查看购物车
  • Traditional Chinese
  • English
  • Japanese
  • Korean
封面
市场调查报告书
商品编码
1439884

电动Scooter和电动机车：市场占有率分析、行业趋势和统计、成长预测（2024-2029）

Electric Scooter and Motorcycle - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2024 - 2029)
出版日期: | 出版商: Mordor Intelligence | 英文 100 Pages | 商品交期: 2-3个工作天内

价格

※ 本网页内容可能与最新版本有所差异。详细情况请与我们联繫。

简介目录

电动Scooter和电动机车市场规模预计到 2024 年为 10.3 亿美元，预计到 2029 年将达到 14 亿美元，在预测期内（2024-2029 年）增长 6.43%，复合年增长率为

2600 卡路里 印度卢比 - 市场

COVID-19感染疾病对电动Scooter和电动机车市场产生了负面影响。全球封锁法规已停止了新车的生产和销售，包括电动Scooter和摩托车。

供应链中断也导致无法获得製造Scooter和摩托车各种零件所需的原材料，从而导致生产延误。然而，随着全球清洁旅游趋势日益明显，市场对 COVID-19感染疾病后的经济復苏抱持希望。此外，汽车产量下降和劳动力短缺也对市场产生了重大影响。随着COVID-19感染人数有限的国家的汽车销量稳步增长，随着汽车製造商恢復运营，市场可能会在预测市场期间復苏。此外，製造商正在实施紧急时应对计画，以减少未来业务的不确定性，以保持与汽车行业关键领域客户的连续性。

从长远来看，市场成长主要是由于对永续交通的需求不断增加。日益增长的环境问题和有利的政府措施是推动市场成长的一些主要因素。能源成本上升和新兴节能技术之间的竞争预计也将推动市场成长。

由于人们对电动车环境效益的认识不断提高以及全部区域汽油和柴油价格的上涨，预计亚太地区将主导市场。此外，与电动车相关的政府措施预计将在预测期内进一步增加区域需求。

预计市场也将受到主要企业产能扩张和Start-Ups资金筹措的推动。例如

主要亮点

  • 2022 年 11 月：Hero Electric 宣布将投资 260 亿印度卢比（3.12 亿美元），到 2026 年将电动二轮车产能扩大到每年 400 万辆，其中包括在拉贾斯坦邦建立製造工厂。
  • 2022 年 10 月：总部位于班加罗尔的印度电动二轮车製造商 Ather Energy 宣布在 Caladium Investments主导的一轮投资中筹集了 5,000 万美元。 Herald Square Ventures 也参与了本轮投资。

电动Scooter和电动机车的市场趋势

电动Scooter领域预计将占据主要市场占有率

与电动机车Scooter相比，电动滑板车的初始成本较低，市场上的型号也更多，为买家提供了更多选择并增加了销售量。电动Scooter作为电动和通勤车辆的吸引力正在推动Scooter普及。因此，一些新兴企业开始将数百辆「按分钟出租」的Scooter引入大都会圈。

多个试验计画已启动，逐步引入电动Scooter，以减少城市车辆排放。电动Scooter的普及也鼓励了传统两轮车製造商进入市场。印度正在成为一个利润丰厚的电动Scooter市场。因此，多家印度两轮车製造商正准备在这一领域推出自己的车型。例如，

  • 2022 年 11 月：Vegh Automobiles 推出印度首款高速电动ScooterVEGH S60。该Scooter将由 60V 平台上的 60kW 电池供电，旨在满足印度政府发布的 AIS 56 修正案。Scooter充饱电需3-4小时，最高时速可达60-70公里/小时。
  • 2022 年 11 月：O​​la Electric 推出印度最便宜的电动ScooterOla S1 Air，售价 79,999 卢比（约 1,000 美元）。这款Scooter采用不同的轮圈设计、整合式后座扶手和后面板底部的黑色饰面。这款Scooter有五种零售颜色：黑色、珊瑚色、液体银、瓷白色和新薄荷色。

电动Scooter市场也受到许多微型行动公司和电子商务巨头宣布的投资的推动，这些公司和电子商务巨头更喜欢使用电动车进行最后一英里的交付，以减少碳排放。例如

  • 2022 年 11 月：亚马逊印度公司与 TVS 马达签署谅解备忘录 (MoU)，计划到 2025 年推出 1,000 辆电动二轮车和电动三轮车，用于印度的最后一英里配送业务。
  • 2022 年 4 月：爱沙尼亚微型出行、叫车和食品配送公司 Bolt 投资 1.5 亿欧元，以扩大其电动Scooter电动持有改善整体客户体验。宣布将投资超过 1.515 亿美元。这项投资将使 Bolt 的电动自行车和Scooter数量扩大到 23 万辆，遍布欧洲 250 多个城市。
  • 2022 年 1 月：总部位于伦敦的电动Scooter共享公司 Dot 筹集了 7000 万美元，用于投资扩大其电动Scooter持有，将其网路扩展到新城市，并开始提供新服务。

欧盟成员国、印度和中国政府宣布分别在 2035 年和 2040 年禁止销售内燃机两轮车，有助于增加这些地区的电动Scooter销售量。

因此，预计上述因素的综合作用将确保未来五年电动Scooter在电动Scooter和电动机车市场的主导地位。

预计亚太地区将在预测期内引领市场

预计亚太地区将在预测期内引领市场。中国、印度、韩国和日本是该区域市场的主要经济体，预计将影响整个市场。这些国家看到越来越多的新兴企业以及成熟的传统製造商进入市场。

2021年，台湾推出高达900-1,000美元的补贴，用于购买新的电动机车/Scooter。由于实施这些计划，到 2021 年，该国销售的Scooter总数为 809,000 辆，其中 94,000 辆是电动Scooter。 2021年电动Scooter占台湾Scooter市场总量的11.9%。 2021年，Gogoro Inc.在台湾销售了约79,000辆电动Scooter。台湾政府的目标是到 2035 年台湾新车销量的 70% 是电动Scooter。

2022年10月，印尼也宣布，到2025年将有200万辆电动二轮车上路。

印度是最大的两轮车市场之一，许多新兴企业透过推出新车型或扩展现有车型和现有基础设施来展现自己的存在。例如，

  • 2022 年 10 月：印度电动ScooterStart-UpsKLB Komaki Pvt. Ltd. 在印度推出了第七款高速ScooterVenice Eco electric。该Scooter由磷酸锂铁供电，据称可降低火灾风险，并配有带导航功能的 TFT 仪表丛集。

多家电动机车和电动Scooter公司正在推出最新产品，并与全球公司建立策略合作伙伴关係，以吸引更多客户并获得市场占有率。例如，

  • 2022 年 10 月：BMW Motorrad 在印尼推出 BMW CE04电动Scooter，售价 3 亿印尼币（19,500 美元）。
  • 2022 年 10 月：印尼煤炭开采公司 PT TBS Energy Utama 和科技公司 PT GoJek Tokopedia推出了一家名为 Electrum 的合资企业，在印尼製造和销售两个电动轮圈以及电动二轮车电池更换服务。

由于上述趋势和发展，预计市场在预测期内将以健康的速度成长。

电动Scooter和电动机车产业概况

电动Scooter和电动机车市场高度分散，有多家本地公司和许多新兴企业进入市场。市场的主要企业包括浙江绿源电动车、英雄电动有限公司、浙江亚德马达和小牛电动股份有限公司。传统公司正在扩大在这个以前由新兴企业主导的新市场的影响力。传统企业透过推出新产品进入市场。例如，

  • 2022 年 11 月：比亚乔集团旗下品牌 Aprilia 在米兰马达展 Supermoto 组别中展示首款电动机车「Electrica」。
  • 2022 年 11 月：川崎宣布在 2022 年 EICMA 上透过其 Z 和 Ninja 产品工厂推出两款新的全球电动机车。这款自行车配备 3.0 kWh 可拆卸双电池装置，预计将于 2023 年投入商用。
  • 2022 年 11 月：比亚乔集团推出 Piaggio 1电动Scooter的 2023 年更新版 Piaggio 1 Active。这款Scooter配备了3千瓦时的电池，最高行驶速度为60公里/小时。

其他福利

  • Excel 格式的市场预测 (ME) 表
  • 3 个月分析师支持

目录

第一章 简介

  • 调查先决条件
  • 调查范围

第二章调查方法

第三章执行摘要

第四章市场动态

  • 市场驱动因素
  • 市场限制因素
  • 产业吸引力－波特五力分析
    • 新进入者的威胁
    • 买方议价能力
    • 供应商的议价能力
    • 替代产品的威胁
    • 竞争公司之间的敌意强度

第五章市场区隔

  • 按车型
    • 电动Scooter
    • 电动机车
  • 依电池类型
    • 锂离子
    • 密闭式铅酸电池
  • 按地区
    • 北美洲
      • 美国
      • 加拿大
      • 北美其他地区
    • 欧洲
      • 德国
      • 英国
      • 法国
      • 其他欧洲国家
    • 亚太地区
      • 印度
      • 中国
      • 日本
      • 韩国
      • 其他亚太地区
    • 世界其他地区
      • 南美洲
      • 中东和非洲

第六章 竞争形势

  • 供应商市场占有率
  • 公司简介
    • Zero Motorcycles Inc.
    • Hero Electric Vehicles Pvt. Ltd
    • Vmoto Limited
    • AIMA Technology Group Co. Ltd
    • Dongguan Tailing Electric Vehicle Co. Ltd
    • Piaggio &C. SpA
    • Ather Energy Pvt. Ltd
    • Energica Motor Company
    • Honda Motor Co. Ltd
    • Gogoro Inc.
    • NIU International

第七章市场机会与未来趋势

简介目录
Product Code: 69539

The Electric Scooter and Motorcycle Market size is estimated at USD 1.03 billion in 2024, and is expected to reach USD 1.40 billion by 2029, growing at a CAGR of 6.43% during the forecast period (2024-2029).

Electric Scooter and Motorcycle - Market

The COVID-19 pandemic had a negative impact on the electric scooter and motorcycle market. The global lockdown restrictions halted the production and sales of new vehicles, including electric scooters and motorcycles.

Also, due to disruptions in the supply chain, the raw materials required to produce different parts of the scooters and motorcycles were unavailable, causing production delays. However, with the growing inclination toward cleaner mobility worldwide, the market is looking forward to an economic revival post the COVID-19 pandemic. Furthermore, the fall in automotive production and lack of labor significantly impacted the market. As automotive manufacturers have resumed operations due to steadily rising automobile sales in countries with a limited number of COVID-19 cases, the market is likely to recover during the forecast market. In addition, the manufacturers are implementing contingency plans to mitigate future business uncertainties to retain continuity with clients in the critical sectors of the automobile industry.

Over the long term, the market growth is primarily due to the growing need for sustainable transportation. Increasing environmental concerns and favorable government initiatives are some of the major factors driving the market's growth. Rising energy costs and competition among emerging energy-efficient technologies are also expected to fuel the market's growth.

The Asia-Pacific region is expected to dominate the market owing to growing awareness about the environmental benefits of electric vehicles and increasing petrol and diesel prices across the region. Moreover, government initiatives related to e-mobility are expected to further increase regional demand during the forecast period.

The market is also anticipated to be driven by capacity expansions by key players and startup fundraising. For instance

Key Highlights

  • November, 2022 : Hero Electric Ltd. announced to invest INR 2600 crore (USD 312 million) to expand its production capacity to 4 million electric two-wheelers per annum by 2026, which includes setting up a manufacturing facility in the state of Rajasthan in India.
  • October, 2022 : Bengaluru-based Indian electric two-wheeler manufacturer Ather Energy announced that it had raised USD 50 million in an investment round led by Caladium Investments. The investment round also included participation from Herald Square Ventures.

Electric Scooter & Motorcycle Market Trends

E-scooter Segment Expected to Occupy Major Market Share

E-scooters witness higher sales than e-motorcycles due to lower upfront costs and the availability of more models in the market, which provide ample options for buyers. The allure of the e-scooter, both as a toy and as a potential vehicle for commuting, is driving its adoption. Thus, several startups are beginning to flood major metropolitan areas with hundreds of 'rent by minute' scooters.

Several pilot programs have been initiated to introduce e-scooters in a phased manner to reduce vehicle emissions in cities. The popularity of e-scooters is also encouraging conventional two-wheeler manufacturers to enter the market. India is emerging as a lucrative market for e-scooters. Hence, several Indian two-wheeler manufacturers are gearing up to launch their models in the segment. For instance,

  • November 2022: Vegh Automobiles launched VEGH S60, their first high-speed electric scooter in India. The scooter will have a battery of 3 kW on a 60V platform designed to meet AIS 56 amendments issued by the Government of India. The scooter will take between 3 to 4 hours to charge fully and reach top speeds between 60 to 70 km/hr.
  • November 2022: Ola Electric launched their cheapest electric scooter Ola S1 Air for INR 79999 (~ USD 1000) in India. The scooter features a different wheel design, a single-piece pillion grabrail, and a black finish to the lower part of the rear panel. The scooter is available for retail in five colors: Black, Coral Glam, Liquid Silver, Porcelain White, and Neo Mint.

The market for electric scooters is also being driven by the investments announced by many micromobility companies and E-commerce giants who prefer electric vehicles for their last-mile deliveries to reduce their carbon footprint. For instance

  • November 2022: Amazon India signed a Memorandum of Understanding (MoU) with TVS Motor Co. to induct 1000 electric two and three-wheelers by 2025 for last-mile delivery operations in India.
  • April 2022: Estonian micro-mobility services, ride-hailing, and food delivery services company Bolt announced investing more than EUR 150 million (USD 151.5 million) for the expansion of its e-bikes and electric scooter fleet and to enhance the overall customer experience. This investment will see Bolt's fleet expand to 230000 e-bikes and scooters across more than 250 cities in Europe.
  • January 2022: London-based electric scooter-sharing company Dott raised USD 70 million, which it will invest in the fleet expansion of electric scooters, expanding its network to new cities, and start offering new services.

The announcements by the governments of EU member states, India, and China to ban the sales of IC engine two-wheelers by 2035 and 2040, respectively, contribute to the growing sales of electric scooters in these geographies.

Thus the confluence of the above-mentioned factors is projected to ensure the dominance of electric scooters in the electric scooter and motorcycle market over the next five years.

Asia-Pacific Region Expected to Lead the Market During the Forecast Period

Asia-Pacific is anticipated to lead the market over the forecast period. China, India, South Korea, and Japan are the major economies in the regional market, which are expected to influence the overall market. These countries are witnessing the entry of an increasing number of startups and well-established and conventional manufacturers in the market.

In 2021, Taiwan began subsidizing up to USD 900-1000 for purchasing new electric motorcycles/scooters. Owing to the implementation of such plans, in 2021, 94000 units of scooters out of the total 809000 scooters sold in the country were electric. Electric scooters commanded 11.9% of the total scooter market in Taiwan in 2021. In 2021 Gogoro Inc. sold about 79000 electric scooters in Taiwan. The Government of Taiwan aims to have 70% of new scooter sales in Taiwan to be electric by 2035.

In October 2022, Indonesia also announced it will put 2 million electric two-wheelers on the road by 2025.

India, one of the largest two-wheeler markets, is witnessing the entry of many new startups, which are marking their presence by launching new models and expanding current models and existing infrastructure. For instance,

  • October, 2022: Indian electric scooter startup KLB Komaki Pvt. Ltd. launched its seventh high-speed scooter Venice Eco electric, in India. The scooter has a Lithium Ferro Phosphate battery which is claimed to reduce fire risks, and features a TFT instrument cluster with navigation capabilities.

Several electric motorcycle and scooter companies are launching the latest products and entering strategic partnerships with global players to attract more customers and gain market share. For instance,

  • October, 2022: In Indonesia, BMW Motorrad launched the BMW CE04 electric scooter at IDR 300 million (USD 19500).
  • October, 2022: Indonesian coal miner PT TBS Energi Utama and technology company PT GoJek Tokopedia launched a joint venture named Electrum to manufacture and sell two electric wheels and battery swapping services for electric two-wheelers in Indonesia.

With the aforementioned trends and developments, the market is expected to grow at a healthy rate during the forecast period.

Electric Scooter & Motorcycle Industry Overview

The electric scooter and motorcycle market is highly fragmented and has several local players, with many new startups entering the market. Some of the major players in the market are Zhejiang Luyuan Electric Vehicle Co. Ltd, Hero Electric Ltd, Zhejiang Yadea Motorcycle Co. Ltd, and NIU Tecnologies Inc. Conventional companies are expanding their presence in this new market, which startups earlier dominated. Conventional companies are entering the market by introducing new products. For instance,

  • November 2022: Piaggio Group-owned brand Aprilia launched its first electric bike, Electrica, in the supermoto class at the Milan Motorcycle show.
  • November 2022: Kawasaki announced to launch of two new global electric bikes at EICMA 2022 under its Z and Ninja product facilities. The bikes will feature a 3.0 kWh removable dual-battery setup and will be launched commercially in 2023.
  • November 2022: Piaggio Group launched the updated 2023 version of the Piaggio 1 electric scooter named Piaggio 1 Active. The scooter is equipped with a 3 kWh battery and can travel up to a top speed of 60 km/hr.

Additional Benefits:

  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

  • 1.1 Study Assumptions
  • 1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET DYNAMICS

  • 4.1 Market Drivers
  • 4.2 Market Restraints
  • 4.3 Industry Attractiveness - Porter's Five Forces Analysis
    • 4.3.1 Threat of New Entrants
    • 4.3.2 Bargaining Power of Buyers/Consumers
    • 4.3.3 Bargaining Power of Suppliers
    • 4.3.4 Threat of Substitute Products
    • 4.3.5 Intensity of Competitive Rivalry

5 MARKET SEGMENTATION

  • 5.1 By Vehicle Type
    • 5.1.1 E-scooters
    • 5.1.2 E-motorcycles
  • 5.2 By Battery Type
    • 5.2.1 Lithium-ion
    • 5.2.2 Sealed Lead-acid
  • 5.3 By Geography
    • 5.3.1 North America
      • 5.3.1.1 US
      • 5.3.1.2 Canada
      • 5.3.1.3 Rest of North America
    • 5.3.2 Europe
      • 5.3.2.1 Germany
      • 5.3.2.2 UK
      • 5.3.2.3 France
      • 5.3.2.4 Rest of Europe
    • 5.3.3 Asia-Pacific
      • 5.3.3.1 India
      • 5.3.3.2 China
      • 5.3.3.3 Japan
      • 5.3.3.4 South Korea
      • 5.3.3.5 Rest of Asia-Pacific
    • 5.3.4 Rest of the World
      • 5.3.4.1 South America
      • 5.3.4.2 Middle East and Africa

6 COMPETITIVE LANDSCAPE

  • 6.1 Vendor Market Share
  • 6.2 Company Profiles*
    • 6.2.1 Zero Motorcycles Inc.
    • 6.2.2 Hero Electric Vehicles Pvt. Ltd
    • 6.2.3 Vmoto Limited
    • 6.2.4 AIMA Technology Group Co. Ltd
    • 6.2.5 Dongguan Tailing Electric Vehicle Co. Ltd
    • 6.2.6 Piaggio & C. SpA
    • 6.2.7 Ather Energy Pvt. Ltd
    • 6.2.8 Energica Motor Company
    • 6.2.9 Honda Motor Co. Ltd
    • 6.2.10 Gogoro Inc.
    • 6.2.11 NIU International

7 MARKET OPPORTUNITIES AND FUTURE TRENDS