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市场调查报告书
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1332537

移动数据保护市场规模和份额分析 - 增长趋势和预测（2023-2028）

Mobile Data Protection Market Size & Share Analysis - Growth Trends & Forecasts (2023 - 2028)
出版日期: | 出版商: Mordor Intelligence | 英文 100 Pages | 商品交期: 2-3个工作天内

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简介目录

移动数据保护市场规模预计将从2023年的81.3亿美元增长到2028年的209亿美元，预测期内（2023-2028年）复合年增长率为20.78%。

移动数据保护 (MDP) 产品和服务是软件安全技术，可保护对最终用户工作站大容量存储系统上存储的加密数据的访问并执行保密标准。

随着全球移动设备的兴起和数据可访问策略的进步，访问数据变得前所未有的简单。由于智能设备现在允许对企业数据进行无处不在的访问，企业可以从更快地做出业务决策的能力中受益。

移动数据可访问性的显着增加也提高了企业盈利能力和企业效率。然而，驻留在组织内并定期通过网络传递的大量数据始终面临被篡改或滥用的风险。企业正在认真探索使用移动数据保护解决方案来统一保护这些数据。

为了提高移动数据的安全性，移动数据保护行业在各个终端用户领域快速发展。该市场呈现出强劲的趋势，包括企业越来越接受 BYOD 以及移动数据使用量的增加。

此外，由于未经授权的数据处理，数据传输增加了数据丢失和被盗的风险，而移动生产以及寻找保护数据的策略也可能阻碍市场增长。

COVID-19 已将商业和社会活动转向在线数据隐私，加强保护并对市场增长产生积极影响。

移动数据保护市场趋势

移动支付解决方案的采用增加推动了移动数据保护市场

移动支付的兴起导致移动数据洩露事件急剧增加，对移动数据保护市场产生了重大影响。在所有支付方式中，移动支付是增长最快的。由于这种增长，移动数据也在增加。

此外，Apple Pay、Android Pay 和 Walmart Pay 等移动钱包的渗透预计将推动移动数据保护市场的进一步增长。随着智能手机支付使用量的增加，预计在预测期内，移动数据保护的需求将会增加。

随着移动钱包的兴起，零售业正在向移动功能发展。数字钱包的安全问题肯定会推动移动保护市场的发展。因为5G的到来将加速零售技术的创新，让顾客受益。

“自带设备”、“云计算”、“在线媒体”等趋势以及对移动数据保护的严格监管预计将支持各种规模企业的移动数据保护行业的增长，这是一样的。

此外，智能手机在全球的普及以及移动支付数据保护市场中电子商务领域的增长也是推动移动数据保护行业兴起的主要因素。

移动数据保护市场-IMG1

预计北美将主导移动数据保护市场

由于美国公司较早采用数据安全技术，并且存在大量移动数据保护供应商，这些供应商帮助聚合了移动数据保护市场的大部分收入，预计北美将主导全球移动数据保护市场.马苏。该地区对云技术的接受率也相对较高。

北美是全球 IT BFSI 市场的最大贡献者，也是移动数据保护的主要市场。此外，严格的政府法规鼓励公司提供保安服务。由于智能手机使用率在所有行业中最高，该地区还引领移动数据保护市场。

此外，北美行业的一个主要趋势是越来越多地使用 BYOD 等物联网设备来访问银行和医疗保健服务，这为移动数据保护提供了巨大的市场机会。

此外，移动数据保护方面的重大发展正在提高整个地区的盈利能力和企业生产力。随着企业利用移动数据保护解决方案以统一的方式保护其数据，对移动数据保护解决方案的需求不断增长。

移动数据保护市场-IMG2

移动数据保护行业概况

移动数据保护解决方案市场是一个高度分散的利基市场，供应商数量有限。行业主要参与者主要通过联盟和收购来开发创新产品。该市场高度分散、竞争激烈，并具有不断发展的技术格局和标准。越来越多的製造商正在利用其资源和能力来提供数据信息管理解决方案。我们还通过併购进一步扩大我们的产品组合。

2023 年 2 月，Hewlett Packard Enterprise Development LP 宣布将通过收购 Athonet 来扩展其连接的边缘到云产品。这家专用蜂窝网络技术提供商为企业和通信服务提供商提供移动核心网络。与 HPE 电信和 Aruba 网络产品组合相结合。企业在大型和偏远地点面临着复杂的连接挑战，而专用 5G 可以在园区和工业环境中提供高覆盖范围、可靠性和移动性。

2022 年 11 月，趋势科技宣布推出新的保护部署模型，为安全和开发团队提供卓越的价值。这款新产品是对安全团队经常难以跟上公共云环境中应用程序变化速度的声音的直接回应。随着开发人员快速部署新应用程序和更新的应用程序资源，他们必须跨所有资源有效地部署安全控制。

其他福利

  • Excel 格式的市场预测 (ME) 表
  • 3 个月的分析师支持

目录

第 1 章 简介

  • 研究假设和市场定义
  • 调查范围

第二章研究方法论

第三章执行摘要

第四章市场洞察

  • 市场概况
  • 行业价值链分析
  • 行业吸引力——波特五力分析
    • 新进入者的威胁
    • 买家/消费者的议价能力
    • 供应商的议价能力
    • 替代品的威胁
    • 竞争对手之间的竞争

第五章市场动态

  • 市场驱动力
    • 移动支付解决方案的日益普及推动了移动数据保护市场
    • 组织中日益增长的 BYOD 趋势
  • 市场製约因素
    • 由于多平台设备的存在而导致的功能互操作性问题限制了市场增长

第六章市场细分

  • 按类型
    • 软件
    • 服务
  • 通过部署
    • 本地
    • 云
  • 按公司
    • 大公司
    • 中小企业
  • 按终端用户行业
    • BFSI
    • 卫生保健
    • 零售
    • 款待
    • 航运
  • 按地区
    • 北美
    • 欧洲
    • 亚太地区
    • 南美洲
    • 中东/非洲

第七章 竞争格局

  • 公司简介
    • Dell Inc.
    • Microsoft Corporation
    • Hewlett Packard Enterprise Development LP
    • Broadcom Inc.（Symantec Corporation）
    • Trend Micro Incorporated
    • McAfee LLC
    • Check Point Software Technologies Ltd.
    • Cisco Systems, Inc.
    • Thales Group（Gemalto N.V.）
    • CipherCloud, Inc.

第八章投资分析

第 9 章 市场机会和未来趋势

简介目录
Product Code: 64786

The Mobile Data Protection Market size is expected to grow from USD 8.13 billion in 2023 to USD 20.90 billion by 2028, at a CAGR of 20.78% during the forecast period (2023-2028).

Mobile data protection (MDP) products and services are software security techniques that protect access to encrypted data stored on end-user workstation mass storage systems to enforce confidentiality standards.

Data has become more accessible than ever due to the rise of mobile devices worldwide and the advancement of data accessibility strategies. Businesses have benefited by making quick business judgments thanks to the permission to utilize smart devices for accessing corporate data anywhere.

Also, these significant improvements in mobile data accessibility have increased company profitability and boosted their corporate efficiency. However, this large amount of data that resides within the organizations and regularly goes over the network runs the continual danger of being altered and exploited. Enterprises have been seriously exploring using mobile data protection solutions to safeguard this data uniformly.

To improve mobile data security, the mobile data protection industry is gaining pace across various end-user sectors. The market is observing a strong trend that includes growing BYOD acceptance among enterprises and increasing the volume of mobile data being used, among other factors.

Furthermore, data transfer has increased the risk of data loss and unauthorized data processing theft, along with discovering strategies to protect data, as mobile production might hamper the market growth.

Due to COVID-19, commercial and social activities moved to online data privacy, and protection was increased, positively impacting the market's growth.

Mobile Data Protection Market Trends

Increasing Adoption of Mobile Payment Solutions will Drive the Mobile Data Protection Market

Mobile data breaches have dramatically increased due to the rise in mobile payments, which has significantly impacted the mobile data protection market. Among all payment options, mobile payments are growing the fastest. Mobile data has increased as a result of this growth.

Additionally, the market for mobile data protection is anticipated to grow further due to the proliferation of mobile wallets like Apple pay, Android pay, and Walmart pay. Over the projection period, there will likely be a rise in demand for mobile data protection due to the increasing use of smartphones for making payments.

Retail has evolved into a mobile function with the rise in mobile e-wallets. Security problems in digital wallets must drive the mobile protection market because the arrival of 5G will accelerate retail technology innovation, benefiting customers.

Similar to how trends like "bring your device," "cloud computing," and "online media," as well as strict legislation for mobile data protection, are expected to support the growth of the mobile data protection industry across enterprises of all sizes.

Also, the proliferation of smartphones worldwide and the growth of the e-commerce sector in the developing mobile payments data protection market are the main factors driving the industry's rise.

Mobile Data Protection Market - IMG1

North America Anticipated to Dominate the Mobile Data Protection Market

Due to the early adoption of data security by American businesses and the presence of numerous mobile data protection vendors in the region, which would help to consolidate the majority of revenues in the mobile data protection market, North America is predicted to dominate the global market for mobile data protection. Also, this region has a relatively high acceptance rate for cloud technology.

North America is the most significant contributor to the global IT BFSI market, which is the primary market for mobile data protection. Furthermore, businesses that offer security services are working due to strict government rules. Also, the area leads the market for mobile data protection because it has one of the highest smartphone usage rates among all industries.

Also, a significant trend for the North American industry is the growing use of IoT devices, such as BYOD, to access banking and healthcare services, which indicates a significant market opportunity for mobile data protection.

Moreover, these significant developments in mobile data protection have increased their profitability and corporate productivity across the region. The demand for mobile data protection solutions is growing as enterprises utilize mobile data protection solutions to protect data in a unified manner.

Mobile Data Protection Market - IMG2

Mobile Data Protection Industry Overview

The Mobile Data Protection Solutions Market is a highly fragmented, niche market with a limited number of vendors. The key industry players primarily engage in partnerships and acquisitions to develop innovative products. The market is highly fragmented and intensely competitive, marked by a constantly-evolving technological landscape and standards. There has been a rise in manufacturers offering data and information management solutions using their resources and capabilities. They are further extending their product portfolios by undertaking mergers & acquisitions.

In February 2023, Hewlett Packard Enterprise Development LP announced the expansion of its connected edge-to-cloud offering with the acquisition of Athonet. This private cellular network technology provider delivers mobile core networks to enterprises and communication service providers. They are combined with the HPE telco and Aruba networking portfolios. With enterprises facing complex connectivity challenges across large and remote sites, private 5G offers high coverage, reliability, and mobility across campus and industrial environments.

In November 2022, Trend Micro Incorporated has announced a new protection deployment model that delivers excellent value to security and development teams. The new offering directly responds to security teams sharing how they often battle to keep pace with the speed of application change in public cloud environments. Developers rapidly deploy new and updated application resources, and security controls must be effectively deployed for all resources.

Additional Benefits:

  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET INSIGHTS

  • 4.1 Market Overview
  • 4.2 Industry Value Chain Analysis
  • 4.3 Industry Attractiveness - Porter's Five Forces Analysis
    • 4.3.1 Threat of New Entrants
    • 4.3.2 Bargaining Power of Buyers/Consumers
    • 4.3.3 Bargaining Power of Suppliers
    • 4.3.4 Threat of Substitute Products
    • 4.3.5 Intensity of Competitive Rivalry

5 MARKET DYNAMICS

  • 5.1 Market Drivers
    • 5.1.1 Increasing Adoption of Mobile Payment Solutions will Drive the Mobile Data Protection Market
    • 5.1.2 Increasing Bring Your Own Devices (BYOD) Trend among Organisations
  • 5.2 Market Restraints
    • 5.2.1 Issues of Functional Interoperability due to the Presence of Multiple Platform Devices will Restrain the Market Growth

6 MARKET SEGMENTATION

  • 6.1 By Type
    • 6.1.1 Software
    • 6.1.2 Services
  • 6.2 By Deployment
    • 6.2.1 On-Premises
    • 6.2.2 Cloud
  • 6.3 By Enterprise
    • 6.3.1 Large Enterprise
    • 6.3.2 Small & Medium Enterprise
  • 6.4 By End-user Industry
    • 6.4.1 BFSI
    • 6.4.2 Healthcare
    • 6.4.3 Retail
    • 6.4.4 Hospitality
    • 6.4.5 Transport
  • 6.5 By Geography
    • 6.5.1 North America
    • 6.5.2 Europe
    • 6.5.3 Asia Pacific
    • 6.5.4 South America
    • 6.5.5 Middle East and Africa

7 COMPETITIVE LANDSCAPE

  • 7.1 Company Profiles
    • 7.1.1 Dell Inc.
    • 7.1.2 Microsoft Corporation
    • 7.1.3 Hewlett Packard Enterprise Development LP
    • 7.1.4 Broadcom Inc. (Symantec Corporation)
    • 7.1.5 Trend Micro Incorporated
    • 7.1.6 McAfee LLC
    • 7.1.7 Check Point Software Technologies Ltd.
    • 7.1.8 Cisco Systems, Inc.
    • 7.1.9 Thales Group (Gemalto N.V.)
    • 7.1.10 CipherCloud, Inc.

8 INVESTMENT ANALYSIS

9 MARKET OPPORTUNITIES AND FUTURE TRENDS