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窗膜市场 - 增长、趋势和预测 (2023-2028)
市场调查报告书
商品编码
1273528

窗膜市场 - 增长、趋势和预测 (2023-2028)

Window Films Market - Growth, Trends, and Forecasts (2023 - 2028)
出版日期: | 出版商: Mordor Intelligence | 英文 120 Pages | 商品交期: 2-3个工作天内

价格

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简介目录

在预测期内，全球窗膜市场预计将以超过 5% 的复合年增长率增长。

主要亮点

  • COVID-19 大流行对建筑业产生了负面影响。 由于物流和原材料供应不足，该行业面临挑战。 不过，疫情后汽车行业产销增长拉动了行业增长。
  • 从中期来看，对减少碳足蹟的重视以及消费者对安全保障的日益关注是推动市场增长的主要因素。 然而，窗膜安装需要一定的专业知识，技术和安装问题需要改进，以推动窗膜市场的增长。
  • 此外，人们对紫外线 (UV) 保护的兴趣日益浓厚，预计将为该行业带来新的增长机会。 亚太地区主导市场，预计在预测期内将呈现最高的复合年增长率 (CAGR)。

窗膜市场趋势

建筑和施工主导市场

  • 窗膜主要用于建筑领域以控制太阳辐射，因为它们反射太阳的热量并保持结构和建筑物内部的舒适温度。 窗膜主要用于建筑行业的太阳能控制，因为它们能够反射来自太阳辐射的热量，并在结构和建筑物内保持舒适的温度环境。
  • 在建筑领域，使用装饰膜、防紫外线 (UV) 膜、隐私膜、防眩光膜、防涂鸦膜、隔热膜和安全膜等窗膜。 到 2030 年，全球建筑业预计将达到 8 万亿美元，主要由印度、中国和美国等国家推动。
  • 中国正处于建筑业的大繁荣时期。 该国拥有世界上最大的建筑施工市场，占全球建筑投资总额的 20%。 到 2030 年，预计仅中国就将在建筑方面投资约 13 万亿美元。
  • 到 2022 年 9 月，印度在建筑和开发领域（城镇、住房、建筑基础设施和建筑开发项目）获得了 260 亿美元的外国直接投资 (FDI)。 到 2022 年，美国私人建筑支出将增加，几乎是公共部门建筑支出的四倍。 美国在建筑业中占有很大份额，2022 年的年度支出超过 17.93 亿美元。
  • 根据美国人口普查局 (USCB) 的数据，经季节性因素调整后的私人建筑支出年率为 14,271 亿美元，比 11 月份修正后的数字 14,329 亿美元下降 0.4%。 因此，上述发展预计将在未来几年推动建筑行业对窗膜的需求。
窗膜市场-IMG1

亚太地区主导市场

  • 预计亚太地区将主导市场，其中中国和印度占据最大份额。 按 GDP 计算，中国是该地区最大的经济体。 中国是增长最快的经济体之一，也是当今世界上最大的生产基地之一。 该国的製造业是该国经济的主要贡献者之一。 中国是亚太地区建筑活动最多的国家之一，工业和建筑业约占 GDP 的 50%。
  • 预计该国的人口结构将继续刺激住宅建设的增长。 家庭收入水平上升和人口从农村向城市迁移的结合预计将继续推动该国住宅建筑行业的需求。 公共和私营部门对经济适用房的更多关注将推动住宅建筑行业的增长。
  • 印度是建筑业最大的市场，预计在房地产和城市发展领域也会增长。 根据印度品牌资产基金会 (IBEF) 的数据，到 2030 年，印度房地产行业可能达到 1 万亿美元，并在 2025 年占该国 GDP 的 13% 左右。 预计这将增加窗膜市场的需求并推动该地区的市场。
  • 建筑行业的需求似乎表现良好，但随着大流行病后市场需求的增加，该国的汽车行业也在增长。 2021 年汽车产量增长 30%。 机动车保有量从2020年的3394万辆增加到2021年的4399万辆。 此外，到 2022 年，南亚国家在国内销售了超过 1300 万辆两轮车。 印度政府制定了一个目标，使该国大多数两轮车都实现电气化。
  • 此外，到 2021 年，中国汽车行业的总销量将达到 2620 万辆，其中约 2150 万辆是乘用车。 中国最大的汽车製造商是上汽集团，2021 年销量约为 276 万辆。 2022年4月中国乘用车销量约为965万辆，商用车销量约为216万辆。
  • 鑑于这些因素，预计该地区的窗膜市场在预测期内将稳步增长。
窗膜市场-IMG2

窗膜行业概览

全球窗膜市场是分散的，前两家公司占据全球市场的大部分份额，而其他公司的份额有限。 市场上的主要参与者包括Eastman Chemical Company、3M、Avery Dennison Corporation、Saint-Gobain、Lintec Corporation等。

其他福利：

  • Excel 格式的市场预测 (ME) 表
  • 3 个月的分析师支持

内容

第 1 章介绍

  • 调查先决条件
  • 本次调查的范围

第 2 章研究方法论

第 3 章执行摘要

第 4 章市场动态

  • 促进因素
    • 对安全可靠的窗膜的需求不断扩大
    • 减少碳足蹟的重要性与日俱增
  • 抑制因素
    • 技术、保修和安装问题
    • 智能玻璃市场增长
    • 汽车产量下降
    • COVID-19 造成的不利情况
  • 工业价值链分析
  • 波特的五力分析
    • 供应商的议价能力
    • 买家的议价能力
    • 新进入者的威胁
    • 替代品的威胁
    • 竞争程度

第 5 章市场细分

  • 类型
    • 防紫外线膜
    • 装饰膜
    • 安全保护膜
    • 隐私电影
    • 绝缘膜
    • 其他类型
  • 最终用户行业
    • 汽车相关
    • 建筑和建筑材料
      • 住宅
      • 商业
      • 基础设施/设施
    • 船隻
    • 其他最终用户行业
  • 地区
    • 亚太地区
      • 中国
      • 印度
      • 日本
      • 韩国
      • 澳大利亚和新西兰
      • 东盟国家
      • 其他亚太地区
    • 北美
      • 美国
      • 加拿大
      • 墨西哥
    • 欧洲
      • 德国
      • 英国
      • 意大利
      • 法国
      • 西班牙
      • 北欧国家
      • 其他欧洲
    • 南美洲
      • 巴西
      • 阿根廷
      • 其他南美洲
    • 中东和非洲
      • 沙特阿拉伯
      • 阿拉伯联合酋长国
      • 南非
      • 其他中东和非洲地区

第 6 章竞争格局

  • 併购、合资、合作、合同等。
  • 市场份额 (%)/排名分析
  • 主要公司采用的策略
  • 公司简介
    • 3M
    • Armolan Greece
    • Avery Dennison Corporation
    • Eastman Chemical Company
    • HYOSUNG CHEMICAL
    • Johnson Window Films Inc.
    • LINTEC Corporation
    • NEXFIL
    • Rayno Window Film
    • Saint-Gobain
    • TORAY INDUSTRIES INC.

第 7 章市场机会与未来趋势

  • 对紫外线防护的兴趣增加
简介目录
Product Code: 61487

The global window films market is projected to register a CAGR of over 5% during the forecast period.

Key Highlights

  • The COVID-19 pandemic adversely affected the construction industry. The industry faced challenges due to logistics and raw materials' unavailability. However, the upsurge in the automotive industry in terms of production and sales post-pandemic has propelled the industry growth.
  • Over the medium term, the major factors driving the market's growth are increasing emphasis on reducing carbon footprint and increasing safety and security concerns among consumers. However, some technical expertise is required to install window films, and the technicality and installation issues need to be improved to increase the growth of the window film market.
  • Furthermore, the growing concern for ultraviolet (UV) protection is projected to create new growth opportunities for the industry. The Asia-Pacific region is expected to dominate the market and will likely witness the highest compound annual growth rate (CAGR) during the forecast period.

Window Films Market Trends

The Building and Construction Segment to Dominate the Market

  • Window films are majorly used in the construction sector for solar control, due to their ability to reflect the heat coming from solar radiation and maintain a comfortable ambiance, in terms of the temperature inside the structure or building. Window films are majorly used in the construction sector for solar control, due to their ability to reflect the heat coming from solar radiation and maintain a comfortable ambiance, in terms of the temperature inside the structure or building.
  • In the construction sector, window films, such as decorative, ultraviolet (UV) block, privacy, anti-glare, anti-graffiti, insulating films, and safety and security films, are used. The global construction industry is expected to reach USD 8 trillion by 2030, primarily driven by countries like India, China, and the United States.
  • China is in the midst of a construction mega-boom. The country has the largest building construction market in the world, making up 20% of all construction investment globally. The country alone is expected to spend nearly USD 13 trillion on buildings by 2030.
  • In India, Foreign Direct Investment (FDI) received in the construction development sector (townships, housing, built-up infrastructure, and construction development projects) up to September 2022 stood at USD 26 billion. The United States' spending on private construction grew in 2022 and was nearly four times larger than construction spending in the public sector. The United States holds a significant share of the construction industry, which recorded an annual expenditure of over USD 1,793 million in 2022.
  • According to the US Census Bureau (USCB), spending on private construction was at a seasonally adjusted annual rate of USD 1,427.1 billion, 0.4 percent below the revised November estimate of USD 1,432.9 billion. Therefore, the aforementioned developments are expected to drive the demand for window films in the construction industry through the years to come.
Window Films Market - IMG1

The Asia-Pacific Region to Dominate the Market

  • The Asia-Pacific region is expected to dominate the market, with China and India accounting for the largest share. In the region, China is the largest economy in terms of GDP. China is one of the fastest emerging economies, and it has become one of the biggest production houses in the world today. The country's manufacturing sector is one of the major contributors to the country's economy. China is one of the major countries in Asia-Pacific with ample construction activities, with the industrial and construction sectors accounting for approximately 50% of the GDP.
  • Demographics in the country are expected to continue to spur growth in residential construction. Rising household income levels combined with the population migrating from rural to urban areas are expected to continue to drive demand for the residential construction sector in the country. Increased focus on affordable housing by both the public and private sectors will drive growth in the residential construction sector.
  • India is the largest market for the construction industry, with an increase in the real estate and urban development segment. According to the Indian Brand Equity Foundation (IBEF), the Indian real estate industry will likely reach USD 1 trillion by 2030 and contribute approximately 13% to the country's GDP by 2025. This will increase the demand for the window film market and propel its market in the region.
  • Although the demand for the construction industry is looking good, the automotive sector in the country is also increasing with an increase in market demand after the pandemic. Automotive production witnessed 30% of growth in 2021. The volume of automobiles increased from 33.94 million units in 2020 to 43.99 million units in 2021. Moreover, in 2022, over 13 million units of two-wheelers were sold domestically across the south Asian country. The Indian government has set a target to electrify a major proportion of the two-wheelers within the nation.
  • Furthermore, in China, the total volume of automobile industry sales reached 26.2 million units in 2021, around 21.5 million units of which were passenger cars. The leading automobile manufacturer in China was SAIC Motor Corporation, with around 2.76 million units sold in 2021. In April 2022, approximately 9.65 million units of passenger cars and 2.16 million units of commercial vehicles were sold in China.
  • Due to all such factors, the market for window films in the region is expected to have steady growth during the forecast period.
Window Films Market - IMG2

Window Films Industry Overview

The global window films market is fragmented, with the top two companies holding significant shares in the global market while the rest of the companies hold a limited share in the market. Some of the major players in the market include Eastman Chemical Company, 3M, Avery Dennison Corporation, Saint-Gobain, and Lintec Corporation, among others.

Additional Benefits:

  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

  • 1.1 Study Assumptions
  • 1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET DYNAMICS

  • 4.1 Drivers
    • 4.1.1 Increasing Demand for Safety and Security Window Films
    • 4.1.2 Increasing Emphasis on Reducing Carbon Footprint
  • 4.2 Restraints
    • 4.2.1 Technical, Warranty, and Installation Issues
    • 4.2.2 Growing Smart Glass Market
    • 4.2.3 Decreasing Automotive Production
    • 4.2.4 Unfavorable Conditions Arising due to the COVID-19 Impact
  • 4.3 Industry Value Chain Analysis
  • 4.4 Porter's Five Forces Analysis
    • 4.4.1 Bargaining Power of Suppliers
    • 4.4.2 Bargaining Power of Buyers
    • 4.4.3 Threat of New Entrants
    • 4.4.4 Threat of Substitute Products and Services
    • 4.4.5 Degree of Competition

5 MARKET SEGMENTATION (Market Size in Value)

  • 5.1 Type
    • 5.1.1 UV Blocking Films
    • 5.1.2 Decorative Films
    • 5.1.3 Safety and Security Films
    • 5.1.4 Privacy Films
    • 5.1.5 Insulating Films
    • 5.1.6 Other Types
  • 5.2 End-user Industry
    • 5.2.1 Automotive
    • 5.2.2 Building and Construction
      • 5.2.2.1 Residential
      • 5.2.2.2 Commercial
      • 5.2.2.3 Infrastructural and Institutional
    • 5.2.3 Marine
    • 5.2.4 Other End-user Industries
  • 5.3 Geography
    • 5.3.1 Asia-Pacific
      • 5.3.1.1 China
      • 5.3.1.2 India
      • 5.3.1.3 Japan
      • 5.3.1.4 South Korea
      • 5.3.1.5 Australia & New Zealand
      • 5.3.1.6 ASEAN Countries
      • 5.3.1.7 Rest of Asia-Pacific
    • 5.3.2 North America
      • 5.3.2.1 United States
      • 5.3.2.2 Canada
      • 5.3.2.3 Mexico
    • 5.3.3 Europe
      • 5.3.3.1 Germany
      • 5.3.3.2 United Kingdom
      • 5.3.3.3 Italy
      • 5.3.3.4 France
      • 5.3.3.5 Spain
      • 5.3.3.6 Nordic Countries
      • 5.3.3.7 Rest of Europe
    • 5.3.4 South America
      • 5.3.4.1 Brazil
      • 5.3.4.2 Argentina
      • 5.3.4.3 Rest of South America
    • 5.3.5 Middle-East and Africa
      • 5.3.5.1 Saudi Arabia
      • 5.3.5.2 United Arab Emirates
      • 5.3.5.3 South Africa
      • 5.3.5.4 Rest of Middle-East and Africa

6 COMPETITIVE LANDSCAPE

  • 6.1 Mergers and Acquisitions, Joint Ventures, Collaborations, and Agreements
  • 6.2 Market Share(%)**/Ranking Analysis
  • 6.3 Strategies Adopted by Leading Players
  • 6.4 Company Profiles
    • 6.4.1 3M
    • 6.4.2 Armolan Greece
    • 6.4.3 Avery Dennison Corporation
    • 6.4.4 Eastman Chemical Company
    • 6.4.5 HYOSUNG CHEMICAL
    • 6.4.6 Johnson Window Films Inc.
    • 6.4.7 LINTEC Corporation
    • 6.4.8 NEXFIL
    • 6.4.9 Rayno Window Film
    • 6.4.10 Saint-Gobain
    • 6.4.11 TORAY INDUSTRIES INC.

7 MARKET OPPORTUNITIES AND FUTURE TRENDS

  • 7.1 Increasing Concerns Regarding UV Protection