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市场调查报告书
商品编码
1432804

虚拟桌面：市场占有率分析、产业趋势与成长预测（2024-2029）

Desktop Virtualization - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2024 - 2029)
出版日期: | 出版商: Mordor Intelligence | 英文 120 Pages | 商品交期: 2-3个工作天内

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简介目录

虚拟桌面市场规模预计到 2024 年为 14.6 亿美元，预计到 2029 年将达到 25.5 亿美元，预测期内（2024-2029 年）复合年增长率为 11.79%。

桌面虚拟化-市场

虚拟桌面也是数位工作空间的关键组成部分在虚拟桌面伺服器上运行的虚拟虚拟工作负载（通常在本地或公共云端中的虚拟机器上运行）也是数位工作空间的一部分。

主要亮点

  • 鑑于零售业已经展开激烈的数位转型，实体零售商正在寻求投资电子商务和客户参与，以加强商店营运、提高盈利并增加线上销售额。虚拟桌面等IT技术主要由全部区域拥有多家商店的大型零售商和大卖场采用。
  • 虚拟桌面使远端工作人员能够无缝存取公司资料和生产力应用程式。零售业的消费者态度发生了明显转变。随着非接触式零售交易的使用增加，事情正在朝这个方向发展。
  • 在交易的每个关键阶段，数据即服务允许远端员工与客户通讯并保持联繫。对于服务供应商而言，采用虚拟桌面DaaS模式的公司有许多选择。
  • 然而，虚拟桌面平台的效能和相容性问题、高实施成本和订阅成本阻碍了市场成长。
  • 由于COVID-19感染疾病的正面影响，RealTil虚拟桌面市场在同一时期出现了正成长。这是由于冠状病毒 -19感染疾病期间数字普及的急剧上升和严格的社交距离政策所推动的。对虚拟桌面工具等远端操作工具的需求推动了这段时期虚拟桌面解决方案市场的成长。

虚拟桌面市场趋势

託管虚拟桌面帐户获得显着的市场占有率

  • HVD 用于将应用程式连接到远端伺服器上储存的资料。 （云端）服务供应商负责资料储存、备份、升级和安全。近年来，虚拟桌面已成为零售业全通路策略不可或缺的一部分。
  • 高可用性和功耗优化等功能在市场上云端基础的产品和服务中非常常见。
  • HVD 系统为员工进出职场提供了更大的弹性，同时又不牺牲安全性。此外，我们也改进了各种作业系统和桌面环境的安全性、管理和合规性。
  • 此外，对于致力于云端优先策略的零售商来说，Windows 虚拟桌面 (WVD) 是采用现代工作空间的绝佳机会。 WVD 更进一步，为组织中的所有使用者提供完整的 Windows 10 和 Office 365 体验。另一方面，传统的远端桌面服务使企业能够简化桌面管理和资源。由于许多零售商使用 Microsoft Azure 提供虚拟桌面基础架构，WVD 消除了管理大量虚拟机器和託管池的任务。
  • 例如，竞争对手正在寻求利用 VDI 融合或超融合基础设施平台来增强效能监控功能，以改善设备操作方面的客户端体验，或将虚拟融合式基础架构与自己的云端工作空间整合。我们专注于识别集成。

预计北美将占据主要份额

  • 由于社交媒体、行动技术、高级分析工具、云端运算和物联网 (IoT) 等广泛领域的采用不断增加，北美已成为将虚拟桌面解决方案推向市场的先驱。 。製造业、零售业等
  • 此外，该地区在虚拟软体供应商市场中占据重要地位，并为其成长做出了贡献。其中包括 VMware Inc.、Citrix Systems、Oracle Corporation 和 SolarWinds Corporation。
  • 远端员工可以使用虚拟桌面轻鬆存取业务资料和生产力应用程式。在零售方面，我们看到全部区域的消费者行为发生了重大变化。非接触式零售交易的趋势正在增长，对促进更快结帐、减少资本支出和优化员工生产力的解决方案的需求也在增长。
  • 鑑于数位转型可能在零售业最为激烈，实体店可能会专注于改善店内业绩、提高盈利，并透过对电子商务和客户参与的投资来推动线上销售。主要零售商和拥有多家商店的区域性大卖场正在实施虚拟桌面等 IT 技术。
  • 此外，骇客越来越多地使用行动模拟器，以便在执行其他攻击之前显得更加合法。为了防止这种威胁，全部区域的零售企业越来越多地使用虚拟桌面。

虚拟桌面产业概况

由于众多参与者的存在，零售虚拟桌面市场高度分散。该市场的主要企业包括思杰系统公司、东芝公司、红帽公司（IBM公司）、华为技术公司、微软公司等。市场的技术进步也为公司提供了永续的竞争优势。市场上还发生了各种联盟和合併。

  • 2023 年 7 月 - Citrix Systems Inc 宣布针对混合世界增强其云端和本地解决方案。作为此扩充功能的一部分，桌面即服务 (DaaS) 和虚拟桌面基础架构 (VDI) 产品已整合到 Citrix Universal 订阅中。
  • 2022 年 8 月 - VMware Inc 和 IBM 宣布扩大 atan 合作伙伴关係，旨在帮助全球合作伙伴和客户实现混合云端环境中关键任务工作负载的现代化，并加快实现价值的速度。解决与云端迁移和任务更新相关的成本、复杂性和风险。关键工作负载对于 IBM 和 VMware 帮助银行、零售、医疗保健和政府等受监管行业的客户至关重要。

其他福利

  • Excel 格式的市场预测 (ME) 表
  • 3 个月分析师支持

目录

第一章简介

  • 研究假设和市场定义
  • 调查范围

第二章调查方法

第三章执行摘要

第四章市场洞察

  • 市场概览（包括 COVID-19 的影响）
  • 产业吸引力－波特五力分析
    • 买家/消费者的议价能力
    • 供应商的议价能力
    • 新进入者的威胁
    • 替代品的威胁
    • 竞争公司之间敌对关係的强度

第五章市场动态

  • 市场驱动因素
    • 扩大云端运算的采用
    • 零售业自动化的发展
  • 市场限制因素
    • 基础设施实施限制

第六章市场区隔

  • 透过桌面交付平台
    • 託管虚拟桌面 (HVD)
    • 託管共用桌面 (HSD)
  • 依部署型态
    • 本地
    • 云
  • 按地区
    • 北美洲
    • 欧洲
    • 亚太地区
    • 拉丁美洲
    • 中东/非洲

第七章 竞争形势

  • 公司简介
    • Citrix Systems Inc.
    • Toshiba Corporation
    • Red Hat Inc.（IBM Corporation）
    • Huawei Technologies Co. Ltd.
    • Microsoft Corporation
    • Parallels International GmbH
    • Dell Inc.
    • Ncomputing, Inc.
    • Ericom Software Inc.
    • Tems, Inc
    • Vmware Inc.

第八章投资分析

第9章市场的未来

简介目录
Product Code: 53849

The Desktop Virtualization Market size is estimated at USD 1.46 billion in 2024, and is expected to reach USD 2.55 billion by 2029, growing at a CAGR of 11.79% during the forecast period (2024-2029).

Desktop Virtualization - Market

Desktop virtualization is also a one of key component of digital workspace Virtual desktop workload running on desktop virtualization servers, which are typically run on virtual machines, either on premises or in the public cloud, is also a key component of digital workspace.

Key Highlights

  • In light of the intense Digital Transformation that is already being played out in the Retail Sector, it can be expected that brick and mortar retailers will ramp up their store operations, improve profitability, increase online sales by investing in e commerce and customer engagement. IT technologies, like Desktop virtualization, have been mainly adopted by large retailers and hypermarkets with multiple stores across regions.
  • Virtual desktops enable remote workers to have seamless access to enterprise data and productivity applications. There is a marked change of attitude among consumers within the retailing sector. With the increased use of contactless retail transactions, things are moving in that direction.
  • At every critical stage of the transaction, Data as a Service enables remote employees to communicate and keep in touch with their customers. As far as service providers are concerned, enterprises adopting the DaaS model of desktop virtualization have a lot of choice.
  • However, the market growth has been hindered by problems in performance and compatibility as well as expensive implementation and subscription costs for desktop virtualisation platforms.
  • The Desktop Virtualization market in reatil was positively affected by the COVID-19 pandemic and showcased a positive growth rate during the period, owing to dramatically increased digital penetration during the period of COVID-19-induced lockdowns and stringent social distancing policies, which further fueled the demand for remote operational tools such as desktop virtualization tools, which contributed towards the growth of the Desktop Virtualization solutions market during the period.

Desktop Virtualization Market Trends

Hosted Virtual Desktop Accounts for Significant Market Share

  • HVD is used to connect applications to the data stored on remote servers. The (cloud) service provider is responsible for data storage, backup, upgrade, and security. In recent years, virtual desktops have become an integral part of omnichannel strategies in the retail sector.
  • Features, such as high availability and power optimization are quite common, the across cloud-based products and services available in the market.
  • With the HVD system, employees can be given more flexibility in and out of their work places without having to sacrifice security. In addition, the security, management and compliance of different operating systems and desktop environments have improved.
  • Further, for retailers committing to cloud-first strategies, Windows Virtual Desktop (WVD) is the perfect opportunity to embrace that modern workspace. WVD takes a step further by providing a fullfat Windows 10 and Office 365 experience to all users within an organization, while traditional remote desktop services have enabled companies to streamline the management and resources of their desktops. WVD has eliminated the task of managing a number of virtual machines and hosting pools, since many retailers have been using Microsoft Azure to provide their virtual desktop infrastructure.
  • Competitors are focusing on, for instance, increasing the capabilities of performance monitoring to improve client experience with device operation and identifying integration into VDI converged or hyperconverged infrastructure platforms as they integrate Virtual Desktop Infrastructure With their Cloud Workspace.

North America is Expected to Hold Major Share

  • North America has been an early leader in adopting desktop virtualization solutions on the market as of the increasing adoption of social media, mobile technology, advanced analytic tools, cloud computing, and the Internet of Things (IoT) throughout a wide range of sectors such as manufacturing, retail, etc.
  • Furthermore, the region has a key position in the virtualization software vendor market that contributes to its growth. Some include VMware Inc., Citrix Systems, Oracle Corporation, and SolarWinds Corporation.
  • Remote employees can easily access business data and productivity applications with virtual desktops. There's been a significant change in consumer behavior throughout the region regarding retailing. As well as the need for a solution that facilitates quicker checkouts reduces capital expenditure, and optimizes employee productivity, there has been an increasing trend toward contactless retail transactions.
  • Given that digital transformation is arguably at its most fierce within the retail sector, brick-and-mortar stores are likely to focus on boosting store performance, increasing profitability, and driving online sales through investment in e-commerce and customer engagement. Major retailers and hypermarkets with several regional stores have adopted IT technologies such as desktop virtualization.
  • Moreover, before carrying out other attacks, hackers increasingly use mobile emulators to make them appear more legitimate. To prevent this threat, desktop virtualization is increasingly used in retail across the region.

Desktop Virtualization Industry Overview

The Desktop Virtualization Market in Retail is quite fragmented due to the presence of many players. Some key players in the market include Citrix Systems Inc.,Toshiba Corporation,Red Hat Inc. (IBM Corporation ), Huawei Technologies Co. Ltd, Microsoft Corporation etc. Technological advancements in the market also bring sustainable competitive advantage to the companies. The market is also witnessing various partnerships and mergers.

  • July 2023 - Citrix Systems Inc has announced expanded capabilities for its cloud and on-premises solutions for the hybrid world. As part of this expansion, Desktop-as-a-Service (DaaS) and virtual desktop infrastructure (VDI) offerings are now combined in a Citrix Universal subscription.
  • August 2022 - VMware Inc and IBM has announced atan expanded partnership to offer partners and global clients modernize mission-critical workloads and expedite time-to-value in hybrid cloud environments, where Addressing the costs, complexity and risks associated with cloud migration and updating mission critical workloads will be a matter for IBM and VMware to help clients in regulated industries like banking, retail, healthcare and government

Additional Benefits:

  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET INSIGHTS

  • 4.1 Market Overview ( Includes the impact due to COVID-19)
  • 4.2 Industry Attractiveness - Porter's Five Forces Analysis
    • 4.2.1 Bargaining Power of Buyers/Consumers
    • 4.2.2 Bargaining Power of Suppliers
    • 4.2.3 Threat of New Entrants
    • 4.2.4 Threat of Substitute Products
    • 4.2.5 Intensity of Competitive Rivalry

5 MARKET DYNAMICS

  • 5.1 Market Drivers
    • 5.1.1 Increasing Adoption of Cloud Computing
    • 5.1.2 Growth in Automation in Retail
  • 5.2 Market Restraints
    • 5.2.1 Infrastructure Deployment Constraints

6 MARKET SEGMENTATION

  • 6.1 By Desktop delivery platform
    • 6.1.1 Hosted Virtual Desktop (HVD)
    • 6.1.2 Hosted Shared Desktop (HSD)
  • 6.2 By Deployment Mode
    • 6.2.1 On-premise
    • 6.2.2 Cloud
  • 6.3 By Geography
    • 6.3.1 North America
    • 6.3.2 Europe
    • 6.3.3 Asia Pacific
    • 6.3.4 Latin America
    • 6.3.5 Middle East & Africa

7 COMPETITIVE LANDSCAPE

  • 7.1 Company Profiles
    • 7.1.1 Citrix Systems Inc.
    • 7.1.2 Toshiba Corporation
    • 7.1.3 Red Hat Inc. (IBM Corporation )
    • 7.1.4 Huawei Technologies Co. Ltd.
    • 7.1.5 Microsoft Corporation
    • 7.1.6 Parallels International GmbH
    • 7.1.7 Dell Inc.
    • 7.1.8 Ncomputing, Inc.
    • 7.1.9 Ericom Software Inc.
    • 7.1.10 Tems, Inc
    • 7.1.11 Vmware Inc.

8 INVESTMENT ANALYSIS

9 FUTURE OF THE MARKET