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市场调查报告书
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1550284

ANZ 袋包装：市场占有率分析、产业趋势、成长预测（2024-2029 年）

ANZ Pouch Packaging - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2024 - 2029)
出版日期: | 出版商: Mordor Intelligence | 英文 110 Pages | 商品交期: 2-3个工作天内

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简介目录

预计到 2024 年，ANZ 袋包装市场规模将达到 12.4 亿美元，预计在预测期内（2024-2029 年）复合年增长率为 5.36%，到 ​​2029 年将达到 16.1 亿美元。

出货量方面，预计将从2024年的118.9亿台扩大到2029年的157.7亿台，预测期间（2024-2029年）复合年增长率为5.81%。

ANZ 袋包装市场

在食品产业需求不断增长的推动下，澳洲和纽西兰的袋包装市场正经历显着成长。与传统包装相比，袋包装的成本效率正在推动市场成长。

主要亮点

  • 小袋包装透过在运输和储存过程中调节温度、排除氧气、吸收水分来保持产品的新鲜度。聚乙烯和聚丙烯等常用材料可确保包装的快速拆卸。由于其多功能性，软包装可用于多种行业，包括食品、饮料、个人护理和药品。
  • 过去十年，澳洲人口迅速增加，导致对消耗品，特别是塑胶包装的需求增加。这种偏好主要是由于塑胶的轻质特性，使其更便于携带。消耗品包括饮料、预包装餐点和便利套餐，其中包括可用于微波炉和烤箱的选项。这些消费者偏好可能会推动对袋包装的需求。
  • 为了因应这些发展，澳洲宣布了雄心勃勃的 2025 年国家包装目标。这些目标代表着朝着更永续的包装方法迈出的重要一步，需要市场相关人员和政府的广泛支持。 2025 年目标非常全面，涵盖了该国的所有包装活动，澳洲包装规范组织 (APCO) 在其实施方面处于主导。
  • 纽西兰的杂货和食品零售业持续扩张。从美国进口的产品包括包装食品、宠物食品和肉类。这增加了该地区袋包装市场的需求。
  • 此外，在新西兰通膨主导地位的推动下，纽西兰零售市场的销售持续强劲，其中超级市场和杂货业处于主导。该地区的包装市场也面临挑战。纽西兰在 2023 年面临持续的物流障碍、利率上升和家庭支出增加，消费者支出出现放缓迹象。 2023 年杂货业收益下降。

ANZ袋包装市场趋势

电子商务对方便包装产品的需求不断增长

  • 生活方式的改变正在推动该地区的袋包装市场。市场对单份和方便便携式包装的需求不断增加。澳洲食品出口的崛起得益于电子商务的激增和物流的加强。包装市场的品牌正在将重点转向增强品牌体验，并强调便利性。
  • 根据澳洲邮政的研究，包括食品和酒类在内的电子商务领域占线上购买量的 20.6%，与前一年同期比较增 11.4%。此外，包括大型卖场和网上市场在内的商店占网上购物的18.1%，与前一年同期比较增8.6%。
  • 澳洲製造商越来越多地采用方便、灵活的包装解决方案。电子商务的爆发正在重塑包装市场，并改变游戏规则。製造商正在转向软包装，以确保更快、更安全的产品交付。
  • 据纽西兰零售业协会称，到 2030 年，线上购物预计将占纽西兰零售总额的 20%。消费者期望无缝的购物旅程，对全通路零售的要求也越来越高。传统零售商必须优先考虑线上平台并进行行销，以保持竞争力。结合多种沟通管道与客户互动正在成为标准做法。
  • 根据澳洲国民银行的数据，截至2024 年4 月，就国内零售商线上零售支出的年增长率而言，百货公司以38.7% 的成长率领先，其次是个人和娱乐产业，成长率为12.6%，食品和酒精饮料行业的成长率为12.6%。家庭更喜欢软包装而不是硬包装，以适应他们不断变化的生活方式。随着小家庭数量的增加，对单剂量包装的需求不断增加。

已调理食品和食品产业预计将经历强劲成长

  • 在劳动力不断增长和工作生活动态不断变化的推动下，即食包装食品在澳洲很受欢迎。根据 CSIRO 的报告，到 2030 年，国内已烹调和冷冻包装食品的消费额预计将达到 37 亿美元，反映了消费模式和人口结构的变化。
  • 随着澳洲扩大方便餐的生产，对软包装的需求将激增，推动市场成长。带有喷嘴和封口的软包装袋可保持新鲜度和风味，并可容纳各种固态和流质食品。
  • 澳洲包装市场主要受到生活方式变化的推动，便携式食品包装的需求显着激增。此外，电子商务的兴起也有助于巩固澳洲作为食品贸易主要参与者的地位。根据澳洲统计局的数据，2020年食品零售业的年营业额为1,515.5亿澳元，2023年将上升至1,684.5亿澳元。自2004年以来，澳洲食品零售业销售额与前一年同期比较稳定成长。
  • 根据国际货币基金组织（IMF）的数据，该国就业人数预计将从 2021 年的 279 万人增加至 297 万人。纽西兰的杂货业由三家主要企业主导：Foodstuffs New Zealand、Progressive Enterprises（以 Countdown 名义经营）和 Warehouse Group。这三家公司占据了全国杂货零售市场高达 90% 的份额。特别值得注意的是独立商店、蔬菜水果店和小型便利商店的混合。
  • 美国农业部表示，随着通货膨胀率飙升至 7%，纽西兰消费者正在将很大一部分食品支出从非必需品转向主食。这项调整引发了人们对奢侈品的挑剔眼光。消费者越来越被具有独特卖点或具有显着健康益处（例如实际营养或感知健康）的产品所吸引。纽西兰零售市场的销售持续强劲。纽西兰当前的通膨环境导致超级市场和杂货销售快速成长，这也推动了市场成长。

澳洲和纽西兰袋包装市场

澳洲和纽西兰的小袋包装市场较为分散，国内有多家大型企业，如 Amcor PLC、Mondi PLC、Sonoco Products Company、TransContinental Packaging New Zealand 和 Filton Packaging。在该地区运营的公司致力于透过创新、合作、收购和合併来扩大业务。

  • 2023年9月，澳洲软包装公司Filton Packaging收购了澳洲Contour Packaging (ACP)，一家国内轮廓套袋解决方案供应商。透过此次收购，Filton Packaging 预计将增强其在袋子、轮廓套和印刷方面的製造能力。 ACP 预计将利用 Filton 广泛的产品和服务来满足客户的需求。

其他好处

  • Excel 格式的市场预测 (ME) 表
  • 3 个月分析师支持

目录

第一章简介

  • 研究假设和市场定义
  • 调查范围

第二章调查方法

第三章执行摘要

第四章市场洞察

  • 市场概况
  • 产业吸引力－波特五力分析
    • 供应商的议价能力
    • 买方议价能力
    • 新进入者的威胁
    • 替代品的威胁
    • 竞争公司之间的敌对关係
  • 产业价值链分析

第五章市场动态

  • 市场驱动因素
    • 电子商务和方便的包装产品导致需求不断增长
  • 市场限制因素
    • 对包装材料的动态和严格的规定

第六章 行业法规、政策与标准

第七章 市场区隔

  • 依材料类型
    • 塑胶
    • 纸
    • 铝箔
  • 按树脂类型 - 塑料
    • 聚乙烯
    • 聚丙烯
    • 宠物
    • PVC
    • EVOH
    • 其他树脂
  • 按类型
    • 标准
    • 无菌的
    • 蒸馏
    • 热填充
  • 副产品
    • 平面（枕头形状和侧封）
    • 起来
  • 按最终用户产业
    • 食品
      • 糖果零食
      • 冷冻食品
      • 生鲜食品
      • 乳製品
      • 干粮
      • 肉类、家禽、鱼贝类
      • 宠物食品
      • 其他食品（调味料、香辛料、抹酱、酱料、调味料等）
    • 医疗/製药
    • 个人护理和家居产品
    • 其他最终用户产业（汽车、化工、农业）
  • 按国家/地区
    • 澳洲
    • 纽西兰

第八章 竞争格局

  • 公司简介
    • Amcor PLC
    • Sonoco Products Company
    • Favourite Packaging
    • ePac Holdings LLC
    • Mondi Plc
    • Caspack New Zealand
    • Transcontinental Packaging New Zealand
    • TotalPak Ltd
    • Filton Packaging
    • Allflex Packaging

第 9 章回收与永续性观点

第10章 未来展望

简介目录
Product Code: 50002896

The ANZ Pouch Packaging Market size is estimated at USD 1.24 billion in 2024, and is expected to reach USD 1.61 billion by 2029, growing at a CAGR of 5.36% during the forecast period (2024-2029). In terms of shipment volume, the market is expected to grow from 11.89 billion units in 2024 to 15.77 billion units by 2029, at a CAGR of 5.81% during the forecast period (2024-2029).

ANZ Pouch Packaging - Market

The pouch packaging market in Australia and New Zealand is witnessing significant growth, driven by increasing demand from the food industry. The cost efficiency of pouch packaging compared to traditional packaging is driving the market growth.

Key Highlights

  • Pouch packaging maintains product freshness by regulating temperature, eliminating oxygen, and absorbing moisture during transit or storage. Commonly used materials like polyethylene and polypropylene ensure the packaging breaks down quickly. Its versatility makes flexible packaging accessible across various industries, including food, beverage, personal care, pharmaceutical, and others.
  • Over the last decade, Australia's population surged, leading to increased demand for consumables, particularly favoring plastic packaging. This preference is primarily attributed to the lightweight nature of plastic, which bolsters their portability. The consumables include beverages, packaged meals, and convenience packages, including microwave and oven-safe options. Such consumer preferences in the country might push the need for pouch packaging.
  • Australia unveiled its ambitious 2025 National Packaging Targets in response to these trends. These targets represent a significant stride toward a more sustainable packaging approach, requiring widespread backing from market players and the government. The 2025 Targets are comprehensive, covering all packaging activities in the nation, with the Australian Packaging Covenant Organisation (APCO) leading the charge in their execution.
  • The grocery and food retail sector continues to expand in New Zealand. Imports from the United States include packaged food, pet food, and meat, among others. This would leverage the need for the pouch packaging market in the region.
  • Additionally, the retail market in New Zealand sustained robust sales, with supermarkets and grocery segments leading the charge, buoyed by the nation's prevailing inflation. The region also witnessed challenges in the packaging market. New Zealand grappled with persistent logistical hurdles, elevated interest rates, and increased household expenses in 2023, and consumer spending showed signs of moderation. The grocery sector's revenue declined in 2023.

ANZ Pouch Packaging Market Trends

Rising Demand From E-commerce for Convenient Packaging Products

  • Lifestyle changes are propelling the pouch packaging market in the region. The market witnessed an increase in demand for single-serve and convenient portable packs. Australia's rising prominence in food exports can be attributed to the surge in e-commerce and enhanced logistics. Brands in the packaging market are pivoting toward enhancing brand experiences, with a notable emphasis on convenience.
  • According to a survey by Australia Post, the e-commerce sector witnessed rapid growth, including food and liquor, which accounted for a 20.6% share of online purchases and an 11.4% Y-o-Y increase. Additionally, stores encompassing large retailers and online marketplaces accounted for an 18.1% share of online purchases, marking an 8.6% Y-o-Y increase.
  • Manufacturers in Australia are increasingly adopting convenient and flexible packaging solutions. The surge in e-commerce has been a game-changer, reshaping the packaging market. Manufacturers are gravitating toward flexible packaging primarily for its promise of swifter and more secure product deliveries.
  • According to Retail NZ, by 2030, online purchases are projected to account for 20% of all retail sales in New Zealand. Consumers increasingly demand omnichannel retailing, expecting a seamless shopping journey. Traditional retailers must pivot, prioritizing and marketing their online platforms to stay competitive. Embracing diverse communication channels for customer engagement is set to become standard practice.
  • According to the National Australia Bank, in the annual growth in online retail spending by domestic merchants as of April 2024, the departmental stores took the top position with 38.7%, followed by the personal and recreational industry with 12.6% and grocery and liquor with 10.7%. Households prefer more flexible packaging over rigid options to align with their evolving lifestyles. With the rise of smaller households, the demand for single-serve packaging is increasing.

Ready-to-eat Meals and the Food Industry are Expected to Witness Significant Growth

  • Ready-to-eat packaged meals are popular in Australia, driven by the growing working population and evolving work-life dynamics. As per a CSIRO report, the domestic consumption of prepared and frozen packaged meals is projected to be valued at USD 3.7 billion by 2030, reflecting spending patterns and demographic shifts.
  • As Australia ramps up its production of convenient meals, the demand for flexible packaging is set to soar, fueling market growth. Flexible packaging pouches equipped with spouts and closures preserve freshness and flavor and accommodate a wide array of solid and liquid food products.
  • Australia's packaging market is primarily propelled by shifting lifestyles, with a notable surge in demand for portable food packs. Additionally, bolstered by a rise in e-commerce, Australia is solidifying its position as a critical player in the food trade. According to the Australian Bureau of Statistics, the annual revenue of the food retail industry in 2020 was AUD 151.55 billion, which increased to AUD 168.45 billion in 2023. Since 2004, Australia's food retail revenue has witnessed steady year-on-year growth.
  • According to the International Monetary Fund (IMF), the country's employment is expected to reach 2.97 million from 2.79 million in 2021. New Zealand's grocery sector is dominated by three key players: Foodstuffs New Zealand, Progressive Enterprises (operating as Countdown), and the Warehouse Group, the latter resembling a Walmart, with a significant focus on groceries. These three entities command a staggering 90% share of the nation's grocery retail landscape. Notably, the sector is further diversified by a mix of independents, greengrocers, and small convenience stores.
  • According to the US Department of Agriculture, with price inflation soaring 7%, consumers in New Zealand are shifting a significant portion of their food spending from discretionary items to staples. This adjustment has led to a more discerning approach to luxury goods. Consumers are gravitating toward products that offer a unique selling point or boast notable health benefits, whether in actual nutrition or perceived well-being. The retail market in New Zealand has continued to show strong sales. Due to New Zealand's current inflationary environment, supermarkets and grocery sales are witnessing rapid growth, driving the market growth as well.

ANZ Pouch Packaging Industry Overview

The pouch packaging market in Australia and New Zealand is fragmented, with the presence of many domestic and major players, such as Amcor PLC, Mondi PLC, Sonoco Products Company, Transcontinental Packaging New Zealand, and Filton Packaging. Companies operating in the region are focused on expanding their business through innovations, collaborations, acquisitions, mergers, etc.

  • September 2023: Australia-based flexible packaging company Filton Packaging acquired Australian Contour Packaging (ACP), a domestic provider of contoured sleeves and bag solutions. The deal was expected to help Filton Packaging bolster its manufacturing capacity to produce bags, contour sleeves, and printing work. ACP was expected to leverage Filton's extensive range of products and services to fulfill its customers' requirements.

Additional Benefits:

  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

  • 1.1 Study Assumption and Market Definition
  • 1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET INSIGHTS

  • 4.1 Market Overview
  • 4.2 Industry Attractiveness - Porter's Five Forces Analysis
    • 4.2.1 Bargaining Power of Suppliers
    • 4.2.2 Bargaining Power of Buyers
    • 4.2.3 Threat of New Entrants
    • 4.2.4 Threat of Substitutes
    • 4.2.5 Intensity of Competitive Rivalry
  • 4.3 Industry Value Chain Analysis

5 MARKET DYNAMICS

  • 5.1 Market Drivers
    • 5.1.1 Rising Demand from E-commerce and Convenient Packaging Products
  • 5.2 Market Restraints
    • 5.2.1 Dynamic and Stringent Regulations Against Packaging Materials

6 INDUSTRY REGULATION, POLICY AND STANDARDS

7 MARKET SEGMENTATION

  • 7.1 By Material Type
    • 7.1.1 Plastic
    • 7.1.2 Paper
    • 7.1.3 Aluminum Foil
  • 7.2 By Resin Type - Plastic
    • 7.2.1 Polyethylene
    • 7.2.2 Polypropylene
    • 7.2.3 PET
    • 7.2.4 PVC
    • 7.2.5 EVOH
    • 7.2.6 Other Resins
  • 7.3 By Type
    • 7.3.1 Standard
    • 7.3.2 Aseptic
    • 7.3.3 Retort
    • 7.3.4 Hot Fill
  • 7.4 By Product
    • 7.4.1 Flat (Pillow & Side-Seal)
    • 7.4.2 Stand-up
  • 7.5 By End-User Industry
    • 7.5.1 Food
      • 7.5.1.1 Candy & Confectionery
      • 7.5.1.2 Frozen Foods
      • 7.5.1.3 Fresh Produce
      • 7.5.1.4 Dairy Products
      • 7.5.1.5 Dry Foods
      • 7.5.1.6 Meat, Poultry, And Seafood
      • 7.5.1.7 Pet Food
      • 7.5.1.8 Other Food Products (Seasonings & Spices, Spreadables, Sauces, Condiments, etc.)
    • 7.5.2 Medical and Pharmaceutical
    • 7.5.3 Personal Care and Household Care
    • 7.5.4 Other End user Industries ( Automotive, Chemical, and Agriculture)
  • 7.6 By Country
    • 7.6.1 Australia
    • 7.6.2 New Zealand

8 COMPETITIVE LANDSCAPE

  • 8.1 Company Profiles
    • 8.1.1 Amcor PLC
    • 8.1.2 Sonoco Products Company
    • 8.1.3 Favourite Packaging
    • 8.1.4 ePac Holdings LLC
    • 8.1.5 Mondi Plc
    • 8.1.6 Caspack New Zealand
    • 8.1.7 Transcontinental Packaging New Zealand
    • 8.1.8 TotalPak Ltd
    • 8.1.9 Filton Packaging
    • 8.1.10 Allflex Packaging

9 RECYCLING & SUSTAINABILITY LANDSCAPE

10 FUTURE OUTLOOK