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市场调查报告书
商品编码
1641923

资料准备：市场占有率分析、产业趋势与统计、成长预测（2025-2030）

Data Preparation - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2025 - 2030)
出版日期: | 出版商: Mordor Intelligence | 英文 120 Pages | 商品交期: 2-3个工作天内

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简介目录

资料准备市场规模在 2025 年预计为 80 亿美元，预计到 2030 年将达到 188.9 亿美元，预测期内（2025-2030 年）的复合年增长率为 18.74%。

资料准备-市场-IMG1

数位化颠覆正在推动企业需要比以往更快的调试时间，以产生有意义的见解，从而在市场中保持竞争力。因此，分析（尤其是资料分析）的需求正在渗透到各个组织中。随着资料来源变得越来越复杂，资料分析专业人员和企业需要协助来获得洞察力。这大大增加了组织对资料准备的需求。

主要亮点

  • 企业和业务中自动化和云端技术的快速采用导致了大量资料的产生和云端资料流量。据Cisco称，全球 IP资料流量预计将达到每月 333 Exabyte。特别是对于大型内容服务提供者（CSP）而言，资料流量正在从 P2P（P2P）檔案共用转向影片内容传送。
  • 资料量的大幅增加导致了资料和资料分析的快速扩散。因此，企业需要比以往更快的洞察力才能保持竞争力，特别是在越来越多的产业面临数位颠覆的情况下。因此，分析正在渗透到企业的各个角落，智慧来自越来越多样化的资料来源。这就是资料准备市场蓬勃发展的现况。
  • 此外，各种终端用户业务也在不断发展，变得更加资料为中心，以保持竞争优势。当今的企业收集的资料比以往任何时候都多，以便做出明智的决策，了解业务趋势并提高效率。为了帮助员工将资料转化为行动，企业正迅速转向资料准备工具，进而推动市场成长。
  • 此外，市场领先的公司正在将人工智慧 (AI) 和机器学习 (ML) 等先进技术与资料准备相结合，以读取、解释和平整复杂的资料结构。这些因素进一步推动了对资料准备解决方案的需求。

资料准备市场趋势

预计 IT 和电讯领域将占据市场占有率

  • 全球各地的电信和IT公司产生大量资料，形成了资料金矿。缺乏对非结构化和结构化资料的可操作分析来更深入地了解客户行为，以及对客户偏好和使用模式的即时分析的日益增长的资料，这促使这些公司采用资料分析，从而间接影响市场成长。
  • 此外，在高度发展和竞争的通讯业中，它们在处理包括客户、网路和呼叫资料在内的庞大资料集方面发挥着至关重要的作用。此外，为了在如此竞争的环境中取得成功，电讯业参与者正在大量采用资料准备解决方案，以创造商业洞察力，帮助他们在竞争中获得优势。
  • 资料解决方案可协助 IT 和电讯产业增强探索性分析能力、提高分析师的工作效率并改善组织中的资料利用率。通讯供应商习惯于处理大量客户资料，但现代资料的复杂性带来了新的挑战。
  • 此外，资料流量的迅猛成长也推动了IT和通讯业的资料准备需求。例如，根据Cisco的资料，到2022年全球行动资料流程量预计将达到每月Exabyte。
  • 此外，爱立信预计，到 2022 年，全球智慧型手机每月平均使用的行动资料将达到 15.93 GB，高于 2021 年的 12.18 GB。此外，预计到 2028 年这一数字将达到 47.27 GB。
  • 此外，IBM 公司等市场供应商已经帮助许多领先的通讯业资料分析供应商重塑其市场测量产品。这项工作将包括重新设计资料整合流程、开发新的自订使用者介面和自动化工作流程。此外，将机器学习解决方案与资料准备工具相结合正在获得市场份额。

预计北美将占据最大市场占有率

  • 预计北美在预测期内的复合年增长率将达到 1.5%，这得益于对云端基础、资料分析和麵向资料的解决方案的高投资、新兴技术的早期采用以及大量该地区重要的资料准备市场供应商之一。
  • 此外，过去几年资料的数量和复杂性使得资料准备对于全部区域各个技术先进的最终用户行业来说资料，这些行业需要竞争才能保持领先地位。 。
  • 许多地方计画和研究人员正在使用资料科学来获得更好的见解。资料准备解决方案有助于解决这些问题，并提供更便捷的存取方式和增强的广泛资料的视觉性。例如，根据美国劳工统计局的资料，到 2026 年，对经验丰富、消息灵通的资料科学家的需求预计将增加 27.9%。
  • 此外，随着云端服务越来越普及，该地区的公司越来越多地寻求可以在云端部署的资料准备解决方案。资料准备解决方案中越来越多地使用人工智慧和机器学习等先进技术，再加上企业对灵活部署资料准备工具解决方案的需求不断增长，预计将在预测期内推动该地区资料准备市场的成长。

资料准备行业概览

资料准备市场竞争激烈，市场上有几个大型参与者。然而，随着云端领域的不断创新和资料准备技术的改进，大多数公司正在扩大其市场影响力并探索新兴经济体的新市场。此外，供应商正在积极寻求合作、併购来扩大其市场占有率。

2022 年 11 月，Qlik 将推出企业整合平台即服务 Qlik Cloud Data Integration，透过将所有企业应用程式和资料来源连接到云端的即时资料整合结构来推进企业资料策略。这个新的资料整合平台将资料准备和编目功能集中在一起，使公司能够即时准备分析所需的资料。

2022 年 6 月，分析自动化公司 Alteryx, Inc. 宣布收购 Trifacta。这家屡获殊荣的云端运算公司使用可扩展的资料管理和机器学习，使资料分析更快、更直观。透过收购 Trifactor，该公司打算利用其领先的云端平台来帮助客户建立具有更强大的分析和准备能力的更强大的资料管道。

其他福利

  • Excel 格式的市场预测 (ME) 表
  • 3 个月的分析师支持

目录

第 1 章 简介

  • 研究假设和市场定义
  • 研究范围

第二章调查方法

第三章执行摘要

第四章 市场洞察

  • 市场概况
  • 产业吸引力－波特五力分析
    • 供应商的议价能力
    • 消费者议价能力
    • 新进入者的威胁
    • 替代品的威胁
    • 竞争对手之间的竞争强度
  • COVID-19 市场影响评估

第五章 市场动态

  • 市场驱动因素
    • 对自助资料准备工具的需求
    • 资料分析需求不断成长
  • 市场挑战
    • 实施网路保险的难度和高成本

第六章 市场细分

  • 按部署
    • 本地
    • 云端基础
  • 按公司规模
    • 中小型企业
    • 大型企业
  • 按行业
    • BFSI
    • 卫生保健
    • 零售
    • 製造业
    • 资讯科技/通讯
    • 其他行业
  • 按地区
    • 北美洲
    • 欧洲
    • 亚洲
    • 澳洲和纽西兰
    • 拉丁美洲
    • 中东和非洲

第七章 竞争格局

  • 公司简介
    • Informatica LLC
    • IBM Corporation
    • SAS Institute Inc.
    • Microstrategy Inc.
    • Tableau Software, LLC（Salesforce.com Inc.）
    • SAP SE
    • Alteryx Inc.
    • Rapid Insight Inc.
    • Unifi Software Inc.
    • Qlik Technologies Inc. QlikTech International AB
    • Paxata Inc.
    • ClearStory Data Inc.
    • Oracle Corporation

第八章投资分析

第九章：市场的未来

简介目录
Product Code: 62345

The Data Preparation Market size is estimated at USD 8.00 billion in 2025, and is expected to reach USD 18.89 billion by 2030, at a CAGR of 18.74% during the forecast period (2025-2030).

Data Preparation - Market - IMG1

Due to digital disruption, companies are demanding faster debugging time to generate meaningful insights than ever to sustain in the market. As a result, the analytics requirement, particularly data analytics, is becoming pervasive among organizations. Data analytics professionals and companies need help driving insights owing to the rising complexities in procuring data. This significantly drives the demand for data preparation among organizations.

Key Highlights

  • The rapid adoption of automation and cloud technologies across enterprises and businesses resulted in tremendous data generation and cloud data traffic. According to Cisco Systems, the global IP data traffic is anticipated to reach 333 exabytes per month. There is a significant shift in data traffic from P2P (peer-to-peer) file sharing to video content delivery, especially in large content service providers (CSPs).
  • This significant increase in the volume of data has resulted in the swift proliferation of data and data analytics. Therefore, businesses are demanding faster time to insight than ever to remain competitive, particularly as more industries face digital disruption. As a result, analytics is becoming more pervasive across enterprises, and wisdom is derived from more significant numbers of diverse data sources. Thus, in turn, driving the data preparation market.
  • Moreover, various end-user companies are constantly evolving and becoming more data-centric to stay ahead of the competition. Companies today gather unprecedented amounts of data that they want to use to make informed decisions, spot business trends, and increase efficiency. To help employees turn data into action, organizations are rapidly shifting towards data preparation tools, thus driving the market's growth.
  • Further, leading market players are integrating advanced technologies, such as artificial intelligence (AI) and machine learning (ML), with data preparation to read, interpret, and flatten complex data structures. Such factors further boost the demand for data preparation solutions.

Data Preparation Market Trends

IT and Telecom Segment is Expected to Hold a Significant Market Share

  • Telecom and IT companies worldwide are creating a data gold mine as they generate plenty of data. The lack of practical analysis of unstructured and structured data to get more profound insights into customer behavior and the growing need to analyze their preferences and service usage patterns in real-time motivates these companies to adopt data analytics, indirectly impacting the market's growth.
  • Further, in the highly evolving and competitive industry, the telecommunication industry plays a significant role in handling massive data sets of customers, network, and call data. Further, to thrive in such a competitive environment, the telecom industry players are significantly adopting data preparation solutions to create helpful business insights to stay ahead of the competitors.
  • Data solutions help the IT and telecom industry to empower exploratory analytics, increase analyst productivity, and improve organizational data usage. While telecommunications providers are used to dealing with large volumes of customer data, the considerable complexity of modern-day data is a new challenge.
  • In addition, the exponential growth in data traffic also drives the demand for data preparation in the IT and telecom industry. For instance, according to the data from Cisco Systems, by 2022, mobile data traffic worldwide is expected to reach 77.5 exabytes per month.
  • Moreover, as per Ericsson, In 2022, smartphones across the globe used an average of 15.93 gigabytes of mobile data per month, up from 12.18 gigabytes in 2021. Additionally, the figure is expected to reach 47.27 gigabytes by 2028.
  • Moreover, market vendors like IBM Corporation have helped many leading telecom industry data analytics providers re-engineer their market measurement products. The effort included restructuring data integration processes, developing new custom user interfaces, and making workflow automation. Further, integrating the ML solution with data preparation tools is gaining the market.

North America is Expected to Hold the Largest Market Share

  • North America is expected to have a significant share in the market studied during the forecast period, mainly due to high investments in cloud-based, data analytics, and data-oriented solutions, early adoption of new and emerging technologies, and a large number of significant data preparation market vendors in the region.
  • Moreover, the volume and complexity of data in the past few years have only made data preparation essential for various technologically advanced end-user industries across the region, which are constantly evolving and becoming more data-centric to keep themselves ahead of the fierce competition.
  • Many regional programs and researchers use data science for better insights. Data preparation solutions can penetrate this opportunity and help them easily access extensive data and enhance visualization. For instance, according to the US Bureau of Labor Statistics data, demand for experienced and informed data scientists will likely increase by 27.9% by 2026.
  • In addition, with the growing popularity of cloud services, enterprises in the region are increasingly looking for data preparation solutions that can be deployed in the cloud. The increasing use of advanced technologies such as AI and ML in data preparation solutions, coupled with the ever-increasing demand from enterprises for data preparation tool solutions that are flexible in terms of deployment, will shape the future of the growth of the data preparation market in the region over the forecast period.

Data Preparation Industry Overview

The data preparation market is highly competitive and consists of several significant players across the market space. However, with the growing innovation across the cloud segment and the advancement across the data preparation technique, most companies are increasing their market presence, thereby tapping into new markets of emerging economies. Moreover, the market vendors are indulging in partnership, merger, and acquisition activities to enhance their market presence.

In November 2022, Qlik launched its Enterprise Integration Platform as a Service Qlik Cloud Data Integration to fuel enterprise data strategies through a real-time data integration fabric that connects all enterprise applications and data sources to the cloud. The new data integration platform joins data preparation and cataloging capabilities in one place, enabling enterprises to ready their data in real-time for analysis.

In June 2022, Alteryx, Inc., the Analytics Automation company, announced the acquisition of Trifacta. This award-winning cloud company leverages scalable data management and machine learning to make data analytics faster and more intuitive. By acquiring Trifacta, the company intends to use its advanced cloud platform to help customers build a more robust data pipeline with more significant profiling and preparation capabilities.

Additional Benefits:

  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET INSIGHT

  • 4.1 Market Overview
  • 4.2 Industry Attractiveness - Porter's Five Forces Analysis
    • 4.2.1 Bargaining Power of Suppliers
    • 4.2.2 Bargaining Power of Consumers
    • 4.2.3 Threat of New Entrants
    • 4.2.4 Threat of Substitutes
    • 4.2.5 Intensity of Competitive Rivalry
  • 4.3 Assessment of COVID-19 Impact on the Market

5 MARKET DYNAMICS

  • 5.1 Market Drivers
    • 5.1.1 Demand for Self-service Data Preparation Tools
    • 5.1.2 Increasing Demand for Data Analytics
  • 5.2 Market Challenges
    • 5.2.1 Difficulties in Implementing Cyber Insurance and High Costs

6 MARKET SEGMENTATION

  • 6.1 By Deployment
    • 6.1.1 On-premise
    • 6.1.2 Cloud-based
  • 6.2 By Enterprise Size
    • 6.2.1 Small and Medium Enterprises (SMEs)
    • 6.2.2 Large Enterprises
  • 6.3 By End-user Vertical
    • 6.3.1 BFSI
    • 6.3.2 Healthcare
    • 6.3.3 Retail
    • 6.3.4 Manufacturing
    • 6.3.5 IT and Telecommunication
    • 6.3.6 Other End-user Verticals
  • 6.4 By Geography
    • 6.4.1 North America
    • 6.4.2 Europe
    • 6.4.3 Asia
    • 6.4.4 Australia and New Zealand
    • 6.4.5 Latin America
    • 6.4.6 Middle East and Africa

7 COMPETITIVE LANDSCAPE

  • 7.1 Company Profiles
    • 7.1.1 Informatica LLC
    • 7.1.2 IBM Corporation
    • 7.1.3 SAS Institute Inc.
    • 7.1.4 Microstrategy Inc.
    • 7.1.5 Tableau Software, LLC (Salesforce.com Inc.)
    • 7.1.6 SAP SE
    • 7.1.7 Alteryx Inc.
    • 7.1.8 Rapid Insight Inc.
    • 7.1.9 Unifi Software Inc.
    • 7.1.10 Qlik Technologies Inc. QlikTech International AB
    • 7.1.11 Paxata Inc.
    • 7.1.12 ClearStory Data Inc.
    • 7.1.13 Oracle Corporation

8 INVESTMENT ANLYSIS

9 FUTURE OF THE MARKET