5K 显示解析度：市场占有率分析、产业趋势与统计、成长预测，2024-2029 年

目前5K显示解析度市场规模为31.4亿美元。

预计未来五年将达到 66.1 亿美元，预测期内复合年增长率为 16.2%。

主要亮点

• 随着4K市场的增加，对5K显示解析度的需求预计很快就会增加。在这个快速变化的技术世界中，5K 显示分辨率市场预计将在预测期内呈现显着的成长前景。
• 新兴国家对高解析度显示器的高级产品的需求不断增长，预计将受到电视行业丰富的市场以及市场参与者针对目标群体的促销宣传活动等因素的推动。智慧家庭和智慧建筑的不断增长趋势以及对连网型技术的需求不断增加是推动整个消费电子领域采用连网型和创新解决方案的关键因素，这也推动了所研究的市场表现。例如，三星推出了SpaceMax Family Hub连网型冰箱。这款冰箱具有自动用餐计划功能，消费者可以在厨房工作时从任何地方看到冰箱内部，并在冰箱的巨型娱乐萤幕上观看自己喜欢的电视节目。
• 未来，数位电子看板将提供更灵活的业务和难忘的体验。儘管技术已经实现了更专业的实施，但内容仍然是过程的核心。不仅萤幕数量增加了，技术也增加了。技术进步为营运商创造了全新的内容选择。例如，显示器的功能得到了显着改善。高解析度5K显示器越来越受欢迎，新颖、明亮的萤幕可以有效吸引人们的注意。另一方面，Sharp Corporation的显示器提高了可呈现内容的标准。需要更高品质的图像和影片。
• 市场参与者正在开发新产品以赢得市场占有率。例如，许多相机以更高的影格速率捕捉高解析度视讯和影像，从而提供更清晰、Sharp Corporation的影像和影片。数位相机和探险相机支援 5K 显示分辨率，这是数位相机的新趋势，可在紧凑、坚固的机身中提供高分辨率视讯。 GoPro 冒险相机能够以 5K 解析度拍摄 30-240fps，这对于冒险相机来说是一个巨大的输出。
• 新型复杂技术迅速融入智慧型手机，导致组织依赖消费级设备来支援其行动员工。另一种常见做法是中小型企业考虑最低成本、营运水准和员工满意度而采用消费级设备。相较之下，大型企业选择投资标准、坚固的企业设备。消费级设备的成本往往比刚问世时低，而且消费级设备的价格相当实惠。当机构试图走捷径并仅根据成本选择设备时，产业会选择消费级设备。
• 此外，在 COVID-19 大流行期间，电视收视率持续飙升。由电视观众测量组织 BARC India（印度广播观众研究委员会）报告。据报道，第 12 週（2020 年 3 月 21 日至 27 日）的收视率与 COVID-19 之前的时期（2020 年 1 月 11 日至 31 日）相比跃升了 11%。两个时期内日均收视人数增加了 6,200 万，从 5.6 亿增加到 6.22 亿。预计此类趋势将进一步成为所研究市场成长的催化剂。

5K显示解析度市场趋势

电视产业可望推动市场

• 由于各种技术进步和智慧家居技术在全球范围内的日益采用，电视行业正在经历快速增长。世界各地的供应商正在对其产品进行有效的创新，以满足客户需求和市场需求。
• 数位化已成为各地区提高有线网路品质的主流。由于高清频道、频道包订阅和互动式视讯等附加价值服务的优势，有线电视网路正在采用数位化。这些发展预计将推动对 5K 显示解析度的需求。
• 随着消费者倾向于大萤幕电视，对萤幕大小低于 32 吋的电视的需求正在下降。需求下降的另一个主要因素是5K技术的出现。这部分是由于需求，部分是由于小萤幕的限制。目前还没有配备5K技术的32吋电视，因为小萤幕无法显示5K高解析度。过去十年，製造商主要关注 5K 设备。因此，无法显示5K的电视被淘汰是不可避免的。
• 该细分市场的电视尺寸较小，功能有限，而且价格也相当便宜。这些电视的低廉价格使其成为那些想要用更新、更聪明的电视更换传统电视的低收入人群的选择。当公司推出这种尺寸的电视时，他们通常会针对低收入者较多的地区。例如，2022年8月，小米印度宣布发布“小米智慧电视5A PRO 32”，萤幕大小为32吋。这款电视采用无边框萤幕，解析度为 1336768 像素。此外，电视的音讯设定支援杜比全景声 (Dolby Atmos) 和 DTS Virtual:X。
• 此外，当门锁上并且在家工作时，人们会花更多时间看电视。根据2021年美国劳工统计局的美国时间利用调查显示，美国大部分时间都花在看电视上，不计算睡眠时间，平均每天约3.1小时，仅略多于工作时间。此外，2022年3月，德国音讯品牌Blaupunkt推出了40吋HD Ready智慧型电视。这款电视支援 1GB RAM、8GB ROM、3 个 HDMI 连接埠、2 个 USB 端口，并具有 40 瓦扬声器输出和 2 个扬声器、数位杂讯滤波器和环绕技术。
• 根据 NPAW 的数据，欧洲和北美将成为线性电视节目观看次数最多的地区，到 2022 年，平均每天观看 2.2 条内容，并且频道数量不断增加。另一方面，在亚洲，每位用户每项服务每天观看的线性电视节目平均数量为 1.3 部。如此高的电视消费量可能会在预测期内推动所研究市场的需求。基于作业系统的设备部署将推动市场成长。强制安装机上盒的政府法规、机上盒供应商部署基于开放作业系统的设备以及新兴国家的模拟停电正在进一步推动机上盒市场的需求，并预计将增加对所研究市场的需求。

预计北美将占据很大的市场份额

• 预计美国5K 市场在预测期内将出现高速成长。体育和娱乐、医疗和消费产业越来越多地使用高清设备将推动市场成长。持续的技术进步正在推动美国对 5K 技术的需求。 5K UHD 在垂直和水平像素数方面优于 4K UHD。该技术提供了改进角度和高品质的图像视觉化。
• 加拿大是 5K 技术最重要的市场之一。高投资、技术进步和创新应用是推动市场的主要因素。 5K 解析度的主要优点之一是它比低解析度格式提供更多的细节和清晰度，使其成为大萤幕显示和以高影像品质为优先考虑的应用的典范。 OTT 服务的日益普及，以及智慧型电视作为典型串流娱乐产品的普及，可能为所研究的市场创造利润丰厚的机会。
• 此外，超高速互联网和高效网路基础设施的日益普及预计也将对 5K 解析度产生积极影响。例如，2022 年 10 月，加拿大政府宣布了一个新计划，支持全球通讯公司诺基亚过渡到下一代无线技术。这个耗资 3.4 亿美元的变革性计划将扩大诺基亚渥太华工厂，并进一步振兴其研究实验室，以推动加拿大无线技术的研发。透过这项投资，政府旨在发展加拿大的无线基础设施并加强加拿大在数位创新方面的地位。
• 此外，美国的会议、商务会议数量最多，我们正在规划一个展览。排名第二的是英国，举办了 6,400 场涉及各个领域的活动。这可能为所研究的市场创造成长机会。活动数量的增加可能会创造一个委託建造 5 千米全圆顶的机会。
• 根据Screenfluence统计，76%的美国消费者是因为一个标誌而进入他们以前从未去过的商店。 68% 的美国人因为广告看板吸引了他们的注意而购买了某项服务或产品。此类案例正在推动商业产业对先进技术的需求。与静态的印刷标牌相比，数位内容对客户来说更明显、更容易记住。造成这种情况的原因有很多，但最主要的是人们被运动、色彩和新鲜感所吸引。例如，数位广告看板在许多大都会圈很普及，可以行销从房地产和杂货店到小儿科、汽车经销商和汉堡店的一切。

5K显示解析度行业概况

全球 5K 显示解析度市场由索尼公司、LG 电子、三星电子和皇家飞利浦 NV 等主要企业巩固在中等水平。这些公司积极参与策略合作伙伴关係和持续的产品开发，以扩大其市场份额。该市场最近的显着发展包括：

2023 年 8 月，三星电子新加坡宣布扩大其 ViewFinity 显示器产品线，推出 27 吋 ViewFinity S9（S90PC 型号）。这是继 2022 年 6 月发布的 ViewFinity S8（S80PB 型号）之后增强的高解析度显示器阵容，具有超高清 (UHD) 解析度。新推出的 ViewFinity S9 拥有 27 吋显示屏，具有 5,120 x 2,880 像素的令人惊嘆的 5K 解析度。与传统超高清显示器相比，这种高解析度为使用者提供了超过 50% 的工作空间，并提供清晰的图像和文字。

2023 年 6 月，飞利浦推出了 40B1U6903CH，这是一款提供 5K 解析度的尖端设备，扩大了其显示器产品组合。此显示器配备 IPS 面板、Thunderbolt 4 连接和内建网路镜头，可增强功能。与先前型号的垂直解析度为 1,440 像素不同，这款 40 吋型号的垂直解析度为 2,160 像素，长宽比为 21:9。与飞利浦显示器品牌MMD和冠捷科技有限公司子公司AOC早春推出的32:9格式型号相比，40B1U6903CH以其卓越的垂直像素数脱颖而出。此外，此型号采用平面 IPS 面板，而不是曲面 VA 面板，可提供更宽的频谱，DCI-P3 色彩空间覆盖率达 98%，但对比度略有下降。

其他福利：

• Excel 格式的市场预测 (ME) 表
• 3 个月分析师支持

目录

第一章简介

• 研究假设和市场定义
• 调查范围

第二章调查方法

第三章执行摘要

第四章市场洞察

• 市场概况
• 产业吸引力－波特五力分析
  • 买方议价能力
  • 供应商的议价能力
  • 新进入者的威胁
  • 替代品的威胁
  • 竞争公司之间敌对关係的强度
• COVID-19 市场影响评估

第五章市场动态

• 市场驱动因素
  • 家电市场对高阶显示器的需求不断增加
  • 相机和资料传输技术不断进步
• 市场抑制因素
  • 5K产品价格高、成本高

第六章市场区隔

• 按类型
  • 相机
  • 监视器
  • 电视机
• 按用途
  • 商业的
  • 住宅
• 按地区
  • 北美洲
  • 欧洲
  • 亚太地区
  • 世界其他地区

第七章 竞争环境

• 公司简介
  • Sony Corporation
  • LG Electronics
  • Samsung Electronics
  • Koninklijke Philips NV
  • Dell Technologies
  • Apple Inc
  • HP Development Company, LP
  • RED Digital Cinema, LLC.
  • Viewsonic Corporation
  • Micro-Star INT'L CO., LTD

第八章投资分析

第九章 市场未来展望

The 5K display resolution market is valued at USD 3.14 billion in the current year. It is expected to register a CAGR of 16.2% during the forecast period to reach a value of USD 6.61 billion by the next five years.

Key Highlights

• With the increase in the 4K market, the demand for 5K display resolution is predicted to increase shortly. In this rapidly changing world of technology, the 5K Display Resolution Market is projected to show a significant growth prospect during the forecast period.
• The growing demand for premium products with high-resolution displays in developing countries is expected to be fueled by factors such as a substantial market in the TV segment and promotional campaigns by market players for their target audience. The growing trend of smart homes and buildings and increasing demand for connected technologies are major factors driving the adoption of connected and innovative solutions across the consumer electronics sector, which also drives the studied market. For instance, Samsung launched a connected refrigerator, SpaceMax Family Hub. It features automated meal planning, lets consumers see inside the refrigerator from anywhere, and allows users to watch their favorite TV show on the refrigerator's massive entertainment screen while working in the kitchen.
• Digital signage will offer more flexible business and memorable experiences in the future. While technology allows for more specialized implementations, the content remains at the heart of the process. Not only has the quantity of screens increased, but so has technological progress. Technological advancements have created entirely new content options for operators. Leaps have been made, for example, in the display features. High-resolution 5K displays are gaining traction, and new, brighter screens effectively attract the public's attention. On the other hand, Sharper displays have raised the bar for the content that can be presented. Better-quality images and videos are required.
• The players in the market are developing new products to capture the market share. For example, Numerous cameras include high-resolution video and image capture with higher frame rates, giving crisp and sharp images and videos. 5K display resolution is being enabled in digital and adventure cameras, which is the new trend in the digital camera to offer high-definition videos in a compact and sturdy body. GoPro Adventure camera allows 5k resolution with 30-240fps, which is a massive output for an adventure camera.
• The fast incorporation of new sophisticated technologies into smartphones makes organizations rely on consumer-grade devices for their mobile workforce. Another common practice is that small- or medium-sized businesses adopt consumer-grade devices considering minimum cost, operations levels, and employee satisfaction. In contrast, large enterprises opt to invest in standard ruggedized enterprise devices. The cost of consumer-grade devices tends to decrease compared to their initial launch, and the price of a consumer-grade device is significantly affordable. When institutions look to cut corners and pick their device by cost alone, industries are opting for consumer-grade devices.
• Further, during the COVID-19 pandemic, TV viewership continued to surge, as reported by the television viewership measurement agency Broadcast Audience Research Council of India (BARC India). It stated that week 12 (March 21 to 27, 2020) saw a viewership surge of 11% compared to the pre-COVID-19 period (January 11 to 31, 2020). The average daily reach grew by 62 million between the two time periods, from 560 million to 622 million. Such trends are further expected to act as catalysts for the growth of the studied market.

5k Display Resolution Market Trends

Television Segment is Expected to Drive the Market

• The television industry is witnessing a growth in growth due to various technological advancements and the growing adoption of smart home technologies worldwide. Vendors across the globe are making effective innovations to their products to cater to customer needs and market requirements.
• Digitalization has become predominant in various regions as it improves the quality of cable networks. Digitalization is being adopted in cable networks due to the benefits of value-added services, like HD channels, channel pack subscriptions, and interactive videos. Such developments are expected to drive the demand for the 5K display resolutions.
• TVs with screen sizes less than or equal to 32 inches witness a reduced demand as consumers are inclined toward bigger-screen TV sets. Another major factor for the decreasing demand is the emergence of 5K technology. This is partly due to demand and partly to do with the limitations of the small screen. There are no 32-inch TVs with 5K technology, as their small screens cannot project the high resolutions of 5K. Manufacturers have focused on 5K sets for most of the past decade. Thus, it was inevitable that TVs incapable of showing it would fall by the wayside.
• TVs falling in this segment are also significantly cheaper due to their small size and limited functionalities. The lower price of these TVs makes them a suitable option for lower-income people who want to switch from conventional TVs to newer and smarter TV sets. Companies mostly target regions with a high number of lower-income people for launching TVs in this size range. For instance, in August 2022, Xiaomi India announced the launch of the Xiaomi Smart TV 5A PRO 32, with a screen size of 32-inch. This TV features a bezel-less screen with a resolution of 1336768 pixels. Also, the tv audio setup supports Dolby Atmos and DTS Virtual: X.
• In addition, lockdowns and work-from-home scenarios increased the time spent watching television. According to the 2021 US Bureau of Labor Statistics' American Time Use Survey, apart from sleeping, Americans spent most of their time watching television, averaging about 3.1 hours per day, just slightly more time than they spent working. Also, in March 2022, Blaupunkt, the German-rooted audio-visual brand, launched a 40-inch HD Ready smart TV. This TV Supports 1Gb RAM, 8GB ROM, 3 HDMI Ports, and 2 USB Ports and is equipped with two speakers, a digital noise filter, and a 40-watt speaker output that supports Surround technologies.
• According to NPAW, the regions with the most linear TV titles watched are Europe and North America, with an average of 2.2 content titles consumed per day and channel in 2022. In contrast, the average daily number of linear TV titles watched in Asia amounted to 1.3 per user and service. Such high TV consumption would drive the demand for the studied market over the forecasted period. The deployment of OS-based devices drives the market growth. The government regulations mandating the installation of set-top boxes, deployment of open OS-based devices by STB vendors, and analog switch-off transition in emerging countries are further driving the demand of the STB market, which would enhance the demand for the market studied.

North America is Expected to Hold Significant Share of the Market

• The 5K market in the United States is expected to witness high growth during the projected timeline. The increasing usage of high-resolution devices by sports & entertainment, medical, and consumer industries will fuel the market growth. The continuous technological advancement in the United States is boosting the demand for 5K technology. The 5K UHD is superior to the 4K UHD in vertical and horizontal pixels. The technology provides image visualization with improved angles and high quality.
• Canada is one of the most significant markets for 5K technology. High investments, technological advancements, and innovative applications are key factors driving the market. One of the main advantages of 5K resolution is that it provides much greater detail and clarity than lower resolution formats, making it a model for large screen displays or for use in applications where high image quality is a priority. Increasing adoption of OTT services leading to the preference of smart TVs as typical streaming entertainment products will create lucrative opportunities for the studied market.
• Additionally, the increasing prevalence of ultra-fast internet and highly efficient network infrastructure is expected to impact 5K resolution positively. For instance, in October 2022, the government of Canada announced a new project from Nokia, a global telecommunications company, to help the country transition to the next generation of wireless technology. This transformative USD 340 million project will expand Nokia's Ottawa facility and revitalize its laboratories further to advance wireless technology research and development in Canada. Through this investment, the government aims to grow Canada's wireless infrastructure and strengthen its position in digital innovations.
• Further, according to 10 Times, a business event platform firm with over 33 thousand events published on an event platform from May 2022 to April 2023, the United States has the most conferences, business meetings, and trade exhibitions scheduled. The United Kingdom was the second-place finisher, which hosted 6.4 thousand events across all sectors. This may create an opportunity for the market studied to grow. Such a rise in the number of events would create an opportunity for the commissioning of 5k full domes.
• According to screenfluence statistics, 76% of American consumers enter stores they had never visited because of the signage. 68% of Americans have paid for a service or product because its signage drew their attention. Such instances are creating more demand for advanced technologies in the commercial industry. Digital content is more likely to be noticed and remembered by customers than static print-based signs. There are several reasons at work here, but the primary one is that people are drawn to movement, color, and freshness. For example, digital billboards are prevalent in many metropolitan areas, marketing everything from real estate and grocery stores to pediatricians, car dealerships, and burger eateries.

5k Display Resolution Industry Overview

The Global 5K display resolution market exhibits a moderate level of consolidation, with several key players, including Sony Corporation, LG Electronics, Samsung Electronics, and Koninklijke Philips N.V., among others. These companies are actively engaged in strategic partnerships and continuous product development efforts to expand their market presence. Notable recent developments in this market include:

In August 2023, Samsung Electronics Singapore announced the expansion of its ViewFinity monitor lineup with the introduction of the 27-inch ViewFinity S9 (S90PC model). This addition strengthens Samsung's portfolio of high-resolution monitors following the release of the ViewFinity S8 (S80PB model) in June 2022, featuring Ultra High Definition (UHD) resolution. The newly launched ViewFinity S9 boasts a 27-inch display with an impressive 5K resolution of 5,120 x 2,880 pixels. This higher resolution provides users with a workspace that is over 50% larger than traditional UHD monitors, delivering exceptional picture and text clarity.

In June 2023, Philips expanded its range of monitors with the introduction of the 40B1U6903CH, a cutting-edge device offering 5K resolution. This monitor features an IPS panel, Thunderbolt 4 connectivity, and an integrated webcam for enhanced functionality. Unlike previous models that offered a vertical resolution of 1,440 pixels, this 40-inch model offers an impressive 2,160 pixels vertically, resulting in a 21:9 aspect ratio. In comparison to the 32:9 format models introduced earlier in the spring by MMD under the Philips Monitors brand and AOC, both subsidiaries of TPV Technology Limited, the 40B1U6903CH stands out with its superior vertical pixel count. Additionally, this model utilizes a flat IPS panel instead of a curved VA panel, providing a wider color spectrum with 98 percent coverage of the DCI-P3 color space, albeit with slightly reduced contrast.

Additional Benefits:

• The market estimate (ME) sheet in Excel format
• 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

• 1.1 Study Assumptions and Market Definition
• 1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET INSIGHTS

• 4.1 Market Overview
• 4.2 Industry Attractiveness - Porter's Five Forces Analysis
  • 4.2.1 Bargaining Power of Buyers
  • 4.2.2 Bargaining Power of Suppliers
  • 4.2.3 Threat of New Entrants
  • 4.2.4 Threat of Substitutes
  • 4.2.5 Intensity of Competitive Rivalry
• 4.3 Assessment of the Impact of COVID-19 on the Market

5 MARKET DYNAMICS

• 5.1 Market Drivers
  • 5.1.1 Increasing Demand for High-end Displays in Consumer Electronics Market
  • 5.1.2 Increasing Technological Advancements in Camera and Data Transfer Technology
• 5.2 Market Restrains
  • 5.2.1 High Price and Prime Costing of 5K Products

6 MARKET SEGMENTATION

• 6.1 By Type
  • 6.1.1 Cameras
  • 6.1.2 Monitors
  • 6.1.3 Television
• 6.2 By Application
  • 6.2.1 Commercial
  • 6.2.2 Residential
• 6.3 By Geography
  • 6.3.1 North America
  • 6.3.2 Europe
  • 6.3.3 Asia-Pacific
  • 6.3.4 Rest of World

7 COMPETETIVE LANDSCAPE

• 7.1 Company Profiles
  • 7.1.1 Sony Corporation
  • 7.1.2 LG Electronics
  • 7.1.3 Samsung Electronics
  • 7.1.4 Koninklijke Philips N.V.
  • 7.1.5 Dell Technologies
  • 7.1.6 Apple Inc
  • 7.1.7 HP Development Company, L.P
  • 7.1.8 RED Digital Cinema, LLC.
  • 7.1.9 Viewsonic Corporation
  • 7.1.10 Micro-Star INT'L CO., LTD

8 INVESTMENT ANALYSIS

9 FUTURE OUTLOOK OF THE MARKET