
- Camper Travel USA
- Outdoorsy, Inc.
- Indie Campers
- MotorVana（Ideamerge LLC）
第7章 市场机会今后动向
The Recreational Vehicle Rental Market was valued at USD 642.12 million in 2021, and it is expected to reach USD 1018.96 Million and register a CAGR of about 8% during the forecast period 2022-2027.
The demand for recreational vehicle rentals boomed during the pandemic outbreak, as most people were planning their holidays while avoiding public transportations. Several RV rental companies witnessed significant booking growth during the COVID-19 pandemic.
Over the long term, the recreational vehicle rental market is expected to witness significant growth due to the population of young and old opting for RV touring. Moreover, the development of the tourism industry and the growing popularity of recreational vehicle camping are also driving the demand for RV rental services across the globe. With the increasing per capita income and increase in the number of HNWI, the average spending on recreational activities, such as traveling and camping, consistently increases across developed regions such as Europe and North America.
RVs are significantly expensive to purchase, due to which a large population across the globe is opting for RV rental services, which eliminates the cost associated with vehicle purchase, insurance, and maintenance. The ease of accessing RV rental services and increase in the number of RV rental service providers across the globe are attracting customers who have budget constraints and are unwilling to invest in purchasing new RVs.
The market is expected to witness rapid growth, especially in North America and Europe, as these vehicles provide a reliable and personal way to travel. It is considered the safest travel alternative during the coronavirus pandemic while maintaining social distance norms and hygiene conditions for safety.
Recreational Vehicle Rental Market Trends
Increasing Demand for Online Rental Booking Services During the Forecast Period
Active commuters who travel short distances mainly contributed to the growing demand for online rental services. Further, the increasing demand for road trips as a getaway from quarantine may also boost the growth. The post-lockdown period will likely witness a rise in first-time buyers with significant contributions from the digitalization of services.
The high penetration of internet users is primarily attributed to high-speed internet availability at affordable prices. In January 2021, the number of mobile internet users in Europe stood at 645 million. This has motivated RV rental players to shift their business models from brick-and-mortar structures to online business models to provide an easy and hassle-free customer experience.
Online platforms have grown globally, connecting various recreational vehicle rental groups, like independent dealers and private owners, with customers.
With the growing preference for RV rental across the globe and the increase in the availability of peer-to-peer rental service providers, the online booking segment of the market is anticipated to witness significant growth during the forecast period.
Asia-Pacific Region is Expected to Witness Significant Growth During Forecast Period
The Asia-Pacific region is likely to hold a significant share in the market, followed by North America. Asia-Pacific is a rapidly expanding market for RV rentals owing to the expansion of economies and the rising middle class that is boosting the demand for leisure-related goods and activities, such as RVs and RV camping. The RV market in China has witnessed significant changes in the last few years, including a national focus on the development of tourism, campgrounds, and the RV industry. These aforementioned factors are likely to contribute to the growth of the recreational vehicle rental market during the forecast period.
The rise in demand for recreational vehicles in China, India, and other countries in Asia-Pacific led to a shift in travel preferences of consumers choosing to explore the countryside and roads with recreational rental vehicles. This is projected to fuel the market in the region in the next few years.
The North American recreational vehicle rental market is anticipated to grow at a faster pace during the forecast period due to rapidly growing recreational parks and camping grounds in the region. Over the next few years, the United States is expected to witness revenue growth in the recreational vehicle rental market. The Canadian recreational vehicle rental market may also exhibit significant growth in the years to come.
Recreational Vehicle Rental Market Competitor Analysis
The market is moderately consolidated, with numerous international and domestic companies operating across the globe. However, the industry is on the verge of consolidation, with few players capturing most of the market. For instance,
- Tourism Holdings Ltd (THL), an international RV rental company based in New Zealand, purchased Santa Fe Springs, a California-based El Monte RV, for USD 65 million.
- Recently, China Beijing International Recreational Vehicle and Camping Exhibition IVECO launched its intelligent daily recreational vehicle, and along with that, it displayed more than 20 imported IVECO daily RVs. These RVs are equipped with features such as remote temperature and ventilation control, lighting, and one-button parking.
Some major players operating in the market are USA RV Rental, Apollo RV Rentals, Cruise America, McRent, EI Monte RV, Fujii, and Cars Japan, among others.
Additional Benefits:
- The market estimate (ME) sheet in Excel format
- 3 months of analyst support
TABLE OF CONTENTS
1 INTRODUCTION
- 1.1 Study Assumptions
- 1.2 Scope of the Study
2 RESEARCH METHODOLOGY
3 EXECUTIVE SUMMARY
4 MARKET DYNAMICS
- 4.1 Market Drivers
- 4.2 Market Restraints
- 4.3 Industry Attractiveness - Porter's Five Forces Analysis
- 4.3.1 Bargaining Power of Suppliers
- 4.3.2 Bargaining Power of Consumers
- 4.3.3 Threat of New Entrants
- 4.3.4 Threat of Substitute Products
- 4.3.5 Intensity of Competitive Rivalry
5 MARKET SEGMENTATION (Market Size by Value in USD Million)
- 5.1 Rental Supplier Type
- 5.1.1 Private/Individual Owners
- 5.1.2 Fleet Operators
- 5.2 Booking Type
- 5.2.1 Offline Booking
- 5.2.2 Online Booking
- 5.3 Product Type
- 5.3.1 Caravans
- 5.3.2 Motorhomes
- 5.4 Geography
- 5.4.1 North America
- 5.4.1.1 United States
- 5.4.1.2 Canada
- 5.4.1.3 Rest of North America
- 5.4.2 Europe
- 5.4.2.1 Germany
- 5.4.2.2 United Kingdom
- 5.4.2.3 France
- 5.4.2.4 Spain
- 5.4.2.5 Rest of Europe
- 5.4.3 Asia-Pacific
- 5.4.3.1 China
- 5.4.3.2 India
- 5.4.3.3 Japan
- 5.4.3.4 South Korea
- 5.4.3.5 Rest of Asia-Pacific
- 5.4.4 Rest of the World
- 5.4.4.1 South America
- 5.4.4.2 Middle-East
- 5.4.1 North America
6 COMPETITIVE LANDSCAPE
- 6.1 Vendor Market Share
- 6.2 Company Profiles*
- 6.2.1 Apollo Tourism & Leisure Ltd (ATL)
- 6.2.2 McRent
- 6.2.3 El Monte RV
- 6.2.4 Fuji Cars Japan
- 6.2.5 Cruise America
- 6.2.6 Just Go Motorhome Hire
- 6.2.7 Camper Travel USA
- 6.2.8 Outdoorsy, Inc.
- 6.2.9 Indie Campers
- 6.2.10 MotorVana (Ideamerge LLC)
