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市场调查报告书
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1637906

行动 3D -市场占有率分析、产业趋势与统计、成长预测（2025-2030 年）

Mobile 3D - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2025 - 2030)
出版日期: | 出版商: Mordor Intelligence | 英文 120 Pages | 商品交期: 2-3个工作天内

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简介目录

移动3D市场规模预计到2025年为599.7亿美元，预计到2030年将达到3199.8亿美元，预测期内（2025-2030年）复合年增长率为39.78%。

行动 3D-市场-IMG1

随着显示解析度的提高，3D 显示的品质可能会因缩放效果不佳而受到影响。这最终可能会阻碍这些技术显示器的采用，从而影响整个 3D 市场。

主要亮点

  • 由于 COVID-19 大流行，人们待在家里的时间越来越多，许多人开始转向游戏作为娱乐。结果，不仅花在网路游戏上的时间和金额增加了，参与企业数量也增加了。游戏爱好者对3D和VR游戏产生了兴趣，对3D显示器和眼镜的需求激增。
  • 2022 年 10 月 - LED 和 3D 解决方案製造商深圳市时代威股份有限公司向市场推出了 20 米 4K HeyLED电影萤幕电影萤幕。此萤幕规格最高，色彩更强、真实感更强、有深度。
  • 2022 年 11 月 - 视觉解决方案供应商 ViewSonic Corporation 开发了一款名为 UNIVERSE 的 3D 模型。 UNIVERSE 在虚拟环境中使​​用有效的面对面教学技术，将线上学习从 2D、单向串流转变为 3D、身临其境型体验。在 EDUtech Asia 2022 期间，该公司展示了最新的教育科技解决方案。

行动3D市场趋势

游戏应用程式预计将占据最大份额

  • 由于 COVID-19 大流行，人们待在家里的时间越来越多，许多人开始转向游戏作为娱乐。这不仅增加了人们花在网路游戏上的时间和金钱，也增加了参与企业数量。基于技能的线上游戏越来越受欢迎，因为它们锻炼了参与企业的心理或身体专业知识。游戏产业将受到扩增实境（AR）和虚拟实境（VR）的发展以及向元宇宙的过渡的推动。
  • 2022 年 5 月 - 宏碁发表配备立体 3D 显示器的游戏笔记型电脑。它描述了一种裸眼3D游戏体验渲染技术，可将同一场景的两个独立视图传输到左眼和右眼。结果，可以在图像中创建深度错觉，给用户他们正在观看三维物体的印象。
  • 2022 年 3 月 - Leia Inc. 推出 3D AI 平板电脑，无需佩戴眼镜产品即可提供真正身临其境的 3D 通话、串流媒体、游戏、内容创建和共用体验。 Leia还与Stability.AI合作开发了LeiaDream，这是首款整合生成和艺术的软体，允许用户表达他们的创造力并使用3D文字创建AI艺术。
  • 2022 年 5 月 - Looking Glass 在 GamesBeat Summit 上推出了萤幕大小为 65 吋的最大全像3D 显示器。其巨大的尺寸使其成为工程、设计、3D 故事讲述和体验式行销等团体观看应用的理想选择。

亚太地区预计将成为成长最快的市场

  • 中国是仅次于美国的全球最大电影市场。由于娱乐需求的不断增长，中国拥有最多的电影银幕。电影院业主正在寻找新的方法来增加上座率。 3D 显示器的使用正在提高这些电影观众的比例。全球电影院已安装500多块3D银幕，其中约80%在中国。
  • 光学膜製造商易方科技与美国RealD合作开发3D影院银幕，并成为中国独家供应商。
  • 中国北京航空航天大学的研究小组在王琼华教授的指导下，开发了一个基于可调谐液晶光栅的大尺寸、宽视角全像3D显示系统。由于技术，透过同时使用两种不同的全像图创建技术可以实现宽视角和更大的尺寸。
  • 深圳Metavision计划向世界各地的企业提供尖端的XR设备。该製造商开发了互动式即时 3D (RT3D) VR 显示系统，打造出世界上最薄的VR头戴装置，厚度仅 16 毫米。

行动3D产业概况

行动 3D 市场预计将是一个有多个竞争对手的竞争环境。製造商正在利用裸眼 3D 视觉效果等技术增强其产品，以跟上竞争的步伐。有参与企业主导了这个市场，包括三星电子、英伟达公司、HTC 公司和苹果公司等。

2023 年 2 月 - 埃森哲投资美国3D 显示器公司 Looking Glass。该公司开发与端到端全像平台整合的显示器，无需使用耳机或头部追踪即可以逼真的 3D 方式显示内容。 Look Glass 将其显示技术与一套软体结合，使品牌、设计师和消费者能够显示传统上以 2D 方式观看的 3D 内容。

2023 年 3 月 - 智慧型手机品牌 Vivo 推出 V27 系列，配备 3D AMOLED 显示屏，提供更身临其境、引人入胜的视觉体验。 3D曲面萤幕丰富的细节让使用者体验身临其境的影院般的影像世界。正面 60° 曲线确保良好的握持手感。

2022 年 6 月 - 三星在伦敦皮卡迪里萤幕上推出 3D 显示器，以推广 Galaxy Book2 Pro。 Piccadilly Screens 使用令人惊嘆的 3D 显示器以耀眼的色彩照亮您的笔记型电脑。这是三星在全球首次推出 Galaxy Book 3D。

其他好处

  • Excel 格式的市场预测 (ME) 表
  • 3 个月分析师支持

目录

第一章简介

  • 研究成果
  • 研究场所
  • 调查范围

第二章调查方法

第三章执行摘要

第四章市场动态

  • 市场概况
  • 产业吸引力－波特五力分析
    • 供应商的议价能力
    • 买家/消费者的议价能力
    • 新进入者的威胁
    • 替代品的威胁
    • 竞争公司之间的敌对关係
  • 产业价值链分析
  • COVID-19 对产业的影响
  • 市场驱动因素
    • 智慧型手机使用量增加
  • 市场限制因素
    • 3D 设备和内容高成本
  • 技术简介

第五章市场区隔

  • 透过 3D 相容行动装置
    • 智慧型手机
    • 笔记型电脑
    • 锭剂
    • 眼镜产品
    • 其他 3D 相容设备
  • 按设备组件
    • 影像感测器
    • 3D显示
  • 按 3D 使用情况
    • 卡通
    • 地图和导航
    • 手机游戏
    • 行动广告
    • 其他的
  • 地区
    • 北美洲
      • 美国
      • 加拿大
    • 欧洲
      • 英国
      • 德国
      • 法国
      • 欧洲其他地区
    • 亚太地区
      • 中国
      • 日本
      • 印度
      • 其他亚太地区
    • 中东/非洲
    • 拉丁美洲

第六章 竞争状况

  • 公司简介
    • The 3M Company
    • HTC Corporation
    • Sharp Corporation
    • Samsung Electronics Co Ltd
    • LG Electronics Inc.
    • Apple Inc.
    • NVidia Corporation
    • Intel Corporation
    • Hitachi Ltd
    • Qualcomm Inc.

第七章 投资分析

第八章 市场机会及未来趋势

简介目录
Product Code: 48431

The Mobile 3D Market size is estimated at USD 59.97 billion in 2025, and is expected to reach USD 319.98 billion by 2030, at a CAGR of 39.78% during the forecast period (2025-2030).

Mobile 3D - Market - IMG1

The quality of 3D displays can be hampered by poor scaling as the display's resolution is raised. This can eventually prevent the adoption of these technology displays, which will affect the 3D market as a whole.

Key Highlights

  • Many people turned to gaming for amusement amid the lockdowns brought on by the Covid-19 pandemic as they spent more time at home. The number of players, as well as the time and money spent on online gaming, have all increased due to this. Game enthusiasts are interested in 3D and VR-supportive games, surging the demand for 3D displays and glasses.
  • October 2022 - Shenzhen Timewaying Ltd., a manufacturer of LED and 3D solutions, launched a 20-meter 4K HeyLED cinema screen, one of the world's largest digital LED cinema screens on the market. This screen would be of the highest specification, with stronger color, realism, and depth.
  • November 2022 - ViewSonic Corporation, the visual solutions provider, developed a 3D model called UNIVERSE that will use effective in-person teaching techniques in a virtual environment to change online learning from a 2D, unidirectional flow to a 3D immersive experience. During EDUtech Asia 2022, the company showed its most recent educational technology solutions.

Mobile 3D Market Trends

Gaming Applications are Expected to Account for the Largest Share

  • Many individuals turned to gaming for amusement amid the lockdowns brought on by the Covid-19 pandemic as they spent more time at home. The number of players, as well as the time and money spent on online gaming, have all increased due to this. Skill-based online gaming has become increasingly popular as it exercises a player's mental or physical level of expertise. The gaming industry will be driven by the development of augmented reality (AR) and virtual reality (VR) and the move toward the Metaverse in the future.
  • May 2022 - Acer launched a gaming laptop with a stereoscopic 3D display. This will offer a glasses-free 3D gaming experience rendering technologies to beam two separate views of the same scene into your left and right eyes. The result can give the illusion of depth in a picture, giving the user the impression that you are looking at a three-dimensional item.
  • March 2022 - Leia Inc. launched a 3D AI tablet to provide a truly immersive 3D calling, streaming, gaming, and content creation and sharing experience without using any eyewear. Leia also collaborated with Stability.AI to develop LeiaDream, the first integrated generative art software that lets users express their creativity and create AI art using text in 3D.
  • May 2022 - Looking Glass introduced the largest holographic 3D display with a 65-inch screen size at GamesBeat Summit. Because of its enormous size, it is perfect for group viewing applications in engineering, design, 3D storytelling, and experiential marketing.

Asia-Pacific Expected to be the Fastest Growing Market

  • China is the biggest movie market in the world, coming in second place to the United States. Due to the country's growing need for entertainment, China also boasts the most movie screens. The cinema owners are looking into novel ways to boost foot traffic. The use of 3D displays is driving these movie fans' share. More than 500 3D screens have been installed in cinemas worldwide, with about 80% in China.
  • Efun Technologies, a producer of optical films, collaborated with US-based RealD to create 3D movie theater screens and became an exclusive supplier of these displays in China.
  • A group of researchers from Beihang University in China, under the direction of Professor Qiong-Hua Wang, have created a tunable liquid crystal grating-based holographic 3D display system with a big scale and wide viewing angle. Thanks to technology, using two different hologram creation techniques simultaneously allows for a wide viewing angle and an increased size.
  • Shenzhen MetaVision plans to offer cutting-edge XR devices for enterprises across verticals globally. The manufacturer developed an interactive real-time 3D (RT3D) VR display system, the world's thinnest VR headset at just 16mm.

Mobile 3D Industry Overview

The mobile 3D market is anticipated to exhibit a highly competitive environment with several competitors. Manufacturers are enhancing products with technologies like glass-free 3D visuals to keep up with the competition. Samsung Electronics, NVidia Corporation, HTC Corporation, Apple Inc., and the list goes on, are some of the dominant players in the market.

February 2023 - Accenture invested in US-based 3D display firm Looking Glass. The firm has developed displays integrated with an end-to-end holographic platform to display content in lifelike 3D without using headsets or head-tracking. Looking Glass has combined its display technology with a software suite to enable brands, designers, and consumers to display 3D content traditionally seen in 2D.

March 2023 - Vivo, the smartphone brand, launched the V27 series with a 3D AMOLED display, which provides a more immersive and engaging visual experience. Users experience an immersive visual world akin to a movie theater because of the 3D curved screen's rich details. The front's 60°curve guarantees a superb grip on the hands.

June 2022 - Samsung introduced a 3D display installment with Piccadilly Screens in London to promote its Galaxy Book2 Pro. Using a stunning 3D display, Piccadilly Screens will illuminate and reveal the laptops in sparkling colors. This would be the first worldwide Galaxy Book 3D implementation ever from Samsung.

Additional Benefits:

  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

  • 1.1 Study Deliverables
  • 1.2 Study Assumptions
  • 1.3 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET DYNAMICS

  • 4.1 Market Overview
  • 4.2 Industry Attractiveness - Porter's Five Forces Analysis
    • 4.2.1 Bargaining Power of Suppliers
    • 4.2.2 Bargaining Power of Buyers/Consumers
    • 4.2.3 Threat of New Entrants
    • 4.2.4 Threat of Substitute Products
    • 4.2.5 Intensity of Competitive Rivalry
  • 4.3 Industry Value Chain Analysis
  • 4.4 Impact of Covid-19 on the industry
  • 4.5 Market Drivers
    • 4.5.1 Rise in Smartphone Usage
  • 4.6 Market Restraints
    • 4.6.1 High Cost of 3D Devices and Content
  • 4.7 Technology Snapshot

5 MARKET SEGMENTATION

  • 5.1 By 3D Enabled Mobile Devices
    • 5.1.1 Smartphones
    • 5.1.2 Notebooks
    • 5.1.3 Tablets
    • 5.1.4 Eyewear
    • 5.1.5 Other 3D Enabled Devices
  • 5.2 By Device Components
    • 5.2.1 Image Sensors
    • 5.2.2 3D Displays
  • 5.3 By 3D Applications
    • 5.3.1 Animations
    • 5.3.2 Maps and Navigation
    • 5.3.3 Mobile Gaming
    • 5.3.4 Mobile Advertisements
    • 5.3.5 Other Applications
  • 5.4 Geography
    • 5.4.1 North America
      • 5.4.1.1 United States
      • 5.4.1.2 Canada
    • 5.4.2 Europe
      • 5.4.2.1 United Kingdom
      • 5.4.2.2 Germany
      • 5.4.2.3 France
      • 5.4.2.4 Rest of the Europe
    • 5.4.3 Asia-Pacific
      • 5.4.3.1 China
      • 5.4.3.2 Japan
      • 5.4.3.3 India
      • 5.4.3.4 Rest of the Asia Pacific
    • 5.4.4 Middle East & Africa
    • 5.4.5 LatinAmerica

6 COMPETITIVE LANDSCAPE

  • 6.1 Company Profiles
    • 6.1.1 The 3M Company
    • 6.1.2 HTC Corporation
    • 6.1.3 Sharp Corporation
    • 6.1.4 Samsung Electronics Co Ltd
    • 6.1.5 LG Electronics Inc.
    • 6.1.6 Apple Inc.
    • 6.1.7 NVidia Corporation
    • 6.1.8 Intel Corporation
    • 6.1.9 Hitachi Ltd
    • 6.1.10 Qualcomm Inc.

7 INVESTMENT ANALYSIS

8 MARKET OPPORTUNITIES AND FUTURE TRENDS