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市场调查报告书
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1331271

个人护理包装市场规模和份额分析 - 增长趋势和预测（2023-2028）

Personal Care Packaging Market Size & Share Analysis - Growth Trends & Forecasts (2023 - 2028)
出版日期: | 出版商: Mordor Intelligence | 英文 105 Pages | 商品交期: 2-3个工作天内

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简介目录

2023年个人护理包装市场规模预计为305.3亿美元，预计2028年将达到398.5亿美元，预测期内（2023-2028年）复合年增长率为5.47，预计将增长% 。

由于供应链中断，COVID-19 的传播对市场产生了负面影响，导致全球工厂大范围关闭。 对于装瓶商、纸箱製造商和泵製造商来说，向个人护理公司供货在物流上存在困难。

主要亮点

  • 在大多数国家，政府将个人护理行业归类为“必需”类别并允许其运作。 儘管如此，生产箔片、包装材料、印刷机以及煤球和天然气（运行锅炉所需）等公用事业消耗品的辅助设备的操作仍需要更加明确。
  • 主要容器、辅助柔性袋、盖子、封口和喷嘴形式的塑料是化妆品行业使用的主要包装材料之一。 塑料管是化妆品行业最重要的容器之一，因为它们可以储存液体固体和半固体并以受控的速率分配产品。
  • 各供应商正在市场上开展各种合作和创新，以满足不断增长的管材需求。 例如，2021 年 11 月，化妆品、皮肤护理、个人护理和口腔护理市场塑料和层压管的领先供应商之一 Albea Tubes 与 U.T.C.G 合作。我们为美容和个人护理企业提供製造的America 管由回收后(PCR) 塑料製成。
  • 此外，2021 年 11 月，Dior 选择化妆品包装供应商 Cosmogen 的 Tense Tube 销售 Capture Total Super Potent Eye Serum。 这个LVMH旗下奢侈品牌的新品是一款符合人体工学的金属涂抹器，贴合眼部轮廓，无需接触脸部或手部，给人耳目一新的感觉。

由于 COVID-19 大流行，个人护理产品包装市场的需求大幅下降。 部分产品类别市场需求保持稳定。 然而，某些类型的需求下降。 例如，在隔离期间，人们开始呆在家里，减少通勤，导致洗头週期更长，影响洗髮水需求。

个人护理包装市场趋势

护髮预计占据较大份额

  • 护髮品牌正在利用沙龙内外的包装。 护髮零售领域竞争激烈，护髮品牌依靠包装差异化与消费者建立联繫。 大多数护髮品牌越来越多地将感官元素融入其包装中，尝试哑光和光泽印刷技术的相互作用。 由于使用护理油来保护头髮免受热定型、增加光泽和减少毛躁，滴管式包装的使用越来越多。
  • 许多日本美容巨头都迫切希望扩大在欧洲的业务。 例如，总部位于东京的花王旗下护髮品牌 Guhl 正在利用对可持续产品不断增长的需求。 花王旗下的护髮品牌 Guhl 在德国、奥地利、瑞士和荷兰销售，推出了新的可持续包装。 洗髮水瓶的 50% 由回收的聚对苯二甲酸乙二醇酯 (rPET) 製成。 此外，护髮素瓶由 100% 聚丙烯 (PP) 製成，完全可回收。
  • 许多护髮品牌正在合作提供更好的包装替代方案。 公司越来越多地致力于重新灌装计划，鼓励消费者将瓶子带回家并以补贴价格重新灌装，而不是单独购买产品。 宝洁美容 (P&G Beauty) 宣布在欧洲旗下海飞丝 (Head & Shoulders)、潘婷 (Pantene)、Herbal Essences 和 Aussie 品牌大规模推出首款可再填充铝瓶系统。 该再填充系统采用新型可重复使用的 100% 铝瓶和可回收再填充袋，每毫升的塑料用量比标准品牌瓶子少 60%。 预计它将为改变消费者购买、使用和处置洗髮水瓶的方式铺平道路。

McKernan 提供多种用于护髮产品包装的容器和封盖。 该公司经营 PET、HDPE、LDPE、PVC 和 PP。 这些瓶子的尺寸从小“旅行”或“样品”尺寸到许多洗髮水和护髮素中使用的大“经济”尺寸。 玻璃瓶包装非常适合盛装护髮素和护髮油。 我们还提供适合凝胶、保湿霜、调理护理、护髮精华和定型蜡的折迭管和套装。 可折迭管也可用于永久性和临时性染髮剂和闪光髮饰。

个人护理包装市场-IMG1

亚太地区预计将占据较大份额

  • 追求健康卫生生活方式的个人健康意识不断增强，导致亚洲人均家居产品（包括个人护理产品）支出增加。 中国是全球最热点、最具活力的美容市场之一，引入行业领先的创新并引领全球趋势。
  • 中国个人护理市场是近年来增长最快的行业之一，不断扩大的消费者基础推动了市场增长。
  • 根据国家统计局 (NBS) 的数据，2021 年 11 月中国化妆品零售额为 309.9 亿元人民币。 它还指出，由于 COVID-19 大流行，化妆品行业的收入在 2020 年前几个月大幅下降，影响了消费品的整体销售。 不过，由于中国有效的疫情管理，零售交易额迅速恢復。 此外，男性对护肤态度的转变正在推动中国男士化妆品市场的蓬勃发展。
  • 消费者在化妆品和个人护理产品上的支出持续增长，推动了加工、包装和昂贵产品的发展趋势。 护肤品和装饰化妆品健康发展，面部护理和医疗护肤品需求强劲。 此外，抗衰老产品和旨在防止环境污染的产品也有增长潜力。
  • 天猫创新中心表示，新一代年轻女性已成为推动中国化妆品行业增长的最重要消费群体。 新一代拥有独立的消费能力，同时这一人群对美容护肤兴趣的增加也带来了显着的增长。 这支撑着中国化妆品包装市场的发展。
  • 对奢侈品的需求不断增长预计将推动泵瓶和滴管的增长。 随着越来越多的中国品牌开始尝试将其定位于高端护理类别，滴管製造商 Virospack 看到了更多中国潜力。
个人护理包装市场-IMG2

个人护理包装行业概览

由于关键地区存在许多参与者，个人护理包装市场高度分散。 由于全球和区域层面存在多家中小型製造商，该市场竞争激烈。 市场上还出现了各种合併和合作伙伴关係。 主要参与者包括 Amcor PLC、AptarGroup Inc.、Gerresheimer AG、Albea SA、Silgan Holdings Inc.。

2022 年 12 月，Amcor Packaging Solutions 宣布在中国惠州开设一家最先进的製造工厂。 该工厂投资约 1 亿美元，占地 590,000 平方英尺，是中国产能最大的软包装工厂，将进一步增强 Amkor 满足亚太地区不断增长的客户需求的能力。 新工厂将僱用超过 550 名员工，将为食品和个人护理产品生产软包装解决方案。

2022 年 4 月，天然美容公司 Olive Natural Skincare 将推出几乎完全可回收的新包装。 该公司最近宣布其业务已获得新西兰独立 Ekos 的零碳认证。 Ecos 的零碳认证保证该公司能够测量并抵消 100% 的二氧化碳排放量。

其他好处

  • Excel 格式的市场预测 (ME) 表
  • 3 个月的分析师支持

目录

第一章简介

  • 研究假设和市场定义
  • 调查范围

第二章研究方法

第 3 章执行摘要

第 4 章市场洞察

  • 市场概览
  • 行业吸引力 - 波特五力分析
    • 新进入者的威胁
    • 买方的议价能力
    • 供应商的议价能力
    • 替代品的威胁
    • 竞争公司之间敌对关係的强度
  • 行业价值链分析
  • COVID-19 对个人护理包装市场的影响

第五章市场动态

  • 市场驱动因素
    • 随着可支配收入的增加，个人护理产品的消费量增加
    • 人们越来越关注创新且有吸引力的包装
  • 市场製约因素
    • 新包装解决方案的研发和製造成本高昂

第六章市场细分

  • 材料类型
    • 塑料
    • 玻璃
    • 金属
    • 纸
  • 包装类型
    • 塑料瓶和容器
    • 玻璃瓶/容器
    • 金属容器
    • 折迭纸盒
    • 纸板箱
    • 管状和棒状
    • 瓶盖闭合
    • 泵和分配器
    • 软塑料包装
    • 其他包装类型
  • 产品类型
    • 口腔护理
    • 头髮护理
    • 彩妆
    • 皮肤护理
    • 男士美容
    • 除臭剂
    • 其他产品类型
  • 地区
    • 北美
      • 美国
      • 加拿大
    • 欧洲
      • 英国
      • 德国
      • 法国
      • 意大利
      • 西班牙
      • 欧洲其他地区
    • 亚太地区
      • 中国
      • 印度
      • 日本
      • 澳大利亚
      • 韩国
      • 印度尼西亚
      • 泰国
      • 其他亚太地区
    • 拉丁美洲
      • 巴西
      • 墨西哥
      • 阿根廷
      • 其他拉丁美洲地区
    • 中东/非洲
      • 阿拉伯联合酋长国
      • 沙特阿拉伯
      • 南非
      • 其他中东和非洲地区

第七章竞争格局

  • 公司简介
    • Albea SA
    • HCP Packaging Co. Ltd
    • RPC Group Plc（Berry Global Group）
    • Silgan Holdings Inc.
    • DS Smith PLC
    • Graham Packaging Company
    • Libo Cosmetics Company Ltd
    • AptarGroup Inc.
    • Amcor PLC
    • Cosmopak Ltd
    • Quadpack Industries SA
    • Rieke Packaging Systems Ltd
    • Gerresheimer AG
    • Raepak Ltd

第8章 投资分析

第9章 市场机会与今后动向

简介目录
Product Code: 56232

The Personal Care Packaging Market size is estimated at USD 30.53 billion in 2023, and is expected to reach USD 39.85 billion by 2028, growing at a CAGR of 5.47% during the forecast period (2023-2028).

The spread of COVID-19 negatively impacted the market due to disruptions in the supply chain, resulting in extended factory closures globally. It has been difficult for bottlers, carton makers, and pump manufacturers to supply personal care companies logistically.

Key Highlights

  • In most countries, the governments put the personal care industry under the "essential commodity" category, allowing it to function. Still, there needs to be more clarity on the operation of ancillary units that make the foil, packaging material, printers, and utility consumables like briquettes and gasses (required to run boilers).
  • Plastic, in the form of primary containers, secondary flexible pouches, caps, and closures, as well as the nozzle, is one of the primary packaging materials used by the cosmetic industry. The plastic tube is one of the most significant containers in the cosmetic industry, as it can store liquid-solid and semi-solid materials and dispense products in controlled proportions.
  • Various suppliers have come up with different collaborations and innovations in the market to cater to the increasing demand for tubes. For instance, in November 2021, Albea Tubes, one of the significant providers of plastic and laminate tubes for the cosmetic, skincare, personal care, and oral care markets, partnered with U.T.C.G. and eXpackUSA to offer Made in America tubes made from post-consumer recycled (PCR) plastics to beauty and personal care businesses.
  • Additionally, in November 2021, Dior chose the Tense Tube from cosmetic packaging supplier Cosmogen to market its Capture Totale Super Potent Eye Serum. The new product from the luxury brand owned by LVMH has a fresh look because it has an ergonomic metal applicator that fits the eye contour area without touching the face or hands.

The personal care product packaging market saw a significant slump in demand due to the global outbreak of COVID-19. Specific product categories maintained stable product demand in the market. However, particular types observed a decline in demand. For instance, during the home quarantine period, people started staying home and reduced traveling to work, resulting in longer hair wash cycles and impacting the demand for shampoo.

Personal Care Packaging Market Trends

Hair Care is Expected to Hold Significant Share

  • Haircare brands use packaging to their advantage, both in the salon and beyond. Haircare for the retail segment is highly competitive, and hair care brands are relying on packaging differentiation to forge a connection with consumers. Most hair care brands experiment with the interplay of matte and gloss printing techniques and are increasingly incorporating sensory elements into their packaging. The use of treatment oils for added heat styling protection, imparting shine, or decreasing frizz has led to the increased use of dropper packaging as a dosing and precision application method.
  • Many Japanese beauty giants are eager to push forward their presence in Europe. For instance, Kao's haircare brand, Guhl, based in Tokyo, is tapping into the rising demand for sustainable products. Guhl, a Kao-owned hair care player available in Germany, Austria, Switzerland, and the Netherlands, has launched a new sustainable packaging, meaning its shampoo bottles now consist of 50% recycled polyethene terephthalate (rPET). Moreover, the conditioner bottles used were made of 100% polypropylene (PP) and were therefore fully recyclable.
  • Many hair care brands are entering partnerships to provide better packaging alternatives. Companies are increasingly engaging in refilling initiatives that encourage consumers to bring back their bottles and refill them at a subsidized price instead of purchasing the product independently. P&G Beauty announced its first-ever refillable aluminum bottle system to launch at scale with its Head & Shoulders, Pantene, Herbal Essences, and Aussie brands in Europe. The refill system uses a new, reusable 100% aluminum bottle and recyclable refill pouch that use 60% less plastic per mL than a standard brand bottle. It is expected to pave the way for changing the way consumers buy, use, and dispose of their shampoo bottles.

McKernan, Inc. offers a large selection of containers and closures for hair care product packaging. The company carries PET, HDPE, LDPE, PVC, and PP. These bottles range from smaller "travel" or "sample" sizes up to the larger "economy" sizes seen with many shampoos and conditioners. Packaging in glass bottles is of great use with hair serums and oils. The company also carries a line of collapsible tubes and sets perfect for gel, moisturizing creams, conditioning treatments, hair serums, and styling waxes. Collapsible tubes are also used for permanent and temporary hair coloring applications and hair glitter.

Personal Care Packaging Market - IMG1

Asia Pacific is Expected to Hold Significant Share

  • The increasing awareness of a healthier lifestyle among individuals for a healthy and hygienic living has contributed to the increase in per capita expenditure on household products (including personal care products) across Asia. China is one of the world's hotspots and fastest-changing beauty markets, introducing industry-leading innovations and setting trends globally.
  • The personal care market in China has been one of the fastest-growing sectors in the last few years, benefiting from an increasingly engaged consumer base, which is augmenting the growth of the market studied.
  • According to China's National Bureau of Statistics (NBS), the retail sales of cosmetics in China amounted to CNY 30.99 billion in November 2021. It also states that the cosmetics industry witnessed a significant decrease in revenue during the first months of 2020 due to the COVID-19 pandemic, which generally affected consumer goods sales. However, retail trade value quickly recovered due to China's effective pandemic management. In addition, the changing attitude among men toward skincare fosters the booming men's cosmetics market in China.
  • Consumer spending on cosmetics and personal care products continues to grow, facilitating the trend toward adopting processed, packaged, and expensive products. Skincare and decorative cosmetics are growing soundly, with facial care and medical skincare witnessing robust demand. Moreover, growth potential is also provided by anti-aging products and those intended to protect against environmental pollution.
  • According to the Tmall Innovation Center, the young women of the new generation have become the most crucial consumer group driving growth in China's cosmetic sector. The new generation has independent consuming power, and this demographic's simultaneous surge in interest in beauty and skincare has translated into significant growth. This is aiding the development of the cosmetic packaging market in the country.
  • The increase in demand for luxury products is anticipated to drive the growth of pump bottles and droppers. Virospack, a company that makes droppers, thinks that China's potential is growing because more and more Chinese brands are starting to position themselves in the premium care category.
Personal Care Packaging Market - IMG2

Personal Care Packaging Industry Overview

The personal care packaging market is highly fragmented, as many players are present across the key regions. The presence of several medium and small-scale manufacturers on a global and regional level keeps the market at a high rival position. The market is witnessing various mergers and partnerships as well. Key players include Amcor PLC, AptarGroup Inc., Gerresheimer AG, Albea SA, Silgan Holdings Inc., etc.

In December 2022, Amcor Packaging Solutions announced the opening of its new state-of-the-art manufacturing plant in Huizhou, China. With an investment of almost USD 100 million, the 590,000-square-foot plant is the largest flexible packaging plant by production capacity in China, further strengthening Amcor's ability to meet growing customer demand throughout Asia Pacific. The new facility is expected to employ more than 550 people, producing flexible packaging solutions for food and personal-care products.

In April 2022, natural beauty company Olive Natural Skincare is set to introduce new, almost fully recyclable packaging. Recently, the company announced that its business operations were certified zero-carbon by the independent agency Ekos in New Zealand. The Ekos Zero Carbon certification ensures that the process has measured and offset 100% of its CO2 emissions.

Additional Benefits:

  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET INSIGHTS

  • 4.1 Market Overview
  • 4.2 Industry Attractiveness - Porter's Five Forces Analysis
    • 4.2.1 Threat of New Entrants
    • 4.2.2 Bargaining Power of Buyers
    • 4.2.3 Bargaining Power of Suppliers
    • 4.2.4 Threat of Substitute Products
    • 4.2.5 Intensity of Competitive Rivalry
  • 4.3 Industry Value Chain Analysis
  • 4.4 Impact due to COVID-19 on the Personal Care Packaging Market

5 MARKET DYNAMICS

  • 5.1 Market Drivers
    • 5.1.1 Increasing Consumption of Personal Care Products With Growing Disposable Income
    • 5.1.2 Growing Focus on Innovative and Attractive Packaging
  • 5.2 Market Restraints
    • 5.2.1 High Costs of R&D and Manufacturing of New Packaging Solution

6 MARKET SEGMENTATION

  • 6.1 Material Type
    • 6.1.1 Plastic
    • 6.1.2 Glass
    • 6.1.3 Metal
    • 6.1.4 Paper
  • 6.2 Packaging Type
    • 6.2.1 Plastic Bottles and Containers
    • 6.2.2 Glass Bottles and Containers
    • 6.2.3 Metal Containers
    • 6.2.4 Folding Cartons
    • 6.2.5 Corrugated Boxes
    • 6.2.6 Tube and Stick
    • 6.2.7 Caps and Closures
    • 6.2.8 Pump and Dispenser
    • 6.2.9 Flexible Plastic Packaging
    • 6.2.10 Other Packaging Types
  • 6.3 Product Type
    • 6.3.1 Oral Care
    • 6.3.2 Hair Care
    • 6.3.3 Color Cosmetics
    • 6.3.4 Skin Care
    • 6.3.5 Men's Grooming
    • 6.3.6 Deodorants
    • 6.3.7 Other Product Types
  • 6.4 Geography
    • 6.4.1 North America
      • 6.4.1.1 United States
      • 6.4.1.2 Canada
    • 6.4.2 Europe
      • 6.4.2.1 United Kingdom
      • 6.4.2.2 Germany
      • 6.4.2.3 France
      • 6.4.2.4 Italy
      • 6.4.2.5 Spain
      • 6.4.2.6 Rest of Europe
    • 6.4.3 Asia-Pacific
      • 6.4.3.1 China
      • 6.4.3.2 India
      • 6.4.3.3 Japan
      • 6.4.3.4 Australia
      • 6.4.3.5 South Korea
      • 6.4.3.6 Indonesia
      • 6.4.3.7 Thailand
      • 6.4.3.8 Rest of Asia-Pacific
    • 6.4.4 Latin America
      • 6.4.4.1 Brazil
      • 6.4.4.2 Mexico
      • 6.4.4.3 Argentina
      • 6.4.4.4 Rest of Latin America
    • 6.4.5 Middle East and Africa
      • 6.4.5.1 United Arab Emirates
      • 6.4.5.2 Saudi Arabia
      • 6.4.5.3 South Africa
      • 6.4.5.4 Rest of Middle East and Africa

7 COMPETITIVE LANDSCAPE

  • 7.1 Company Profiles*
    • 7.1.1 Albea SA
    • 7.1.2 HCP Packaging Co. Ltd
    • 7.1.3 RPC Group Plc (Berry Global Group)
    • 7.1.4 Silgan Holdings Inc.
    • 7.1.5 DS Smith PLC
    • 7.1.6 Graham Packaging Company
    • 7.1.7 Libo Cosmetics Company Ltd
    • 7.1.8 AptarGroup Inc.
    • 7.1.9 Amcor PLC
    • 7.1.10 Cosmopak Ltd
    • 7.1.11 Quadpack Industries SA
    • 7.1.12 Rieke Packaging Systems Ltd
    • 7.1.13 Gerresheimer AG
    • 7.1.14 Raepak Ltd

8 INVESTMENT ANALYSIS

9 MARKET OPPORTUNITIES AND FUTURE TRENDS