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市场调查报告书
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1639429

云端基础的电子邮件安全：市场占有率分析、行业趋势和统计、成长预测（2025-2030 年）

Cloud-based Email Security - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2025 - 2030)
出版日期: | 出版商: Mordor Intelligence | 英文 129 Pages | 商品交期: 2-3个工作天内

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简介目录

预计2025年云端基础的电子邮件安全市场规模为43.6亿美元，到2030年预计将达到84.6亿美元，预测期内（2025-2030年）的复合年增长率为14.16%。

基于云端的电子邮件安全-市场-IMG1

主要亮点

  • 数位环境的出现增加了电子邮件作为重要通讯工具的重要性。然而，这种普遍性也使电子邮件系统成为网路攻击的理想目标。整合的云端电子邮件安全解决方案旨在透过先进的保护措施来对抗这些威胁。整合云端电子邮件安全解决方案的本质是突显其相对于安全电子邮件闸道（SEG）等传统解决方案的功能、优势和差异。
  • 此外，2024 年 2 月，人工智慧电子邮件安全解决方案供应商Mimecast 报告称，垃圾邮件、网路钓鱼和恶意软体是2023 年第四季全球电子邮件威胁的主要驱动因素，并最终导致2023 年基于云端的云端基础。
  • 传统电子邮件安全解决方案和云端基础的电子邮件服务的预设功能主要针对常见威胁。这些工具可以有效侦测垃圾邮件、恶意连结和虚假网域等有害内容。然而，这些工具通常难以防范高级网路钓鱼计划，尤其是商业电子邮件诈骗(BEC) 和供应商电子邮件诈骗(VEC)。与标准网路钓鱼不同，这些进阶攻击使用「恶意」电子邮件并使用基于文字的社交工程来诱骗收件人洩露登入凭证、洩露敏感资讯或核准诈欺。 ，展示了市场对云端基础的电子邮件安全解决方案的需求。
  • 资讯遗失的风险是阻碍全球市场成长的关键挑战之一。随着越来越多的企业将其电子邮件系统转移到云端，人们对资料安全、隐私和法规遵循的担忧也日益加剧。由于意外删除、未授权存取或复杂的网路攻击而导致资讯遗失的可能性是采用这些解决方案的主要障碍。
  • 自从新冠疫情爆发以来，由于终端用户越来越多地采用数位化策略来支援线上经营模式，市场面临着基于电子邮件的网路攻击风险，这导致了市场需求的上升。

云端基础的电子邮件安全市场趋势

公共云端部署模式将占据市场占有率

  • 基于公共云端的电子邮件安全性透过由第三方供应商（例如 AWS、Google Cloud 或 Microsoft Azure）託管和管理的服务来保护您的电子邮件系统。据 Flexera Software 称，到 2024 年，49% 的受访者将在 Amazon Web Services (AWS) 上运行大量工作负载。此安排允许企业以订阅的方式存取这些服务，提供进阶威胁防护、预防资料外泄、加密和合规报告等功能。透过利用云端技术的扩充性、灵活性和成本效益，这些解决方案可以帮助企业降低网路攻击的风险并加强其电子邮件安全态势。
  • 公共云端託管的电子邮件安全通常非常适合需要低前期成本和快速部署的企业，尤其是 IT 资源有限的中小型企业 (SME)。然而，这种云端基础的电子邮件安全的共用特性可能会引发对资料隐私和法规遵循的担忧。
  • 由于成本低廉，此类安全解决方案的使用正在成长。与基于私有云端的解决方案不同，这些解决方案采用订阅或计量收费模式运行，大大减少了对大量前期投资的需求。
  • 中小型企业通常会选择经济实惠的全面安全措施，以避免维护和更新基础设施的成本。公有云解决方案也减少了内部 IT 管理和维护的需要，使企业能够专注于核心业务，同时受益于先进的安全性。这些优势正在推动各行各业的中小型企业广泛采用基于公共云端的电子邮件安全。
  • 此外，随着业务的扩展和电子邮件流量和安全需求的成长，基于公共云端的电子邮件安全解决方案成为企业的有吸引力的选择。这些解决方案提供了无与伦比的扩充性，使企业能够快速、经济高效地调整其安全基础设施以满足不断变化的需求。因此，在动态环境中运营的企业和计划扩张的企业都可以从这些解决方案中受益，使其成为全球各个行业的首选，从而进一步增加了对市场研究的需求。

预计北美将占据较大的市场占有率

  • 根据身分盗窃资源中心的研究，商业电子邮件诈骗（BEC）和网路钓鱼等网路攻击在美国猖獗，导致资料外洩。 2023 年，这些攻击占美国所有导致个人资讯外洩的网路攻击的约 18%。随着企业面临的针对敏感个人和资料资料的网路攻击风险越来越大，对先进、扩充性的安全解决方案的需求也日益增长。
  • 云端基础的电子邮件安全解决方案提供即时威胁侦测、自动更新和针对不断演变的攻击技术的防护。这些功能对于各种规模的企业至关重要。预计这一趋势将推动各个垂直行业的采用，特别是对于管理大量个人资料且必须遵守监管要求的组织，从而推动市场成长。
  • 在加拿大，网路威胁的频率正在迅速增加，其影响也令人担忧地不断增长。根据加拿大反诈骗中心统计，光是2023年，加拿大就记录了63,519起网路犯罪事件，影响了41,988名受害者，造成了5.69亿美元的损失。针对企业、政府机构和个人的网路钓鱼诈骗、资料外洩和其他网路攻击使得各组织必须加强其网路安全态势。
  • 加拿大政府透过加拿大网路安全中心的指导和向国家网路安全联盟（NCC）拨款8000万美元等倡议，展示了其对国家网路安全的承诺。这些框架鼓励企业采用云端基础的电子邮件安全等先进解决方案来满足合规性并保护敏感资料。实施这些解决方案有助于企业在遵守安全标准的同时避免网路威胁。随着合规性变得越来越复杂，企业将青睐云端基础的电子邮件安全，因为它提供了灵活性、易于部署和资料保护，而无需广泛的内部部署基础架构。
  • 在加拿大，能源、金融、医疗保健和通讯等关键产业正在优先采取强有力的网路安全措施来保护关键基础设施。 2023年，医疗保健产业推出了eCE Shield，以增强抵御网路威胁的能力。该部门处理大量敏感患者资料，特别容易受到网路钓鱼和勒索软体攻击。云端基础的电子邮件安全解决方案可协助医疗保健组织遵守 PHIPA（个人健康资讯保护法）等隐私法规并保护病患资讯。对网路安全的日益关注预计将推动加拿大各地采用云端基础的电子邮件安全解决方案。

云端基础的电子邮件安全产业概况

云端基础的电子邮件安全市场是一个由多家全球性和地区性公司组成的竞争市场。该市场对新参与企业的进入门槛较高，且有数家新参与企业占据主导地位。预测期内，竞争对手之间的竞争预计会愈演愈烈。

该市场的特点是产品差异化程度中等至高度，产品渗透率不断提高，竞争水平高。通常，解决方案以打包解决方案的形式交付，以便整合服务作为产品的一部分出现。

许多用户选择按年订阅以节省金钱。最近，企业也选择提供更快安全更新的服务。这导致对提供即时更新的云端基础的服务的需求日益增长。服务业喜欢这种发展。

创新提供永续的竞争优势。巨量资料和物联网等新兴市场正在重塑安全趋势。由于多家软体公司都将这个市场视为整合其产品的机会，预计预测期内公司集中度将实现高速成长。整体市场竞争较为激烈。

该市场的主要企业包括思科系统公司、Proofpoint 公司、趋势科技公司和博通公司。

其他福利：

  • Excel 格式的市场预测 (ME) 表
  • 3 个月的分析师支持

目录

第 1 章 简介

  • 研究假设和市场定义
  • 研究范围

第二章调查方法

第三章执行摘要

第四章 市场洞察

  • 市场概况
  • 产业吸引力－波特五力分析
    • 供应商的议价能力
    • 消费者议价能力
    • 新进入者的威胁
    • 替代品的威胁
    • 竞争对手之间的竞争强度
  • 评估宏观经济因素对市场的影响

第五章 市场动态

  • 市场驱动因素
    • 物联网技术的采用日益广泛
    • 降低资本成本并加快部署
    • BFSI 领域越来越多地使用云端基础的电子邮件安全，推动了市场的发展
  • 市场限制
    • 资讯遗失的风险

第六章 市场细分

  • 按部署模型
    • 民众
    • 私人的
    • 杂交种
  • 按最终用户产业
    • BFSI
    • 政府
    • 资讯科技/通讯
    • 零售
    • 其他最终用户产业
  • 按地区
    • 北美洲
      • 美国
      • 加拿大
    • 欧洲
      • 德国
      • 英国
      • 法国
      • 义大利
      • 西班牙
    • 亚洲
      • 中国
      • 印度
      • 日本
      • 澳洲
      • 韩国
    • 澳洲和纽西兰
    • 拉丁美洲
      • 墨西哥
      • 巴西
      • 阿根廷
    • 中东和非洲

第七章 竞争格局

  • 公司简介
    • Cisco Systems Inc.
    • Proofpoint Inc.
    • Trend Micro Inc.
    • Fortinet Inc.
    • Broadcom Inc.
    • Forcepoint LLC
    • Mimecast Inc.
    • Sophos Group PLC
    • Dell Technologies Inc.
    • Musarubra US LLC（Trellix）

第八章投资分析

第九章：市场的未来

简介目录
Product Code: 49632

The Cloud-based Email Security Market size is estimated at USD 4.36 billion in 2025, and is expected to reach USD 8.46 billion by 2030, at a CAGR of 14.16% during the forecast period (2025-2030).

Cloud-based Email Security - Market - IMG1

Key Highlights

  • The emergence of the digital landscape has increased the significance of email as a pivotal communication tool. Yet, this ubiquity also makes email systems prime targets for cyberattacks. Integrated Cloud Email Security solutions are crafted to counteract these threats with advanced protective measures. The essence of Integrated Cloud Email Security solutions is highlighting their features, benefits, and distinctions from traditional solutions like secure email gateways (SEGs).
  • Additionally, in February 2024, Mimecast, an AI-powered Email Security solution provider, reported Spamming, Phishing, and malware were the significant contributors to email threats worldwide in the fourth quarter of 2023, which shows the demand for cloud-based email security solutions in the market.
  • Traditional email security measures and the default features of cloud-based email services mainly target common threats. They can effectively spot harmful content, including spam, malicious links, and counterfeit domains. However, these tools frequently struggle against advanced phishing tactics, notably business email compromise (BEC) and vendor email compromise (VEC). Distinct from standard phishing, these advanced attacks utilize "malicious intent" emails, employing text-based social engineering to trick recipients into revealing login credentials, disclosing confidential information, or approving fraudulent invoices, showing the market's requirement for cloud-based email security solutions.
  • The risk of information loss is among the key challenges that hamper the market's growth globally. As more businesses increasingly migrate their email systems to the cloud, data security, privacy, and regulatory compliance concerns have increased. The perspective for information loss, whether through accidental deletion, unauthorized access, or sophisticated cyberattacks, poses a barrier to adopting these solutions.
  • The increasing adoption of digitalization strategy among the end-users to support their online business model, which has increased since the COVID-19 pandemic, has raised the risk of e-mail-based cyber attacks in the market, which would drive business opportunities for the market vendors.

Cloud-based Email Security Market Trends

Public Cloud Deployment Model Holds Significant Market Share

  • Public cloud-based email security protects email systems through services hosted and managed by third-party providers like AWS, Google Cloud, and Microsoft Azure. According to Flexera Software, in 2024, 49% of the respondents are running significant workloads on Amazon Web Services (AWS). This arrangement allows businesses to access these services on a subscription basis and offers features such as advanced threat protection, data loss prevention, encryption, and compliance reporting. By leveraging cloud technology's scalability, flexibility, and cost-effectiveness, these solutions could help businesses mitigate the risk of cyber attacks and enhance their email security posture.
  • The public cloud-hosted email security is usually suitable for businesses requiring lower upfront costs and rapid deployment, particularly for small and medium-sized enterprises (SMEs) with limited IT resources. However, concerns about data privacy and regulatory compliance may arise due to the shared nature of infrastructure in this type of cloud-based email security.
  • These security solutions are being increasingly used due to their low cost. Unlike private cloud-based solutions, these solutions operate on a subscription or pay-as-you-go model, considerably reducing the need for large upfront capital investment.
  • Small and mid-sized enterprises (SMEs) usually choose affordable and comprehensive security to avoid the costs of maintaining and updating their infrastructure. Additionally, public cloud solutions reduce the need for internal IT management and maintenance, enabling businesses to concentrate on their core operations while benefiting from high-level security. These advantages drive the global adoption of public cloud-based email security among SMEs across various industries.
  • Moreover, as businesses expand and their email traffic and security needs increase, public cloud-based email security solutions become a compelling option for them. These solutions offer unparalleled scalability, allowing organizations to quickly and cost-effectively adjust their security infrastructure to meet changing demands. Consequently, businesses operating in dynamic environments or planning expansions benefit from these solutions, making them a preferred choice across various global industries, further propelling their demand in the market studied.

North America is Expected to Hold Significant Market Share

  • Business email compromise (BEC) and phishing and in the United States, per the Identity Theft Resource Center, are highly widespread kinds of cyber attacks, resulting in data compromises. In 2023, these attacks made up around 18% of the total cyber attacks in the nation leading to a violation of personal data. As businesses face heightened risks of cyberattacks targeting sensitive personal and financial data, there is a growing need for advanced, scalable security solutions.
  • Cloud-based email security solutions deliver real-time threat detection, automated updates, and protection against evolving attack methods. These capabilities make them crucial for businesses of all sizes. This trend is expected to boost adoption across industries, particularly significant for organizations that manage large volumes of personal data or must comply with regulatory requirements, thereby driving market growth.
  • The frequency of cyber threats is rapidly gaining traction in Canada, and the impact is increasing alarmingly. It is evident from the 63,519 cybercrime incidents recorded in 2023 alone in Canada, impacting 41,988 victims and resulting in losses amounting to USD 569 million, according to the Canadian Anti-Fraud Centre. Phishing scams, data breaches, and other cyberattacks targeting businesses, government agencies, and individuals have made it imperative for organizations to strengthen their cybersecurity posture.
  • The Canadian government demonstrates its commitment to national cybersecurity through initiatives like the Canadian Cyber Security Centre's guidance and a USD 80 million allocation to the National Cybersecurity Consortium (NCC). These frameworks encourage businesses to adopt advanced solutions like cloud-based email security to meet compliance and protect sensitive data. Implementing these solutions helps organizations avoid cyber threats while adhering to security standards. As compliance grows more complex, businesses are likely to prefer cloud-based email security for its flexibility, ease of deployment, and data protection capabilities without extensive on-premise infrastructure.
  • Key sectors in Canada, including energy, finance, healthcare, and telecommunications, are prioritizing robust cybersecurity measures to protect critical infrastructure. In 2023, the healthcare sector launched the eCE shield to enhance resilience against cyber threats. Handling vast amounts of sensitive patient data, this sector is particularly vulnerable to phishing and ransomware attacks. Cloud-based email security solutions help healthcare organizations comply with privacy regulations like PHIPA (Personal Health Information Protection Act) and safeguard patient information. This increased focus on cybersecurity is expected to drive the adoption of cloud-based email security solutions across Canada.

Cloud-based Email Security Industry Overview

The cloud-based E-mail security market comprises several global and regional players in a competitive space. Although the market poses high barriers to entry for new players, several new entrants have gained traction. The intensity of competitive rivalry in the market studied is anticipated to be high over the forecast period.

This market is characterized by moderate/high product differentiation, growing levels of product penetration, and high levels of competition. Generally, the solutions are offered as a package solution, making the consolidated offering look like a part of the product's service.

Many users opt for annual contracts to cut their costs. Lately, companies have also been opting for services that provide faster security updates. This led to increased demand for cloud-based services, as the updates can be received in real-time. The service-based industry prefers such deployment.

Innovation brings about a sustainable, competitive advantage. New markets like Big Data or the IoT are reshaping their security trends. The firm concentration ratio is anticipated to record a higher growth during the forecast period owing to several software firms consider this market a lucrative opportunity to consolidate their offerings. Overall, the degree of competition is high in the market.

Some of the major players in the market are Cisco Systems Inc., Proofpoint Inc., Trend Micro Inc., and Broadcom Inc., among others.

Additional Benefits:

  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET INSIGHTS

  • 4.1 Market Overview
  • 4.2 Industry Attractiveness - Porter's Five Forces Analysis
    • 4.2.1 Bargaining Power of Suppliers
    • 4.2.2 Bargaining Power of Consumers
    • 4.2.3 Threat of New Entrants
    • 4.2.4 Threat of Substitute Products
    • 4.2.5 Intensity of Competitive Rivalry
  • 4.3 Assessment Of Impact Of Macroeconomic Factors On The Market

5 MARKET DYNAMICS

  • 5.1 Market Drivers
    • 5.1.1 Increasing Adoption of Internet-of-Things (IoT) Technology
    • 5.1.2 Reduced Capital Expenses and Faster Deployments
    • 5.1.3 Increasing Use of Cloud based Email Security in BFSI Sector to Drive the Market
  • 5.2 Market Restraints
    • 5.2.1 Risk of Information Loss

6 MARKET SEGMENTATION

  • 6.1 By Deployment Model
    • 6.1.1 Public
    • 6.1.2 Private
    • 6.1.3 Hybrid
  • 6.2 By End-user Industry
    • 6.2.1 BFSI
    • 6.2.2 Government
    • 6.2.3 IT and Telecommunications
    • 6.2.4 Retail
    • 6.2.5 Other End-user Industries
  • 6.3 By Geography
    • 6.3.1 North America
      • 6.3.1.1 United States
      • 6.3.1.2 Canada
    • 6.3.2 Europe
      • 6.3.2.1 Germany
      • 6.3.2.2 United Kingdom
      • 6.3.2.3 France
      • 6.3.2.4 Italy
      • 6.3.2.5 Spain
    • 6.3.3 Asia
      • 6.3.3.1 China
      • 6.3.3.2 India
      • 6.3.3.3 Japan
      • 6.3.3.4 Australia
      • 6.3.3.5 South Korea
    • 6.3.4 Australia and New Zealand
    • 6.3.5 Latin America
      • 6.3.5.1 Mexico
      • 6.3.5.2 Brazil
      • 6.3.5.3 Argentina
    • 6.3.6 Middle East and Africa

7 COMPETITIVE LANDSCAPE

  • 7.1 Company Profiles
    • 7.1.1 Cisco Systems Inc.
    • 7.1.2 Proofpoint Inc.
    • 7.1.3 Trend Micro Inc.
    • 7.1.4 Fortinet Inc.
    • 7.1.5 Broadcom Inc.
    • 7.1.6 Forcepoint LLC
    • 7.1.7 Mimecast Inc.
    • 7.1.8 Sophos Group PLC
    • 7.1.9 Dell Technologies Inc.
    • 7.1.10 Musarubra US LLC (Trellix)

8 INVESTMENT ANALYSIS

9 FUTURE OF THE MARKET